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Learn how to manually add product types to your feed with this detailed step-by-step demo! In this video, we walk you through the process of categorizing your products efficiently to improve feed optimization for channels like Google Shopping, Microsoft Ads, and other popular eCommerce platforms.
What You'll Learn:
Navigating the product feed interface in FeedOps
Using filters to select specific products.
Adding product type categorizations for better organization and visibility.
Steps Covered in the Video:
1 - Access the Products tab and select your channel (e.g., Google Shopping, Microsoft Ads).
2 - Add relevant columns for categorization (Product Type Levels 1-5).
3 - Filter your product list using conditions like title keywords.
4 - Select the products to edit, update their product types, and save changes.
Example in Action:
Add “Wool Socks” to Product Type Level 3.
Add “Australian-Made Socks” to Product Type Level 4.
Add “Non-Elastic Top Socks” to Product Type Level 5.
Why It Matters:
Organizing your products with detailed product type levels ensures they are accurately represented in advertising platforms like Google Shopping, Microsoft Ads, and more. This helps improve product visibility, relevance, and overall campaign performance.
#FeedOps #ECommerceOptimization #GoogleShoppingFeeds #MicrosoftAdvertisingFeeds #ProductTypes
Related Content:
Check out other helpful videos on optimizing your product feeds for channels at @GoogleAds and Microsoft ads