Lottery Ads/Batches Strategy 2024 (How to Run Ads for KDP Low-Content Books)

[@medgamer1750]

Hi I hope you are doing well! I have a question about when I should lower the bid when I get sales (like how many sales)

[@royaltywizard]

Hi, this all depends on your budget and whether or not you’re getting organic sales. I usually like to wind down on ads after I see substantial organic sales from my books. This can come in the way of reducing my bids, daily budget or both.

[@medgamer1750]

@@royaltywizard Thank you so much! Btw I contacted you by email because I didn't find any way to ask you haha.

[@medgamer1750]

@@royaltywizard For me I'm seeing organic sales from one book! By the way, I've been running ads for one week.

[@selfpublishingempire]

This is a great way for those who don't have too much time/budget to do ads, great video!

[@royaltywizard]

Thank you 😌

[@setyoufree1471]

How about you want to do for ebooks can you use the same strategy?

[@royaltywizard]

I wish I had the time 😅

[@medgamer1750]

For example, What is the enough impressions?

[@royaltywizard]

I usually find that 1,000 impressions is a good number to aim for

[@brahimnedjar2509]

@@royaltywizard 1000 daily?

[@royaltywizard]

Yes, daily

[@brahimnedjar2509]

@@royaltywizard Sometimes Amazon suggests let's say 0.2 and I bid 0.2. I still dont get over 500 imps daily, (Campaign age: ~2 weeks) Am I rushing things out, or something is wrong? Thank you

[@royaltywizard]

You can’t always rely on Amazon’s suggestions. Sometimes, you need to bid higher that amount they suggest. Sometimes, you can even bid lower

[@UCSSREEHARISHM]

Bro, I spend 10 dollars per month in the US and Euro but not getting sales. And impression is high but no sales my cover of the book is good.

[@royaltywizard]

Are you sure your cover is good? What about the interior? Does your book compare with others on the market and is your price competitive?

[@UCSSREEHARISHM]

@@royaltywizard Actually my cover is not done by me I hired a freelancer to design the cover and interior both are good and the price is also low not gotten any sales till now. Comparing other competitors that read samples is not enabled in my books