Michelin Motion for Life

Motion For Life Brand campagin celebrates Michelin's commitment to opening new ways for a better life in motion for everyone.
We live better when we are in motion: we grow, we discover, we work, we learn, we meet, we make progress in our life.
Which is why Michelin will always keep innovating, all around the world, to make our lives in motion more enjoyable, reliable and sustainable.

[@taina1896]

The melody belongs to Najat Atabo’s song called “kadba bayna” she’s a moroccan artist!! i hope you all pay all the credits to her!!!! 🇲🇦🇲🇦🇲🇦🇲🇦

[@alexx_93]

Thanks!!

[@xCrystal_Wolf]

Tysm! i wanted to find it so much :))

[@1nsertTitleHere]

Yeah Chemical Brothers knew how to work this sample so well.

[@mrp00pybutth0le]

This is the chemical brothers

[@Lol29278]

​@@mrp00pybutth0lethe sample is from najat

[@srslychanel]

Okay so I wasn’t the only one who got enchanted by this commercial. I always heard it in the background (hence the tv is always on even when no one’s watching) and I just thought you know that beat and so dope! I finally looked up at the screen today and caught it in time and was shocked it was a tire commercial! Great innovation skills, this definitely caught my attention for some time now ☺️

[@halone4254]

Ahhh i remember when i first heard this song back in need for speed most wanted 2012

[@SolidSonicTH]

For the record, every time this ad comes on all I can think is "I could really go for a game of NFS Most Wanted 2012 right about now."

[@moonyevon]

IS THAT WHERE I KNOW THE SONG OMG

[@drapey]

bro same

[@bigoke8083]

I've been looking for the name of the song for so long lol, I still play most wanted when im bored

[@autolife2785]

Most Wanted 2012 is the first thing I thought of 😁

[@thejoblesscoder]

I remember the song from the opening ceremony of the 2012 Olympic games.

[@arandomyoutubechannel2940]

This commercial is so on point, the marketing team knew what they were doing. Great job guys!

[@Youtube-swimmer]

Bro there’s no way a tire company released this commercial with such a banger song 😂

[@MythosPro]

“Galvanize” by The Chemical Brothers will always be a great hit

[@hotelsecurity6992]

This isn't a banger at all. So don't worry...they still haven't.

[@heatherpike9178]

This is a great song!

[@daddylongdreads]

This tune is so catchy, whoever thought to use it, was on point!

[@MythosPro]

The tune is called “Galvanize” by The Chemical Brothers

[@YA-kr4fr]

“Galvanize” by The Chemical Brothers@@MythosPro

[@Spidy-Mang]

Soo for anyone looking for the exact song it's called: Galvanize by The Chemical Brothers

[@hotelsecurity6992]

Please don't look for this song. It was overplayed and uncreative enough when it first came out.

[@LyamBenacon]

⁠​⁠@@hotelsecurity6992well it's currently trending on Insta, looks like it's overplayed again finally🙏

[@morganfrost522]

thank you!

[@edtouzalin1064]

​@@hotelsecurity6992never this is my favorite song

[@sharimae3462]

​@@edtouzalin1064chemical brother feat the rapper Q tip that's who's voice it is

[@VelaNovaBlaze]

Working at Americas tire and this song plays in my head from time to time because of nfs most wanted, good ad 👍🏼

[@maryhale9676]

Saw this commercial last night on cable channel TLC for the first time. It caught my attention, the highlighted tires, the music, the diversity in people! Loved it. Learned something new too. Didn’t know or related Michelin with airplane tires, trains, etc. awesome commercial. Needs to be on regular network channels. Good job !

[@johnlaboone6063]

We made the tires for the space shuttle also.

[@hotelsecurity6992]

It is on regular channels and I'm f***ing sick of this song. Screw you for asking for this.

[@biffgate-ii7od]

素晴らしいぞ

[@chernoraven]

this music goes hard i love how it’s not corporate style too

[@AletheaThomas_47]

I love the song and the cool, Michelin tire man...ahahaa....I'm a sucker for good music in commercials! Whoever the group is, keep it up!😍

[@MythosPro]

The song is called “Galvanize” by the wonderful electronic music artists The Chemical Brothers

[@rogerpogger6439]

NFS MW 2012

[@lynnemckernan82]

I love this commercial. The music is fantastic!

[@rogerpogger6439]

Need for speed most wanted 2012

[@biffgate-ii7od]

我が家はお祝いするとどんぶり勘定になる

[@victormusic01x]

..that melody and the instrument, I believe from Turkey or North Africa, is next level..that it’s not equal temperament tuning and microtonal against the rest of the track is even better!..go ahead and know that your ears are opening up more…stay safe and stay strong..New York May 28, 2022..

[@drblakeslovick4607]

Manchester England actually bro. All music starts in Africa.

[@thenegus5469]

It’s from turkey

[@ericwent4931]

@victormusic01x: Right on. The song is "Galvanize" from 2004 by the Chemical Brothers, but they took the catchy riff from the 1992 song "Hadi Kedba Bayna" by Moroccan pop star Najat Aatabou. Her story is amazing; they should make a movie of it.

[@gabyalexe6638]

@@ericwent4931 wrong Revenge of the Nerds 1984 kzbin.info/www/bejne/b6XdkJx8hKitibc

[@pedroedsos]

@@ericwent4931 I have just found the original and oficial on youtube and it says released in 1987.

[@jamesbastani4295]

This is such a common motif in Middle Eastern music. I was a keyboard player in Persian cabaret band for 20 years. I’ve heard this motif used in Lebanese, Iraqi, Bandari, Turkish, Kurdish, etc songs. The artist that was paid for the use of it is one lucky person! Even the arrangement is not that original. Sounds like an audio loop that comes with GarageBand! I heard she’s a Moroccan singer!?

[@jandybejar7275]

I was looking for this commercial 1 year ago I was in Mexico city they will always past in tv and 3 weeks ago saw it and heard it here on tlc love it brought my mexico city vives nice music 🎶

[@tristonalexis2164]

The best 👌🏿 commercial ever thanks, Michelin!!!!!!! I ❤️ ya

[@ningsaetiew2359]

Michelin brand makes people around the world get worthy to use it.

[@131601]

I’m here for the tune ! Great song and artists !

[@moonyevon]

thank you for using this GEM of a song i had forgotten about

[@thejoblesscoder]

What is this song? I first heard it during the opening ceremony of the Olympic Summer Games 2012 in London, UK. When the athletes were coming it they had it playing and I've never forgotten the tune as it was the best opening ceremony performance I'd ever seen

[@najioma3098]

La melodía es de cancione (hadi kadba bayna) cantante marroquí Najat Aatabo.

[@poglipop]

The song is "Galvanize" by The Chemical Brothers.

[@harold505]

@@najioma3098yeah no not the original we want the remix in this commercial

[@rogerpogger6439]

NFSMW2012

[@robertbeliveau1018]

The guy in the diner is such a spitting image of my father who passed a few years back is just so amazing

[@user-sy5gt6yu8f]

Also song by chemical brothers called "galvanize"

[@tlaatolifkeri1862]

beginning of the song* hadi kedba bayna_Najat atabou *Moroccan song 🇲🇦

[@WhaleCaulk]

Love the music so much, thank you!

[@user-zg7vl3mz4t]

What is name of this music?

[@WhaleCaulk]

@@user-zg7vl3mz4t galvanize by the chemical brothers.

[@kialmohamedamine7014]

The original kzbin.info/www/bejne/g4Snd4mZpteCg9U 🇲🇦🇲🇦

[@okidokischmoki10]

@@kialmohamedamine7014 thanks

[@gze7953]

It s from a moroccan song

[@ADLAME]

Yooo this is fire 🔥🔥 🔥

[@biffgate-ii7od]

okey

[@NIGHTMARE8877]

I was staying at a hotel and I woke up to this multiple times at night

[@dodettedodette1675]

La musique de l' entrée est de Najat Atabou ( hadi kadba bayna) , chanteuse marocaine qui fait de la musique populaire .

[@biffgate-ii7od]

女の子がモロッコです歌モロッコの歌手

[@biffgate-ii7od]

枝の日とはその枝を掲げてキリストをエルサレムに迎えよう、の枝だって

[@biffgate-ii7od]

お守りじゃなかった

[@sn1502]

I like the Morrocan song at the beginning of the commercial!!

[@zeinadbouk3891]

Do you know which song it is?

[@sailingsalty7099]

@@zeinadbouk3891 stolen from a 80s arabic song kzbin.info/www/bejne/g4Snd4mZpteCg9U

[@ericwent4931]

@@zeinadbouk3891 The Moroccan pop song that provided the killer riff is "Hadi Kedba Bayna", first recorded in 1992 by Najat Aatabou.

[@pedroedsos]

@@ericwent4931 1987 Oficial: kzbin.info/www/bejne/bpeYh4CEmcmDpZI Video: kzbin.info/www/bejne/rl7CcnWXlJuLqMU

[@hassansoub7802]

Moroccan music , love it

[@lisamcclellan476]

I absolutely love this music. Im now a Michelin fan and Najat Atabo’s. ❤️❤️

[@boop79]

Amazing commercial. Love it ❤

[@tweetybravo9705]

This ad is fucking so good it's been in my head for the past couple of days and it's so amazing great way to represent the best tires ❤️‍🔥

[@filonnn912]

this music is from nfs mw 2012

[@EtrickDMG]

the comment i was searching for

[@Supanikaa89]

I haven’t played since like 2015 I herd this I RAN TO the source I’m like wait a damn minute

[@vapestam5918]

whats nfs mw

[@Supanikaa89]

@@vapestam5918 need for speed most wanted brah

[@vapestam5918]

@@Supanikaa89 thanks

[@7th-Place-jg4vf]

Galvanize + Michelin = Perfect

[@rogerpogger6439]

NFS MW 2012

[@thejamaicansenpai1698]

The Chemical Brothers Galvanize. They took the sample from kadba bayna. So I guess both of them should get some recognition for the music

[@korabbasha9819]

Give the guy who chose this song for this commercial a big bonus

[@stanislavtokaryev6270]

One of the best tires! Great ad guys

[@user-ok2zx4jz4o]

✈️

[@RTRC_2012]

first heard this song in Need for Speed: Most Wanted (2012) great pick for an ad like this

[@arthure.andrews8978]

Michelin had me laughing especially when he be running and then started to use his arm looking like an ax that is chopping 😂😂😂 BTW great sound Love the music Awesome commerical

[@ProcrastinationChannel]

Finally found it after watching the ad several times. Love the song ❤

[@hankmcoy9073]

A commercial you don't get tired off

[@layounahan1508]

Moroccan melody!! 😍

[@jcirvine38]

Goodyear tried the "glow in the dark" tire experiment in 1961! These cartoon tires reminded me lol... awsome!

[@biffgate-ii7od]

拮抗している、似通います

[@AgainstCronyCapitalsm]

This is the best tire commercial I have ever seen.

[@coondogtheman]

It was this ad where I discovered this song. Good choice of music.

[@ashtonjackfanny]

Those tires look incredible need these if they were real. Need these in the mighty drive club

[@Happy_Shopper]

What a tune

[@randumnesss541]

How did you comment 8 months ago when the video was made 5 months ago?

[@denis-florian_0.57]

@@randumnesss541 simple. It was unlisted and then public

[@tvoriginal5229]

Glavanize by the Chemical Brothers

[@gregorypatzelt6964]

Makes me want Michelin tires. Good marketing.

[@blurryface9910]

@@tvoriginal5229 my man

[@thereddimension4559]

First time had me looking up an ad on youtube, good stuff Michelin!

[@labondechristophe2627]

Très jolie publicité ! Tout est dit !

[@randumnesss541]

J’suis d’accord

[@AilePileus]

Music from NFS Most Wanted 2012, love it

[@Blessedhuman1234]

Najat 3tabo needs to hear this woooow 😊😊

[@alvarolamelas846]

Hola!! Música y anuncio genial!. Pero en el tiempo 0,47, sale un tren… y mi pregunta es …. Desde cuando los trenes llevan neumáticos???? 😳😳😳😳😳

[@kemro5461]

Some metros in Paris use tires

[@alvarolamelas846]

@@kemro5461 Lo se, pero no es algo generalizado, cuando una persona ve un tren piensa en vías y raíles no en neumáticos.

[@yasseminebarcelona6845]

Super pub 👍👍👍❤❤

[@kialmohamedamine7014]

Moroccan tune 🇲🇦🇲🇦🇲🇦

[@drblakeslovick4607]

Not 🤷🏼‍♂️ The Chemical Bros are from Manchester ..

[@kialmohamedamine7014]

@@drblakeslovick4607 The original kzbin.info/www/bejne/g4Snd4mZpteCg9U 🇲🇦🇲🇦

[@zeinadbouk3891]

@@drblakeslovick4607 they took the background music from somewhere else. I remember hearing it about 20 or so years ago

[@thenegus5469]

@@drblakeslovick4607 stupid their talking about where they sampled it from

[@alzahraniyaable]

I like how the af started in Morocco as a nod to the original artist who made this song. Najat Atabou🇲🇦🇲🇦🇲🇦

[@brianm.grenoble6140]

it is a fascinating iil tune...goes perfect w/the snow remover truck

[@gze7953]

The music is from a moroccan song

[@denawilson5136]

I love those commercials and the music that goes with it

[@ryanmeehan8987]

What’s the song

[@karenphillips8895]

@@ryanmeehan8987 The Chemical Brothers - GALVANIZE

[@nolanpugh3229]

@@karenphillips8895 thanks

[@SicuroO]

What a genius ad!!!

[@labondechristophe2627]

Très jolie publicité ! Tout est dit

[@Intimidator68]

Never seen a train with tires, but otherwise cool commercial!

[@jazlvr33]

Many subway trains do. Much less noise.

[@Alwayzsmilin]

@@jazlvr33 where?

[@kemro5461]

@@Alwayzsmilin Paris

[@jazlvr33]

@@Alwayzsmilin Montreal

[@jazlvr33]

@@Alwayzsmilin Montreal

[@OrgoneMatrix1111]

The first part of the song before they mixed it? What is ther title it is a older song I am looking for ?

[@FatiFati-cx2qn]

🇲🇦 wa hadi kedba bayna 🇲🇦

[@EnlightnMe48]

Catchy, snappy, tune

[@JRC99]

Got one of these during a live stream.... While the streamer was already listening to Galvanize. I was so damned confused

[@misaeldroguettgomez2465]

Esta Canción Es Un Temazo 👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻

[@tammybunting3136]

Do they light up?

[@bricedickerson2921]

Love this commercial and song!

[@rogerpogger6439]

That’s from nfs most wanted

[@andysandys.6825]

Great product with simple & funny adv. * Primacy SUV user *

[@deepfreeze11]

Najat aatabo ❤️

[@khalillerajaoui9365]

Hay hay wa hadi kedba bayna

[@whatTFisThis]

One of those few ads you purposely watch bcuz its so good

[@biffgate-ii7od]

michelin for you,thank you.!

[@poopyzone7332]

man they did the music good

[@MythosPro]

The tune is called “Galvanize” by The Chemical Brothers

[@Samogon159RU]

РЕБЯТА ВЫ ТОП!!!

[@humansRAdisease]

So the original song is najat atabo's song...who did the version actually playing in this commercial 🤷‍♂️ It doesn't sound like Chemical Brother's version I've found here

[@hotelsecurity6992]

Najat's version is NOT what is playing in this commercial.

[@sandygrimes7196]

These glow in the dark tires were invented late 50s or early 60s..they were discontinued due to hazardous conditions..I think Goodyear made them too..

[@fromtheinvisibledeskofmiked]

Qtip from a tribe called quest. Fuckin dope

[@biffgate-ii7od]

退社すると決まった時皆さんにお逢いしたわけなんですけど、ガツンとやってやろうと思っていましたよね、タケオキクチはまさか会社がつぶれるとは思っていなかった

[@tombeach7175]

Nice clip, but did you notice that Galvanize is actually the first song on the album "Push the Button" and not the second as in the Video at 0:02? Just nitpicking here...

[@MythosPro]

Excellent observation. This company had offended The Chemical Brothers by doing so lol

[@goodjobvideo7082]

Best sounds ❤❤

[@celenagarrettdunn6028]

I Love this commercial

[@kindofart9369]

The Music used in the commercial is from a Moroccan song

[@leonaloves2lumin8]

Love the song

[@loretta_d]

Excellent commercial.

[@mjwmontgomery]

Great advert!

[@MichelinGlobal]

Thank you 😀

[@salimadiaa2486]

Música de entrada es de MARRUECOS

[@noraimran8809]

Es verdad salima es de najat atabou

[@juliobayon3901]

The chemical Brothers es quien lo canta El título es galvanuze

[@juliobayon3901]

Perdón galvanize

[@KiK3tRoNiXX]

@@juliobayon3901 galvanize

[@monaimtech5145]

Najat atabou molat chie

[@joeljr.5286]

What about hearses, ambulances, grass cutting tractor, unicycles, tricycles, four wheeler, ATVs, golf carts, monster trucks, monster vans, monster station wagons, monster SUVs, Monster Sedans, monster muscle cars, monster coupe and construction vehicles?

[@luciauxue4112]

The song is moroccan. Belong to the moroccan singer najat aatabou "hadi kadba bayna"

[@sirafoxtron1701]

That 15 second of this ad got me nice vibe

[@JohnnyBluebeam]

I always thought the artist singing this was Q-Tip from “A Tribe Called Quest.” Sounds just like him.

[@Misha-zx1nn]

It is Q-Tip

[@MythosPro]

It is Q-tip. The song is called “Galvanize” by The Chemical Brothers

[@ctina2572]

Hummer and michelin commercials back to back

[@alexx_93]

the melody really makes hype up lol

[@ArnoldPranks]

That's some Moroccan feels right there, or Tunisian or Qatari... Whatever it's banging

[@kindofart9369]

its Moroccan

[@YA-kr4fr]

''Hadi Kedba Bayna'' by Najat Aatabou

[@biffgate-ii7od]

world#1!

[@biffgate-ii7od]

相当なボリュームです

[@biffgate-ii7od]

ミシュランですね浜島さん見て思い出しました競争の厳しさ

[@Raptor2000off]

pov: U play NFS MW 2012, and Galvanize start playing