How to Price Your Products (Pricing Strategy Guide)

[@jackrode6105]

Your videos are genuinely incredible

[@realonebusinessschool]

I've always love the value based pricing method. It motivate me to give more value than my customers expected. After doing this for a little while just to be sure they're satisfied, then i increase my price for the next set of customers and the circle keeps going.

[@jor.bassetti]

Great job

[@MattNYC161]

great game !

[@emanuelpillay7579]

Enjoyed your video. Isn’t the business model canvas developed by Strategyzer/Alex Osterwalder?

[@AshMaurya]

Yes the original BMC was released under a creative commons license and Lean Canvas is a remix optimized for early-stage founders and products. For more on that, see: www.leanfoundry.com/articles/why-lean-canvas-versus-business-model-canvas

[@TUSHARGOPALKA-nj7jx]

It's a good video but it doesn;t account for the fact that a business evolves and creates new revenue streams with time. Hence, doing a back of the envelope calculation to decide pricing based on whether someone wants to be a level 3 or a level 4 company 10 years down the line is perhaps not quite the correct way. It can definitely be a good starting point perhaps to find a ballpark number. Overall, great video but it would be nice if you can make video in more depth

[@AshMaurya]

First, from the video, the back of the envelope test is deliberately timeboxed to only 3 years -- not 5 years, and definitely not 10 years. Why? This is the typical time to get a product to product/market fit. A best practice for PMF is achieving it with a single customer segment, channel, and pricing model. If you can't achieve PMF, planning for 10 years is moot.