How to Take Your Officiating Business to the Next Level with Rev. Laura Cannon | AMM Talks

Rev. Laura Cannon will share her expertise on how to grow your professional wedding officiant business.
This one hour session includes a presentation by Laura Cannon followed by an interactive Q&A session, and is open to officiants of all skill levels -- from first-time officiants to long-time professionals.
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00:07 - Intro & about Rev. Laura Cannon
1:18 - Laura's segment begins
21:43 - Q&A Begins
21:51 - What are some important points to
include in our contracts that you
might not consider initially?
24:47 - Would you be able to officiate
weddings and join the IAPWO
in a country outside the U.S.?
27:00 - Some counties in North Carolina raise
issues for officiants ordained online,
are we still able to legally perform
marriages in that state?
30:45 - How do you market yourself as an
officiant? Should we be reaching out
to other vendors such as photographers
and planners to help get the word out?
32:48 - What is professional liability insurance
and how does it cover wedding
officiants?
35:31 - Is it imperative to have testimonials
and reviews on your website?
37:44 - Where can wedding officiants get
professional liability insurance?
38:48 - If you are a notary as well as a wedding
officiant, should you have a separate
website for your notary services?
39:54 - How do you gather testimonials from
the couples you’ve worked with? Do
you ask them directly and if so, what’s
the timeline in which you should follow
up and request these testimonials from
them?
41:35 - How specialized or selective should a
new officiant be or not be?
43:12 - Are there any Customer Relationship
Management systems (CRM’s)
you recommend for officiants?
45:01 - Do you recommend any particular
websites for advertising your
officiant services like Thumbtack?
48:37 - What is a good price to charge when
you are just starting out as an officiant?
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About the Expert:
Laura Cannon: President of IAPWO, Entrepreneur, Author, Officiant
Laura is the president of the International Association of Professional Wedding Officiants (IAPWO), a global membership organization with hundreds of members across 6 continents. As a professional public speaker and member of the prestigious National Speakers Association, Laura frequently travels across the country speaking on topics of business, psychology, and mindfulness related to her book, The Conscious Entrepreneur.
Rev. Laura C. Cannon is an insightful and creative wedding officiant, and is the owner of Ceremony Officiants. She has personally performed more than 1,000 wedding ceremonies over a more than 15-year career as a professional officiant, and has a passion for creating interfaith and multi-cultural ceremonies. Her compassionate nature naturally puts clients at ease and helps to create a graceful ceremony. She supports marriage equality and honors all religious, spiritual and secular backgrounds.
Laura is based near Baltimore, Maryland. She and her associates (Ceremony Officiants) serve couples in multiple states throughout the Mid-Atlantic region.
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Get ordained online with American Marriage Ministries and learn how to officiate a wedding here: theamm.org/get-ordained-online

[@WeddingbyLeo]

Thank you for the video.

[@kianzasmommy11]

This information was very helpful for me as I am in the beginning stages of learning about officiating. Thank you for sharing!