The 3 Laws that Rule Silicon Valley

KEY SOURCES:
The Power Law by Sebastian Mallaby
ABOUT JOHN COOGAN:
I am the co-founder of soylent.com and lucy.co, both of which were funded by Y Combinator (Summer 2012 and Winter 2018).
I've been an entrepreneur for the last decade across multiple companies. I've done a lot of work in Silicon Valley, so that's mostly what I talk about. I've raised over 10 rounds of venture capital totaling over $100m in funding.
I work mostly in tech-enabled consumer packaged goods, meaning I use software to make the best products possible and then deliver them to the widest possible audience. I'm a big fan of machine learning, python programming, and motion graphics.
OTHER VIDEOS:
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Peter Thiel’s Big Bet on Space Manufacturing - • How Varda Solved Manuf...
CONTACT:
You can get in touch with me via Twitter: / johncoogan
Big thanks to Mateo Szlapek-Sewillo for help with scriptwriting, fact-finding, and overall storytelling on this one! You can reach out to him here: www.simplespeaker.net/
You can also follow Mateo on Twitter here: / msewillo
Disclaimer: This video is purely my opinion and should not be regarded as a primary source. I am not a financial advisor and this is not a recommendation to buy or sell securities. Always do your own due diligence.

[@alarriag1]

Clever merging of the history of Silicon Valley and Peter Thiel’s Zero to One observations in a video. Good take.

[@JohnCooganPlus]

thanks! I really like digging into these older tech stories. glad you enjoyed the video!

[@neanda]

Your research and the way you frame it is next level, I always look forward to your videos. Just one thing, what's with that button tapping sfx? it's very distracting and overused

[@JohnCooganPlus]

hahah yes, so many comments about this. will remove for future videos! sorry!

[@Somebody0utThere]

@@JohnCooganPlus Thanks for responding to feedback, appreciate it! Looking forward to future top notch content without tapping sounds :)

[@jajalshadow]

im addicted to your content

[@brandonemmanuel5032]

Don't forget to mention those discoveries you made and their stories were all extracted from this book: "The Power Law: Venture Capital and the Making of the New Future"

[@alexalspaugh4245]

Yea this was my first thought as well. Having just read the book it's very obvious.

[@brandonemmanuel5032]

​@@alexalspaugh4245 Yeah, me too! As soon as the vid started I though "wait... that's exactly what I read a few weeks ago". Such a great book though.

[@Graylik]

Appreciate all the research you do to make these free videos for us.

[@mariobenic]

They’re not free, you pay KZbin with your attention and they pay John with cash.

[@danthomas4790]

Such awesome content and really professionally put together!

[@siriuseneegy4484]

keep making these kind of videos john (its relatively fresh when compared to your other videos) i liked it !

[@JohnCooganPlus]

glad to hear that!

[@avi6463]

@@JohnCooganPlus can you help me from where you get your movie clips from?? Please

[@finalbox4416]

3 rules to make it work in Silicon Valley: #1: Watch every John Coogan video #2 Always smash the like button #3 Don't forget rules #1 and #2

[@user-wb5ox7nw2u]

@FinalBox Yeah probably yes but he need to name his channel some fancy word instead of his name

[@RYXPfan]

Love to see the channel growing :) keep up the great work

[@laincalvo9661]

Wow man, I love your videos, they motivate me to keep studying and focus even harder on what I'm doing, thanks John, greetings from Argentina 🇦🇷🚀

[@_dthree_]

easily becoming one of my fav content creators, thank you for the info

[@Gabrielgrassmayr]

Woahh your videos are so in deph, while not explaining too much and keeping it simple! Gotta appreciate that 🔥💪🏻

[@JohnCooganPlus]

glad you liked it!

[@hamidturkistani734]

Bro, i usually don't like videos but your content is pure gold. Keep up!!

[@helpmereach45ksubswithoutvideo]

These videos is the thing we need

[@Gargantuan69]

Are *

[@DeGoya]

your growth on youtube is insane! keep up the good work

[@JohnCooganPlus]

appreciate that. little bit better every week!

[@hargunbeersingh8918]

The video editing is just perfect. I am inspired by it. Your videos are at the standard of Hollywood documentaries.

[@Bethel-Tron]

I love your documentaries.

[@newmankramer1903]

John, the videos are got a lot better. Pacing, movie visuals, and duration is just perfect. Ps. Wow, now I realize potential of YC and I have a hunch that combination of Network (users) and VC (80/20) will make YC the most valuable Accelerator and Company in the world. I thought PG retired, nope he is probably master planning the whole thing.

[@RavarsenBlogspot]

This is becoming one of my favorite channels

[@JohnCooganPlus]

love hearing that!

[@shyamsundarshrestha7590]

What a coincidence, I was just thinking about you and your video popped up in the notification.

[@Grapheneolic]

Great video summary of opening of “The Power Law”

[@Well_Earned_Siesta]

Great video, as always! But what’s with the clicking sound that syncs with the screen text?

[@ekanemekemini7433]

i love how anytime you say god, a video of Morgan freeman pops up😂 Nice concept

[@abdullahaliyuw]

This information is outstanding.

[@akhandnotfound]

really love your videos

[@akhandnotfound]

@♜ Pinned by John Coogan • • don't try to scam me..

[@philmontewelde6823]

Amazing content!

[@xorenpetrosyan2879]

your videos are so damn good it's ridiculous they're free to watch 🤣

[@LionTree]

Clever way to showcase you video sponsor!

[@Onesmo]

thank you for another video.

[@victormustin2547]

You're my favorite youtuber man

[@mohtx]

Really glad a channel like this exists, thank you for the motivation and real world examples of geniuses that grace this world.

[@h3rtc]

Great video as always, but I really dislike the clicking noise on every text pop up

[@narsubramanian]

Taking well known stories and giving them an interesting twist, that is innovation.

[@dallonax2808]

I swear this guy youtube suscribers literally ROCKET HIGH at some point in this year because he have so many right now in so little time

[@user-om3ku1hd7x]

You'r definitely talking about the stuff that matters most. ,👍

[@soccermatrix]

Please remove the "Key press" sound effect plaid anytime you switch on-screen text or images... it's triggering something and I wasn't able to finish your video. Thank you.

[@josemora7288]

Almost couldn't finish. Had to pause couple times because of this.

[@fredrickdenga7552]

Well laid out✨💰👑it has an honor

[@itswillcurran]

I come for the Predestination clips ;)

[@StephenMcnic]

the clicks when texts shows up is very annoying. but i love these videos

[@JohnCooganPlus]

sorry! audio mix can definitely be improved. appreciate the feedback

[@alchemist_one]

love the channel but the clicking sound in this one when you change the text drives me nuts

[@KeepItComing01]

Thanks

[@digital.frenchy]

Loved it, very instructive but if you want some feedback, and obviously it's only mine, you might have been inspired to put movie clips in your video by guys like Jack Tran that does it to the perfection. I don't know why i kept on being confused the way you did it yourself. Maybe it's because you mix actual B roll about what you're talking about and then Movie B roll out of the blue and I'm like "Is this or that part of the silicon actual story and it could be?! or "is the wolf of wall street" actually related to this, because it might as well be?! i think Jack Tran does it without his face at all during the video and then he only or mostly have movie B-rolls that really match the situation with insane graphics (yours are good too). Last thing, the typewriter sound at some point when some text appears on the screen wasn't a perfect match i felt and was a bit too much!! But yeah, i know you got an INSANE engagement rate with like 12% rate when it's 1% on average on youtube and 0,5% for my videos, haha, so i'm aware people love your videos. Nevertheless, i hope this helps and again it's only one opinion...

[@modimihir]

1:35 backed by beckman, name checks out

[@hunterjohnson6107]

Next video = Reed’s Law!

[@chrismdavis2009]

Nice Segway into masterworks

[@salemwillson9059]

I would love to know how you gather this information and remember it!

[@Sebastian-ur2rf]

The 3 laws of Silicon-Dynamics!

[@aakilthahir]

Great video, but the sound effect for each text is soo irritating , at first i thought it was coming from somewhere near my room , then only i realised it was from the video . It was so unnecessary 😬

[@StartupSpells]

wasn't this uploaded earlier too?

[@PundiRatna]

Did the thumbnail change ?

[@BigBatard]

Loved the vid but did masterworks sponsored the video? This part seems to come out of nowhere…

[@user-om3ku1hd7x]

Fairchild Semiconductor! 😮

[@Akash.Chopra]

Excellent info & analysis. Not trying to sound mean, but all the clicking noises are very unsettling to hear, especially on rapid-fire mode (14:26).

[@JohnCooganPlus]

yes, completely agree. removing for future videos

[@johnmclean6380]

Great, great piece, but it’s Xerox PARC, not Xerox Park :)

[@suryansh70]

Looking for this

[@samposyreeni]

Moore's law wasn't about computing power, but about yield, and so cost.

[@ryoh4607]

How crazy is that the semiconductor has only been invented for approx. 60 years....insane really.

[@stefank2387]

Problem with video: when listening without video, like a podcast, the mouse clicks are annoying. Otherwise great content

[@b.c.w.meesters259]

Can you please remove the click sound with every text. I think this is not improving watchtime...

[@JohnCooganPlus]

yep, 100% agree

[@manuelfrans590]

@@JohnCooganPlus i honestly think its good . Is shows the viewer an important slide / scene is about to pop up. Anyway any how u want to do it , im good

[@josemora7288]

@@manuelfrans590 some of us with a particular annoying detailed hearing, or I don't know how to call it, found this sound incredible annoying

[@manuelfrans590]

@@josemora7288 yeah i watched till the end and realised he was over doing it . Lol

[@rhysknight8681]

Noah Kagen randomly interviewed Metcalfe just the other day. I don't think he knew who he was. Noah asked how he got rich. Metcalfe just introduced himself as "I designed a thing called ethernet"

[@HKFunster]

Informative and interesting video but the clicks each time text is overlaid on the screen is unnecessary and annoying.

[@discorduser3197]

The scammy sponsor is more annoying

[@kristapszs1]

0:33 laws are not showing up :(

[@chrisheeran]

Epic

[@gdthegreat]

Oh sir, great video, the day will soon come, that I will ask for an investment to you, hatsoff to your content.

[@gatewaypartners8018]

Good script leading to a questionable sponsor. What due diligence have you done to recommend it? Maybe you can make a video on that and include disclaimers in future videos where you peddle alternative investment products.

[@JohnCooganPlus]

I did a lot of research on masterworks before agreeing to work with them. I couldn’t find anything questionable about them but if you have evidence of something I should know about please let me know!

[@basecode06791]

💎

[@Assterix]

The second and third "laws" are just basic principles from the field of economics

[@johnpoter9007]

*Great channel and highly informative video. I was able to retire early and also successful by building a passive income stream, living frugal, and investing. I’ve always said this to everyone that Investing is key to financial freedom*

[@whatskrakalaken1940]

This whole video created to slang Masterworks.

[@sunilkhairnar3583]

Can you stop the typing sounds of your computer while recording the video? It takes away attention from the main content

[@Leonard2542]

I know this title is suppsoed to atracked views, but it's underpromoting this great video.

[@JohnCooganPlus]

what do you think I should call this video? i’m still so bad at titles and thumbnails.

[@Leonard2542]

​@@JohnCooganPlus I think your titles and thumbnails are great. Usually your videos go into the past to explain the present, but this one felled more like a history lesson. This might have created the difficulty with the title? Because all your other videos are titled well. They convey that something is happening right now, and when I read it I want to know how Zuck's Metaverse is killed, for example. I am probably not telling you anything you do not yet already know, but this title is missing a buzzword. Some adjective to give more life to the word "laws"? Or how about The 3 Hidden Laws that Ruled Silicon Valley for XXX Decades, or something like that? ...I would put a number at XXX, but I don't even know what a decade is :D I have never titled a video. Much respect to you, and what you are doing John.

[@JohnCooganPlus]

@@Leonard2542 that’s really good feedback. it’s definitely half art half science, but i’ll just keep testing things out. little bit better each week!

[@johnmachenzie1613]

"Tech Billionaire Secrets" Lmao

[@JohnCooganPlus]

hahaha i have an AI tool that generates titles and it said this would be best but i think it’s too over the top so i changed it

[@marciplan]

"nobody talks about" come on this is literally covered in Hamilton's 7 Powers

[@zefnreaj3548]

please , turn the sound of the text off. its is distracting soo much

[@aarohanyt7374]

Pls remove that click

[@JohnCooganPlus]

definitely

[@toby-xo6rb]

Great video ... but please stop the "clicking" sounds as they are quite distracting.

[@JohnCooganPlus]

yep, completely agree. will remove going forward

[@toby-xo6rb]

@@JohnCooganPlus Thanks John, appreciate it!

[@chaselewellyn4287]

"Google makes more money than the entire airline industry"...if you want to know how to become a multi millionaire, be a billionaire and start an airline...easiest way to become a multimillionaire or even a millionaire lol

[@datmesay]

👏🏽

[@xavierabdulkarem5057]

I wanna be startup founder and change the world I a

[@ryanpeters3289]

Cook

[@olivieros.1324]

I dislike those sounds during a text display, great video otherwise, thank you !

[@gregorylangsdale8277]

the clicking sound effect is making me crazy please stop

[@bobharris5093]

Can we turn down on the constant clicking sound ? It's painful af

[@Vladd7]

click click click.... click click

[@bapireddy5790]

Too much typing sound, feels a bit annoying 🙄

[@ArielZab]

The clicking is killing me, please dont use that anymore

[@BigShark.9]

That clickity sound was annoying

[@cherubin7th]

I am glad the G+ comment section on KZbin is gone.

[@marciplan]

Really couldn't get through the video because of the annoying 'ticking' sound every time a word pops up on the screen. Please don't do that :)

[@timsavvy]

Impossible to watch the entire thin with that annoying knocking sound. Had to stop and write this comment before looking for something else less annoying to watch.

[@Soniaganhi]

Mrs Charlotte's is legit and her method works like magic I keep on earning every single week with her new strategy.

[@Springsteen002]

Yes but do you know I have been paid out today

[@Olivia-zy1lq]

I almost quit learning about trading until I watched a video on KZbin and I contacted her with the number I saw there, thank you a billion times Mrs Charlottes, you have simplified everything

[@joshscott7401]

Bullllllllllshit bots

[@dafivers4127]

Feedback: not a fan of the typewriting sound, kinda ruins the smooth storytelling for me. ty

[@bobojenkins5805]

First off no mustache, wtf. Second, wouldnt hurt to do some neck bridges. And thirdly who tf do you think you are to use good editing to keep my attention span awake? Im also subscribing but im not happy about it ok

[@WarrXIII]

Dude, please stop with the keyboard sounds every time a word appears. It's so distracting. It takes away from the video.

[@bennyboyoyo]

that clicking noise is f**king annoying

[@_FanTZy]

Stop using that sound! It's so annoying! And if you don't know what sound just watch the video.

[@nishanthsharma4770]

the editting is bad

[@discorduser3197]

Not as awful as the sponsor

[@pixelperfectpravin]

Honestly this is more of a trust, but these 3 words are side of human ego -- that makes him/her blind I understand capitalism i see it's good and bad But as a human we should head in the most meaningful direction -- i belive entrepreneur are the rule makers in this day n age We should write some code for making something meaningful I am little anti hyper growth model -- we can learn from industrial age 🥲