Inside My Next Launch: Here’s What I’m Thinking…

I'm in the middle of prepping what I hope will be my 22nd consecutive million-dollar launch.
It feels surreal typing that. Especially when I think back to my first $1,650 launch.
$1,650 might not seem impressive to some. But that first launch is still one of my most important - it proved that I could create value and get paid for it.
Since then, I’ve tried to get better every launch. The journey from $1,650 to a seven-figure launcher is made one baby step at a time… and that’s certainly true in my case.
That’s why, nearly 30 years later, I’m still testing new ideas every time I launch - so I can provide even more value… and get even better.
Here’s how I’m thinking about doing that in my next launch…
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[@stevepearsall]

One foot in front of the other...value before reveal...desire before availability.

[@JonnyShapland]

Hi Jeff! I followed through with your book Launch lately and got 5 sales! Created so much value and it is the most active my email list has ever been! Definitely going to jump in on this next launch as I would love to know more specific details on how I can improve on this launch.

[@productlaunch]

Congrats on 5 sales... that's awesome! I love hearing that!

[@jefflupp2587]

Love these talks! working towards my first launch... Is this Pre - Pre Launch?!

[@productlaunch]

You might say so 😃

[@therealqueenv]

I agree PLF is the best! I've been in the community for over a decade but I can't wait to see the new launch.

[@productlaunch]

Over a decade! Wow!

[@therealqueenv]

@@productlaunch my favorite and preferred marketing framework. The one I've gotten the best results from by a long shot - always looking to improve