How to do Amazon Book Ads in 2024

Wishing that your book was noticed more frequently? Fully understanding Amazon Ads is an incredible skill for authors or any kind or level to know. If you learn how to create and maintain effective Amazon book ads, you’ll have the ability to get shoppers to see and buy your book.
So, in order to get your started, I’ve created this video which will help you to understand the different ads, and ultimately get you set up with an account, and finally, start building out your first ads campaigns.
Check out my free course here: AMSCOURSE.COM
Find my article on Amazon Ads here: kindlepreneur.com/ams-book-advertising-course/
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[@stephb17]

Dave has a unique skill to explain concepts in clear and concise terms. I launched my first book over a year ago. The whole concept of Amazon ads was something I was overwhelmed by and then I found his course. YES, it was FREE. I could do it at my own pace and I have to say that it was so easy to follow that I found myself setting up a couple of ad campaigns based on Dave's advice in the course. I tweak my keywords every few months. I'm amazed - and incredibly thankful - that Dave offers this course free.

[@AshleyGude]

Extremely grateful to have found this channel early on in my publishing career. I feel prepared before I try any task that Dave outlines. He is concise and explains things in understandable terms, he provides plenty of resources to further your knowledge on a subject. Amazon Ads are complicated but Dave has great insight. Plus his software is very comprehensive. Thank you.

[@kathynoyes4324]

OMG Dave that's the first time I've understood how negative ads work!! THANKS

[@SNAP2Books]

Dave's expertise and clear explanations made the complex world of Amazon Ads accessible and actionable. I feel much more confident in my ability to utilize these ads to their full potential. This lesson is a game-changer for any author looking to boost their book's visibility and sales. Thank you, Dave, for your invaluable insights and guidance!🔖

[@DaneA-x3m]

Thank you Dave for explaining in simple terms - looking forward to completing the course

[@littlebrotherinspires]

Great video, thank you!! Just got a new subscriber 💪🏿💯 God bless!!

[@RUFAROCELESTINE]

Two thumbs up!!! Thank you, thank you, thank you Dave!

[@vanstry]

Thank you. Some of that I wasn't sure on. You made it clear.

[@thinkholisticwellness]

David, thank you for another useful video! Question: For beginners, should we set keyword AND product targeting, OR just one option will do?

[@thinkholisticwellness]

Sorry, just checked, and it is only one option!

[@jimmiecox3183]

Amazing! Thanks so much, very helpful and easy to follow!!!

[@mehaboobbasha7231]

Good Learning for me. Thank you so much for sharing

[@michelle4647]

Where is the next section that you refer to? I LOVE these videos and prefer them to the emails with lots of information.

[@Kindlepreneur]

AMSCourse.com

[@CoachKevandhisFitnessFriends]

Thank you for this video. I have tried so many different combinations of ads and although they work, my spend is too high for it to be worth it. I create coloring books for kids and adults, etc. I have two questions: 1. Should I only run 1 book at a time or group similar books together? 2. Doesn’t using product ads cause potential customers to buy my competitions book instead of mine?

[@azatkadyrov2419]

Thank you Dave. Well explained!

[@JJToner44]

Brilliant! Thank you

[@leonardgoodness595]

Hello Dave Chesson, there's a question I've really wanted to ask and i feel you'll be in the best place to answer it. I made two coloring books under the same male pen name. But i noticed that most coloring book are made by women. The two coloring books i made have not started getting sales yet. I want to ask, should I continue with the same male pen name or instead start using a female pen name from my next coloring book??

[@gitavares]

Thank you for the video! I'm always wondering if Amazon Ads prioritize the "Exact" search sentence over the "Broad" or "Phrase" types. I end up selecting all 3 types... Do you know something about it? Thank you!

[@BarbiBee1]

In his course, he suggests broad only.

[@gitavares]

​ @BarbiBee1 Yes, I saw that. The explanation was that Broad ended up getting the maximum number of keywords. My question is if someone is looking for "mystery creatures from space" and you have a target type, "Exact" will be prioritized compared with the "Broad" that has the same or any other extra word.

[@EmmaBaird0504]

Really useful, thanks!

[@cynthialouisemoore]

The option of "orders" or "clicks" does not show up for me. I am setting up my ad through Author Central since I had a voucher that pointed me there. Does that only show on the KDP platform vs. Author Central?

[@danielbackstrom4643]

Hi Kindlepreneur. Decided to start making ads for my first book, one as a campaign with text, and one with keywords. When i was checking how it was doing, and yes i may have checked it a bit too soon, it said the ads were not performing, and for some reason my book was pending in review. Can you help me with understanding amazon ads?

[@foreclosures2009]

Another killer video--thanks so much!

[@calvinrich7221]

What’s the minimum bid per day on kdp?

[@MassiveSuccessVids]

Can I hire you based on a revenue share partnerships deal to help me market my 5 key Amazon books?

[@J.K.Travel]

Thank you

[@MrSillyFun]

What %age do you aim for in "Top-of-search"?

[@safjade]

Helpful thanks

[@luminaired]

Since lennard already did that it won’t ask us for that? Who is lennard? And how did we avoid the paying for it section? 🤔

[@betaman00]

Can we run ads using publisher rocket ?

[@Kindlepreneur]

Oh yeah - Rocket can help you develop your ads incredibly well.

[@betaman00]

@@Kindlepreneur can we optimize them by using publisher rocket without going to amazon ad console ?

[@CodyCEngdahl]

Thank you.

[@Dave-Galt]

Regarding Broad keywords; If you end up with irrelevant keywords that don't get clicks, wouldn't this cause Amazon to show your book less often, figuring that people must not be attracted to it?

[@salah_tiger2881]

❤

[@patriciadanna7433]

Thanks! Very helpful.

[@MohamedRahim]

What is new in this?

[@OluwasegunAdefuwa-o3h]

Please help us reduce publisher rocket price to 90$

[@ludovitduncko242]

I wish there was some video for more experienced sellers, dont want sound rude, but everyone with iq over 80would set up their campaigns exactly like that.

[@Kindlepreneur]

Like the full free video course I mentioned twice in the video?

[@ludovitduncko242]

@@Kindlepreneur I ve already watched it before, although i appreciate what your are doing, I think there are lot of advanced sellers who could use some deeper dive/inside from even more experienced/better sellers like you.

[@Kindlepreneur]

@@ludovitduncko242 ​​⁠ when you say you already watched it before, are you meaning that you took that course within the past week? Because it’s been fully redone and updated.

[@boatguyEd]

I am a "Fly-over Democrat": Now! Let the boys in the backroom make the calls, donate SS checks and knock on the doors! When you do not care about my opinion, I care little for you!

[@jaqueleencano9519]

Thank you