Loro Piana Savoir-Faire: Pecora Nera

Loro Piana’s Pecora Nera® wool, the revival of the dark Merino.
Pecora Nera® is a story of embracing the beauty in the margins, finding luxury in the different, and ultimately touching the exceptional in life.
Once upon a time, sheep existed in a variety of natural colours, from the cream colour we know so well through various shades of beige, brown, and black. Yet with time, mankind wilfully bred the darker-hued sheep out, leaving them to become a sight both rare and unpopular - an anti-hero of sorts.
Where most farmers looked away, one fell madly in love. Her name is Fiona Gardner, an English expatriate who made New Zealand her home and these unwanted black lambs her family. Knowing there was something refined about the wool, she went on to source far and wide, lending her flock of Merino sheep the genetic advantage of hybrid vigour so that each generation was able to produce a higher quality fibre. Once content with the fibre quality, she searched for someone who would understand its rarity and reveal its particular beauty as they transformed it into clothing. That someone was Pier Luigi Loro Piana, one of the grandsons of Pietro Loro Piana, bringing the Maison’s masterful way with fibres with him. And so, Pecora Nera® was born.
Over the years, the precious wool has been honed to ultimate perfection, with shades of black, grey, and brown that embrace the full spectrum of natural hues. Dark-hued, undyed, and daringly different, it is the result of skilful craftsmanship, with unique patterns, nuance, and intricacy - a fabric unlike anything else. Pecora Nera® is a fine example that when we follow our convictions, the extraordinary is revealed.
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[@rahuljainsurana]

this is incredible

[@FashionFrames]

Excellence,,