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This is the question we get most at Lumi - How much should I budget for packaging? The answer is 1-3% of your product cost. Now, how you spend that 1-3% is up to you. For higher end products, you may want to spend closer to 3% to validate your customers’ purchases, but for lower priced commodity items, 1% may fit the bill. In this episode, we break down your budgeting options and give you some examples of packaging solutions.
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