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Focusing on on-page and content can positively impact the site but if the “tech seo basics” are not correct, you may not see as big an impact on your site. Therefore, you may need to dig into the Tech SEO. If you have not had any formal training (like many of us), it may seem daunting on how to carry out a tech audit.
Learn about:
some of the steps for the tech audit,
how to conduct one within a short time frame,
the tools to use,
how to build your confidence in executing the audit even if your job title is not “Technical SEO Consultant”.