Lecture on Focus Groups in Research

A lecture on the practical issues of undertaking focus groups for social research. From a lecture by Graham R Gibbs, University of Huddersfield, given in November 2008
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Music: 'Fifth Avenue Stroll' from iLife Sound Effects, images.apple.com/legal/sla/doc...

[@DaDiyaTa]

Thanks Mr Graham. Your lecture videos are so much useful to me

[@ayo3070]

Very detailed and helpful video. Thank you for uploading.

[@DrJackieCarter]

Hi Graham - I am teaching focus groups in a Market Research course I have inherited. Naturally I looked to see what you do - and would like to adapt some of your slides (with attribution of course). Thanks for sharing.

[@GrahamRGibbs]

Jackie, that would be fine. My videos are all released under a BY NC SA Creative Commons Licence.

[@irsh941988]

How to analyse the data.