Mike Guerra: Recruit To Get Freedom | The Alliance

In this Family Reunion 2024 talk, Mike Guerra emphasizes the importance of building a successful business by focusing on warm market recruiting and leveraging personal networks. Drawing from personal experience, he explains how transitioning from personal sales to managing a team of recruiters can lead to substantial income through overrides. Key strategies include understanding the power of building wide networks, focusing on high-potential recruits, and maintaining strong relationships with influential contacts. The talk provides actionable advice on balancing sales and recruiting efforts, ensuring both personal and team success.
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