It's Time To Let The J.Cole Apology Go

[@nijoelgreene851]

The album was called “might delete later” and he deleted a song from the album. We shouldn’t have been surprised 🤷🏾‍♂️

[@TheOnly-Semaj]

Shidddd u ain't lying 🤷‍♂️

[@D1rty_Vikt0r]

Shoulda deleted the whole thing

[@crowing3886]

​@@D1rty_Vikt0rhell naw, that mixtape is actually fire af.

[@endytoly8485]

@@crowing3886nah man not for cole’s standards

[@crowing3886]

@@endytoly8485 you bugging, some of his best verses on mdl..Pi alone literally top 3 cole verse.

[@michellemybell5608]

I was never mad i still want a Cole & Kendrick collab

[@JHook2dafullest]

and we want that album not no tracks lbvs. That would make the Hip Hop world BLOW UP!!!

[@menovedio]

As a Cole hater I was on his side it was very obvious his heart wasn’t in it so the apology genuinely didn’t surprise me

[@jeezie80]

Why does everyone care so much? Apology or not, Cole is an unbelievable rapper of our generation. He stands true to himself and that's all that matters. Takes more of a man to stand ten toes down on principle than appease people who really don't matter.

[@mysterious_559]

I don't even care if he apologized. It doesn't bother me

[@quicksilver7532]

Me too

[@darkscorpion4507]

Same here

[@officialconch]

Because you were never a Cole stan.

[@Antifrustrated]

​@@officialconch I be seeing you in the top5troy comment section lmfao, him apologizing is really hurting you 😂. First and foremost you shouldn't be a stan of anyone unless you are like a complete subhuman or something, don't forget the original meaning of the word lol. Secondly just because someone doesn't give a f about him apologizing doesn't mean they aren't a fan of his, I'm also a longtime fan of Cole too and I was glad he backed out because I didn't want Cole vs Kendrick. Guess I was never a fan of Cole's music too? Lol

[@TakverReturns]

Same. It was a mature move and should never have been that big of a deal.

[@yingkouzen]

Yeah he is the realest man who throw hands with Diddy; his apology only enhances his reputation

[@officialconch]

He got his ass beat/jumped according to verifiable reports

[@trollof229antthevariable9]

I laid off Cole like 2 weeks after. Yeah for 2 weeks we clown him but then fuck....Might delete later was fire. And now I'm bumping let go my hand for that diddy pack. So Cole back to me.

[@dreamer5687]

out of all of this comflict its fk diddy lol. the real atrocious monster.

[@shaneikaj.8711]

Yall mad about an apology but that had nothing to do with any of yall 😂😂😂 Cole displayed all the principles we want people to have as a man and friend and colleague... And still have his developed skill of rap which DOES make him one of the best!!! Anyone who really think cole dont have bars is eliminated from the conversation

[@OVO-Adolf]

He got bars, but that’s it. They’re kind of empty “oh shit” bars that don’t really evoke too much emotion. Plus he has mediocre production, doesn’t innovate anything like drake, future or Travis has, and has had very little impact on rap. But he got bars tho, can’t take that away from him.

[@KachiPorraa]

​@@OVO-Adolf"Very little impact" says the guy with OVO in his name

[@OVO-Adolf]

@@KachiPorraa how has j Cole innovated rap whatsoever? What is something new that he did that no mainstream rapper has done before?

[@dexterdahmer]

@@OVO-Adolfyo OVO daddy ain’t really did shi either 😅

[@XmozezeVl]

@@OVO-AdolfNigga wtf is your profile pic

[@StayBlessed47]

I honestly thought everyone was past it already. Before apology, chop wood carry water. After apology, chop wood carry water.

[@igweofart]

Also, Jay Z apologized to Nas after dropping his second diss song on him. I don't see people kicking him out of the all time greats

[@_CertifiedHoodClassic]

Well Jay Z’s rap topics was never “i will fold your favourite rappers”. It was J Coles preferred topic of raps, so people felt betrayed he never followed through Imo, i think Cole should have made his stance clear from the beginning, like the lyrics of Middle Child, cus he never wanted to beef with either of those 2, he never had nothing against them.

[@kaledogg_68]

Jay Z went too far w that one. Cole's diss was just nothing

[@igweofart]

@@_CertifiedHoodClassic I 100 percent agree

[@JK-wp4nl]

Jay apologized because his mom got involved and told him he went too far.

[@igweofart]

@@kaledogg_68 i know, I’m saying if nobody kick Jay out, than why kick Cole

[@iaintjesus9399]

Cole gonna be our Andre 3K

[@coursecorrection4105]

Out of the 3, I prefer J Cole’s flow and voice. Kendrick has great vocal performances but I prefer J Cole’s sound. Cole produces quality and I don’t fault him for not wanting to be involved in the mess that the beef became. It devolved into a messy tea spill that I don’t think you should have to do with friends.

[@SweaterSwagg]

Cole is a good rapper but he lacks that final bit of "oomph", that idiosyncrasy and ambition to propel his projects to sonic greatness

[@dominicharris5489]

Facts. I feel hes too good of a rapper for his albums to be so forgettable

[@SYE149]

Might delete later was fire fytb

[@kennethmontes7139]

Cole is obviously one of the dopest emcees period. His skills is top tier and there's no denying it. Nothing can eclipse the sun,no one outside The God can stop the sun from shinning. No one can stop Cole from illuminating, greatness is his destiny.

[@Jon8445]

​@SYE149 yeah but might delete later is carried by his insanely good rapping. There more to a great album than just being able to rap good, subject matter, concepts and themes, production, consistency impact song writing and album structure, this is the area kendrick excels in

[@TakverReturns]

Nicely stated. He is technically great, but a few musical risks could seal the deal.

[@nelsonomarvalencia-garcia3403]

I know people say this about Kendrick, but Cole I think is largely considered great on principle. He’s consistently good. But imo he barely has any great work. He raps well but a lot of artists rap well. People just aren’t used to consistency maybe.

[@SweaterSwagg]

cook

[@OVO-Adolf]

The fact ppl are saying goat is sad, he doesn’t have the artistic quality of kendrick or anywhere close to the amount of anthems that drake has. All the ppl that drake said wipe k dot down (besides 21) wipe cole down

[@timy9197]

@@OVO-Adolfdrake really doesn’t belong in this conversation at all. In fact if he wasn’t friends with Cole, he would never be listed in a big 3 conversation to begin with. Cole’s influence was doing the heavy lifting on convincing people drake belonged there. Just months before that Mos Def said he wasn’t hip hop and he even has ghost writers. He been riding other rappers waves for years.

[@D1rty_Vikt0r]

@@timy9197”ovo adolf” definitely disagrees

[@EANDM71]

I do think he is the true competition for Kendrick, not Drake. Drake is not all that great of a rapper. He is monotonous. His rapping lacks energy and authenticity.

[@therealmj113]

As a J Cole fan I wish he handled this better but it ultimately removes him from ever being considered the top dog in rap

[@SYE149]

How bro it’s one thing if this beef didn’t get super personal but it’s clear he didn’t want to be in the middle of that pedo wife beater bs he just wanted to battle w bars it don’t change his spot at all

[@RapPhilosophy]

We moved on. Then Cole hit us with Pan Antonio 🤦🏽

[@MMCLLC7]

aint nobody moved on. he been getting clowned since the apology and people been creating narratives about his every move. cole didnt bring anything back up hes just choosing to speak on it again just like everybody else has this entire time.

[@InvaderWist]

I feel like now is the best time for J. Cole to drop "The Fall Off". With all the negative press from the apology, it'd be perfect for him to capture that attention and turn it into a rollout. He needs another undeniable album under his belt so that he doesn't go out with this apology being the only recent thing casual rap fans remember about him.

[@SYE149]

He said he wants 2 more summers before that

[@kimmieb4706]

This wasn’t Cole’s fight. His apology was fine with me

[@lookatowel]

Nah he went at Kendrick, 7 minute drill wasn't received very well so he lost sleep and apologized foh that's the biggest rap beef blunder in the history of rap idc how well he rhymes words cole will never be number 1 now n Kendrick is forever his dad

[@officialconch]

Facts and I never wanted to admit this

[@crowing3886]

Yall are such children lol.

[@marcusc284]

This is exactly what i''ve been saying it takes more of a man to respectfully bow out than to fight in a beef that he found childish and he didn't fit in. I also feel like Kendrick regrets annihilating Drake like he did and he sees where Cole was coming from.

[@yungspace6998]

cole was my first favorite rapper too😭child me was sick watching cole lose all the Kendrick v. Cole hypotheticals real time

[@YungstarMillz]

They'll never let it go just look at the comments below

[@SYE149]

Ion get how no one understands his point of view it makes perfect sense when u see where the beef went

[@nycedyme4]

“I put your favorite rapper neck in a noose, without letting em loose” 😂😂😂 oh brother

[@KAM-rl6tz]

I am not a J Cole fan in the sense that I never listened to his music. Is it wrong to apologize if one entered a rap battle thinking it was one thing only to discover it was something completely different? Cole probably thought it was going to be a friendly fade and was all in until he got word that it was going to get very disrespectful. I applaud him for being man enough to course correct and bow out. I am not even a fan. Yet, I feel the criticism may be unwarranted. Hopefully Kendrick, Cole or Schoolboy Q will give context about what truly happened behind the scenes. Cole seems like a good guy. I hope he recovers.

[@officialconch]

Yet another example of non-Cole fans being the only one's on his bandwagon.

[@theressak]

A lot of points I agree with you. I don't agree jcole had to respond. Drake didn't need to either. But I'm one of the few that never viewed Drake as a rapper but more as a singing 🥷not only is that self described by Drake himself I also was one of the few that watched Degrassi as a teen. Pre battle I had Jcole and Kendrick at the same level with a preference for Cole. After battle and going back through Kendrick's discography, Cole is great but Kendrick is levels above him.

[@devenulmer]

Jayz mama made him call hot 97 and apologize to Nas, but yall don’t call him Jfold do yall? Cole did what God told him to do! Stop letting your ego dictate you, and you’ll see why he made the decision

[@evrydayppl2]

I appreciate this content. Disagree that Cole is from a dying breed. He is one of the “soldiers” Kendrick was refer into on Party Die. Real rap is in remission.

[@iaintjesus9399]

Bro. THANK YOU!!

[@roronoaxhris2175]

Let's keep it a stack...nobody in their right minds is saying Cole can't rap or that he's not one of the best rappers ever. Nothing can take that away from him. But let's also not pretend that Cole didn't take shots at Kendrick over the years and rapped about not dodging smoke from rappers

[@treeslikeflowers]

I’m new to JCole and discovered him because of this beef. I find that I like him and have been listening to him to get to know his work better. I’m a Kendrick fan, but did like Cole’s response song. I admit I’m a neophyte in this area.

[@Spid3y_69]

How can u forget him bragging about being the best and wanting the beef only to pussy out?

[@dominicharris5489]

All rappers brag and say shit lik that u idiot. He didnt pussy out he simply did not like forcing a diss rap battle with kendrick whom hes cool with

[@luvd0l113]

I feel like most let it go a long time ago.

[@TahniZCat2]

8 minutes 40 seconds in, im gonna have to disagree here. Cole has a POWERFUL pen and THAT should have been his focus. Hes been saying, even before first person shooter that he wants respect put on his name as the person put in middle to last place when it comes to attention and recognition in HipHop and when ALL of it got put to the test in "Like that", he was the first to respond & the first to leave. It was too soon and too many flaws in 7 minute drill, & in addition he wasnt aware of the bigger picture that had been in play between Drake and Kendrick. Competition was ALWAYS present between Kendrick and Cole. But Beef was never the factor. Thats why Cole redacted his response because even he knew that wasnt him; thats not how J. Cole fires his shots. If J. Cole is gonna step into the battlefield with Kendrick it wont be bashing and slander but it will be Pen vs Pen, Art vs Art, who can make the Best pictures with their lyrics, same way Kendrick has been doing it on the track with Sean, Em, TechN9ne, Pusha T and other artists where he had to prove he wasn't just another rapper pulling a feature for a check. THIS is where Cole has his chance at proving he is the absolute King of his craft, not in the zone and grave that Drake built for himself.

[@kimzziereenee1638]

Facts 💯

[@nvm7191]

Cole lacks the pen and the intelligence to navigate himself through a battle of the level if it’s only about who’s the best rapper to him and he’s supposed to be cool or cordial with KL he should’ve known better than to mention some street shit and talk about shooting at him especially since all KL said was fuck a big3 Cole got out of character and way to ahead of himself

[@officialconch]

So he wanted an "I love you, you love me" rap battle edition?

[@kimzziereenee1638]

@@officialconch Don’t be deliberately obtuse.

[@natenorris3089]

It’s gonna come up every time he starts talking about how nobody can fuck with him and he’ll body anybody and all that bullshit. When it was time to prove it, he apologized. Stick to the Crooked Smiles and the inspirational joints and we cool.

[@mauriciovillaverdemorales5409]

Respect, but cole still holding a fat L

[@iusedtobepay]

Ain’t deny it was an L

[@toriyt2714]

We’re just still so close to it. In time as we move further from it and Cole is still doing quality music it won’t matter anymore.

[@whym6438]

Let me make the nerdiest analogy ever, okay? Most professional chess matches don't end with a checkmate, they end with one of the players resigning because they don't see any way to avoid losing. Unless they end in a draw, but shut up, I'm tryna make a point here. If there's no shame in a chess master resigning instead of wasting their brainpower on a hopeless game, then why should there be shame in Cole apologizing instead of wasting his pen on a beef he knows he's not gonna win?

[@Goatchild90]

J. Cole can be both one of the best emcees to ever live and made fun of for backing out of a beef he actively participated in.

[@paulmaloney4387]

I've been praising Cole for the last few years as having the sharpest pen in the game - I even liked The Off Season > Mr Morale... but as soon as he folded in this beef, I immediately lost alot of respect for the rapper due to his consistent "I'm the best - dont push me" bars he's been spitting for YEARS.

[@heemcarchannel]

I feel that. But I’m sure , he could give a damn about whether ppl still respect him or not, for going after peace than what was shown later on in the beef.

[@SPACECOWBOY705]

​@@heemcarchannelhe literally dropped that diss track because he felt pressured by the internet to respond 😂

[@nvm7191]

@@SPACECOWBOY705”It's a cold world, keep the heat under your seat I got a phone call, they say that somebody dissin' You want some attention, it come with extensions My dog like, "Say the word, " he on bullshit, he itchin' Done put in so much work in these streets, he got pension I told him chill out, how I look havin' henchman? If shots get to poppin', I'm the one doin' the clenchin” This ain’t the fake humble guy y’all making him out to be lol he threatened a 🥷 from Compton with violence on a diss track and immediately regretted it

[@akeme25]

@@SPACECOWBOY705Then he went back to his senses. If he really did give a damn he wouldn’t have apologized in the first place lol

[@Jay_Walker92]

I noticed the majority of the hate for cole is coming from the unseasoned part of the hip hop community...

[@SorelsSon]

Na

[@jamespain2138]

He’s still a 🐱 for NOT standing on business especially in the blk community we don’t stand by that.

[@FA-me9hf]

It’s cus ppl outside the culture don’t really resonate with his music, they just follow the trend lmao

[@Boogalyhu]

The biggest J Cole haters I’ve known are all white. His whole thing is about relatability and they can’t relate to him.

[@SweaterSwagg]

@@Jay_Walker92 cap af

[@OBGat]

I think we should leave Jermaine alone and stop saying Grippy. If we don't forget the apology we should forget that.

[@officialconch]

I watched the whole video and you're spitting. It's sad to see how one verse completely exposed Jermaine Cole as Kendrick said in Control...

[@dominicharris5489]

J Cole is a real one for apologizing. even though he had already listened to yall dumbass and forced a diss track that he didnt even want to do. 7 min drill was ass, uninspired, terrible/forced angles and none of what he said was even true. He SIMPLY stated on that dreamville fest stage why he was apologizing but ppl just have to be dumbasses about it. I applaud him for bein authentic and not giving af about some dumb rap beef which wouldnt even have been interesting to be honest. Ppl just overreact to him apologizing because they have an exaggerated outlook on competitive hip hop.

[@postsupremacy]

this means drake is realer than Cole for at least competing

[@smaaron_j_46]

@@postsupremacy Drake can’t be real when most of his disses were pulled out of his ass. So were Cole’s, but at least he was upfront about it, he wasn’t comfortable standing on shit he didn’t believe in. Drake on the other hand tried to push actual lies like they were facts. That’s not real no matter how much his fans try to convince us they are. They still believe in Whitney getting abused to the point where it comes off as harassing her.

[@postsupremacy]

@@smaaron_j_46 everything you said is true. sadly, because drake competed, he’s automatically better than a quitter. thats just how it works.

[@smaaron_j_46]

@@postsupremacy well that “battle” was worth quitting. Why be the third wheel to two men’s soup opera? That’s why I’m not exactly mad at Cole talking his shit again because he could very well have a rematch with Kendrick if he wanted to and make it purely competitive. When he tried to step up in April, it just simply wasn’t the right time to. Especially not over bars like “if he walk around with that stick, it ain’t Andre 3K” that seem tame in comparison to how Kendrick went at Drake.

[@dominicharris5489]

@@postsupremacy drake is the one who had actual history of issues with kendrick and thry actually do not like eachother fool.

[@yaboycurtis1103]

5:00 is the reason he will be remembered as JFOLD

[@nvm7191]

“It's a cold world, keep the heat under your seat I got a phone call, they say that somebody dissin' You want some attention, it come with extensions My dog like, "Say the word, " he on bullshit, he itchin' Done put in so much work in these streets, he got pension I told him chill out, how I look havin' henchman? If shots get to poppin', I'm the one doin' the clenchin” Lil buddy was talking that street beef shit for a second til he remembered who he actually was and who he was actually talking to 🤣🤣🤣

[@bigsteve8605]

LOL bruh after 3 weeks my locs look rough....I would love for my hair to look like that after a couple of months without a retwist. Locs fire though.

[@TheChillKing28]

If Jay Z isn’t disqualified as a GOAT for Ether, why is Drake disqualified? And I’m not talking about Drake being the #1 of all time, I’m saying Drake is one OF the greatest artists we have had in hip hop It’s weird to me everyone is now acting like Drake has been bad all along actually, like it’s just been a fluke he has been at the top of the charts all these years

[@dysonspheretxi]

Shit music would be the top reason for me.

[@TheChillKing28]

@@dysonspheretxi you can definitely say Drake has some shit songs, I wouldn’t fight you on that But you don’t think he has any good ones? From the last 10 years?? I just think that’s crazy

[@dysonspheretxi]

@TheChillKing28 are there a few good songs? Yeah, a couple. It's been about a decade since a solid project from him tho, imo. It all comes down to personal preference tho.

[@qcarruthers5075]

He’s still talking super tough can’t forget. We’re in the era of ‘SHOW & PROVE’ anyone can speak threats into a microphone. Once your character is revealed, I expect you to change course. If so, no harm done. But L. Cole is too far gone to hang it up. He will still posture as if he’s willing to slide, or get violent. So NO! Not a chance.

[@noahdaoud2455]

he explained that dip shit kendrick is his homie not some dude to rap battle its competive but not real beef as kendrick was accusing drake of a legit crime in his disses thats hella serious shit to diss som1 wit so yeah this had nothing to do wit j cole lmao he realized that and apologized lmao. Most people don't realize J cole fought P Diddy sticking up for kendrick like they homie homies

[@jayyy1677]

Someone who wasn’t afraid to spar with p Diddy can say whatever they want

[@SYE149]

Might Delete Later Album gas 😤

[@kimzziereenee1638]

This is a good “first step” to moving on from the beef for Cole. However, you are wrong in one thing-in order to truly move on, you have to truly FORGIVE him for whatever egregious action you felt he took. It’s great to understand his stance in the beef, but to truly let it go, forgiveness is necessary. Cole knew very well the probable outcome of his withdrawal from the beef. There had to be a massive reason (something we don’t know) for him to put his legacy and future career on the line. NOBODY DOES THAT. The “apology”’itself was mischaracterized from the beginning anyway. Cole apologized to himself (not Kendrick) and asked his FANS to forgive him for his misstep. Hopefully peeps are now ready to do what he asked in the first place.

[@SYE149]

It’s clear he just wanted a clear rap battle nothing as personal as it became which is ok bc at the end of the day that’s his homie. It’s different to be doing it for competition and to do it to get personal w it.

[@PaballoKobe-xh9ve]

Dudes are gonna milk this beef for an eternity. Or atleast till drake drops.

[@yugfus]

Drake has dropped like 20 songs...

[@PaballoKobe-xh9ve]

@@yugfus be serious.

[@mysterious_559]

I don't blame em. biggest thing in rap.

[@EANDM71]

Drake has “dropped” 20 songs in two months and none of them did well by his standards. None of them. Drake fans are delusional.

[@PaballoKobe-xh9ve]

@@EANDM71 okay... Lets pretend these were conventional drops if thats what ypu wamma do. Drake is done i geuss.

[@garrymoore3810]

Yeeea only the internet cares so much about this lol in real life you never hear about it.

[@yolomasta6940]

With Kendrick and J Cole as my two top favorite rappers of all time, I'm glad they didn't beef not just because it could've gotten ugly but like you really get the sense of how much they respect each other and I don't wanna see brothers fighting especially when they're both fighting for the same goals in hip hop. Cole made the right call and I do respect him for staying true to himself and not letting beef get between him and Kendrick, Cole's discography and feature run speaks for itself and while I do think Kendrick is #1, Cole is 100% a very very very close 2nd to where I could respect someone putting Cole as their #1.

[@evrydayppl2]

People like what they like. Character goes along way with me. Apology was not an issue for me at all. Standing back from the whole beef, he made the best decision. The most people can have against him is a redirect after an apology? I say he’s good.

[@rfeldntas5883]

I never took that apology as a L or a mistake, fans often put his idols a GOAT status, j cole biggest mistake was believe in that, and try to test that. The apology itself? Cmom!! Imagine being known as "p3do team". "You Ride a bike, he mess with teens, yall on the same pack"

[@SPACECOWBOY705]

Yeah it doesn't matter cuz Cole ain't even the best on his label.... If JID apologised it would piss me off but I expected this soft shit from Cole so I'm not disappointed Cole always thow stones aand hides his hands

[@veliciarogers7347]

I agree with you Pay!

[@officialconch]

It's ironic to me how Cole haters are the only ones on his bandwagon now. I hate this guy now. Enjoy being on the other side of the hate spectrum.

[@kvngbraccs7512]

J Cole won this beef by choosing peace and his features post beef are insane

[@Khama19]

He won the beef but at what cost

[@dysonspheretxi]

He didn't win. He just didn't lose. Lol.

[@Mmmmzzzz00]

Coward opinion. Kendrick won, Drake lost, Cole no contest.

[@sandilejwara7174]

Especially grippy

[@SPACECOWBOY705]

Nigga keep making features cuz his albums are snooze

[@jchris333]

Might need a follow video for this one

[@Channel19972]

The apology was a better decision to make however his bars no longer hit the same to me. I wish him the best though.

[@yaboycurtis1103]

He dared sm1 to test him for YEARS😂

[@Channel19972]

@@yaboycurtis1103 Hahah. Right.

[@SweaterSwagg]

@@Channel19972 J Fold

[@toxictruthreacts1164]

He can brag about being the best because he still is . The apology had nothing to do with fear and only ignorant ppl or jus delusional stans of others feel that way . Kendrick even said on euphoria " this aint about whose thr greatest , this about love and hate " coles misstep was releasing the track. But he made a human mistake like we all have . He still the best out of the 3 with the pen so he can still pop his shit .

[@hereliesmars]

I don’t think Cole wanted FPS to go number one on Billboard. He alluded to not really caring if it went number one or not against IDGAF ft. Yeat, on Yatchys Podcast.

[@Slade432]

J Cole’s recent verses lap around Drake and Kendrick’s content.

[@midsolis]

What recent verses? Grippy? No. The one on Rocky’s track? Very, very good. But the writing does not go to the depths of Meet The Grahams or 6:16

[@dysonspheretxi]

Cole is good but... nah...

[@domesticmh4567]

You better not be including Grippy lol. And nah it doesn’t “lap around” 6:16 in LA or Euphoria or 80% of Kendrick’s other work

[@midsolis]

@@domesticmh4567 okay 😂😂 to each their own

[@nfskull9900]

@@domesticmh4567euphoria is not a good song yall just forcing yourselves to like it

[@infamouseli92]

16:18 same, that how I was about that project

[@Shockzer67]

My man is recording from a Castlevania room

[@MrClbrown33]

K. Dot is the best out of the 3. Cole is the best rapper and is number 2. Drake is the worst rapper of the 3 and is in 4th imo. Wale is third. I say this because everyone wanted the Coleand K. DOT battle, not Drake.

[@ManLikeJoey90]

Rap is a competitive sport. If you don't know why people mad he backed out you havent been listening to the conversation for the last Decade. It used to be top 5 of new Generation being Drake, Kendrick, Cole, Sean and Meek. Drake will always be remembered for always coming forward for every challenge despite having so much to lose.

[@perryperryprince3242]

If anything this beef sets the perimeters of what is needed to be the goat. Even though none of them might not be considered as the goat at least going forward the bar is still set high.

[@BourgeoisBoys]

NEVER!!!!!!!!!!!

[@MortalKombateditz]

The issue is, people would be negative either way. If he stood on business nobody would say "Oh well at least he fought back" because his disses wouldn't land, and he'd get dunked on for that too. People already called 7 minute drill weak, and now they pretend like they respect him more if he dropped more disses like that and got bodied by Kendrick, Meet The Grahams would probably have 2 more minutes had Cole not been out and that diss already destroyed Drake, what do you think it would do to Coles discography? Not Cole himself, as I doubt theres dirt on him, but his discography when people already call him "boring" No matter how you look at it people made up their minds even before the beef, Drake and Cole were never gonna win to begin with, especially Cole..

[@Open-MindedSkeptic]

I already knew the 7 Minute Drill song wasn't in his heart because it lacked the lyrical attack we all J Cole is known for. I never lost any respect for Cole. He still in my top 5.

[@MMCLLC7]

it astounds me how much cognitive dissonance the culture had to expect cole to cut off kendricks head and simultaneously clown him as if he was never capable. at the end of the day, it was just like cole said in his apology "people wanna see blood" and so many were gaslighting as if thats not exactly what they were looking for. cole bowing out was immediately seen as the first big L the beef handed out that could be memed and ridiculed and stain a legacy. fans were starving for blood and convinced themselves cole was bleeding out from his decision so they could be satisifed. then kendrick gave everybody what we really wanted and it was lit. but cole never lied tho 🤷🏾‍♂️

[@Rucker1980]

I'll move on from the apology but he needs to apologize again for following that up with GRIPPY

[@FA-me9hf]

Whenever I meet someone who excessively clowns j cole I can tell they’re lowkey a bot 😭😭

[@og_mante5138]

We gotta admit, Cole made the right move.

[@SweaterSwagg]

@@og_mante5138 The right move would have been to not engage at all

[@og_mante5138]

@@SweaterSwagg He had to. Cole been talking big shxt bout being the greatest rapper alive since about 2018, so he gotta stand on that. He just stepped out when he realized it was deeper than rap.

[@smaaron_j_46]

@@og_mante5138 this is what I try and tell people repeatedly and they’re too slow to understand. Finally, someone who gets it

[@kuvf9816]

Honestly all I need is the new fall off album drops like drake with the delays

[@ZariaCarter-og7cf]

Can you make a video about NoCaps album?

[@kelleybutler9203]

MIGHT DELETE LATER - says volumes And DOT said in the last song how DRAKE did J. COLE FOWL. I can’t believe people don’t understand J. Cole was used by DRAKE because he’s actually a decent human being. No reason to be mad

[@CFSpharmacy]

The Kendrick Lamar cash app add came on.

[@loneface]

I would but he still be talking that shit like he didn’t run 😂 🤦🏾‍♂️

[@SYE149]

Cause he didn’t wanna get called a pedo or wife beater? He jus tryna rap not extra gossip shi

[@SPACECOWBOY705]

​@@SYE149"it's a friendly fade we can keep it that way" Mind you this is after Drake mentions his wife... Kendrick still wRned him even after that..... Euphoria didn't even drop bwhen Cole released that sleepy diss track he was very insecure about

[@devenulmer]

It wasn’t his beef to begin with..

[@wavecontroller5647]

@@SPACECOWBOY705man look where the beef went, aint nobody doing a friendly fade in the midst of such bullshit

[@Professorxrh17]

Nah fuck that. Cole can never be considered the best ever again . That Apology was very non hip hop. Cole talent wise is an all time great but I feel that was a legacy ruining move , especially considering the fact he’s been rapping about how good he is at rapping for 10 years. It makes 50% of his content unbelievable now smh

[@SPACECOWBOY705]

Shout-outs to Drizzy for fighting back

[@asapseed]

NEW MIC ALERT!

[@derekjwilliams007]

Ain't he the same one trying to cancel him? I'm confused.

[@YesserSirMrSir]

Cole is legitimately out rapped both Kendrick and Drake right now lol He’s the definition of “keep your head down and play your game”

[@RST94]

What? Dude backs down from an all-time battle, drops arguably the worst verse of his career, then comes out with a couple of good verses and y’all anointing him as the king? 😂 Never mind that guy in Compton that is ja-ruling Drake as we speak. Foh lol

[@YesserSirMrSir]

@@RST94 Cole outrapping them had NOTHING to do with Kendrick dominating Drake. Cole has been dropping verse after verse of pure heat ever since that grippy bs. Kendrick ain’t been dropping shit besides “watch the party die” which came and went. And I’m not even gonna bring up the trash Drake dropped. Yes, Cole is out rapping then until Kendrick actually drop some music. And I’m a guy that puts Dot above both of them and always have.

[@RST94]

@@YesserSirMrSir Ah yes on two songs 😂 This ADHD generation is crazy. All I know is, when Black Friday comes on, no one thinks of Cole’s verse 😌 Having some good features for a few years, a mid catalog of music, and backing down from a battle while talking tough on said features doesn’t anoint him as the guy. Sorry 🤷🏾‍♂️ Watch the party die kills anything Cole has done this past month.

[@YesserSirMrSir]

@@RST94 ADHD fans are a problem but so are STANS that think anything their favorite rapper touches turns to gold. Your opinion on watch the party die is yours to have but the shit came and went with no real impact. Kendrick obviously isn’t done,but since the beef has died down, or at the very least is in an intermission, Cole has been cooking. I’ve always thought Cole is a better match for Kendrick because Drake can’t rap with them niggas

[@dysonspheretxi]

​@YesserSirMrSir so your entire reason is recency bias? Ok, I guess. Lol

[@yotamiharari]

Nah he can’t be actin tough like that

[@phxfarmer4844]

Drake was man enough to beef not enough people give him credit

[@aratic1244]

said by the same ppl who would’ve called drake scared if he did the same. Hip hop has always shamed a challenger ducking if young boy apologized amidst the durk quando beef after sending shots ppl would have not let that go but y’all wanna play favorites on ur favorite middle child j cole

[@CaelestsFilius]

I think people got over it once they heard about schoolboy

[@ManLikeJoey90]

Means Cole is a yes man not an independent thinker

[@WolfAdonai100]

Kendrick Jcole Big Sean the big 3

[@sandilejwara7174]

Drake faught atleast

[@WolfAdonai100]

@@sandilejwara7174 a lot of rappers fought in lost in battles

[@thedon0516]

You tried it sliding Big Sean in there

[@csave]

lol I jus don’t know about this whole beef. Tf was this TMZ? Like who got the hottest tea? Like girl tf was that shit. 😂 I literally felt like I was gossiping.

[@smushikori]

You cant compare his openings rounds to escalation. Out of Euphoria,Push up and 7 min he had the weakest entry, done. Now why he pulled out in my opinion is that he didn't want any parts of said escalation and honestly neither did kendrick which is why he warned drake multiple times that if he took it there he was ready. Unfortunately that move on coles part drops him a few pegs cause how you conduct urself in battle stays on ur rap resume, and he showed he's passive in that arena.

[@venaalmostdemanic]

Cole a real one though… 😂😂😂 gotta respect that… Drake did Cole foul so this won’t be a stain on him in my perspective.

[@VICJULEZWORLDWIDE]

Let's say Kendrick lamar was the one who apologized would we be saying these things ?

[@SweaterSwagg]

@@VICJULEZWORLDWIDE Kendrick gets messiah treatment always no matter what, if you criticize him mfs will pop out the woodwork insulting your intelligence

[@thedon0516]

Absolutely, at least I would. And as for Drake, people can say what they want about him, but he stand 10 toes down and never back down from no beef, win or lose

[@Allious131]

@@SweaterSwagg I don't know about the messiah but I would also question your intelligence it just goes to show you much how people are sick of the dumb shi, we tired of it.

[@parkermudsen1063]

I’m willing to move on and enjoy Cole’s music, but any time I hear him spit lyrics about being the best or daring rappers to step to him I’m going to instinctively find it funny. That’s just how it’s gonna be. I don’t think that’s unreasonable.

[@sandilejwara7174]

You can't convince me Cole is better than Kendrick when he ran im sorry but Dot is no.1 and he proved that

[@yaboycurtis1103]

Jfold 4ever. Atleast drake competes win/lose

[@KFluid117]

Lose

[@MidtownJuco]

😂😂😂 this aged POORLY

[@Technicalectasy]

No we don’t