I get sellers to price their house RIGHT, EVERY TIME! Here's how..

[@BrandonMulrenin]

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[@creesahidah]

This is what I struggle with the most. I don’t have a problem prospecting and getting the listing appointment. It’s pricing and the presentation

[@b-radagent2411]

The issue I see, many of these sellers still think for some reason their home is better. Not because of real value features, but over silly little updates they have done which they happen to like, but don't bring true real value. ps. I like that sports coat!

[@richhahn2443]

There is real value and there is psychological value. Too many agents don't even consider the psychological value of a property.

[@Julie-rg3mb]

Some people have a lot of emotional attachment to their homes, which prevents them from looking at it objectively.

[@aguy3203]

Perfect timing because I have a guy who wants way more for his multifamily then he's going to get

[@slatersellsseattle]

What's the best way to respectfully decline their listing if they remain adamant about overpricing?

[@marialara9400]

Thank you

[@Thewomackteam]

Great Info!!

[@jbandreanna97]

Such thing as underpricing a property?

[@user-rm8rc1xi8g]

Genius 👍

[@sjoyceboyer4719]

Well, I think if you see what the seller has discovered through their research, that gives the seller the illusion that they are controlling the process?

[@nancythompson916]

👍

[@richhahn2443]

In my experience, listing agents are lazy. They want to price the house for an easy sale, rather than really digging into the comps and finding a way to boost the price. Several times I have insisted on a higher listing price and sold for the higher price.

[@Julie-rg3mb]

You were probably selling over the last few years when prices were climbing quickly, and the over-exuberance was hard to predict. You can’t sell a house if you can’t land a listing, and if you price the house too low, potential clients won’t pick you. It’s much more common that agents overpromise, then work their client down after the house is on the market and not selling. Plus, if you slightly underprice in an active market, you will most likely get more, not less, interest which will drive up your price to fair market value or even slightly higher.