How to Maximize Sales at a Farmer's Market // best tips and tricks for selling soap and bath bombs

[@Undomesticated_amy]

If you think about it, bath and body works charges 12$ for a body wash, a huge bar of soap will last you a lot longer than body wash and it's less waste going into a landfill. Also, I've bought a few bars of soap from you and I have to cut them in half because they don't fit in my hand, so that makes it even more worth it 🙂 thanks for all of the tips! My first farmer's market is tmrw!😁

[@JerikaZimmerman]

Good luck and wishing you tons of sales !!!☺️❤️

[@Undomesticated_amy]

@@JerikaZimmerman thank you for the luck and this video is gold! I did over $500 in sales!💜💜

[@shauntelmorris167]

You did great what is the tips because I am a beginner.

[@realetreasures6443]

When I was selling musical instruments, herbal goodies, and novelties at special events, the ability to do credit sales increased our sales by about 30%. Plus, it stopped people from giving us back checks that we later had to try to chase down.

[@kimh3905]

Spandex tablecloth with name and logo is so nice. No concerns with wind but not cheap to buy

[@corinamartin7884]

Thanks for your tips and tricks, love your enthusiasm! had our first market 2 weeks ago made just under $1k - stoked in little New Zealand. Just signed up for another market in a couple of weeks 🙂 you're right when you love what you do it makes such a difference to the way your business runs, conversations with people and selling your products.

[@taylorhomesteadsoap9934]

I sell soap and handspun alpaca yarn. I will spin my yarn at the table. You would be surprised how many people that draws in. I talk about what I am doing and then go into the soap and bath bombs etc. It really draws people in- especially parents wanting their children to see spinning.

[@exoticbeautybrina2156]

Thanks for these tips. I am shy myself at first but after I am good. Lol. But I am very friendly and always say hi to everyone. So that won't be my down fall. But making youtube might be my problems. But i do agree that saying hi/hello will make a person take a look. I have done sales before so I know how to target my buyers. That is very important. And I also agree with having a variety of items to sell. That is why I want to start my farmers market selling next year god's willing. I will also have sample's to offer in certain products. And make sure to know my products and what the benefits are in using a certain products, because if you don't know your products and there benefits that isn't good. It is a must you know what you are offering and selling to people. That is how you will gain customers and followers. I will be offering lip gloss, lip balms, body scrubs, body butters, soaps, bath bombs, oils, hair products, and all natural deodorant etc. I agree with the banner and social media.

[@Naturalsoaprecipes]

You know what guys, we were saying Just that about people trying to make a quick buck when they don't even know how to master the craft. I was interviewed by a fellow Australian soap maker today and we referred people to check you guys out about your authenticity. I will upload the video shortly. You inspire us here in Australia x Kath

[@Enlightened4love]

Love your videos, and kind of watched them backwards. Having my first farmers market this Saturday and what's great is I will be the only soap vendor! Your tips are great! Standing won't be a problem, I assist in surgeries so I can stand for 8 hrs straight! 😮‍💨😅 ps. I love my square app and square reader, bought 2 more just in case.

[@calezimmerman2435]

Thanks for watching! How’d your market go? Way to be prepared with the square readers 😃

[@Enlightened4love]

@@calezimmerman2435 $450 in 4 hrs, considering it was raining and cold with minimal guests! But it took a minute with the square reader because you have to say yes to allow audio (forgetting its technically like an auxiliary input). I'll be back there this June 11th for the real opening day of the Farmer's Market! Thanks again for your videos and your reply!

[@calezimmerman2435]

@@Enlightened4love way to go!! I’d say you killed it for your first market!

[@helenmcgowan633]

Great video ,really relevant information thank you for the generous share.😊

[@michelles22]

Success, success, and more success to you guys! Thank you for sharing!

[@gigi131gmaw8]

Awesome! And yes definitely be excited about what you make and sell. That enthusiasm will always shine through. Love this information. You guys are great! Thanks for taking the time to share. I have learned so much and hopefully I will have success with my endeavors.

[@christysnedeker8649]

You have changed the way I think about my business. Would you be willing to share how you make your dry clay face masks?

[@shannonsmock6903]

I LOVE your basset! I'm a huge basset fan - I knit snoods for them, but also make and sell soap!

[@kathy4950]

Thank you for sharing what a blessing. Kathy from California

[@sheilafrenette326]

Hi guys was wondering where did you purchase your little shelves for your soap!! You guys are awesome to watch and thankful for all your tips and tricks

[@ram1brn]

no square can read debit cards also been using them for a couple years now. your first farmers market was a education thats how i look at selling .

[@priscillahmukuhimwai4786]

Just found your channel and i am loving the content .💕💕💕from East Africa, Kenya 🇰🇪

[@westdellarosecreations9827]

I had my first farmers market stand last Friday and I noticed that every time I was standing when someone would come up, I'd get a sale and no one bought anything while I was sitting!

[@soniaresnikoff6646]

Adorable couple 👀❤️

[@01ttingey]

Thx!! So many great tips!! Love you guys!! 💕

[@lisagarrett1330]

I would like to see a video on your shampoo and conditioner bars😊

[@KristaTV]

I have my 1st event this weekend and I am super excited. This video is super helpful. Thank you for all of your advice. By the way, I love your jars! Where did you find them? Mine are from Uline with a metal lid, but yours are so much more unique.

[@DaraVRose]

Great information! Thanks

[@elie1434]

Hi Jerika! I am also a soapmaker for 3 years, I will open my boutique soon in my little town in Québec. I concentrate my work for local customers. I am searching for advices, planification to help my productivity. Do you have an exemple of a typical day? How many hours a day do you work? I'm always doing 5 things at the time and I think that my production could be optimized. It's a little bit free for all here in the moment, and I have the impression of getting late for many reasons, for example: my soaps are ready but not the labels, or I want to make candles for a while, and I have my soy wax waiting for me for months but I just make more types of soap because I want to offer variety, or I elaborate a recipe for a product and I just wait for more time to do it! Lol. I am a passionate person and I work hard, but I think that I will have to optimize my time/schedule real soon to not get exhausted one day, like at Christmas time. Thank you :)

[@elie1434]

I finally made my first candles! It was so simple and fun! Can't wait to do it again! But I still need a planning for my business haha!

[@sherriemartin6202]

How do you find farmers markets. I only know of one here. I was thinking getting with Chamber of Market.

[@lucyramos1]

Where did you get your shelves at?

[@ksgoergen72]

How do you put ingredient /label on your beautiful round bombs?

[@stickfiguretree5411]

Such valuable info! What about gift/bundle sets that have predetermined items, or should we allow them to bundle their own? I sold out for mother's day but haven't sold anymore. I've started using punch cards too...

[@stickfiguretree5411]

I also follow and interact with the other vendors a lot on social media

[@stickfiguretree5411]

Oh, I also have my QR codes for venmo and Paypal posted so I can accept cards and online transactions. It's a little slow but I'm sure that as long as we keep it up we'll profit more.

[@JerikaZimmerman]

I'd say, if you're comfortable with the speed at which the customer is making their selection and checking out, then you're good! It really all depends on how quickly you want the customer in and out.

[@StacyL.]

I think you're totally wrong about people who haven't made soap personally yet want to sell. I'm one of those people, and the product I sell, I've been using for years. A person CAN believe in a product and know everything about that product enough to know what it does and how it works. Many of us don't have a big beautiful place to work in like you. They should still have the opportunity to make money in this industry.

[@joan-lisa-smith]

She's not talking about resellers, she's referring to people who sell their own products so the comment doesn't apply to your situation. Markets here don't allow Sensy etc, only handmade so people come knowing whatever people are selling they made themselves. She's also meaning that people want to start a soap making biz (where they make it themselves) before even trying to learn how to make the products....cart before the horse. They like the idea of it but may spend tons on ingredients, labels, website etc then discover they don't even like making soap, are unable to or that there's no place to sell because markets and shops only allow in a couple soap makers and they already have enough of those vendors who have been there years (so until they retire you won't be getting a spot).

[@StacyL.]

@@joan-lisa-smithlisten at 19:29. She stated that she gets emails from people who have never made a bar of soap but wavy to make it their business. That's resellers. That's me. And yes, she's still wrong. I may not "make" my product, but I know the process and I know where the ingredients come from that go into each loaf. My customers ask me questions and since I use my own products, I'm an expert.

[@sarahgosselin6587]

@@StacyL. I Totally agree with you! We are in a free market and anybody that is willing to put in the work should have the right to make money in whatever ethical way he or she wants. As long as you have the knowledge, you are definitely worthy and credible enough to resell soap.

[@amandathode4540]

Always show up! You might be there 3 weeks before a person will come by. If you give up then you lose customers.

[@maybellgreen]

Did my first farmer's market today using most of your advice and your video s as inspiration. I sold $138 and I'm so excited 😊.

[@nephtylun6997]

Congratulations 🥳

[@laurisaspears1202]

You guys and your channel are such a blessing to the soap community 💜

[@JerikaZimmerman]

Thank you! ❤️

[@firdowskruger9896]

So true, Laurisa. They are always so giving and unselfish!

[@erikaruiz769]

Really love how you support each other, and how he look at you while youre talking, you are such an inspiration for me in my oun bussines journey. I always talk about your videos and your brand whit my husband, he´s also my bussines partner

[@Terrilyn_Austen]

I had my first farmers market this past weekend and your tip of standing was on point! It was an indoor farmers/holiday expo and I pretty much sold out of all my soap in 4hrs and I was the ONLY vendor standing. I would smile say hello and just start talking about my soaps and almost every person purchased from me! Thank you for the tips and videos, you made my first farmers market a huge success!

[@laurie8166]

How wonderful. I am just starting out stocking up on soap and I really want to start selling but I have no idea how and where to start. I have great customer service and not shy to be talkative about products but I do need to start researching where I could get started.

[@Chronic_Amnesia]

​@@laurie8166I recommend going to flea markets and farmers markets near you and ask the venders how they got started

[@jesslemieux180]

Hi!!! Do you guys collect sales tax during the markets?

[@artistrylather]

Ordered 2 of those shelves after your last video. Cant wait to get them. This is our 1st year at framers market with 3 successful shows so far. Used alot of your helpful tips. Thanks

[@JerikaZimmerman]

That’s amazing to hear!!! It get so addictive going to farmers markets ☺️

[@priscillasmith3591]

This information is so accurate. I have only went to 2. And my first craft show I made about 75 dollars. This last time was about 180 dollars. A piece of advice that could be extremely helpful is that the reason why my sales boosted is because I had samples for people to smell. Also a must is a credit card reader as they said. I had people ask me the last time if I took cards. 😬 I didn't. I think I would of made 300 at least. I will this time. 😁 Thanks for all the info.

[@kertessa-mariesinnecharles9441]

I love watching your videos! You guys inspired me to open up my business! I’m looking into getting in a farmers market

[@rahnncreations7283]

I love watching all of your videos, you guys have helped me out a ton. My farmers market starts tomorrow and goes on for 5 months. Im super nervous but videos like this help alot.

[@nomadismileseeker6611]

My first farmer’s market, I made $77 with nothing but a tent, 1 table and my product. Oh, and my personality. 😉

[@NinaRoseTreasures]

The square is definitely a must! A customer came over to my booth and wanted to use her card ! Note to self 🤦🏽‍♀️ Thank you guys! 💕

[@kashiekamalcolm2180]

All I have to say is, I just love you guys. I'm super inspired. My business is almost a year old. I get discouraged at times but then I come across a video of yours and I just get motivated again. I too am very shy, so I feel I block a lot of my progress because of it. I just need to find a way to get out of my own way and start putting myself out there because I believe in my products and I work really hard at formulating them. Thank you for your videos!

[@heidismith6148]

Hi, I live in south florida, very hot, will shower bombs, epsom salt baths, reg bath bombs melt in the sun?, Please answer, thanks 😊

[@calezimmerman2435]

These products won’t melt, but the sun could definitely fade their color and possibly their scent. Be sure to keep them in the shade. Our body butters would melt even in the shade if it was over 20C/70F

[@corryg6403]

A few gift baskets can sell well too

[@waynegross2113]

Awesome tips and tricks. I think your right about standing and greeting people. Everyone loves a friendly smile. Sometimes people are shy, like you said, and I keep business cards available for them to take. On the back I state we do custom orders for baby showers, weddings etc.and those people often call the house to discuss a wedding or shower. We even had a business get hold of us to do an employee appreciation gift. So the possibilities are endless! Jill

[@loriebrewer496]

You two are really amazing. I have watched 100's of videos and yours are the best. Old mexican lady here. I have my own business, im a nurse but i love making soap, candles, lotion etc. For my residents. I would love to do this when i retire. Thank you so much. I too love the way your husband respects you. What a REAL MAN.

[@kristinconroy8994]

How much do you profit at farmers markets if you discount your cost to make from sales?

[@calezimmerman2435]

There are a lot of factors: weather, temperature, holiday weekend, if there’s a festival in town, etc. There are definitely days when it’s not worth it to be there, but there’s more where it’s worth the time!

[@kellybeam5731]

Going to my first market soon, thank you for the tips !! Also I would like to ask where did you purchase your customized shrink wraps? Thank you Kind regards, Kelly

[@melaniefisher4466]

Do you have any goat’s milk soaps tutorials? That’s what I’m specializing in because I dearly love my goats and I love all of the health benefits from their milk. I also make caramels and cajeta with my goat’s milk. That’s what sets me apart at the farmer’s markets, I make goat milk products.

[@sacrednorthsoapco.1084]

Awesome advice !! I can’t think of anything to add except ...enjoy it! Have fun! Use it as a way to really connect with your community ! Farmers markets have honestly been the most successful way that I’ve grown my business! I just wish I could do ALL of the markets around my area. I need my hubby to take Kale’s lead and do some markets while I’m at others. He loves to come with me ...but doesn’t do any of the sales. I guess I’m happy he helps me set up, take down and do packaging sometimes. And of course he loves the money we make lol

[@anaceccato7345]

I just find you guys.. I really love how you are doing!! Keep it doing.. 👏🏻👏🏻👏🏻

[@calezimmerman2435]

Thanks so much!

[@helenachase5627]

I sell market bouquets. When I stsrted selling cheaper smaller posies it caused my more expensive bouquets look like more for your money

[@marilynmulkey6095]

I love your basset!

[@gingerstudt9930]

I love your videos. They have helped me so much. I have my first farmers market coming up in June and I am so glad I found your videos. On another note, there is a strange anomaly at around 9:52...probably lighting but take a look.

[@calezimmerman2435]

That is creepy! I never noticed that before 😮. I would guess it’s a reflection from a passing car as our house was close to a road…..but it could be anything! 👻

[@julianna2646]

I love these videos! Im obsessed with your channel & I have my 2nd show tomorrow! My dad built me similar risers and I get so many compliments on them from other makers. Elevated surfaces & abundance are a must have!!!

[@Chydova]

I've noticed that you don't have labels on the bathbombs you sell at the farmers market. Is there a reason for this?

[@cynthiamitchell2577]

Thanks for the encouragement, I have been to vendor shows where we made no sales.

[@allieGirl146]

Good advice but actual pics of your points would help more. Ty

[@iro_K]

Love you guys..Thank you so much for this channel :) You are helping us so much and you deserve the best!

[@CGKreations]

This was excellent video my husband always told me you need to make more products then just soap. So it took years I started with soap then candles now perfume oil Sprays and more. The thing now is moving from NY to the south is smells. Demographics is important to know also cause it’s different. Sales are getting better in the south especially after this past year. I do have different price points so I make small amounts of some products to see what type of smells they are looking for. I’m the beginning it’s also a logo keeping things uniform that took me years to finally get. I was working in the beginning doing markets only one day a week so I never gave up until finally my business is doing a lot better. Patients is the key and believe it will get better.

[@calezimmerman2435]

Good to hear sales are improving 👍

[@blindmancooking8205]

Where do you get those collapsible shelves?

[@mariacavanaugh6196]

I would like to start making bath bombs,I bought a kit and it was not great,I have two special needs child ren,and would like to try to raise some money and do something with them,do you have a book of recipes please

[@greatlakessoapery9550]

I’m doing my first fair/market in a couple weeks...your videos give such valuable info. Thank You!!! 😊

[@rachelgeppert-jj3bt]

What about venmo as a payment option? Is square the better option?

[@canfieldhandcraftedsoaps]

I'm loving these tips! Because I'm a caregiver and housekeeper I've always kept my biz really small but after 2020's craziness I'm trying to expand. I don't have any markets planned atm but now I feel so much more confident that in the future I can do it. Thank you!! (PS- You ARE a star, Dempsey!)

[@firdowskruger9896]

Thank you for another great video. Laurisa is correct👌 You guys ARE REALLY a blessing to the soaping community💞 And look at the subscription numbers over 30K💖💃💃💃

[@dinabekker7008]

Thank you! Very informative. LOVE your channel.

[@SteadfastTrailFarm]

So appreciate you guys for sharing all that you've learned! I am on Etsy and also sell at our farm but people keep asking me to do our local farmers market ! Thanks for the nudge of encouragement!! 💗

[@katquinn64]

Oh she’s beautiful! I have a basset too.

[@larrywasserman294]

Thank you no I’ve never seen your show. I am an ex Pastry Chef worked in different hotels in Miami but I got into an accident couple of years ago. That’s what made me think about doing farmers market and making my own money not the hotels money but I’ll be checking out thank you guys.

[@gingersweeney7071]

Love your aesthetics - the part where you show your table ❤️ your soap colors are lovely and the donut bath bombs are so cute! I make and sell these things as well, and wasn’t sure how to merch my lip balm tubes - thanks for the idea (jars)! Blessings to you!!

[@ark194]

Shoe racks! Great idea!

[@jemminz4561]

On Bundles i pre bundle ,In other words i have bundles set up and already put together. Bag ,Box or basket sets sell really well Especally during Christmas.

[@sonialugo6534]

Super valuable. Thx

[@KerriLove-qf8vg]

You both are God sent. I'm an Artisan Soap maker dedicated to making my business a success. It's been crazy hard, I've tried so many different things to try and get things going and honestly it's been incredibly tough. A few times I've wanted to toss in the towel and wave the white flag, but I love what I do and being able to turn to your videos for advice and inspiration has kept me going. Thanks to the both of you, would love to connect sometime.

[@kathrynheath4769]

I've watched a bunch of videos about selling at a farmers market. This video has tips I haven't seen anywhere else.

[@sherryzimmerman9220]

I Love and continue to identify with Aesop’s Fables ...... the Fable of The Tortoise and The Hare...... exemplifies your energy and passion in the growth of your business......

[@Thingys-Jill]

Really well done video! Anyone who wants to make a business selling soaps had best learn how to make the soap first. It takes time to develop your recipe and it must be a safe soap. People don't realize that they can cause severe harm with lye heavy soaps or too much scent. Your video information can be used for all types of booths. One thing I would add is to make sure you have enough change!

[@tectonicbrewing4168]

Hi Jerika, hope all is well. Thank you for the good videos and work you put out. I have a question: most if not all farmers markets around us does have a soap vendor already. Do you think it is a good idea to open a booth at a farmers market where other homemade soap is sold by other vendor?

[@nokubongavundla8725]

Thank you so much for all these practical tips. They really went a long way in helping us get started. 😊

[@MrHerks]

All this market info you guys are sharing with us has been such a HUGE help for me!! I've learned so much, Thank you!!! Just sent in for my first vendor application :)

[@breik8183]

I used to own my own small business and I did booths at expos and being able to keep talking and keep people at your booth makes such a difference. Say hello to everyone and start a convo keep talking talk about your products. That deff is a no1 tip you are 100% right about that

[@AGee2217]

I watched this video on marketing in grocery stores. It has a lot of info but the one thing that really stuck was why clearance signs are usually yellow and red. Those colors connect with the subconscious. So I always suggest people to get a tent or table cloth...something, in one of those colors.

[@fizzbathbodycare125]

Absolutely love your advice. Everything you guys talk about is so true. We just did our first Farmer's Market and it went very well. Keep sharing. Hugs and love

[@lovelyfish8053]

Thank you

[@qtpie6642]

Thank you so much both of you are appreciated ❣️

[@JerikaZimmerman]

You’re so welcome!!!

[@jrbland18]

HELLO from ATLANTA ga

[@mhallock1967]

I made I formation sheets so I could help others at the same time. They like the information sheets and I put our website at the bottom and allow them to take the sheets 😀 also put a picture of the item with a second column that lists what the ingredients are as well as what the item helps with. Thanks for this video!!

[@jaimemartin2850]

Doing my first Street Faire in November. Your tips are super helpful, thank you!!

[@carefreeliven]

Thank you for doing this video. You both had amazing tips, this will definitely help!

[@katarzynaderkacz39]

It is sooooo informative video! I appreciate your sharing a lot 💚🐦💚🐦💚

[@jannetteortiz5508]

True. I had 2 customers that wanted me to teach them to make soap...on the spot. They wanted to save $. Lol.

[@Constitutionalapologist]

Basically it's like working at a restaurant. The hospitality.

[@joannejensen4369]

Where is your farmers market in Calgary?🎄

[@JerikaZimmerman]

There are multiple here but the one we vended at was at CSpace in Marda Loop.

[@joannejensen4369]

Thank you. Want to buy soap for Christmas🎄❄️

[@24verr87]

You should make a video about all the questions that people ask you about your products and how to be ready

[@antoinettepierce3330]

👋Thank you guys for sharing another awesome and informative video.

[@joanfischer1819]

Great advice, thank you so much! I find that giving samples helps a lot too.

[@corinalayton2071]

Thank you for going for your passion! So inspired and informed! Cheers!!

[@dianekennedy8158]

Great video. Thanks so much for all your tips

[@CanterburySoapworks]

You two are the cutest. Thanks for being so generous.