Mario Aleppo: How I Built A $60M/Year Pizza Business

In this video, we met up with entrepreneur Mario Aleppo, who built a pizza franchise business generating £60M a year, which started with 1 store in South London & a £25K bank loan. He shows us how his business operates, how he profits from the franchise model, how he scaled to 150+ franchise stores and his plans to expand Fireaway Pizza globally.
LEARN HOW TO BUILD OR FRANCHISE YOUR BUSINESS - www.marioaleppo.com
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Follow Mario & Fireaway Pizza
📸 Instagram - / itsmemario
📸 Instagram - / fireawaypizza
0:00 - Intro
0:58 - Breakdown of the business
1:43 - How he launched the business
2:28 - How much the company is valued
2:57 - Costs to launch the business
3:23 - Adopting a franchise model
4:07 - Branded Lamborghini Urus
5:10 - Warehouse operations
6:30 - Product and distribution
7:52 - How to make money from franchising
9:31 - Branding & Marketing
11:35 - Recipe and ordering style
12:18 - Revenue and profit numbers
14:22 - Biggest challenges and mistakes as an entrepreneur
15:28 - Advice for new entrepreneurs
📧 Work with us - [e-mail]
#entrepreneur #business #businessideas #foodbusiness #money

[@NathanMorrissey250]

Wait I was so shocked when I saw the number of subscribers and views. This is the quality of video I’d expect from a huge channel 🤯

[@TheNumbersGame1]

Thank you! We’re just getting started. Make sure you subscribe as we will have videos of this quality dropping weekly!

[@BaronSamedi2.0]

Same here! He definitely has lots of content creation experience from another channel or platform. Subscribed immediately

[@SirD1]

It's a new channel. Give it some time

[@denitsavasileva]

The best entrepreneur interview channel i have seen, lol. Asking the right questions and getting detailed answers! Amazing! Please continue with your channel

[@originaljaymansa]

Top Tier content my guy been with you since 10K insta followers. Love to see you taking it to this level. Excited to see whos next.

[@sweatysock1174]

Very down to earth, reasonable man. Not too greedy. Straightforward. No BS. I like his style.

[@BLCKSMTHApparel]

So few channels like this telling the realistic success stories of entrepreneurs, especially in the UK. Big up for this content & the production is on point too

[@vanshookme6531]

Fantastic story and I think people who have the guts to do such a thing deserve all the rewards. I have had a fireaway pizza a few times and not for me im afraid. Phenomenal numbers he's doing through to be fair.

[@samuelbalogun4643]

He asked really good questions! Love this !

[@JH-dj3kg]

Loved the video , can’t wait for more keep it up !

[@sh.fundingdreams]

amazing series right off the bat keep it up!!!! pushes me to do more with my business

[@sonark289]

Another South London legend - Mitcham!

[@Entruepreneur]

Keep creating, real ones watching . I looked up this video I saw 2 months ago

[@bossahmed4085]

Brilliant content, Mario is so open and humble about his business..

[@melvinbarreto818]

this channel has a lot of potential, good edits and questions

[@lilekoe1]

Love it! Need a channel like this for the UK.

[@MillhouseSpeaks]

Loving the format

[@jacksoncook2289]

Subscribed, great content at a great level from a great small channel. Looking forward to the come up 🙏🙏

[@mildredmartin3462]

Congrats..more videos to watch..love it. ❤

[@mzo.7333]

Inspiring man. Started out in nandos now here. Love this

[@crimeunlimited]

This content is soooo high quality, It only goes to show that KZbin as of 2024 sucks, Hope the algorithm picks you up. Keep giving us this quality content.

[@LifeofSol1]

Elite content and good questions. I can tell Mario is a serious guy, healthy body, healthy mind

[@kacemhassana7913]

Top quality this🔥 host was class 👏🏼

[@christopherdalmeida5181]

This is good content, you need millions of views!

[@EcomCarl]

Mario's journey with Fireaway Pizza is truly inspiring! His success demonstrates the power of determination, creativity, and strategic expansion. 🍕 It's a testament to what can be achieved with a clear vision and relentless pursuit of growth.

[@egothieves]

Bravo, was a great watch!

[@davida2965]

Love this content !!

[@AmaloMusicOfficial]

You do quality work brother, definitely on your way up. Much respect to you and all the best.

[@SamBoxell]

Incredible content 👌 Got a Fireaway down the road from me so this was a great story to hear.

[@tayosijuade9378]

Certi content! looking forward to the next episodes.

[@Soaayy]

Ealing Fireaway is amazing! Respect to Mario 👏

[@stretchnoetho]

Learned a lot thank you 👊🏽

[@gtasuvxq]

Sick video, pls make more of these

[@seyio8473]

This was very very insightful

[@taffy264]

This channel is gonna blow!

[@adams3552]

We have a fire away takeaway in our area. When they first opened the food was actually banging. The pizza, the chicken was really good. There were some guys there that were showing the staff how to make everything and do everything. I dont really eat takeaway too much so after a few weeks I went there again. The food standards dropped drastically. The pizzas are whack. The chicken fillets are overcooked and dry alot of the times. Things dont taste fresh. Been there a few times to give them the benefit of the doubt but it's been the same tbh. There have been a few franchises that have closed in busy locations in and around Greater Manchester

[@Slakhane]

Brilliant content! Cheers from Sweden

[@joshodonovan3613]

Good quality interview bro

[@mubaraktairu]

Loved this 🎉🎉

[@rebzdg]

Top quality! That urus is crazy

[@IbrahimTourTravels]

Amazing video bro i thought you’d have around 100k subs

[@kuku8122]

Amazing content bro

[@BLCKSMTHApparel]

Loving your content bro

[@Victoria-zc4ei]

More of these!!

[@JohnWick-ug8hl]

Happy you guys moved to KZbin!

[@davidhoang3618]

Insanely well made video

[@TejTalks]

Great interview!

[@User-qm2jw]

First video of many! this is COLD😮‍💨

[@shaydore1561]

Your a brilliant interviewer bro, keep it up

[@shakibishfaq8627]

Saw the one in Thornton Heath, it's always empty. I assumed it sucks, didn't know their were so many of them.

[@daniellaobeng9739]

Easily becoming a fave!

[@musaabdullahi-hn8kc]

The CEO is a great marketer

[@domada00]

Polish guys🇵🇱💪

[@trdrushworth3444]

What a legend

[@Te-gg4ot]

Great content.

[@ofc9344]

Great video

[@kurdyyy6822]

More of this man

[@markomotobora]

Ok i like this!

[@bossman674]

Very low set up costs. Very very low. Might sound hard to believe, but what he achieved with such a small cash injection is absolutely incredible. £30k is nothing when it comes to setting up a food business.

[@Red-ki4tk]

ABSOLUTELY LOVE FIREAWAY THANKS FOR DOING GLUTEN FREE 🎉🎉🎉🎉 DELISH

[@gtasuvxq]

So interesting learn alot

[@ffjd1]

Very very very well done

[@youssef17rev]

Quality content.

[@user-in8pi7ri9i]

Amazing interview love their pizzas i've been only ordering from them for few months now good to know the owner of the business

[@wertrocks123]

I used to do deliveries for another growing pizza chain Caprinos. Their business model was basically to just get guys illegally from Pakistan without a visa, force them to work open to close 7 days a week and only pay them about £7 an hour. Pretty much what every franchise pizza chain does. I love my pizza but I can't get behind that.

[@johnwhite3248]

You can just see in background

[@lerevofficial4683]

Wow saw fireway from AFTV myself

[@radicalkills123]

Amazing

[@AcesizOfficial]

🔥

[@kamos8819]

the map at 0:30 is wrong, if you see the greek islands in aegean have the color of turkey which is wrong

[@MrJizzy9990]

Bletchley, MK 🇧🇩

[@eliot271]

0:46 New loudest dap record?

[@yo2trader539]

What happened to Sicilia and Sardegna?

[@mohammadalmajid6599]

fireaway tastes good

[@daimsaeed]

What are the profits

[@TravelGuy7]

Bro’s pizzas taste decent as well.

[@expresslausanne526]

How can I working with you? Am from Switzerland any option how to get contact you ?

[@jahmallprosetiko990]

500,000 voor macdonalds is cheap in the Netherlands it’s 1 mil to 2 mil

[@HolisticPatriots]

Plans with coming to America?

[@aminkhan1292]

Am I the only person who has never heard of this place

[@mohammadalmajid6599]

ive had it its really good

[@airspeed_alive]

You should try it... wings are fire too!

[@trooper1972]

perhaps, what part of Russia do you live in ?

[@aminkhan1292]

@@trooper1972 LONDON LOOOL

[@andrelgpinheiro]

What is the number um “pizza” of advice you have for those wanting to make it happen in business?

[@wildbeast1016]

0:29 that's not the UAE that's Iran lol

[@Creedstar88]

Is he Italian?

[@heth91]

5:20 Who tf made this chart 💀

[@Mrluffy455]

I am Surprise its not in usa its uk

[@NebulaFlex]

Fix the wedges they are grim

[@user-zn9us5jk9b]

Whats next. We find a guy making a billion a year driving uber?

[@AmaritoMan]

Wait and yet he passed the pandemic period 🙄 no issues while bigger brands were in turmoil!!!

[@resin2092]

60m dollars but coulle seconds in you show 60m pounds

[@bobbybaccalieri9586]

60 million sales from 155 shops , average shop is doing 7k a week . Dont think it’s worth buying one of those franchises. No wonder his commission isn’t based on sales , probably why he’s generating 20 million from head office 😂

[@mjs2505]

This guy... The one selling his franchise seems really shady. Idk, maybe it's the American coming out?

[@husknation983]

Mario seems to enjoy boasting more than explaining his business endeavors. He's cocky and doesn't care, which is fine, but not my preference. I'd rather watch someone like Peddling Pizza. You should interview him because of his passion! Check his numbers and see where he can improve. He loves diving into details while making pizzas, which is fun to watch. However, I had to stop watching halfway through the video because his mention of his number of employees made me cringe. I'm sure he's a nice guy, but I just wasn't feeling the energy in this video. You did great, though!

[@richardmaynardd]

He’s not boasting in the slightest, you are just jealous of his success, a classic haters comment.

[@Gunzyibo]

I had one the other day it tastes like shiiiiiiteeeeee….. nice to see this though the guy deserves where he got but taste for me a big no or maybe that store was having a bad day

[@ilvent0]

EXCUSE ME.... JUST ONE QUESTION AS AN ITALIAN.....IN THE DRAWING OF ITALY ON THE WALL.... WHERE THE F#CK DID YOU PUT SICILY AND SARDINIA???? JUST A QUESTION EH. SINCE YOU GUYS LIKE THAT MUCH MAKE ALL THIS " ITALIAN SOUNDING ", YOU CANNOT EVEN REPRESENTING RIGHTLY THE DAMN ITALY

[@fisherh9111]

Great business but terrible name. Sorry.

[@vp3179]

I call cap on this. This makes no sense. Everybody can open his own pizzeria. Its not a rocket science.

[@eternacards]

Great video