How She Made a 750,000 View Video (with less than 1K subs)

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DESCRIPTION
‪@AprilynneAlter‬ is a KZbinr who abandoned her 20,000 subscriber channel to completely start over a year ago. Over that next 8 months, she tried everything. Nothing was working until she got 755,000 views on a video she posted with less than a 1,000 subscribers.
In this episode, she'll take us through the process of how it happened from ideation to upload, so you can do it too.
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TIMESTAMPS
00:00 - The Formula for a Breakthrough Video
00:43 - It All Starts With an Idea
05:23 - Why Make a THAT Idea
07:41 - Creating the Perfect Title and Thumbnail
12:35 - Our Lovely Sponsor :)
14:46 - The Packaging That Didn’t Make it
16:57 - Gathering Good Feedback
19:40 - The Most Thorough Research Process You’ve Ever Seen
33:04 - Writing a Script for KZbin
36:50 - What Influences High Retention?
39:28 - How to Edit a Breakthrough Video
41:44 - What You Didn’t Know About Uploading
44:06 - Why Was This THE Video that Broke Through
***
CONNECT WITH APRILYNNE
🌐 Website: www.aprilynnealter.com/
🐦 Twitter: x.com/aprilynnealter/
📸 Instagram: / aprilynnealter
📹 KZbin: / @aprilynnealter
***
CONNECT WITH ME
🐦 Twitter: / jayclouse
📸 Instagram: / jayclouse
🎵 TikTok: / jayclouse
💼 LinkedIn: / jayclouse
***
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TEAM
Founder + Host // Jay Clouse: creatorscience.com/
Editor + Producer // Conor Conaboy: / conorconaboy
Thumbnail Artist // Jonathan Sippel: / thumbnailgrail

[@CreatorScienceYT]

Join 60,000+ creators getting a higher return on attention: creatorscience.co/yt-aprilynne

[@AprilynneAlter]

Thank you so, so much for having me on the show, Jay! You're such a talented interviewer

[@CreatorScienceYT]

Thanks for sharing so much behind the curtain!

[@brewswithviews]

@AprilynneAlter when is the next video due? You are literally doing the hard work for so many creators. I struggle sometimes for ideas so the next video will be really useful for me. You're a KZbin legend already.

[@AprilynneAlter]

@@brewswithviews thank you so much! It'll be out next month!

[@skoetie1088]

Yeah I need help 😢

[@BackToTheBoomBap]

​@@CreatorScienceYTI think you made a good choice with changing the thumbnail. I like that other style too but a lot of people are familiar with that look from her videos, so it may lead to more clicks.

[@joshbottz]

Her video on thumbnails was the most important video for me. My videos finally started getting views and I reached 1000 subscribers shortly after!

[@CreatorScienceYT]

That’s amazing!

[@tizzawizza]

Congratulations!!!

[@AndrewMycol]

Aprilynne's video on how to make a killer thumbnail made me really rethink KZbin and what I was doing. I had no clue how KZbin or thumbnails really worked, and that one video really explained alot!

[@CreatorScienceYT]

She’s a great teacher!

[@AR-pb2zh]

So glad you interviewed April! She is terrific and her channel deserves more subs. I have all her KZbin templates on my Notion app. This advice is great. Ali Abdaal mentioned the same thing about creating evergreen content by doing a variation of other viral videos and topics! Another stellar interview!

[@erinmgiles]

Thanks for this amazing interview Jay! Aprilynne...so proud to see such a powerful, confident and smart young woman in this space, it's so needed!

[@MyWildBackyard]

I’d like to add a fourth category for the content buckets- videos to TEST. Sometimes you have a hunch about a video idea but no data necessarily to validate it. I’ve found it super useful to test those videos in one of my time slots every month.

[@NotYourStorypodcast]

This is such a great interview! I haven't seen a better quality production and edit from a remote podcast than from Creator Science 👏

[@TechnicallyTrent]

Great chat...I really liked the points about balancing research VS going with your intuition. It is definitely a fine line to walk. I also didn't know she totally deleted her original channel. Quite a difficult move! Looking forward to more videos from both you and Aprilynne.

[@CreatorScienceYT]

Glad you enjoyed it!

[@ZeusCoC101]

Ironic that this video was about making intros when she practically copied and pasted Jon Dormans video: how to create a K KZbin video (to blow up your channel) at points she even used line for line, bar for bar, aswell as the same be-roll

[@strategicarts8969]

Yeah man, I thought it's just me who noticed it. It's literally copy pasted. Felt so much urge to tell people about it but I was powerless

[@theprojectsguy]

Amazing Interview, it was really interesting to hear the behind the scene process for one of the videos I have been thinking about the past few months. I cannot wait for her next upload on 'Ideation' process. Colin and Samir must do one with her.

[@VladimirKostek]

Thanks for this interview, and appreciate Aprilynn coming on! Her videos are immensely useful 🙌

[@wonderpar]

I was loving this video and then April goes ahead and uses Figma for everything! 🥰 Throughout the video, I was almost sure she was a designer and there it is! No wonder everything is so methodical and data driven, but still creative. Well done! Now I'm gonna watch the rest of the video 🧡

[@WilliamPhaan]

These raw advice videos seem to educate me the best. Gems waiting around every corner of the video.

[@TheAccidentalSolopreneur]

Glad I brought my pen and paper for this one. Tons of new learnings for me. Thanks, Jay!

[@davidthescottishvegan]

Thanks Jay for this awesome interview with the amazing Aprilynne Alter and I love 🥰 her channel and it was through her i found your channel and i subscribed because I want to be a better creator and Jay will help with that.

[@frostflame8888]

I've watched and took notes from quite a few of the videos on this amazing playlist, however on this video I find it challenging to even write the initial notes (Cornell method), it feels like as soon as I start to grasp what Aprilynne is trying to say the topic is packed up, Around the 30 min mark I started skipping ahead to hopefully find something I can write down but I couldn't, around the 37 min mark I got to the point I can't watch anymore even tho I know there is value in the topic because I literally couldn't extract anything out of it. The absolute opposite of this video in terms of understandability and how easy it was to digest the value is the episode with Phil Agnew, I honestly think that episode leveled my content game by multiple levels while this video felt like I learned nothing (My notes pad only has the 3 video types which is pretty low value for what was intended). Have a blessed day :D

[@CreatorScienceYT]

This is good feedback - thank you for taking the time. We will get better!

[@Darkkingztw]

Thanks for this interview

[@BenjySanry]

This is why I kept learning more onto making great content with my other channels I run.

[@TheGoldenboyo]

She deserves a spot here for sure. So many copycats of her channel now. Suddenly seeing her everywhere. About time tho. She is a great example of why authenticity is winning on this platform.

[@flyhyland]

... lol.... *sigh* . When she straight up copy and pasted Jon Dormans video for the video that blew her up.

[@ramonedixon]

Great interview but I was watching this and thinking throughout why are there so many ads and now I understand why there were so many ads at this point in the video 42:50

[@dranipani]

Thanks for sharing it!!!

[@theprojectsguy]

This is the one, I have been waiting for❤

[@CreatorScienceYT]

Let me know what you think!

[@paulschina]

What a great interview! I learned a lot. I will definitely be applying some of those things.

[@CarolineAnandSiddiqui]

Did you gain all your subscribers in the past month?... Nice job 👍

[@rosierollin]

This was amazing ❤

[@diy-basteln]

Wow. So hilfreich, so informativ. Vielen lieben Dank fürs Teilen. Großartiges Video ❤

[@miniscenesgb]

She's amazing. Such a smart way to work. And the adsense thing - I have never herd that before

[@owayneallen]

April my favorite KZbinr, and she has taught me a lot!!!

[@educatics_shorts]

Im blown away

[@psd7721]

Two of my most favourite KZbinrs ♥️♥️♥️

[@CreatorScienceYT]

hope you enjoy it!

[@mediocremann]

i start doing recently my self-proclaimed best series about my life in KZbin, and i just enjoy filming, finding great view, editing , this time i just don't care about likes and views , i don't even ask to subscribe, i say myself i just training to film and edit storytelling, and i think that works,more and more i like doing it and less care about views and likes and subscribers they come themselve

[@seanmartinflix]

I wold have loved to here thoughts about starting a new youtube channel. I am thinking of starting over as I know i can make good videos but my channel is all over the place. I have gone back and forth so meany times. I am bad at making the same type of video every time.

[@ratnapuraaruna]

She is good at simply big ideas, thanks again

[@BackyardMaine]

I actually use a very similar process. Much less on the research phase but the rest follows my 10 step process.

[@ErvAnimations]

Thank you so much for putting this valuable interview together, so much good info here that I'm gonna blow up my channel with

[@lovekeego]

i wish aprilynne was in the ad ngl i would've watched it if she interacted too

[@ponder24]

Big cuzzo

[@tizzawizza]

I love Artlist.

[@WorldAccordingToBriggs]

If you ever do a video about how The "AI Faceless channels" are a scam, let me know.

[@brewswithviews]

Wow......I hate those videos so much. I have been looking at destinations for a family break lately and most of them are top 5, top 10 etc and then its just AI talking crap.

[@CarolineAnandSiddiqui]

They're spam & garbage!

[@StyleArchitexts]

She’s dope

[@owayneallen]

Had to come back to April!! Extremely smart girl

[@jakefelzien]

Could have been just gossip/rumors but didn’t a big KZbinr point out how her and another KZbinr almost shot for shot ripped that idea that went viral? Or was that just another guy? 🤔

[@bretmoleta1860]

I defy anyone to follow her method of creating a KZbin video. Impossible to follow

[@divyv20]

Hey Jay , very good video . I can do better editing in your videos which can help you to get more engagement in your videos . Pls lmk what do you think ?

[@rossthoughts]

Too many commercials.

[@ChoriPunk]

I mean... if she knows so much why doesn't she apply it to her own channel??… she is not very successful so to speak

[@VictorMachadoJesus]

What world do you live? She is big already! She applys All She is talking here at her channel! She have a espressive results…

[@flyhyland]

@@VictorMachadoJesus Hardly. She's literally made two videos in the past half a year, one of which only has 14k views. She literally had two videos that blew up somewhat (not even massively, hasn't even reached a million yet) and now she acts like she's an expert, going on all these other channels proclaiming as such. She's primarily a social media socialite, not a KZbinr. No hate towards her, she's done well, but I don't like it when people suddenly act as if they're the big deal (and trick other people into thinking this too) when they've hardly even done anything.

[@ReeChad.]

Shes no smart strategist and this is why Most people who start youtube dont have money and she did , she got her videos promoted She had a quality phone or camera