List Segmentation For Marketers in HubSpot (Active Lists)

[@HubSpot-CRM]

Use HubSpot's free tools, including list segmentation: clickhubspot.com/ws4

[@SantaVICTORIO]

This video is the definition of edutainment! Thanks for your humor in your teaching. :)

[@peacenlime]

Love it. Devin is this kind of teacher i want for every f**king instruction! Thank You, Devin

[@burntsleeve2702]

Nice video. Very clear and informative

[@kashjawed]

If I’d like to segregate my contacts (e.g.: brokers, customers, vendors) should I add a ‘Role’ field to add them to different lists ? Or is there a better way to accomplish this?

[@drkskwlkr]

2:40 "Personally, I love active lists, they are super versatile" ...and personally, I hate the way HubSpot has designed this feature. In a very real sense, the active list is static, because the criteria are set once and that's it. If I later want to use a part of that list to create an ad hoc audience (e.g. anyone over 45 years old, or anyone born in the month of May), I can't do that - I need to create a new active list and narrow down the filtering. And before I know it, my lists list (no typos here) is full of entries that have been created only to be used once or maybe twice. I don't understand why HubSpot is playing with words like that ("create list segmentation by making a ... list). Lists are lists, segments have a different purpose, and and it looks as if those two can't work together inside HS.