Mental Accounting

Mental accounting is the shortcut the brain takes to assign different values to the same amount of money, depending on how and when the money has been acquired. We look at this phenomenon of mental accounting through 4 stories and a few interesting scenarios in this lecture.

[@MandhanAcademy]

I have become a Fan of Mr. Parag Parikh.

[@manankhatri7326]

An investor of values!

[@jithendravs]

Wow, I am a Ph.D scholar in psychology and I have become a Fan of Mr. Parag Parikh. You are a genius in understanding people and thinking patterns !

[@rakeshpumaraji]

I am a fan of you sir.. thanks for telling your favourite channels

[@prakashnt7014]

sir i am watching this video bcz of you thank you so much for suggestions. this is great video and i am also your fan

[@muthukumar-vu5zf]

Theivame ingakum vanthutingala..????😂😂😂😂 But before an eight years.. It's makes the difference..

[@VarunPratapSingh22]

Hi sir

[@ravindramurali8787]

Sir, I just can't describe how great is this lecture is... Your demise is big loss to Indian investors. RIP sir

[@percyastronautstatus.8780]

+Ravindra Murali he is dead???!!!! I didn't know he passed.....omg.......he was very knowledgeable

[@ravindramurali8787]

Yes percy. He met accident while attending Berkshire Hathaway meeting at Omaha

[@washfi]

I missed u...

[@VarunPratapSingh22]

@@ravindramurali8787 hi sir

[@VarunPratapSingh22]

@@ravindramurali8787 hi sir

[@tulsyananand]

I have read all the books and most of the lectures from Mr parag and I think no one can describe mental accounting better than the master himself.

[@anniemo1914]

Yes I am using him in my research about mental accounting hes really good and I understood..

[@rksr8103]

Hats off to this man..He was really a very amazing person..

[@shanborlangsuchiang]

Yes.... Very good... I'm still watching

[@shahzad248]

Such an amazing person n so much kind to share his knowledge n intelligence with the young generation...wish i had been fortunate to witness such lectures by him in my mba college days...really feel so sad to think he is no more :(

[@maitrikpatel1984]

Excellent video... Teaching very good lessons of life... Now i m a big Fan Of Sir

[@aakashprithvi6240]

I love this lecture. Very knowledgeable. Thank you Parag sir.

[@chipte7]

Superb videos....of Mr. Parag

[@KISHOREVIGNESHBARATHARAJ]

Thank you for your lessons Mr Parag Parik. Thanks for making it available online.

[@sachatom]

Huge respect for Parag sir for such a valuable teach

[@nee7427]

What a great lecture..... thanks professor, really *enjoyed* it

[@mohanraut4399]

excellent stuff..not sure how i missed this gem...

[@nikhiljohn1281]

A legend and true of his own

[@amitshah1266]

Thank you sir for the valuable insights. RIP

[@bhavikkotak3940]

This is very true. We had once spent $50 in a casino and when we were winning we kept on betting more until we lost all the money and we had feeling we only lost $50.

[@nkjat123]

nice sir.. very informative...hats off!!

[@bipindoshi692]

Great Work Sir 🙏🙏🙏🙏

[@someswararaovadapalli9247]

Great lectures.

[@AM-ns1lg]

Invest your quarantine time here ....RIP Sir...Still missing u

[@AnkitKumar-vj1pk]

He was a great, great storyteller!

[@vasulv]

Wow... Thank you

[@bhagavatheeswaranhariharan8366]

Really Nice sir!!

[@aism_india]

Inspiration ❤️

[@pranavmehta7431]

Worth for any age and forever green topic.

[@RAMBABU-in1vv]

Every children must watch it

[@washfi]

Amazing

[@MilindBorkar_MENTOR]

Thank you so much.

[@aism_india]

He is legend 🙏

[@parvejsolkar123]

True gem 💎

[@naiksubrat0]

Thanks 🙏

[@honeyanand2965]

Toooo good

[@sudarshanmandlecha5977]

👌

[@vrambabu9031]

wow,nice .

[@vrambabu9031]

good lecturing

[@arshnarula3772]

👌👌

[@raktimbiswas4115]

Wow

[@soumyadeepbabua]

For me stock price does not matter...important is market cap,peg,debt to equity and roe simple.

[@robbielubana]

GIM Lectures

[@Akash-iu6ik]

Q. If an investor had rupees 2 lakh, he invested the money and in the bull run when market peaks his 2 lakh went upto 10 lakh but suddenly the bubble bursts and he sold out at 8 lakh rupees.... did he lost 2 lakhs or gain 6 lakhs?

[@camaelle3846]

can somebody explain to me what the effects of mental accounting is

[@rahulreggy]

remember that over smart student in class who always asks some stupid question.@20:50 this took me back to my school time.haha

[@kirangouds]

They became smart by clearing all the doubts. Even if it sounds stupid question

[@UBSINGH-pd7fp]

@@kirangouds There is a point.

[@cinnamon4605]

"There's flip side to everything."

[@cinnamon4605]

🙏🏻

[@tusan20]

🙀❤️🇨🇦

[@NikhilMishra-bq6uu]

These students seem relatively dumb w.r.t money related issues. Btw great lecture by Parag Parikh.

[@divyanshu666]

30 min

[@ramiz4k]

Those guys had wasted valuable time of Sir by arguing with stupid questions to prove their stupid logic.

[@rajanpatadiya5428]

Always ask. You have nothng to loose. That isbwhat I learnt

[@alchemist6589]

Is parag parik death a murder?

[@rajanpatadiya5428]

There are no enemies of investors. No literally no

[@aaqibq]

Your dismissal is a big loss.