How To Advertise on Instagram in 2024 (Complete Tutorial)

Instagram Tips & Best Practices for More Engaging Ads. How to create Instagram ads that (actually) convert and help you increase your online sales.
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Are Instagram Ads effective?
Yes, Instagram ads are effective due to their capacity of audience targeting, vast user base and valuable analytical data. Through experimentation and implementation of a sound strategy, businesses can achieve a high return on investment through Instagram advertising.
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Here's what we'll cover in this video:
0:00 Intro
0:25 How to create better Instagram ads that actually convert
1:24 How to set up a Facebook Business Page
3:25 How to set up your Professional Instagram Account
4:20 Facebook Ads Manager
5:17 How to create Facebook/Instagram Ads
8:30 30 Tips for Creating Better Instagram Ads
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[@cassolmedia]

40 yr old here! honestly you seem to have it more together than I did at that age haha.. you'll be fine

[@dan_kay]

50 yr old here. No, you will not be okay. Everything you have heard about getting old is true.

[@jenny-DD]

Did u take your meds

[@TurboFrieza]

Lmao😂

[@Jugglervlogs1o1]

Michelle you’re a superstar. I’ve been watching your videos from last 6 months now. We started a shopify store and tumbled upon your video on day 1. Since then we’ve been following you. BTW I turned 31 this month and turning 30 have been great for me because most of the people who don’t know me we’ll say that I don’t look a day above 25. Sooo….😎

[@mrjonnyjones]

This was a great tutorial, thanks Michelle and team! I'm 39, and my advice would be to just do what you love... which you're kinda already doing from the looks of it. So keep it going 😎

[@IandIKeepingitReal]

Great energy and info always. Very appreciative for all you are doing. And Happy Birthday!

[@leadgenjay]

Great video man. For entrepreneurs looking to maximize ad performance, remember to A/B test your ad copy and creative elements.

[@amandacheadle]

I love your videos! So helpful. Great info.

[@klarabartos4208]

Hey, great video. I think that nowdays if you are doing dropshipping on tiktok or instagram, and not using some tools (like a little bit of Famester), you are probably behind 70% of other dropshippers. Btw, I love that we can now use all these social media platforms for benefits in other niches, not just content creation for itself. Keep up the great work bro, I believe this channel can be very successful.

[@nammekyarakhahai9765]

Hii I am new in dropshipping, Tiktok is banned in my country so its a little difficult for promotion.. Can you please suggest me tools you mentioned in your comment?

[@user-oh4ic4vn9d]

God bless you i havr had issues linking since. It happened like magic while following your tutorial. Thanks

[@mrjonnyjones]

Congrats on 500K 🔥

[@GabrielAlves-ll6lc]

This was extremely helpful in many ways, thanks! Will begin my ads journey soon

[@TheCaddygirl]

Hi Michelle, my name is Bianca and I am from the Netherlands. I love your video's! I learn a lot from them.. So I can manage our new Shopify store.. we are still on our previous platform but in a month our two we getting live.. very exciting! I want to ask you about this video; where is step 6? You got from step 5 to step 7.. I watched the steps three times backwards..

[@ManuelDimontNG]

Amazing! thanks a lot! You are Awesome!!!

[@MoneyVanessa]

I’m 40, I’m glad my 30s are done 🤭🤭 I feel like my life is actually starting at 40

[@YolandaWebb-yr9yh]

Oh this has given me hope because I’m 32

[@onelongdread2264]

Lies🤣get out

[@muhammadwaqarsaleem8021]

Happy Birthday Michelle!! 🎂Your content`s very helpful. Keep up the amazing work!

[@learnwithshopify]

Thank you!!

[@MiriaRangel-de3cm]

Parabéns ,Michelle. Por favor esses videos interativos nos intervalos como faz pra achar.

[@mahboobahmad2624]

Really fell in love with you.... loved the energy and the way you delivered the content. by the way Happy birthday...

[@usmanawazjanjua]

@mahboobahmad2624 shabash aa o jawana!

[@Cruxville.estates]

Thank you so much for these videos. I just gave you a follower.

[@homihardware]

This video was amazing❤️ thank you!!!🙏

[@WeSoyTasty]

extremely informative 👏👏 will be keeping this to keep looking back on

[@Mert-vn3gg]

Happy Birthday to Michelle🥳 🎂

[@MrSnowflakes6]

Michelle. Total newbie to instgram ads. How does one or where does one create instagram look a like audiences? is that something you tick when you make an add or something one does in advance. Many thanks.

[@gian-andrineugel9928]

What frequency at which time frame for prospecting is good?

[@xXtttylerrrXx]

this was a lot of help, your sweater looks like a poptart :)

[@koirala121]

i am getting thirty after month thanks for making video

[@karidowiak7364]

Girl you are in your Saturn Return! look it up. wild ride. This was a very helpful video, but i wish you touched on 2 topics... follow up video? 1. How to target your ads geographically. EX: I only want to show my ads to females in Miami, Florida age 25 - 40. 2. Pros/Cons of setting up these ads via Facebook vs. using IG's in app "boost" feature.

[@charles_joe]

1. Geo-targeting: Great! Targeting by location is a powerful feature. Facebook Ads Manager allows you to set very specific parameters, like targeting females in Miami, Florida between 25-40 years old. 2. Facebook Ads vs. Instagram Boost: Both Facebook Ads Manager and Instagram's "boost" feature offer geo-targeting. However, Facebook Ads Manager provides more granular control and targeting options.

[@vipanchika5059]

Thank you very much

[@YolandaWebb-yr9yh]

Very helpful video, I have subscribed ❤

[@takemyvicture]

Hello! Love this channel.

[@learnwithshopify]

Thanks for joining!

[@Stahmind]

What's the best format for an Instagram video ad? Cube format in normal feed or rather portrait format as a reel?

[@SharmilaParamanik-ls6gr]

Very nice

[@davidhoang156]

Happy birthday 🎉

[@Mojood.]

30 seconds here :) already looking forward to getting rich

[@xpansionsound]

I have three Instagram pages, one personal, one for my music, and the other for my clothing line. What I got from your video is that it is better to consolidate the profiles? So delete two of them and keep the one with the most engagement?

[@charles_joe]

That's a great question! Consolidating profiles can be a strategic move, but it depends on a few factors specific to your situation.

[@davidwright4201]

March 6th was my 39th, one year away from the big 40 😔 I would just say, don't put things off, the years go by way more quickly than you realize.

[@user-xb6kk7dv9y]

Hi from india really a great help thanku👍🙏🙏

[@coolecaps]

your'e doing great

[@heatwavehomevideo]

40 year old here - it gets easier and harder lol. especially if you have kids. but don't worry, 40 is still fun. thank you for the great video.

[@asotljc]

I’m 35.. yes you’ll be OK 😂

[@Pink_jay80]

Me I’m 43 and scared that I’m too old to learn this but will give it all I got

[@adriangonet9515]

Please tell me the shortest time I can set the ad for. I'm short on money.

[@retroworldnews]

hmmm interesting there.

[@TheUmmahToday]

Could you please give a tutorial on how to connect iMessage Business Chat to Shopify!

[@charles_joe]

Great question! Connecting iMessage Business Chat to Shopify can be a fantastic way to enhance customer experience. There are a few ways to achieve this, and the best approach might depend on your specific setup.

[@Abofarouk789]

Im a freelance graphic designer and im new to this whole niche of digital marketing Do i need the help of a digital marketer for this process?

[@purepassionchicago660]

Video was great but is there a VISUAL on how to set it up?

[@lifestyleharley]

How to create forms in Instagram ad, which we see nowadays? Please create a video a on this, highly appreciate that.

[@charles_joe]

Those Instagram Ads with built-in forms are a great way to capture leads directly! While you can't directly create forms within the ad itself, there's a specific feature that allows for this functionality.

[@jadeer1786]

35. Time flies.

[@shrikantshilam5650]

U and ur tutorials both are cute

[@St0ry4U.]

I love you

[@SinbadXSikander]

Do I have to have a page on Facebook I just have connected my personal page is that okay or will people directed to my personal fb acount I’m quite confused please help

[@charles_joe]

That's a common question! While you can connect your personal Facebook account to run ads, it's not ideal for business purposes. There are limitations you might not be aware of.

[@jocslog1271]

Hey Michele, how about I create ad on instagram rather than facebook

[@charles_joe]

Interesting thought! Instagram Ads can be incredibly powerful for reaching a visually engaged audience. However, the best platform for your ads depends on your specific goals and target audience.

[@donutstories]

Hi pearl

[@Cruxville.estates]

I lost my ad account to fb while trying to do id verification. However, I created a new Facebook account so i can have the default ad account. What do i do next from there, please?

[@charles_joe]

That sounds frustrating! Facebook ad account restrictions can be tricky. While creating a new account might seem like a solution, it can violate Facebook's terms and lead to further issues.

[@michaschmid3920]

🥰👍

[@smithakinwande3443]

I AM JUST A NEW STUDENT diversifying into IT world i believe i can make it far by God grace

[@zomaffiliates2192]

i turned 20 on march 2

[@tristenades5896]

where is Tip Number 6?

[@cakefultravel66]

31 yr old here!

[@WebsUnlimited]

What happened to Tip #6?

[@subh_roy]

Dead

[@nightfiredance23]

Facebook couldn’t have done it more complicated. It’s a real mess. I will be back when (if) they will simplify something. Good bye

[@jcchaconjr]

Anyone else having a problem creating a new page? First I got an error when I tried to create the page, and now I can't create it because it says I've tried to create too many pages. 😑 EDIT: Never mind... After about 10 minutes, it finally let me create the page, LOL.

[@JasmineNogs]

miss parts make this hard to catch up to

[@Babyfamily-rj5ep]

I have a book recommendation: Why Women Deserve Less, by Myron Gaines.

[@getrichwithrach]

totally lost... couldn't find the same info

[@riyadalbaik7608]

Bro you make nervous

[@RainyDayForge]

C'est riche. Pas riché. 30 tips FTW

[@rikorobinson]

I'm 42 😭😭😭

[@mrjonnyjones]

Still young af 🙌🏻

[@rikorobinson]

@@mrjonnyjones If only my knees agreed 😅

[@mrjonnyjones]

@@rikorobinson Yeah, I'm kinda in the same situation at 39 😂

[@Satnam-xd1kt]

I am falling in love with you. What I do 😢

[@noahwolfe7071]

Why the Stanley mug on screen?

[@Athith92]

This is incomplete info... What is the campaign objective ? What is CTA What should be the audience size ? CBO or ABO ? and so on....

[@abdulqudoosmir]

Naaa...now you are doing over acting.

[@monadaily5261]

Seriously there is less info and too much of drama

[@fragrancefilms8367]

Your face is so beautiful, your voice is melodious and your style is very attractive ❤ Are you single? @learnwithshopify