the rise and fall of syco music

[@jasminezade]

hello just a few things i wanna mention! firstly, i forgot to say in this video that this behavior and others are obviously very apparent in other labels with other artists too so if you’re interested in the deep dive of another company please let me know! second, a lot of people are commenting about things i “missed” about one direction that were actually covered, like i said, in another video so check that one out for the full rundown on 1D! kzbin.info/www/bejne/pF61dXhpaqelkJY third, i will be doing a video highlighting very specific industry-related issues in general such as racism and misogyny that weren’t fully touched here, there’s so much to cover there and i want enough time to address it last, i know these artists have spoken so much more about issues under syco and not every event was covered, it’s just a long video which is why i encourage different fandoms to share their stories! but thank you again for watching! i hope you enjoy and i’m sure i’ll have to pop up again to clear any mistakes that may arise, i try my best tweet me here! @jaszade and insta here: @jasminezade ily

[@saminatabassum7487]

Hey jasmine thank you ❤️

[@raeva]

I love you too.

[@namyasuneja9838]

we get it love ♡

[@irenathomas7092]

Something you didn’t mention about little mix was after they toured their second album they made a new album that was set to come out at the end of 2014 but their label told them to scrap the entire album bc it wasn’t good enough. They had to completely redo the album, and got very little say in it. That’s why there was almost a year between the end of the salute tour and black magic (the lead single for get weird) being released

[@martaloscertales310]

could you talk about scooter/Scott brochetta?

[@possiblybella7775]

y’all better watch these ads and share this vid so jasmine has enough money to bail out of jail when simon comes knocking

[@jasminezade]

LMFAOOOO so true

[@anonymousanonymous8983]

😂😂😭

[@fluffylouis454]

LMAO I ain’t skipping ONE ad, Simon ain’t winning this time💀😭

[@GossipGyal1]

lmaooo

[@Sssidk]

Did y'all know that Simon was arrested when he was young because he hijacked/or attempted to hijack a car. A psychopath if you ask me

[@user-ly4gn5ml3j]

and all the racism that Jade, Leigh-Anne and Zayn faced. Like editing pictures of jade to make her look less arab, literally all the comments about leigh anne and the terrorism jokes surrounding zayn

[@KYRofficial_123]

And fifth harmony’s normani

[@user-ly4gn5ml3j]

@@KYRofficial_123 yeah she deserved so much better

[@kiwiisawesome6814]

@@KYRofficial_123 Yes. Her too.

[@kiwiisawesome6814]

@@user-ly4gn5ml3j They all did. It's just so unfair.

[@christelleilmet3601]

And Normani

[@lalynathalie1161]

The fact that we almost lost Liam and Jesy because of all the drama of being an artist......oof

[@yadsterday]

Yeah

[@rumanbae.2920]

Ik that clip of Jesy talking about how she almost committed suicide makes me cry😖

[@aayushivora8814]

Yeah when liam talked about having suicidal thoughts It literally broke my heart

[@rubytomlinson27]

@@rumanbae.2920when was that? (In the video)

[@shane9091]

Ouch

[@doriannicole9453]

i think it’s so important that you talked about westlife, leona, and rebecca so many people overlook them to talk about LM and 1D only when they’ve had the same experiences too

[@tayamajors3229]

agreed! and cher and even talking about james arthur. she covered every base

[@simpim7]

little mix have never been silent about it, people just kept on ignoring them. As soon as 1d was mentioned then people started paying attention, not hating i'm glad people are FINALLY listening but y'all ignored them for years.

[@_shayla_6561]

Completely agree

[@viviennebieri8340]

Not a Pop Song

[@loverglow13]

little mid started talking about it when perrie was still with zayn and the 13 year olds didn’t like it so they just ignored them

[@luvrdelreyy]

I’m a directioner bug yes I agree

[@thesassynerd]

@@saturnpuff9569 it's totally true

[@namyasuneja9838]

Liam saying that "it would've killed me" ALWAYS leads to an intense breakdown of mine, I just can't even help it

[@tanvilahiri9307]

ME TOO, PEOPLE DON'T TALK ABOUT IT ENOUGH

[@Opus566]

SAME!!

[@80sfangirly]

no fr.

[@ZamiraC]

Same

[@burntchickennugget3120]

"we were just kids man"

[@nope5498]

I’m so glad that people are starting to listen about the things that lm, 1d, 5h, etc went through; because little mix has been exposing syco for years. But no one listened

[@arooj7329]

exactlyyyy

[@simpim7]

FACTS!

[@NIGHTMARE-hv2vu]

STREAM CONFETTI.❤

[@bts5sos1d60]

Especially in not a pop song

[@simpim7]

@@NIGHTMARE-hv2vu YESS!! the mv is almost at 1.1 million views!!!

[@millieboon]

I find it funny that little mix have achieved so much broken many records but are still really disregard/disrespected, they are one of the only groups where all of them can sing, dance and harmonies + little mix had another album after salute but it got scraped so all their work had to be put into another one which became get weird.

[@_.t18_16]

Ikr not to mention in jesys odd one out doc someone told her to go on anti depressants

[@matthewsim2243]

This comment is SO underrated!

[@ameilberuela7915]

the fact is little mix have been in this industry for almost 10 years and they're still breaking records and making history. they are the biggest girlgroup right now we can't deny it. what more if they were being treated and promoted well by their labels and management?

[@moonlightbae333]

Their music is just forgetable, something that plays in the mall when you shop for pants

[@millieboon]

@@moonlightbae333 not really they just had/have a shit team that just uses them to get money

[@jessicalin2029]

little mix has never been silent and thats why they never got their america promo. insane how talented and successful they are even without america; they deserve even more broken records. damn shame that colombia records isn't doing anything for them rn either

[@kevinmccallister1777]

yeah I feel like if they got the America promo they would be way more popular than what they are

[@s.vi1]

I heard that they will be promoted in US

[@929er13]

@@s.vi1 they're talking about the past though

[@wynignatius9289]

i remember during their Move era, in 2014 they'll tour in North America but got cancelled. Wasted opportunity. good thing they toured here in Manila once and i missed them.

[@miam_k]

@@wynignatius9289 it got cancelled because syco wanted them to work on their new album that they then scrapped and forced them to make another one because the first one “wasn’t pop enough”

[@heema_9451]

When Zayn left One Direction they wrote his exit statement about wanting to be " a normal 22 year old" Zayn said he never signed off on the statement and didn't see until it was already posted. He said the reason they posted that statement was to SABOTAGE HIS SOLO CAREER and to a degree it worked. To this day fans say Zayn lied about wanting to live a normal life when he planned to launch a solo career, when he said no such thing.

[@beatrizdiniz5660]

And the fact that "a normal 22 years old" turned into a meme, it's kinda sad. He was literally JUST a 22 year old who was in such a toxic industry :(

[@mann7298]

definitely worked at that time. so many ppl were pissed that he said first he wanted to be normal and then when he went solo they were mad why he didnt stay with the guys. and i was one fo them to an extent, upset about it. and now thinking about it being 24, such a horrible thing of grown (mostly men) to do to a 22 year old guy whos not had time to even figure out anything for himself when his past years have been just work after work.

[@divinitylitty2630]

Omfg that's evil and it worked. I fell for it

[@rachaelmends3582]

Exactly! If they had taken the time to watch Zane Lowe’s interview with Zayn, that’s the first thing he addressed. He said he never wrote it but ppl were too far up their own selfishness to realize Zayn was a human being who also had one shot at life. Why must he be miserable just because he makes millions??? Money isn’t the source of happiness

[@ellieworks]

as a little mix fan, I'd like to clarify that Little Mix had to scrap their original 2nd album because syco didn't approve so then "salute" was born. same thing happened with "get weird": by that time, they were missing deadlines and they'd be dropped out of the label if they didn't have a solid single and an album concept as well, that's why there was a long off-period for little mix in 2014- 2015. again, they scrapped the 3rd original album before "Get Weird" was announced. Technically, Black Magic saved their career

[@ivandyarifinputranoerrizky1599]

Yeah but they hate Black Magic to the hell and back especially jesy 😂😂

[@aryaslay715]

Didnt they also go on tour with Ariana around that time as the undercard on part of the dw tour?

[@ellieworks]

@@aryaslay715 no they went in 2017, months afte the glory days album release

[@Lainey97]

They’ve even said multiple times they thought they’d get dropped from their label before releasing “Get Weird”. Syco and Simon are pathetic.

[@ellieworks]

@Eunoia Flowersss exactly, salute for instance and LM5 were the albums they put their soul into them and yet they were the less promoted

[@caoimhemg1535]

Little Mix were literally created to be a visual group. The girls mentioned that they were only put together because they were all the same height not because of their vocals skills. I presume their purpose was to originally just sell their image but I'm glad that their talent got recognised

[@cnstqnce2841]

I actually remember this on X Factor. I remember this so vividly. The judges mentioned something about age and size.

[@awesometani8148]

One of the judges did say to them seperatly that their voices would suit better a girl group, so it wasn't just that but yeah.

[@brentmartheze]

I honestly credit Kelly Rowland for Little Mix being Little Mix. She was pressed them hard on their harmonies and their vocals because she felt that they blended so well.

[@bluemoon7785]

35:04 YES! Little mix had so much potential to be the biggest girl group in the world, but their label didn't believe in them. They didn't want little mix to write their songs, and only wanted them to be a bubble gum pop girl group. Everything they have and still will accomplish it's their merit. It doesn't how much you work, if your own label don't invest in you, you can't succeed.

[@naomistein8900]

They still are the biggest though despite being sabotaged. Their records speak for themselves

[@naomistein8900]

Little mix have succeeded. 10 years of consistency... only in the US they haven’t “cracked”

[@bluemoon7785]

@@naomistein8900 yes, they. But maybe they could've developed a much bigger success if given the chance. I'm talking about number 1 charts all over the world, they said in a recent interview that they don't care about numbers, and I think consistency is far more important than having a lot of views and streams, but I can't help to feel like they were robbed a little bit.

[@tiffany-chan1235]

I fucking love Little Mix I've been a proud supporter since there X Factor days and I'm happy they got there popularity, but I wished they really got popular by breaking into the US market

[@morganacolella4904]

Well they Are the Biggest gg now... yayy

[@ainsleypreszcator6398]

Also little mix got told by syco that they had to only release “bubblegum pop” music bc that’s what would sell from a girl group. Also Perrie opened up in an interview and said that she got such bad anxiety from constantly being in the road that she couldn’t spend 20 minutes at home alone without having a panic attack

[@lanadelneighh]

but perrie had that anxiety also because of zayn kicking her out of their house, and she had anxiety of being alone so it made it worse.

[@user-nm8sf2sy7q]

@@lanadelneighh mhhhhhmm

[@fearless15]

@@lanadelneighh Zayn kicking her out? When?

[@lanadelneighh]

@@fearless15 he did after they broke up. she had to stay in her bandmates’ homes interchangeably(she dont want to intrude and stay for too long even though theyre all like sisters) until she had her own home.

[@lanadelneighh]

@@fearless15 since many people say “shes rich, she can just buy a home. why would you pity her for being homeless?” , i would like to clarify that it is not a 1hr-1week process of having a house. also, because of being kicked out, she developed severe anxiety that she cannot be alone(which has gotten better). so if she’s alone at home, or in a room(anywhere) she will act out, even go as far to a panic attack.

[@Abigail-sy9it]

The clip of liam saying that he didnt know who he was and that the band "would've killed him" gets me everytime. Zayn left for his own wellbeing & health and liam openly said it would've killed him of they kept going. Its absolutely insane how people were so money-hungry they put such young people through hell.

[@bing3666]

So true

[@tspopstar512]

I understand why Liam was mad when zayn left…I bet Liam wanted to leave too but he stayed to keep the group going I believe

[@meh5872]

liam literally became an alcoholic and zayn was so frail while he was in 1D. As much as I would love to see a reunion with all of them, I don't want to support it if it's just lining the pockets of the people that made them miserable.

[@stanwjsnstantalent]

Thank you so much for this video Jasmine, and also for including Fifth Harmony in it. I'm a Directioner and a Harmonizer, and while people are ready to talk about One Direction's mistreatment, I often see people conveniently forget that Fifth Harmony was mistreated so badly. All the girls have spoken out a lot about it (there are endless clips of Lauren telling people to "read their contracts" and she talks a lot, especially now, about how she feels like a bird that's been let out of a cage). I've found that people criticize and make fun of One Direction and Fifth Harmony for not writing all of their songs (especially Fifth Harmony who only really have writing credits on their last album) but don't understand that they never really had a choice. Also, you were definitely right about how much all these artists were mistreated, especially when it came to new music and tours- Fifth Harmony's 3rd album was released only 2 and a half years after the release of Reflection, and when asked about what keeps them going, Lauren literally said "our contract". One last thing, Camila's name is pronounced Cam-EE-la, not Cam-ILL-a, just so you know. Thanks for the video!!!

[@jasminezade]

i did see those clips where lauren openly kept mentioning contracts those were brave comments of hers it was clear she was struggling and wasn’t afraid to say it, thank you for the comment and the name pronunciation

[@mannyanayar6778]

Oh and also they did write a lot of their own songs but were not credited on purpose, so that they did not earn through the credits!

[@idkhbu1845]

@@mannyanayar6778 They wrote alot on 7/27 (which was arguably their best album) but were left with nothing as Lauren said. Paid dust.

[@agirlwhoeatscarrots2211]

like 1d had 5 years together 5 albums and 5 world tours its horrible

[@stanwjsnstantalent]

@@agirlwhoeatscarrots2211 yeah, that was also so bad. I hope that if there is a reunion, that they're treated well, and if there isn't, then I'm fine with it as long as they're all happy. They never got a break when they were in the band and seeing them happy is all I want.

[@namyasuneja9838]

I am eight minutes in, and THE AMOUNT OF RESEARCH THIS MISS GURL HAS DONE IS INSANEEE

[@guadalupe3759]

IKRRRRRR IM ONLY 12 MINUTES IN I JEVER KNEW HALF OF THESE THINGS😭😭

[@namjoonie936]

i feel its common knowledge if u where a fan of any of his artists in the past

[@cnstqnce2841]

@@namjoonie936 I'm a mixer but I didn't know what syco is. I know of Simon Cowell (who doesn't) and X Factor (again who doesn't). I was aware that Little Mix was under him but I had no idea of Syco Entertainment.

[@namjoonie936]

@@cnstqnce2841 okay?

[@cnstqnce2841]

@@namjoonie936 okay.

[@ellmo__26]

Little mix done 3 tours in 2017 which were first the Ariana grande dangerous women tour, then they done their summer shout-out tour and then went into their glory days tour.

[@stephenking3364]

Insane

[@wynignatius9289]

you forgot the get weird tour and move tour

[@miam_k]

@@wynignatius9289 they were talking about the tours in 2017 they had three tours JUST in 2017

[@wynignatius9289]

@@miam_k wow iconic! but is it kinda exhausting? 3 tours in one year?

[@miam_k]

@@wynignatius9289 that’s the point of the comment

[@flowerbuds3399]

it is extremely painful for someone like me (who's been a solid Directioner since 2010) to say this, but Harry, Louis, Liam, Niall, and Zayn are literally better off apart than together as a band. they've suffered enough. they were minors (except Lou) when they were made to sign their contracts. imagine the mixed emotions that had overwhelmed them at that point when they practically had no idea just what they were signing up for. our poor lads 💔

[@anitarathod9277]

True, I dont want a reunion until they are treated properly

[@abro8]

exactly! and there’s also just the general excitement of being around 16 and knowing you’re about to achieve your dream of singing and being naive because you haven’t been exposed to the dangers yet :(

[@myahdestefans7921]

i think the reason why little mix is so successful is because all the members of little mix would still be friends with each other even if they all weren't put in a band together, if that makes sense? even when I was younger I could notice that the friendships between the four of them had more of a sincere vibe compared to one direction and fifth harmony. hell even now with jesy gone, they all are still successful and friends

[@josjoererg]

all sycos bands were made to be successful, but little mix was the only one made to last, and the other two band breakups were inevitable. fifth harmony and one direction members had very different ideas of the music they wanted to make and what they wanted to do with their lives while little mix didn't. jesy also left because she had to in a breakup which at least seems calm and on good terms.

[@twiggledowntown3564]

​@@josjoerergThis right here. It's so important to remember, what everyone wanted to do as a group.

[@helena5230]

I really wanna see you talk about Little Mix and their whole journey w syco cos there is SO MUCH information, like the racism Jade and Leigh-Anne faced, Jesy’s mental health (her documentary, her being bullied so badly on the internet, her leaving because of her mental health,etc); Perrie’s anxiety (especially after the breakup w Zayn), the fact that they were sabotaged on multiple occasions (microphones switched off, earpieces not working, no promo,etc); Jade being made to look as white as possible cos she was white passing, Leigh being forgotten and the fact that she felt invisible; then forced into doing songs that they hated (ex: beep beep, Jade said that she couldn’t believe they still had to do it; oops ft Charlie Puth, etc), also being body shamed on national television, the whole Charlie Puth wouldn’t stop flirting w Jade even tho she was in a relationship, and so much more

[@miam_k]

they were also forced to do a lot of their collabs touch ft kid ink nmss ft mgk power ft stormzy (i’m not too sure about this,i actually think this is one of the only male features where they actually wanted him on the song,also because of the meaning of his verse) secret love song ft jason derulo (they weren’t forced to make the song itself,the original one was supposed to be the part 2 but the label put jason on it without the girls knowing)

[@helena5230]

@@miam_k exactly

[@sofhris4982]

They did not give Leigh Anne enough lines fr

[@thisistori1]

when jade said it about beep beep??

[@twiggledowntown3564]

Beep Beep is a bop though.❤❤❤

[@tayamajors3229]

this video is so well-formatted!! you being able to acknowledge that simon was super, super creative and successful while also emphasizing the ab*se and mistreatment is really important. we can’t overlook the success part because that power is part of the problem. amazing job 💞

[@hannahnur6784]

This video is straight up facts. I can’t understand why people assume just because you become famous you have no problems and aren’t being taken advantage of. When you speak up people assume you have money and signed contracts so you knowingly asked for the abuse. Can you do a video about Taylor and her contracts and touring schedules throughout her time at Big Machine❓

[@katgreer6113]

Its easy to hate on rich people. It's easy to print fingers and say... "We have it harder! Stop complaining!😡 At least youre rich!😠" The funny part is that many groups don't even get paid what they're supposed to. I mean look at 5h. The suffering groups go through is just too much. Might as well give up on you're dreams if you're just gonna be treated like an animal.

[@Ash_rn08]

“overworked” and “driven apart from each other” sounds like a heartbreaking repetition from a script i’m familiar with as a 1d stan 😶

[@namyasuneja9838]

"Not simon being a libra" 💀💀

[@candace6893]

he’s not that way bc he’s a libra it’s bc of himself

[@erinbeaud4556]

I came for the tea and stayed for the Libra slander 😌😌

[@tiffany-chan1235]

That thing about him being a Libra threw me through a loop

[@raechelverghese3018]

He and I have the same birthday 😭

[@corn_erstone]

as a member of the libra community, i don’t claim him

[@priyalikhi1400]

Can we just all take a moment to bow down to this queen? Like the effort she put into this video. I love you, I really do.

[@Opus566]

Yesss

[@anitarathod9277]

YAASS

[@tanv2916]

these videos are hey angels older and more mature sisters. and im loving it.

[@annailonastadler5722]

Zayn also had eating disordes which gotten to a very VERY dangerous point. We also need to talk about how Louis just annunced that he will start his own music industry and HOW MUCH the fans are proud of him... Thank you for this video! This was really really helpful to see the other side of the bands.

[@jonathankew609]

I dunno if anyone else has covered this yet. But I believe Jade from little mix was forced to perform on a tour date the evening she lost a close relative (I believe it might be her grandfather). I think it's shocking that artists aren't even given the chance to mourn a significant loss.

[@abandonedhandrail4581]

i think it was her grandmother, and it was maybe in 2019 but it was definitely an apple show to promote LM5 and she cried on stage.

[@miam_k]

@@abandonedhandrail4581 it wasn’t in 2019 in 2019 they were already under rca but yeah i believe it was her grandmother because her grandfather passed away when she was 13…

[@amyyyg2059]

@@miam_k I think I know it was these four walls

[@DivineWeaver]

Every time I think of Jedward talking about xfactor, I hear Louis’s voice from the This is Us movie say, “we’ve had so much fun here on the xfactor” in THE MOST sarcastic voice.

[@barbaraconforti720]

You didn't mention that when Louis announced he left Syco last year he received SOOOO MANY congratulations messages (WHY WOULD ANYONE RECEIVE CONGRATS AND SUPPORTING TEXTS WHEN LEAVING THE LABEL? Here's why) ps. you explained it all very well!!!

[@EnchantedTooWell]

For a hot minute I thought you were talking about Louis Walsh

[@sierrastar5155]

You should make a video about little mix’s mistreatment from their current American label Columbia

[@kerri6011]

@fahima miah they're one of the biggest but not the biggest, probably the biggest english speaking girl group

[@nuimaleko7]

Matt Cardle won X Factor in 2010. Rebecca was second and 1D were a distant 3rd in the voting. Simon hated Matt so much for beating 1D that he did everything he could to erase him and at least as far as recorded UK music, he has been successful. But Matt was never interested in being a pop star. He wanted to be a working musician and since he has a small but loyal following, he has been able to continue putting out great music, performing live and more recently via streaming. He has a great new single called We're the Butterflies.

[@ColinsCity]

i remember that there was even conversations that none of Dannii's acts should win because over the years a few of her acts had won, it was a shock when he signed 1D as they came 3rd and i don't think that happened before and they became huge.

[@harmonixer5686]

Between the time of Little Mix's albums 'Salute' and 'Get Weird.' Which the timeline is: Salute-2013 and Get Weird-2015. Little Mix missed a year of releasing an album because they were almost dropped. So they had to write and record an entire album. They wrote 1 album before 'Get Weird.' They brought that album to the label, Syco, and they said that it wasn't good enough. So they had to do the whole process over again and the result was Get Weird.

[@miam_k]

their two worst albums (they aren’t bad they just lack a little bit of personality) are the ones that were the most forced (gw and gd)

[@amethyst5533]

I'm about to sleep but this is more important😭😭

[@wintersoldierdcfan1567]

Same

[@cnstqnce2841]

I should be studying my lines for drama

[@turtlerabbitkim868]

Girl groups always have it way worse...the mysoginy is disgusting. As a fan of BLACKPINK and Little Mix... is so sad how their label don't allow them to express themselves, and don't promote them accordingly

[@Samuel-qy3ck]

Every kpop group is given a certain image by their label to maintain throughout their career but it's better because sometimes their labels gives them solo projects like releasing solo music, magazine covers, events for them to do but they still have to maintain that image that their label has given them for each and every individual

[@pennybleta2300]

@@Samuel-qy3ck That's why I only stan BTS.

[@pennybleta2300]

Your faves chose the criminal organisation called YG even though they knew these facts because they wanted the benefits of easy fame due to media play they provide to them.

[@Samuel-qy3ck]

@@pennybleta2300 every kpop group has a standard and image to maintain, don't make it sound like only BTS doesn't have an image to maintain, every in the industry does have a certain image to maintain ,fellow ARMY

[@sarahgrimes8892]

@@pennybleta2300 Blackpink's members became trainees when they were 10-12 years old, and I believe they got signed as artists back in 2016. At that time, YG was known as one of the biggest companies in South Korea (quite literally, the big 3). Much of the mistreatment their artists suffered (especially 2NE1) hadn't come to light yet, and although the big 3 were and are known for overworking, mistreating, and controlling their artists, it is generally thought to be a better career move than to sign with a small company that might do the same, but not bring any payoff. YG was also marketed as a less manufactured company at the time. The turning point for YG's image was the Burning Sun "scandal" (crime), and by then Blackpink, Ikon, and Winner were already signed. Their contracts last about 7 years, and since YG has a problem with being blacklisted by broadcasting agencies anyway, and Blackpink is currently their only breadwinner, it's very probable YG will sink hard if they don't sign with them after that. Point being, all companies Korean or otherwise, will screw you over no matter what their public image is.

[@HarpreetKaur-qo6nw]

Also Lauren Jauregui wrote and sang a song called "Toy" about how she was treated as a toy under syco/epic

[@gooogle3053]

Hi fellow desi😂 and it's so sad shes not releasing it💔

[@HarpreetKaur-qo6nw]

@@gooogle3053 she might release it in the future. I can't wait for her to release Always Love

[@gooogle3053]

@@HarpreetKaur-qo6nw she said it herself that she wont . But we can still hope 🙌😭 and yas ! That's my most awaited song from her 😭

[@Bebe-dl5ts]

@@gooogle3053 she might write another song that’s similar, we all know lauren

[@gooogle3053]

@@Bebe-dl5ts hope she does

[@bluemoon7785]

As a mixer, a former harmonizer and someone who appreciates some one direction songs I hate Syco so much with all of me

[@aspin3346]

Ik it doesn't have alot to do with the video but it feels really good to hear her talk about one direction again

[@00cocoloco]

I know right

[@carolinarodriguez9541]

it was a little slice of heaven, honestly

[@mjl5777]

can we discuss how as soon as Camila Cabello left 5H she got so much backing from the label meanwhile 5H got like 4 promo performances for an entire album cycle

[@Bebe-dl5ts]

Please I know right No hate to Camila or whatever but The girls deserved better, I feel bad for them, specially after Camila and her annoying fans shaded the girls.

[@cynthiazul8830]

@@Bebe-dl5ts right..

[@mfm25farmdioramas21]

Little Mix also toured with Ariana Grande for the dangerous woman tour as her opening act!

[@tiggrainmagma8716]

They also toured with Demi who also had 5H on the tour also. I think it was the Neon Light's tour.

[@Amelia-tp3or]

Zayn has also written countless songs while in the band that were never released because they didn’t fit the “brand” or the “boy band” type feel/vibe. I’m not sure the exact number of unreleased songs he wrote (correct me if I’m wrong) but I think it’s somewhere around 40 if I’m not mistaken.

[@gummibears211]

i noticed the boys had more writing credit on later albums. all but zayn😢

[@cerealmilkshake]

a worth-while mention would also be Lauren Jauregui's unreleased song, Toy, which gives us way more input (along with all of the many other statements she's made) about the way she had been treated over the years. it's a badass song, but very sad when you think about it. they wanted to mold her into someone she clearly didn't want to be. this video was very informative and incredible !!

[@sysia17]

can you make a video about dark side of fifth harmony and little mix like you did with one direction? I really like listen to you talking about this kind of stuff.

[@shordy2172]

Agreed!!!

[@faishalb973]

The Real Fifth harmony’s story will make you sad so badly🥲

[@kendra1015]

And now the ally podcast will let people know even more crazy things that happened 😖

[@Bebe-dl5ts]

@@faishalb973 Fifth Harmony’s story is literally slept upon, Like Everyone in the comments are talking about Little Mix and One Direction but People don’t realize Fifth Harmony went through so much, before and after Camila left,I’m not comparing or anything but 5h went through a lot more than little mix

[@faishalb973]

@@Bebe-dl5ts u are right, fifth harmony more dark than little mix and 1D, 1D are boys they can helping themself, Little mix is more mature and older than 1D & 5H, but fifth harmony? they very young, they really having a beautiful dream with 5 talented girls but what management do to them? very freaking dirty, they did them as sexual objects, slaves, money machine, and they even trauma for their perform’s schedule, that’s disgusting

[@krishikachitan5149]

It’s so sad that lm were told to “not write and just sing what was given to them” bc that’s literally wat 5H did for their first two albums it’s also why Camila left they only wrote the music on their third album and that’s when their label stopped promoting them :(

[@jasminec5335]

I paid more attention to this video than I do to any of my online lectures. Honestly, if you taught my algebra 2 class I would be a mathematical genius.

[@namyasuneja9838]

same, someone make her my teacher, although I am exactly the same age as her, idc

[@redrubytwilightxx8700]

If only she was good at math.

[@alexguajardo8679]

i remember back in 2016, 5H released their album 7/27 on May 27 and not even a month after they started the 7/27 Tour in South America. i went to the 2nd date of the tour and the entire show was the same as the Reflection Tour (their previous tour), with only 6 songs from the new album, and 3 of them were added that same night because on the first date they only performed 3 SONGS FROM THE NEW ALBUM and all the fans were complaining on social media. They literally had to start a new tour with barely any rehearsals (cause after the album came out, they were obviously doing a lot of promo) and had to unexpectedly add 3 songs that they had never performed live and rehearse them on the same day of the show, because their team couldnt give them enough time to prepare a new show. Once that leg of the tour was over, they ended up creating a whole new show with the new album and started doing that one in the next leg of the tour. The entire situation was a whole mess and even tho i don't have any proof, there's no way it was their fault and not their teams fault cause they were constantly working non stop. (also, sorry for my english, its not my first language:))

[@taraweniger6153]

Jade at one point had a dislocated knee while performing and had to keep going, there was a time where Jesy had to perform in a wheel chair and Leigh-Anne had burned herself really badly but still went on stage after it

[@giorgiaranaldo1457]

Can we talk about the fact that Little Mix wrote and recorded an entire album after "Salute", but their label scrapped it because it wasn't "good enough". They cancelled the us tour because they had to re-write and re-record a complete new album, which happened to be "Get Weird"

[@greciamonse57]

Let's not forget that Little Mix's ORIGINAL 3rd album was scrapped because "it wasn't good enough" and the girls had to work on another completely different album, which is Get Weird.

[@BEATTOTHEWINX1]

Hey! This video was much needed! Side note Ally Brooke of Fifth Harmony talked about her struggling with alcohol during her 5H days in her new book “Finding Your Harmony” due to miss management/ over working from label execs.

[@maninedoow5895]

YES!!

[@Bebe-dl5ts]

didn’t Ally also say didn’t enjoy being in fifth harmony, (on her show) but us fans thought she was only one how enjoyed her time being in the group, that’s hurts a lot knowing we don’t Actually know the girls as we thought.

[@DANITEE]

something else about little mix is before get weird (after the salute tour) they made a new album but syco scrapped an entire album of work and made them create an entire new album which ended up being get weird (jade revealed this in a podcast)

[@ThisIsNotRelevant]

Oooh what was the podcast?

[@tessa6356]

Now if these artists are overworked, i REALLY wanna know what goes on behind the kpop idols’ mind

[@liloandstitcbedtogether8954]

You don’t want to know, trust me.

[@zspov936]

Great video! I wish you had talked about Jesy Nelson, her depression about body image and all of that she wss dealing with while still working.

[@jasminezade]

thank you

[@christelleilmet3601]

Can you do a separate video on Fifth Harmony and what went on behind the scenes

[@louna15dh]

yes!

[@aisha_s]

the content you make is so creative like no one makes videos like these and it’s just so informative and original. keep being amazing

[@altheastomfelt4749]

if u like this type of video I rly recommend Hailey Elizabeths channel !!

[@aisha_s]

@@altheastomfelt4749 ty for the recommendation!! i just subscribed :)

[@aniyamarie8370]

PRETTYMUCH, another boy band creation of Simon’s announced earlier this year that they are no longer under his label. They never specified why but after viewing this video, I know the answer. In the five years they’ve been a band, they’ve released 3 EP’s and were the opening act for Khalid back in 2018 but no one would know this because Syco failed in promoting them. They were in the same boat as LM in not having creative control. Members would delete tweets voicing their frustrations on being prohibited in releasing music and if we did get a single, it was generic pop that everyone was supposed to enjoy. Yet, like I said, Syco did a horrible job in getting these guys recognized by music lovers. With their new label called Sire, they have their first album (according to Apple Music), are able to showcase their other talents, and do more popular interviews compared to the ones they did before.

[@zepp3583]

I’ve heard about PRETYMUCH just recently because I’ve been seeing KZbin videos of them. I thought they existed just last year or something

[@wynignatius9289]

Fun fact : Sire Records is home label for Queen of Pop, Madonna. omg

[@julerruckteglitzer9427]

Me imagining Simon watching this with his social media team full of marketing experts and other people and how he realises this girl is damn correct.😌😂

[@rosacurci7344]

😂😂

[@rosacurci7344]

🕺

[@rosacurci7344]

🗿🐍🕊️💙😂🤣😅🙂🏳️‍🌈^_^

[@rosacurci7344]

❤️

[@rosacurci7344]

.

[@pao-qx1ju]

you have no idea how excited i am for this video

[@jujubameliss4301]

I'm really really happy that Lou could peace out of Syco, so proud of him!

[@aaliyahhilton3505]

Amazing video and research! Also wanted to add in Lauren Jauregui from 5h saying in MULTIPLE INTERVIEWS and fan Q and As her best advice to upcoming artists is 'READ YOUR CONTRACTS A THOUSAND TIMES OVER, GET OTHER PEOPLE TO READ THEM TO YOU BUT READ YOUR CONTRACTS' x

[@annahill8965]

YYYYEEEEEEESSSSS!!!!!! I love watching salmon cowbell fail Also I would like to add 5SOS got out of their contract with modest recently

[@rz5677]

I'm so happy that they are fin finally free from that stupid company

[@lalynathalie1161]

SALMON COWBELL BAHAHAHAHAHA YESSSSSSS

[@lalynathalie1161]

Also I'm happy 5sAucE is free, as a directionner, mixer and 5SOS fan!

[@moonlight.z6543]

They did? Hell YEAH!

[@rz5677]

@@moonlight.z6543 yup. very recently

[@ainsleypreszcator6398]

It’s worse for little mix bc they had 3 tours in one year. The GD tour, the summer hits tour, and they also opened for Ariana Grande for the DW tour

[@damonsalvatore7565]

um let’s not compare lmao

[@lanadelneighh]

@@damonsalvatore7565 no one is comparing

[@damonsalvatore7565]

@@lanadelneighh sorry that’s not what i meant haha, i just wouldn’t want anyone saying “oh it was worse for _____” because i don’t think that’s fair or like possible to even say

[@lanadelneighh]

@@damonsalvatore7565 ohh i get it. however, the most sabotaged band in terms of career is indeed little mix. they took it professionally by promoting their music THEMSELVES. rewriting and scrapping 2 whole albums cause the label said “not pop enough”. other acts in terms of their musicality weren’t sabotaged as much as little mix.

[@damonsalvatore7565]

@@lanadelneighh oh yes, def most sabotaged was little mix haha

[@bluemoon7785]

36:56 don't even get me started in line distribution in fifth harmony songs, Lauren and Dinah received much less parts compared to the other girls and it's so infuriating! Dinah has a soulful voice and they probably think it didn't fit their bubble gum pop songs, my girl deserved so much better.

[@idk-tk2xx]

PERIOD.

[@christelleilmet3601]

Normani got dust. Literally barely got parts in any of the song and faced so much racism

[@louna15dh]

yes yes and yes

[@Blessed1985]

You should touch on Simon's first successful boyband. They were called 5ive. They were starting to make it big in the US (went double platinum). And were huge overseas (with 20 million in album sales). But they were over worked. The youngest had a mental breakdown which is what ended the group. And they were considered the bad boys of boy bands. Simon encouraged the bad boy behavior which was the other issue with the group. But before that they backed out of their tour with nsync due to exhaustion.They were so good and their story is interesting. I would have thought Simon would have learned from his mistakes with them. But nope!

[@jenniboo9441]

Omg they sang "baby when the light go out" right? Such a bop

[@Blessed1985]

@@jenniboo9441 Yes! They up there on the list for one of my favorite boybands cause they actually had a lot of bangers like that.

[@twiggledowntown3564]

​@@Blessed1985I didn't even know Simon put them together.

[@bbypinkcherry]

i was so scared to find out he took on prettymuch as a group under his label bc of what simon did to all of his other groups, but i’m happy that they’re doing their own thing now bc they’re a great creative collective on their own without him. i want them to find a place that allows them to do that, manages them well, and treats them with RESPECT

[@mackenziecourtney6552]

I just want to say Thank-you for helping me with my mental health Jas ❤️ you have no idea how much I appreciate you

[@mackenziemetcalf2893]

Hi Mackenzie

[@mackenziecourtney6552]

@@mackenziemetcalf2893 oh hii Mackenzie

[@loulicious5882]

Waiting for Day Louis will do one interview and expoae simon modest syco

[@atifrazajaffery]

The management company is coming, so is the documentary. Simon better be watching

[@mkav]

I wonder why he signed with syco again after 1D broke up.. i’m sure they manipulated him into it by telling him he wouldn’t have been successful without them poor baby:(

[@liv-tribe-hustle7678]

i knew someoneone who had business dealings with simon cowell/syco and he said one thing in life you never want to do is join them...he literally said the contract was a slave contract...my mouth dropped open with shock ngl

[@pettymajesty]

13:13 beatlemania happened in the 60s actually! the members were not even a band until the late 50s and only actually became "the beatles" in 1960 - they only started getting widely popular in around 1963 :)

[@wajihaaa]

I am genuienly SO impressed because this must have taken FOREVER, so a huge applaud to you! You talked about so many artist that I didn't even know about/didn't even know that they were under syco, so thank you for talking about those artists as well, because I feel like people often only just talk about 1D, LM and 5H when talking about this topic and other artists get forgotten

[@grxxm666]

ngl all the good people simon had on his label (FH, 1D, LM WL) and others left which means he wasn't really making no more money from the music. smh I'm glad they left when they did

[@JamesLawner]

Also, I'd love to see a "the dark side of reality show competitions" and don't just talk about singing competitions, include stuff like cooking/baking competitions too!

[@candelaplescach78]

A group I haven’t heard a lot of people talk about is Pretty Much. They’re so unpromoted and mistreated, and were made very similarly as a kpop group to compete with kpop groups, but Simon Cowell obviously failed.

[@esan1-2-3]

Let’s not forget little mix wrote an entire album that was scrapped, then they wrote get weird. So they actually wrote two albums at that time

[@madelinekouassi9884]

Oh 🤯

[@esan1-2-3]

@Eunoia Flowersss ope, I didn’t know that, Thanks for the info!

[@EnchantedTooWell]

Why was it scrapped?

[@samjackson1420]

Love this content. Lauren Jaregui has also said that when they went on hiatus from Fifth Harmony she had to sign an NDA so she would no longer speak out about her mistreatment.

[@melissagjeloshi7346]

omg do you remember where did she say that?

[@elenagonzalez8463]

people always like to talk about the abuse and overwork that kpop idols have but never do with western idols so im glad this video highlights it, because I didn't know half of this info tbh and it's very sad

[@elenagonzalez8463]

very insane to me how most managment from all over the world is just absolutely shitty. Something needs to change :(

[@deliacozo8542]

Yes, saw her video on hey angel just about 1D and people were saying is nothing compared to kpop, or saw a different video( dik if you saw it) is them sleeping in an airport and some say is nothing compared to kpop idols. Not my cup of tea kpop but are the men idols's manager put rummors they slept with x?

[@elenagonzalez8463]

​@@deliacozo8542 I don't really understand what you mean in the last question, but I would disagree. I don't remember the details since it's been a while since I watched this video, but the disrespect western idols face to kpop idols can get pretty similar. It's true that western idols tend to have more freedom with their relationships and what not, but not always. Look at what happened to britney recently for example. It's why I don't like to compare between the two and I especially hate those dark side of kpop videos that people make while they ignore the mistreatment in their own countries

[@deliacozo8542]

@@elenagonzalez8463 Ok let me explain the last question. Syco was putting rumors Harry is with a girl or he slept with so many and it happends on kpop idols too?

[@elenagonzalez8463]

@@deliacozo8542 Oh no kpop idols tend to be restricted with who they date though it's becoming more liberated in recent years

[@Dancersmakeup]

As a kid these bands were pumping out music and I’ve recently been realizing musicians release slower than when I was little, but now that you’re breaking down all the dates I know. Thank you so much.

[@pauline7876]

Not a Pop Song was such a bop tho, thank you for this really informative video Jasmine

[@cameronlouise7]

i'm so glad you spoke about westlife because i never knew that they went through the same thing as the more modern artists! it's heart breaking that members were fired and friendships were lost all because of simon's obsession with appearance and appeal. and in regards to 1d's branding - like harry being the flirt, liam being responsible etc, i think you can tell when you watch back on interviews and they're asked what roles they play, they list it so easily and almost automatically. one time specifically was when they were doing the this is us promo and they were asked about what spice girl they'd be, and zayn seemed almost tired and kind of upset when he knew he was going to be labelled 'scary spice' and just ended up saying "well that'll be me then, won't it"

[@tejal5059]

more to the fact that 'not a pop song' was about simon, NOT THAT IT WASNT CLEAR, the girls released on his b day LOLLL

[@clougellii]

“i dont do what simon says”

[@miam_k]

they ANNOUNCED it on his b-day they released it two day later tho

[@Purple-ur2sc]

Omgs I was ranting about homophobia in the music industry just recently with my friends. Thank you for explaining this so well! Now I can just send people this video, it's very useful and informative ❤

[@allaboutchallenges5497]

Camila also tried wanted to write her own music and solo stuff while with the band but the label didn’t allow her to, which also played a factor into why she left

[@user-rr6xk2eg9v]

okay but can i thank your mama for giving you life? I needed a video like this oneeee

[@namjoonie936]

can we also talk about the blatant disregard simon had for the women under the label? 1d had it so easy compared to LM and 5H

[@kendra1015]

In her new podcast ally form fifth harmony said all of this and more! She talked about the mental and verbal abuse that she had to go trough

[@ayybibi]

fr, i remember a leaked audio of Lauren came out a few years ago where she’s crying and having a panic attack and saying how they’re treated like “fucking slaves” and that no one else understood it.

[@kendra1015]

@@ayybibi yes! Terrible

[@MB-nb7yq]

@@ayybibi I remember that. I didn’t understand what she meant until recently 🥺

[@elizabethphillips7338]

I wanna give all of those artists ESPECIALLY one direction a big hug and let them know that they will get through this ☹🥺

[@Ndjieisneuowwus]

Something I've always wondered is why did Louis re-sign with Syco for his solo career? Surely after everything they went through in 1D he'd move to a different record label, like all of the other boys did? Maybe I'm just missing something here. If someone could explain to me that'd be amazing! Great video by the way Jasmine, thank you :)

[@Starburst514]

I'm not a directioner, or a Louis fan, idk his personality or heard any of his music; but the first explanation I come up with like with an abusive relationship, even when the victim knows it's bad and not right, they still stay. There's a feeling of "I can't survive/have no where else to go from here" Again IDK anything about Louis or his singing or his place in 1D, but maybe he thought that he couldn't get signed anywhere else? Like he wasn't good enough on his own (or on his own "yet") and believed he was in a "take what I can get" situation. I mean it's hard to get signed and maybe he thought on his own he wasn't enough of a singer like the others to get signed somewhere else so stayed with Syco

[@frand9864]

im not completely sure about that but as far as i know 1d would have had to be under syco for one more year, but with louis resigning with them the other boys could get out of the contracts a year earlier? not sure if i got that right lmao

[@deliacozo8542]

I can say( pls dont attack me). Louis pretty much give his freedom to the boys or mostly Harry's. Once they played at a gay bar and Louis and Harry were being touchy so Simon didnt like it and he made Louis flew to LA to sign a contract to basically not be himself. Simon said Louis was drunk but he wasnt, he had some drinks but wasnt drunk. I mean really flew an 19 old in a plane ALONE and then put him sign a contract? You can even see his personality changed. I dont know about you but I am scared rididng the bus alone let alone a plane

[@PinkPeachVODS]

I've been saying this about Syco for years; even before One Direction became big in fact. I am a huge fan of Joe McElderry, who won X Factor in 2009. I cannot even begin to describe the mistreatment he got from them. For a start, they tried to market him as something he wasn't. On the X Factor he was known for being a ballad singer, he won because of his incredible voice complimenting slower songs (he can do up tempo too but his asset was the ballads imo). He then came out as gay in July 2010, and his debut album immediately became more up tempo disco tracks. Also his debut song that wasn't the winners song was... a cover. A lot of the songs on his debut album were covers actually. Also a point, the runner up that year, Olly Murs, released his debut single BEFORE Joe did, and it wasn't a cover. Guess who Olly was mentored by on the show? Yup, it was Simon. Basically Syco put more effort into promoting Olly then they did Joe, the actual winner. Why? I suspect homophobia was at play here. I don't have any actual evidence for this but the timing of everything leaves a big question mark. Anyways Joe got dropped by Syco in 2011 but was immediately snapped up by Decca Records. He hasn't made it big because his albums are mostly covers (to my frustration), but his tours still sell well and he is generally well liked. He hasn't said anything about being mistreated, probably cause he is wrapped up in contracts as he won the entire show, but it's so obvious really. I've always felt sorry for 1D and Little Mix because I knew what Syco was really like.

[@EnchantedTooWell]

I liked Joe it’s sad he never got the attention/fame he deserved

[@ScandalousMediaTea]

Thank you for linking our post about Little Mix! And very insightful video!

[@aisha_s]

i always feel so like idk comforted whenever you upload

[@tiggrainmagma8716]

The amount of stupid shit that 5H went thru is nuts. Like the work schedule was nut, like some of the girls had health issues including C getting hospitalized at least 2. In fact one of the Awesomeness TV BTS series in which the girls had to rehearse for a performance without Camila. For those who don't know early in 5H's career Awesomeness TV followed them around and filmed BTS videos of them and their everyday life on tour, promoing, even their occasional visits home. Almost all of them have had grandparents pass while they were touring, since they toured pretty much all year long from the start of their career as a group till hiatus. Also they have had to chose work over family. When Lauren grandmother passed I think her mom's mom, she went to the funeral but had to give up a singing part on, "Worth It". Cause for years people had noticed Lauren didn't have singing parts in the video, that's because she didn't sing on that song. I think Normani stated in an article that every time a song was recorded all members had to be present for the whole session. Each member had to sing all the songs presented by themselves, so even if you ended up with a bit part on a song u had to show up or you weren't going to be on the songs recorded at the sessions. So basically for those who are confused what I mean. So all girls had to present, each went in the recording booth by themselves, sang the song and once all of them did that, then it was decided who got to sing what part. So the girls had to spend hours waiting their turn to go in the booth after the other entered and they weren't allowed to go out during that time. Their management was garbage as hell. Most people don't realize but Fifth Harmony's had 2 management during their career. The first one that they were assigned to which then split and formed a second firm, and they went with the second group that was part of the original management group. Then Camila got a manager in 2015, which she is with till this day and that ultimately worked in her favor. Also after she left the group she resigned to Epic/Syco as a solo artist. If you do a deep dive of 5H there are so many video from promo videos, Awesomeness TV, interviews and the like that will break your heart, when you see how happy they were, and how eventually everything took their toll on the group and them as individuals. Normani also talks about how she was vocally inhibited, like she had done music before 5H and during 5h outside of the goup that you can hear how amazing her voice is when given the opportunity. She lost confidence in her vocals and talents cause their management and label didn't want her to out shine anyone, especially C who if you pay attention was being groomed by management and the label to be the breakout start of the group. I'm not trying to start some mess, but if you pay attention to some of the later interviews, especially ones in which fans asked them questions, the majority of the questions that were picked were based on screen names featuring Camila's name in some form or fashion. Seriously check out some of the articles by the girls especially after they went on hiatus. Also read about a 2016 article about Normani, Ally , Lauren, and Dinah getting a well known female entertainment attorney who looked over their contract and said it was one of the worst contracts she had seen in her many years in the industry. Like if the girls had known back then what they know now none would have signed to Epic/Syco. In fact the only person who could have been held to contract when they were first got together, would have been Ally, since she was 18 then 19 in 2012, while the other girls were between 15 to 16 when they first signed up. Oh and if anyone wonders why I didn't mention Camila for that situation, is she was under separate new management by 2015 and she was invited to the meeting 2016 but declined. The meeting ultimately lead to Normani, Lauren, Ally and Dinah gaining the rights to their name and other things that belong to them. This happened way before Camila officially announced she was leaving the group in late 2016.

[@ahhbee8298]

I am knackered just from you explaining the album tours and promo. Can't even image how they feel.

[@leakenny1125]

Omygod Jedward. Did not expect to hear about them ever again. I still sometimes listen to their Eurovision entry "Lipstick" as it's in my Eurovision bops playlist (i mean it is my Irish duty to have them in there), but did not think they would ever be mentioned again.

[@darklina]

I absolutely loved this deep dive! I would be very interested in a similar video focusing on Scooter Braun, especially with his most recent pull of buying Taylor’s masters and her departure from big machine records. Not only that, but Artists that have signed with him such as Amber Riley, Todrick Hall, having being mistreated and left. I know Todrick spoke about it on Twitter, not super sure about Amber though. Ariana also split at one point, and then released ‘Jason’s song’ that was clearly about Scooter, only to return to him. Not to mention the apology tour he had her go on for Justin, and let’s not forget that when pre ordering purpose back when it was promoted, there was a stunt Scooter pulled with a possible collab between the two on the track What do you mean, which only really turned out to be a mash up between two songs, with her one last time. Not to mention the artist that have stayed with him and have still received mistreatment, like Tori Kelly for one. Like I said , I would be super interested in a deep dive on scooter. I’m gonna end this comment here before it turns into an entire book, but you did such a fantastic job with this video 🥳🥰

[@maluaccioly4364]

on the excessively amount of work they put them through, there were also the many times Camila Cabello had to go to the hospital because she was so tired and dehydrated. The first time that happened, Lauren had a breakdown because she was having the worst day/week and then had even more work, and had to figure it all out in such a short time span

[@kinantitomlinson1267]

is there anyone here grew up with westlife? then we came from the same generation

[@lll.24601]

Sup!! I have supported them before their reunion.

[@clairetoups5246]

i’m sooo ready for louis to put out that documentary. he’s got to be exposing at least a little something. there’s no coincidence that shortly after leaving syco he announces his documentary. (also he kinda blew up a year after walls was released with defenseless and all and i can’t imagine his new label/management didn’t have a hand in that)

[@JG-jo6km]

This video was so interesting! I first thought that 50 minutes are a long time of watching a video about a label, but you did such a good job that it wasn't boring in any way!