MIN HEEJIN VS HYBE: OBJECTIVE INFORMATION, NO DRAMA

[@rexalexmacedon]

in a corporate setting, min heejin is doing everything wrong. there are procedures and processes that you use to file a complaint or grievance. you don't plot to leave the company and bad mouth it in public. in the first place, you asked for a big company to invest in you. that big company has 80% ownership, and you and your directors only have 20%. the investor has every right to protect its investment, and is within its rights to request for an audit. if the audit shows that min heejin acted in bad faith, no major investor in their right mind would ever want to work with her in her future ventures. and from a legal standpoint, it looks like min heejin's claims on "plagiarism" won't stand in court. it's intended to drum up public opinion on her side. it also seems she's on a reckless course to burn bridges. typical course of action of someone who got caught doing something underhanded. knowing she'll lose in the boardroom and in court, she'd rather destroy everyone else. in which case, she just destroyed her career in the korean entertainment industry. who'd want to work with somebody like her?

[@neildaoey4927]

I agree.

[@Sg0212a]

Well said.

[@hattorihanzo5707]

damn

[@Honeyanne]

You speak my thoughts.👍

[@fashionjunkie4198]

She did go through protocol by messaging them directly she is the CEO of Ador. She contacted both Bang PD and Be Lift CEO who are directly involved with ILL’IT voiced her concerns and was not responded to and then she escalated to the HYBE CEO and Even Scooter Braun. Which still no response. I would think if one of your conglomerates were voicing concerns you would try to fan the flames… but instead you release an Audit to the public that’s just shady as fuck.

[@Mori-Chan613]

Remember when BTS were accused of plagiarizing the school boy concept? Yup, I feel the same level of pettiness in her claims and she lashed out on minors??? Calling them copy-cats? Girl, what are you, a 10-year old?! You're a freaking adult! A CEO of the company! She's lost it. She has to go.

[@linesalomonsen8037]

She was articstic director for EXO back then. Who do you think started the plagiarizing accusations back then? She has always been a snake.

[@HailToTheMeep]

@@linesalomonsen8037OOOOOOOOOOHHHHH TEAAAAAA

[@wildlotus4339]

​@@linesalomonsen8037Now I know where such an immature weird accusation came from. Hm...she might have been able to convince kids, but not adults about plagiarism thing.

[@theisshi9085]

​@@linesalomonsen8037 my thought exactly. She was still in SM then. That may be her point when she said bang pd copied her and created bts.

[@diarythatyouforgot8704]

​@@linesalomonsen8037 WHAT?! IS SHE?

[@WillTheRealBishPleaseStandUp]

As a lawyer, I just want to highlight that at this point nothing we see from press releases, interviews, or news articles should be considered full & truthful account of what happened. Everyone should just take what they read or hear with a grain of salt. People need to understand that this could end up in a messy legal battle. No company will ever publicize everything they have against someone they are planning to sue because it will obviously jeopardize their case. With that said, I agree that the priority should be the well being of the idols who got dragged in this mess. Those who have been defending MHJ should be ashamed of themselves because MHJ was the first to drop names & contrary to her claim about caring for NWJNS she was the one who threw them under the bus. That was just unforgivable. A full grown adult, hiding behind the protection of teens. Shameless of her.

[@WillTheRealBishPleaseStandUp]

Forgot to mention that even the roles played by both MHJ & Bang Si-Hyuk are not clear on a legal perspective we should not be so quick to attribute fault to either… except for MHJ dragging her supposed children in the middle of the war & dragging other idols. (Yes i gotta say that again that was just deplorable) 1) most of more detailed allegations come from unnamed “insiders”. None of them are verified. 2) assuming they are true, they mostly state that the actions were done by MHJ right hand man. In court, that’s not enough to prove that she ordered him to do it. 3) Bang Si-Hyuk is NOT the CEO of Hybe anymore. The role of a chairman of the board of directors vs a ceo are very different. Normally, chairman of the board is not involved in the day to day operations of the company. Does this mean I personally think MHJ is innocent? Honestly, my gut says no based solely on how Hybe is acting, how careful they are in sharing details, and their reputation to take legal action with no nonsense. I think they have an impressive legal team. And they are ready to take her down legally.

[@pome_aki]

the latter part is crazy childish for a lawyer cause it's obvious for people with a bit of a critical thinking mind to get that she is not aiming at idols but at the creative teams behind them, the people who create 80% of the content people consume. Min heejin left sm cause she was drained by that system and created ador with the admirable vision of reviving kpop and create an healthy working enviroment for people. She should be respected, now she is fighting for fairness in her field, for herself and her team. She cares about newjeans and she is doing what she think is best. Will she do everything in the best way? Probably not, but she is a person and people online like to dehumanize her cause it's easy to have a villain and play the role of a justice warrior, who cares about truth, for lazy people speculations are facts. From newjeans debut she has being defamed like crazy and it's surreal cause in kpop there has never been a ceo who created such a healthy environment for his team ( there are tons of interviews from people inside and outside ador). People are blinded by fanatism and cherry picking. I see only defaming words for her online and it's scary given how the majority of stuff online are speculations that many take as facts. She has my admiration, I followed her steps since 2014, I will be the first to step back if she proves to be a despicable person but until now she has being admirable. I'd like for more people to see it.

[@WillTheRealBishPleaseStandUp]

@@pome_aki passive aggressive calling me childish and not a critical thinker lol

[@WillTheRealBishPleaseStandUp]

@@filmbuff000 the part about gut feel? imo that does not detract from my first statement. gut feeling has no basis in fact or evidence. it can be wrong it can be right. no judgment, just a feeling what might be.

[@gravy9gravy]

I don't think this is going to a legal battle. She's just a CEO and stockholder. She's already gone.

[@aggieeol1352]

It’s a very mature and impartial look at the whole situation. I’m glad that your channel exists. I’m an ARMY myself but I’m one of the ARMYs in my 40s 😅 and I’ve been listening to k-pop since 1st gen so I’ve lived through all the fan wars and drama. Most social media nowadays still takes sides based on their personal feelings regardless of facts so I’m always looking forward to your analysis. 💜

[@ajewell82]

As another ARMY in my 40s, you are not alone! 🎉😂 I was getting so annoyed with all the comments and one-sided articles supporting MJH, I needed to watch an impartial, logical video to reclaim my sanity!! Luckily, this hit the spot. 🤣💃🏼

[@aspasia1705]

Thank you for your fair and balanced take on this issue. I totally agree with you, the girls should be protected while the adults fight it out. I became so saddened when it was reported the parents were brought into the fight. All I can think of is greed, people let their greed and thirst for power rule them which usually leads to their downfall.

[@rebeccaavoca9143]

In my personal opinion, Bang PD got blindsided by bringing MHJ to HYBE ... she's a drama queen n very greedy. She's dragging all the minors, all other groups including BTS into copying her ideas. Bang PD created BTS but he never ever once claimed that he owns BTS, not like MHJ, overpraising herself - she doesn't own ADOR or New Jeans. She's not even their song writers, music composer, producer or distributor ... after all she's from SM, what do you expect ??

[@magdalenagabrowska8169]

I had the same thoughts like Bang was there in back, we know about him,etc, but he never stood before people and said "I made them" or "I'm genuis hwo did it". He never was face or marker of BTS. but I remember before NJ debiutem I heard do much about this women there were so many interviews and her talking about making this group that she is mastermind etc and I don't even listen to GG....

[@catherinewandera8790]

💯💯👏👏 Yes! I so much agree with the both of you. She's a drama queen, attention seeker and petty (considering she's a *CEO* like admin said) The way she's acting is very "junior staff" behaviour.

[@ystrw]

I'm remembering Super M... and how Lee Sooman hogged the spotlight from them, making so many of their promos about himself. I'm also thinking of the Kakao situation last year, when LSM wanted Kakao to buy SM's stock, and collaborated with Kakao to falsely inflate stock prices so HYBE would not be able to bid. There are people still in prison for that one. Lying, cheating and hogging attention seems to be the basis of SM's playbook. It's no wonder some of the artists are declining to renew their contracts... like Taemin.

[@HailToTheMeep]

@@ystrwLee Soo Man WANTED HYBE to buy SM’s stock. It was his nephew and SM Entertainment who wanted Kakao. But I agree with you about your main point. Yes. She has the SM culture and I don’t know what Bang expect to happen …

[@ystrw]

@@HailToTheMeep I remember that he did want that initially, but after all the dirty laundry started going around, he quieted down. And he didn't blow the whistle on the stock manipulation, either. He just hopped over to China to get away from it. He got off lightly with his retirement. Last I heard of him, he was petitioning to have his retirement agreement altered so he could start setting up a new boy-band in China, something his agreement prohibited for five years.

[@Hotshortie]

She brought New Genes into this. That is so wrong. If they agreed to this, I don't think they understood the ramifications of what she was doing. Min Heejin trying to take over a company. I think she felt Bang PD was weak. Notice this attack is all being done while BTS is in the Military. I just think she saw an opportunity.

[@Dj_pait]

I’m glad I’m not the only one who thinks that this timing was suspicious. Did she purposefully wait until Bts was in the military to do this, knowing that they would have already dealt with this in a snap??

[@saniyakazi6547]

Same. I also wanna say if you're right na you could've told the whole situation earlier why you've to wait for them to be in military 🪖 I'm not saying here that only BTS is affected no here new jeans , illt, BTS,Rizze also have been affected. She is just trying to hide the mess she created

[@karch6150]

I came across your page recently found it interesting and informative. It’s very refreshing to listen to commentary with honesty and intelligence. I want to thank you for your integrity.

[@Jess1013]

I’m not a mother, but I am a very protective auntie and I could not agree more about how MHJ used New Jeans and ILLIT to defend herself and fan the flames of this now very public discourse. They’re too young and inexperienced to defend themselves. I especially feel for ILLIT because they’re so new and already have so much hate thrown at them by k-pop stans about their vocal ability, pre-debut brand deals, allegations of payola, and for simply debuting under HYBE. There’s plenty of adult idols who wouldn’t be able to handle all that scrutiny and hate, so I can’t imagine how this feels for kids and just-barely adults. They entrusted their careers and care to these people and deserve so much better.

[@catherinewandera8790]

They've really had it rough (ILLIT) ☹️ what a chaotic debut...

[@JO-qn8gy]

I think that ILLIT will be fine after the dust has settled. It is the NJ girls that will face problems in the future because MHJ has basically thrown them under the bus by insinuating that they agree with her that ILLIT is copying NJ in her statement to the press. NJ and MHJ may face a future similar to 50 50 and the Givers for trying to backstab the main company Attrakt.

[@ystrw]

Yes, that was a brutal move on her part, to drag the kids into it. They're now in the position of having lies told about them by their own superior, who they don't dare to contradict. And as you say, ILLIT is getting it from outside and from inside. An idol's life is hard enough without being sabotaged by authority in their own company.

[@rz7966]

I agree with your statement on many points. Exposing young people to hate from an adult is inexcusable and reprehensible. Especially since in the K-pop industry idols don't decide anything (perhaps with a few exceptions) - adults have the first and last word...

[@JO-qn8gy]

I think that ILLIT will be fine. NJ is in a more dangerous position. MHJ has used NJ to attack their sister group and she has convinced their parents to side with her, allegedly. If NJ is not careful, they would be accused of backstabbing their main company just like what the 3 foolish girls from 50 50 tried to do to Attrakt.

[@mariaflorentino2049]

Another blackmail such a cruel world. BTS worked so hard and yet people will just jump in to see them fall. Greed is evil like this woman is doing.

[@Realmorganwallenchannel12]

I stand by bts and hyba the can't fall because the made it through

[@annz438326]

from an older kpop fan's point of view,copying concepts was normal in the old days..I started my fangirling on 2009,and all I remember are groups having the same concepts, hairstyles and the same clothes worn at different occasions by different groups..But,no fandom was making a fuss about it..Only those that have the catchiest songs gets popular..There are fandom wars and I think it was intense but nothing major happened back then..I think,something changed when BTS debuted,coz they immediately became targets of hate from all sides of kpop..I don't know why it became the case..and that made me protective of them..and I'm proud of what they have become..I can't wait for them to come back..and I hope every issue within Hybe gets resolved soon coz the girls are being targeted..Like you said,they should be protected and should be far away from all the drama..

[@patriciamenguito79]

I enjoyed your editorial on this messy situation and appreciate your take on it. It is the never- ending quest to find the magic of the 7 young minors who persevered in following their dream despite the many obstacles, hate and ridicule thrown at them, and the founder who stood by them. No wonder KPop has gotten so toxic today, I feel bad for the young ladies who are being made the collateral damage by one woman's greed and quest for the limelight.

[@EvaC3875]

Great video.Thank you for pointing it out how PD highligted BTS than himself which is far different from her mindset. Greed drives people like her to do such things. How inconsiderate of her after using HYBE to make her company succeed turn against HYBE.

[@Irulan74]

My fear is the influence that she has on the girls. The problem with the whole Kpop system is that artists are literally and perhaps forcefully kept in bubbles and with limited exposure to viewpoints that oppose the company agenda. She's had years to butter up the girls and their families, ensuring loyalty and support, which, if all this plays out poorly, will negatively impact the girls. And it'll be hard to be disloyal to someone who they think helped their short rise to popularity.

[@rebeccaavoca9143]

if you aware of what recently has happened to another girls group (FIFTY FIFTY) drama ,.. this is like version 2.0 of FIFTY FIFTY ...

[@Hotshortie]

New Jeans definitely only heard Min Heejin's side of the the story. That's why they thought she was on the right side. But hearing all the other evidence. Min Heejin tried to steal HYBE.

[@ruthfischer7615]

Can't see that happen under e.g. Big Hit Music. Seventeen also seems very aware. So is Zico and probably Boynextdoor But I'm not so sure about all other labels under HYBE. T & D tries but what the labels do is out of their hands.

[@adewoyinaderonke6277]

The whole drama surrounding hybe and their groups in general is getting really suspicious at this point Min hee jin's response is the peak of unprofessional defences against a bunch of teenagers that are just starting their career 😳

[@rebeccaavoca9143]

agreee

[@Mori-Chan613]

I can see now why SM kicked out her out. She's a problematic one.

[@wanderingtin]

I assume you mean *Min Hee Jin*. Don't want Minji get drag to this for a typo.

[@adewoyinaderonke6277]

@@wanderingtin 🤣🤣🤣🤣 thanks for this

[@wanderingtin]

@@adewoyinaderonke6277 no worries! I want to make sure it's clear. :)

[@loredelcreus6019]

Bang Si Yuk is a genius behind BTS success, together they built Hybe, she should learn from them... Dragging minors is not a good shot. When BTS debuted there are minors and young adult. But because they have mental awareness and 100% awesomeness that is why they are, where they are today. BTS Forever ❤️💜❤️

[@wise5746]

Bang Si Yuk is 🐍🐍🐍

[@felixfors9340]

@@wise5746 AS FAR I KNOW MIN HEEJIN HAS 0 KOMCA

[@suellensimons-peters1597]

Thanks for the info. You answered my questions. As always, you did a very good job in clarifying the situation in context.

[@VAngel876]

For me, my point of view is BTS is the face of HYBE literally their face is on the front of the building, in posters. So they Min Heejin and the other adults in the room should have taken the high road that BTS always takes when dealing with these kinds of complaints. BTS was often blamed of taking this group or that group's concept, and they often said nothing. Like you pointed out later on they often had others actually use their Songs not even a concept (which is difficult not to copy), but actual Songs and yet they actually didn't say a word about it if it was such that legal had to get involved so be it neither BTS or Bang Shi Hyuk spoke about it openly. Min HeeJin wants public sentiment to be with her and that even sits badly with me because as you pointed out these girls on both groups are so young and neither has autonomy of their group so why bring in these girls into it. Even though we would like to believe that BTS has nothing to do with this BTS is HYBE and HYBE is BTS even though it is not structured that way that is how many people feel.

[@Sherluck93]

Maybe try to 'feel' less. Just watch it unfold and protect your artists by supporting them. I hope the fans won't go haywire, Hybe is already onto her and can handle this professionally. Imo, Jin (and therefore BTS) is coming back very soon... The industry is scared and antis are trying to bring Hybe down. There are many ways, but easiest way is from within. I think she's a planted mole and Hybe knows it. I think we should stay very calm and watch it unfold. It just started. There'll be much more coming out. Poor Jin, having to deal with this. I'm sure they're all watching. Let's follow BTS and their approach. Trust them! I think we shouldn't worry too much. It looks (very) bad, but we've already survived worse. It'll be okay. 💜

[@magdalenagabrowska8169]

I think the same in regard that BTS never fight and made big statments about coping concepts they simply worked and made their way... And when it was bad bad Big Hit did all law work. They never talked about it or accused anothers.

[@VAngel876]

@@Sherluck93 Not sure what you mean by feel less. I used feel because I try not to use definite articles for subjective situations. This whole discussion was about the situation and too many people have already gotten involved because she put it out there that "she" felt maligned by HYBE. So maybe you feel less.

[@Sherluck93]

@@VAngel876 Fine, use 'feel' with good reason. I don't care too much about how she feels though. I think she's very calculated and knows what she's doing. To me, you sound very emotional. Please stay calm, this is just the beginning. Also, this topic of discussion is not subjective, not all information is out yet, though. It'll take quite some time. One can't argue with feelings in legal proceedings. Facts are what matters. That's why we need to stay out of it. And as you said, too many people involved already. Trust them to handle it professionally. 💜

[@catherinewandera8790]

​@@magdalenagabrowska8169 Yes indeed. I remember this one interview by the press where some journalist tried to pin RM down on a plagiarism accusation. And Suga just grabbed the mic from RM's hand and answered the question himself, stating very clearly that they couldn't comment on the matter because it was being handled by the Co. lawyers; Class act👌

[@anneprendergast7834]

If you are going to come for the King then you had better not miss. Bad business move on MJH’s part.

[@annmareejacobs6966]

Love your balanced view, protect the kids at all cost , and a senior throwing them under the bus is disgusting.

[@Department_of_Justice]

2 possibliities, Hybe overreacted OR they have evidence of her shenanigans.

[@linesalomonsen8037]

HYBE moves in silence for a while before making anything public. I'm sure they have something on her, now they are looking for more.

[@rebeccaavoca9143]

that's why SHE SHOUTED THE LOUDEST!! n RM was laughing in his new IG post ..

[@eileencritchley4630]

@@linesalomonsen8037 True they always do that. They do only say something when they have the evidence.

[@carmelacapistrano36]

That woman is greedy, its good if hybe remove her. She want to bring down the hybe. Hybe is blood and tears of BTS and Bang Pd

[@jellyrolly]

@@rebeccaavoca9143 I don't know if he was laughing due to this mess 😅but I was happy to see his sexy ass face

[@emmie_lou_who]

I agree that young girls shouldn't have been dragged into this, but if they agreed, I feel like they are biting the hand that feeds them going against Hybe. I find it highly ungrateful to go against the parent company that literally gave them a chance. They are lucky the company isnt taking it out on them because a lot of companies would.

[@nicoleloss7987]

She just drag tws and boynextdoor too. Pledis entertainment has been planning tws for 9 years,even before hybe brought them. Koz entertainment had been planning boynextdoor since before hybe brought them.

[@tanishthajaiswal8928]

when did she drag them?

[@ruthfischer7615]

@@tanishthajaiswal8928 It seems in a recent interview. It's quoted at the beginning of this video essay.

[@DualPippa]

Yes, she unfairly dragged a lot of groups into this. Not to mention undermining the staff and creatives in other groups. And actually, those in her own company too bc she only credits herself for NJ success.

[@suga_rush]

I don't know much about New Jeans. I was waiting for your video to drop about it to give me a drama free version of it. The only time I've come across Min Hee Jin is in a boracity video and it didn't leave me with the best impression with her wanting to take the credit for their success. She did good with V's album and she seems to have the talent for it. But I have trauma from people who make everything about themselves, so it raises my hackles. While I'm mainly here to see if it would impact BTS, the girls (New Jeans and ILLIT) really shouldn't be going through all this.

[@ystrw]

The thing about V's album is very interesting: Min Heejin is a former SM employee. She worked on V's 'Layover'. Taemin is (was) an SM idol. Taemin's recent release, 'Guilty', strongly resembled V's album. It's pure speculation at this point, but the possibility of MHJ passing information to SM to use for Taemin's album can't be dismissed; there are just too many similarities. Add to that the fact that Taemin has now left SM for Big Planet Made Entertainment, and things start to look very fishy indeed.

[@Ymccabe]

Nah she also tried to take credit for V’s album and she wasn’t a producer. She is a creative director. V had his album 3+ years in the making and she tried taking credit. When it comes to those things bts members took the lead for what they wanted to do. The mail album was V’s idea. And the artistic portions is mostly V’s ideas, his art etc and she made it good. But yeah, she got a flack for that from armys. I think that’s when Hybe might have decided to take a much closer look at her.

[@ruthfischer7615]

@@Ymccabe Yes, but he deleted every song he made as it was not "perfect" or so he thought. (We as fans think differently but it is what it is) He has no song credits on his album. I think the audit shows that they are ready to make a move but we will see.

[@Ymccabe]

@@ruthfischer7615 You missed what I was saying. In Festa, he said that he wanted the perfect arrangement for his album. At the time, it was already done. I saw the credits. She’s not listed on the lyrics or production either. And Jimin said that he thinks his album will come out first. Then Suga said just release it. He said it’s already done but he’s agonizing over how to arrange the tracks. She wasn’t a producer, and V is quite quirky so of course yeotan was his idea. It’s personal to him. As a creative director she did a good job. And recently during her press conference, she again mentioned him and his passion etc but that’s not what the news came out with when he released his album. It was all about her and her work on his album. She attributed nothing to him. That left a bad taste. And apparently it’s not the first time - I’ve seen videos where she refrained from mentioning hybe and even talked smack about them in interviews, only crediting ador and herself.

[@ruthfischer7615]

@@Ymccabe Well, she thinks she is creating the equivalent to a female BTS. Which she is not. K-pop fans seem to know her entrire life and discuss everything about her. Personally? She does concept work and V's MV's show that this is definetly his work. (Neither had anything to do with music credits.) But I very much see her angle and I don't like it. She isolated NewJeans from everyone else. Frankly I hope HYBE wins if for nothing else that she is responsible for all the current attacks on HYBE artists (some of them underage). I'm fascinated that people believe her and especially "Koreans" claim international fans just don't understand the context. I at least do. Women's rights in the rest of the world are not that old. My mother still needed permission to work and got sexually harrassed by a man her father's age at a Christmas party at a government office. He told her to follow him into his office to have sex with her. My mother rather stood close to her father the whole night and only told him decades later.

[@eileencritchley4630]

I don't want it dragging on and on it's looks bad and we all know there are those who want HYBE to sink. That's people jobs and livelyhoods on the line. That's all the huge amount of time and effort real people have put into that company. It's those groups/artist hope's and dreams that could go down the drain because of this women.

[@Sherluck93]

No, they won't. Let's protect them with support and not feed into the narrative further. Just watch, stay calm and let them handle it. It's okay. We don't need to scream just because they do. Have some trust. We've been through this media play many times before. 💜

[@Super_Chamchi]

I questioned what Bang PD was doing when I heard she was hired. She is totally using SM tactuc right now to get the fans on her side.

[@wise5746]

No dear

[@JasonSmith-rw1ok]

There seems to be a two problems. One is the unsucessful negotiation of her contract to change the non compete clause. The other is the plagerism issue. Min Hee Jin has a definitive style that she has sucessfully introduced and reintroduced over her career. Hybe hired her because of that success in the past. However, if she feels that it can not only be duplicated, but duplicated with great sucess, it dilutes her worth as a creative in the marketplace. Why would an outside investor or future employer be interested in her if anyone can produce great results using the same formula? I understand this feeling and it should have been addressed and taken seriously by Hybe. The kind of friction that could and has occurred between labels has to be considered poor management. What matters is her intentions. Hybe has suggested that she wanted to part ways even before Illet's debut. That she was secretly working with others at Ador to find ways to make that happen including ruining the reputation of the company to gain the upper hand in negotiating her and New Jeans' departure. If that's true, and there is evidence to support that claim, then the situation is most likely beyond an inhouse negotiation and will need to be determined by a court of law. If it's not true, then Hybe has made a gross error escalating a situation that has cost many people, both inside and outside the agency, unnecessary heartbreak and loss. There has already been damage to reputations, financial losses and most importantly damage to the mental health of young people who put their trust in adults to protect and guide them and who have done the complete opposite.

[@Imme_begin]

You are always so knowledgeable and you are pretty much the only person I trust on KPop issues, along with Boracity Magazine.

[@pamelamt8895]

Thanks for your thoughts on this matter as we can always count on you to be objective. It’s hard for me to have respect for her because she is not protecting the young girls she claims to care so much about…and I do hope the rumors aren’t true about leaking idols info because she is responsible for V’s album Layover😢

[@ruthfischer7615]

I wouldn't be surprised if it is true. I mean it could be an explanation for why Illit debuted as a 5 member group instead of a 6 member one. But it ABSOLUTLY is speculation.

[@carlagirl7]

At this point I would not be surprised if HYBE dissolves ADOR and move NewJeans to another one of their labels. AND the fact that she produced Tae's solo project "Layover" shows that she can have a life after this but the issue is who would want to work with her.

[@LPnerd]

It's not the girls that are copy cats, they have to do what they're told. Drag the person who copied, not the performers who have nothing to say about it.

[@allheavens]

MHJbisza classic narcissist that press conference was a classic display of narcissistic manipulation. The attempted coup is about how she sees herself which will ALWAYS be the most important, the most creative and the most powerful. Once she dragged those kids into her mess at the press conference I was done. She wants to directly compete with HYBE but use HYBE’s money to do so. It’s unprofessional the way she went about it and in the end she’ll end up hurting herself and New Jeans.

[@zuriatiabdullah7347]

As a CEO she is unprofessional. She turned the press conference into a ranting platform just to gain sympathy. My 2 cents thought

[@wise5746]

She has full right to defend herself in the conference because Bango attacks her first and use his power to spread rumors against her

[@Mark-vj7zd]

Very thoughtful analysis, as ever. Although he’s definitely not a child, I would also put Taehyung in the category of ‘people who should be protected from the fallout of this drama’. He’s currently serving his country and won’t be able to devote much time to protecting himself. The reason I say that is because he has already had a working relationship with Min Hee-jin for Layover which was in itself successful, and he seems to get on well with New Jeans. If there was any suggestion that she was trying to ‘poach’ Tae, or had offered him some kind of haven should his relationship with BigHit sour, I would expect BH/HYBE to react strongly. That would be an existential threat to BTS and extremely damaging to HYBE. I don’t think it’s a secret that Tae’s relationship with the company hasn’t always been plain sailing. None of what has come out so far indicates that was happening but whatever has happened can’t *just* be a squabble about concept copying.

[@nicoleloss7987]

Tae has a good relationship. Plus he has share and voting rights

[@nicoleloss7987]

Tae has creative freedom

[@Mark-vj7zd]

@@nicoleloss7987 Tae owns roughly one-fifth of one percent of HYBE stock and categorically does not have any executive influence on the business and financial decision making of the company or its subsidiaries. His ‘voting rights’ are proportional to his stock holding, he is not a member of the board. His creative freedom within BigHit is not absolute, certainly as far as his membership of BTS goes. They are a collective and they are quite heavily reliant on each other and on the structure which has been carefully built around them over the last 13 years.

[@ystrw]

Oh, I don't think we need to be concerned about any attempts to try and 'poach' V away from HYBE. Whatever he might have to say about his relationship with HYBE or Big Hit, he's not going to be lured away by this woman. As you say, he is rather close to New Jeans, so the way they're being treated by their CEO is going to earn his strong disapproval. The fact that she's dragging another HYBE group- ILLIT- through the mud isn't going to make things any better; he's had to live with too many assertions of copying and plagiarizing leveled against BTS to have any patience with that. And now that she's claiming BTS's success is all because Hitman Bang copied from one of MHJ's debut groups while she was still with SM is gonna be the nail in that coffin.

[@pao94]

​@@Mark-vj7zdto certain extent I agree with you but what would happen if, after military service and when his contract was about to expire, he or jungkook decided to leave hybe, what would happen with that campany, when that became world news as it did? Was it bts military service or the supposed termination of the group that all the media i the world replicated two years ago, that is precisely the reason why there are so many reports disparaging bts and its members, that when that happens jungkook will no longer be there doing live 5o calm the investors and the members of bts ard adults you can no longer manipulate them like the girls in new jeans

[@isiseungella4688]

Thank you so much, that helps a lot. I feel so sorry for the young artists. It all sounds desperate, petty, catty and abysmal strategy when facing a huge corporation. Audits are not fun but a necessary and integral part of big business. If proven everything is in order, it's good PR. If not, investors will feel protected by new measures being taken. Burning bridges, attacking right and left, running to the press with accusations rather than a legal team sounds reckless, unprofessional and a career stopper. Putting herself forward as the mastermind behind all successes isn't in line with the gentle humility Koreans favor. Involving minors and artists into the fight could turn them into collateral damage. It highlights Bang Si Yuk even more as a golden standard. It reinforces the stereotype that the industry is filled with greed, exploitation and abuse, inviting Kpop fans to become responsible consumers.

[@princesamarulina]

Thank you, thank you. You've answered all my doubts. Let's hope that the girls, all of them, won't suffer, and keep enjoying their careers.

[@Belbecat]

You nailed it on the head, this was all just corporate drama until this woman started throwing poor NewJeans under the bus and using them as a shield. It's kinda clear to me that she was hoping that her name would be linked to NJ so much that fear of damaging the NJ brand would make Hybe cave to whatever she wanted but in the end I think it just makes Hybe more justified to oust her. Like you, I just hope all these girl groups don't get tarnished by this corporate drama. Being a normal teenager is bad enough, let alone one with such public personas.

[@eileencritchley4630]

Her real personality has come out she's supposed to be an adult yet she drags the minors into to deflect from what's she's been up to.

[@rebeccaavoca9143]

it's good. it shows the world her true colours

[@SugaVit]

Wonder wot it's like to work with her .....

[@eileencritchley4630]

@@SugaVit I would think dreadful she's a back stabber you don't want back stabbers within any company. Neither do you want liars who when they get caught out come out screaming unfair unfair and fake news when faced with the evidence of their crime.

[@Rachel-sv9pq]

I agree with you. Actually t's much worse because they're minors but to be honest I hate when any artist gets used as pawns in these corporate wars. They've worked so hard and have big dreams they should be focused on being creative and not have to be worrying about all the slimeballs in this business. Thanks for breaking it down.

[@TheJacqueswong]

I love this content. Great explanation. Thank you for this. New follower here. Wonhee was already getting hate. I feel so sad for them. In the side of new jeans, they should talk to their parents. The bigger victims are Illit as they do not have the fan group to defend them. It is a big statement that Illit is doing well now.

[@jlj2984]

I find her egotistical and annoying. She belongs back in SM.

[@SugaVit]

She believes all the hype about herself 🤣

[@jellyrolly]

I think Lee Sooman would decline your offer 🤣

[@bongji-p8t]

we dont know what the truth is. .the music industry is shady as hell.

[@richard6025]

I have a serious question. If new jeans gets really bad press from this can be lose ambassadorships before the end of the contract

[@nancyj.peters3036]

I agree. Thank you for speaking up for the girls and minors. I love that you suggested the proper wording when speaking with the press / I cannot say anything more because minors are involved. Simple. It is like Suga’s response to ?s of plagiarism. Our Company is looking into this. We will wait for their response.

[@luzanacosta839]

She said "made A BTS" - this might be in reference to copying her and making illit. But the internet is abuzz saying she said he copied her to make BTS... oh boy.

[@rebeccaavoca9143]

yes, she accused Bang PD of that - copied her ideas when he made BTS

[@luzanacosta839]

@@rebeccaavoca9143 I dont think thats what the quote says - she said he made A bts. Possibly meaning that by "copying" her and making Illit, he made a group as "big" as BTS, or as profitable or something along those lines. Would have been impossible for her to have any part on BTS.

[@ystrw]

@@luzanacosta839 According to another channel I watch, she claimed that Bang Sihyuk's success with BTS is because he copied one of the groups she debuted while she was with SM.

[@ruthfischer7615]

@@luzanacosta839 Illit barely debuted. As successfull as they seem now that is not going to fill any stadiums right now.

[@satinjazzdolls8615]

Thank you for always bringing reason and common sense to these topics. It's hard to know exactly what's going and even more importantly why. It does seem uncool of MHJ to take so much credit for New Jeans; it does undercut their efforts and Bang PD didn't do that to BTS. But then again, he's a man and he may not have to make a big fuss for people to give him credit for the role he played. It's not always the same for women in the workplace. You don't always automatically get credit for what you do unless you stand up and proclaim it loudly. And then you are accused of being a narcissist. But in this case she's doing it at the expense of young women/girls when she could easily portray them as partners instead of puppets. It's really inexcusable (now that she's under fire) to use those same girls as cover by saying that she got their consent. No way girls between the ages of 16-20 fully understand the ramifications of what their agreeing to or how it could blow back on them if she mishandles the situation. I wholeheartedly agree let the adults fight but leave the kids out of it. And I also agree, everybody copies a success, not just in the entertainment world. The first people lining up to buy 1st gen iPhones... other phone manufacturers... guess why.

[@sandyitaka8471]

Hello dear...but why is bts mentioned here is it not about new Jean and illit?

[@ananyaa6664]

Because HYBE claims to have found evidence about the CEO of ADOR, the subsidiary New Jeans belongs to, apparently claiming that Bang Shi Hyuk, the CEO of BigHit, BTS' company stole the concept of BTS, when creating them, from her.

[@nikonladyd4509]

Because the CEO claims Bang PD copied her concepts to start BTS. She is trying to show there is a pattern of people stealing her ideas and concepts.

[@Bts_biased2675]

Bts gets dragged for literally everything 🤧

[@VKookminBTS]

A lot of questions are floating about BTS being impacted in this dispute because 1. They are shareholders in Hybe. 2. Their label is a subsidiary of Hybe like Ador (except Bighit is a private company with no board of directors, whereas Ador is not) 3. All the talk that Seventeen built Hybe. 4. Min Hee Jin allegedly making claims that Bang PD copied her concepts to build BTS. 5. She produced V’s Layover album.

[@Grand_Finale-jh5kh]

in this kind of business...you cant avoid..this dropping names as a part of your weapon...they will do what ever it takes...they dont care who they are dragging..just their selfnessness...

[@toni5431]

I never normally click on gossip and information channels as they are usually highly uninformative and full of clickbait and AI non facts. I'm not sure why I clicked on yours but I am very glad I did. Thank you for a comprehensive informative factual piece of reporting. I'll keep an eye out for your channel in future if I need to know what is happening in the Asian entertainment world.

[@eileencritchley4630]

welcome, she is very good at looking at all the angles

[@tetiana_sun]

I still don’t understand her motives for throwing everything out in the media. She is greedy, but not stupid: it is clear that you will lose everything in this case. The Fifty Fifty scandal has just ended. The result is instructive and the girls suffered. I am missing some pieces of information in this puzzle of the scandal, in her motivation.

[@ystrw]

This is complete speculation on my part, so don't take it as anything but an attempt to put things together logically... We know that Taemin's 'Guilty' album bore a very strong resemblance to V's 'Layover' album. We know that MHJ worked with V, and that she is a former SM employee. I speculate that HYBE was as interested in this 'coincidence' as everyone else was, and quietly did some investigating into the situation. And it's very likely that all the commentary about 'copying' and 'plagiarizing' put her on the defensive. HYBE's investigation- and there was one, of some sort, because information has been collected and assembled- led to them requesting her to step down. Going from that, I conclude that all this commotion is her effort to reverse the charge, so to speak; to insist that no, she didn't copy from one of HYBE's most beloved and popular artists: rather, HYBE (and others) are copying from her. I think we're at the point now where she's made her lies too big and doesn't know when to stop doubling down. Last night (midday in Korea) there was new info on her claims. Now she's claiming that not only did ILLIT copy from New Jeans, the boy-group RIIZE did too. AND she's moved to a more outrageous claim: she's saying that Bang Sihyuk's success with BTS is because he copied one of HER debuted groups while she was still with SM.

[@eileencritchley4630]

@@ystrw You know what comes to mind the old saying 'when you practice to deceive oh what a tangle web you weave' I think that sums her up don't you?

[@ruthfischer7615]

Social coin. She may be trying to rescue what she can from the original plan. If she can make them look bad maybe... And that is if it is true. It is all speculation right now. (I believe it is true but we will see)

[@ystrw]

@@eileencritchley4630 I just learned from the Korean reporter channel that 1. Bang can't fire her; he has to either have the board of directors or the shareholder meeting do it. But 2. the directors are all people she appointed, so they're refusing to do anything, and 3. they're also opposing the shareholder meeting. Apparently he's actually got to go to trial to get a mandate to call a shareholder's meeting, and that's going to take some months. So this is, indeed, a tangled web, and it's going to get a lot messier before it's through.

[@eileencritchley4630]

@@ystrw I did wonder if that might happen. She'll draw it out as long as possible as will those who are involved with her scheme. It's the death grip hanging on for dear life. I expect she'll be saying all sorts of things to the media to try and make out she's hard done by even more than she's already doing total SM tactic's. Rather than be professional and let the lawyers sort it all out like serious business people.

[@magdalenagabrowska8169]

Yes! I heard about her statment later then all started bc I try to to get to much into this waves people opinions and see later how it looks, but when I heard what her statment was my first thought was "why you even bringing this girls in this why you talking about it. Mature statment would be simply saing that you didn't do it and you don't agree with whats goinig on abd you have yor worries and that's all. Then when I heard this part about Illit ( i'm not sure of name?) coping NJ, I was like "WTF women?". And I wonder if it is bc of BTS al I have look at this things like "stay strong do your thing and you will come of top if you ate geniue" that I couldn't believe that she was trowing this young girls under bus literally... And I agree I don't care what is going on there internally, who had what plan, but how she handled situation is big "NO". Not to say company can do audit when they feel its needed there isn't really need for reason. It can be simply to check if their assets are ok. But tgey had some tip off and did it. And she go and made drama bc yes it is buissnes taktic, one to take eyes from why the audit was done, and too to redirect public, but she did it in so bad taste... Ehh

[@PapaRabbit-cm6uw]

Very well made video that explains this situation very objectively and well!

[@evavictoria4511]

Thank you for your time and effort in explaining this.💜

[@luzanacosta839]

11:35 not sabotaging but create more profit from the same concept. Similar concepts would dilute both groups value but in the same way create double for Hybe. Be Lift and Ador would be the only loosing parties 🤷🏾‍♀️

[@wise5746]

Exactly

[@catherinewandera8790]

Once again I salute you for this thought provoking piece. Thank you for your valuable insight. For me it's the timing of this accusations, the TIMING. Just when the "Boycott Hybe" chorus has reached a crescendo, now this! How cOnVeNiEnT. We didn't need anymore bad publicity. Like you pointed out this lady is not new in this game. She has many years of experience and has climbed up the ranks to position of CEO. Clearly she's a very intelligent & successful businesswoman who couldnt have come this far by chance or favour. She worked hard to earn her spot and get her skin in the game. So my query is: why cause chaos at this point in her career? Why does she want to risk it all? Very poor judgement imo - Not for confronting Hybe about her suspicions, but in HOW she did it. Just seems so misguided on her part. It's giving arrogance & recklessness; Please calm down and humble yourself ma'am 😒

[@wise5746]

So true

[@carolawasberg6271]

Exactly, like David disc vlog said that new thing or a moove is something that everybody wants to have in there videos but if it's the same from the start to the end then it is totaly to copy. Same in music you can hear bits that is so out of another persons song but what I know about this metod is that it ain't forbidden to do so you can use some minutes of the same from another song but not from the start to the end. And with k pop today when it's too many snd too much coming out what else can you have if not much of the same. Everyone wants to be like the hig stars so they copy or atleast try to be kinda same vibe to see if they can get 1 step closer to the stars

[@gogoborahe]

We have to stay calm now that BTS is not there, many of them will try to bring down the house where BTS is. We must continue to believe in BTS and bang PD is not someone like that

[@Ltor00]

Every boy and girl group out there is going to “copy” the same successful business model. That’s where better songs, better choreography, and innovation will let some rise to the top. It sounds like market value has gone flat when you claim someone is copying your idea. A marketing idea is hard to copyright. I agree she is just pulling in the young girls because they have some sense of loyalty towards her.

[@movingforward3030]

Gonna admit, I'm actually enjoying this! If the girls weren't involved, this would've been perfect.

[@bts4ever764]

JUST A THOUGHT..ITS ALWAYS HAVE TO BE A GIRL GROUP...GLAM TRAUMA...GIRL GROUP RELATED IS A JINX FOR BANG PD..JIN SHOULD COME BACK PALI2x

[@rebeccaavoca9143]

He was the one who brought her from Sm to HYBE ... now she's becoming a drama queen

[@سهادايوب]

Yes you alright

[@chandreyeedas1033]

I sorry that she dragged Newjeans into this. BUT if they are really calling up and crying everyday and complaining about being copied, they need personality development courses. Because on a contrast, YG team Babymon was questioned about Illit and competition and they said they're supportive of them but see no competition among themselves but look fwd to own growth. Similarly BLACKPINK too was asked about it several times. Jisoo said that someone has to overtake for the world to move on, they won't be forever, and they're supportive of when it does Lisa said that it's natural for someone else to take their place and they'll be happy if even one person is thinking of them and their music 50years later. THAT should be the mindset. Idk why it's Newjeans particularly because Lsf doesn't seem to share such mindset. Makes me think if Min Heejin has taught but all the wrong things.

[@wise5746]

You can’t deny that Elite is a complete copy from Newjeans 😂😜 Even blind can see that 💀🌚

[@chandreyeedas1033]

Illit may have LOOKED like NJs at first take and had the same music genre, But it's still very hard to make a song a lot of people like So I don't understand why it would be made into as big of a deal as it is Because everything was planned and made separately. Unless Min Heejin is using it to hide her crimes her outburst makes less sense. Esp cuz she did more than half of what she accused them of.

[@michaelmitchell7350]

Min Hee Jin is flat out wrong how she handled this situation. There are children involved here that actually look up to her. To go public and mention ILLIT by name is cruel. What do you think those young ladies are going through when someone in there agency calls them copycats. This tells me all I need to know about Min Hee Jin.

[@poppette1978]

i warned u fr the beginning about COOKIE. No mother will intentionally and deliberately make 5 kids to sing a song like COOKIE. and yet at that period of time in that particular video of urs u praied and put min hee jin n a pedestal... well now she have shown u her true color and better late than never that u finally opened ur eyes and see the real narcissistic evil greedy min hee jin

[@layoutarchitect]

where's your data?

[@dotaepie]

How much is hybe paying for damage control

[@wise5746]

They cause the damage themselves 😂🤣😜💀

[@leslycabajes5816]

MHJ is a total risk-taker and its just a direct action when some of your conglomerates will not attend to your concerns. When I say risk-taker win or loss you're still winning by voicing out your thoughts. And this is not easy especially if you're a woman to do this. Her point is not just about her artist and property its her dignity that makes her who she is. Good luck MHJ I heard bad things about honestly but now i understand that you can really burst if not given a fair share of what you're doin. Only deep thinkers will understand my point and to authornim good analysis thank you. MHJ .... Now I know why one of the artist choose her. Its all about expressing who you are is the best gift to one's self.

[@marissamcwhiter9381]

I’m Army, I’m not a kpop fan...I don’t pay attention to any other group. I tried to check them out but I don’t even get to finish a video because I don’t like the kpop sound and I find most bands sound the same and look the same to me...choreo, style of clothes, settings all very similar. When new jeans came on the scene they were a breath of fresh air. Their sound was different! They seem like authentic girls of their age...they were naturally beautiful and very talented. So they became the other group from Korea that I paid attention to. Loved seeing their interaction with BTS. I heard all these bad things about mhj but didn’t pay attention to them. I thought she did a great job at creating this group and has been treating them well. I was looking forward to their comeback! What’s happening now is very sad for the girls. They don’t deserve this. But now I am starting to believe that MHJ is truly problematic for them because she is focusing on the wrong things. Let’s say she is making all this noise because of ILLIT...the best strategy for her is to just show a better product with their comeback. I checked out Illit’s video and I thought their sound was just like typical kpop gg...except with aesthetics that are similar to NJ. They didn’t wow me at all. MHJ having a hissy fit over this group tells me that she Is not confident about their comeback. Her response is very suspect...I also hope that the girls will be kept out of this. But in the end I think this is the end for MHJ in the HYBE organization. The question is...what will NJ do? I think Sticking with HYBE is the best for them...Specially if all the supporting staff stays. Hoping for the best for them in this situation...

[@rosaliebaloloy4528]

I think she had purpose when she applied to hybe to be ceo, from a big 3 company SM they want the downfall of hybe especially big hit and especially BTS. Too bad to her.

[@ShopdaMbr-lo3uu]

Yes i agree with you about the very young, they are at the age where they are still growing mentally. MHJ should leave them alone. They had their own pressure with dancering and concert, they don't needs her problems on to them. Yes 💯 you are right.

[@Satamura]

olá, gostei do conteúdo e das suas pontuações sobre o assunto. estou de acordo com sua opinião. fiquei mais tranquila, sendo BTS Army.

[@lisamichel6548]

Didn’t Min HeeJin help produce V’s solo album?

[@rebeccaavoca9143]

she claimed that when Bang PD made BTS, he stole her concepts. She accused most of HYBE groups copied her concepts / ideas ...

[@NaswidaNalunjogi]

Yes she produced the album and V asked her to do it, they talked about it on Suchwita and Iu episodes.

[@nicoleloss7987]

What nonsense. Bang creative bts .before she did anything

[@tanishthajaiswal8928]

​@@rebeccaavoca9143 dude stop spreading misinformation

[@rebeccaavoca9143]

@@tanishthajaiswal8928 I didn't .. it's all over the news, not KZbin gossips

[@VeronicaSanchez-wj8us]

Good development of the topic, and it is correct, the most important thing is the well-being of the girls of NJ.I think that Hybe dared to make this public because it has enough evidence, in addition to carrying out the audit. MHJ's arguments seem even vain to me and more like a media curtain.

[@ruthfischer7615]

It's not only NewJeans in trouble. The next ones are Illit but also the other groups she seems to have accused now. Most of them are very young.

[@VeronicaSanchez-wj8us]

@@ruthfischer7615 It's true, the other groups are "collateral damage" due to plagiarism accusations NJ are directly harmed because they are in the middle of this power dispute and abuse of powers by the CEO

[@wise5746]

Bango PD is 🐍🐍🐍🐍🐍

[@wilsonst6044]

That’s how they put you on edge , make you believe after giving you a share. Testing you your royalty!

[@Cat-Tiger-Taegi-Cult]

I hate to correct you again, but Bighit created BTS. There would be no BTS if it weren't for Bang PD and Bighit he pur them together. How would BTS have come together without BH??? I'm waiting. Please don't underestimate the contributions of Bighit and Bang PD

[@HailToTheMeep]

Genuine question: How is Big Hit Music a private company when they answer to HYBE and when HYBE stock prices goes up and down with news about BTS….?

[@ystrw]

Big Hit is technically under the HYBE 'umbrella', but Big Hit makes decisions about Big Hit groups' content and training, Pledis makes decisions about Pledis content and training, etc. HYBE stock rises and falls with BTS because BTS was the founding group that everything else rests on; stock also rises and falls with other groups, but not to the extent that it does with BTS.

[@ruthfischer7615]

@@ystrw That and it seems even last year BTS members made ca. 60% of the HYBE's income.

[@chandreyeedas1033]

But I'm Really curious as to exactly why Koreans are so supportive of Min Heejin? Like do they understand something extra or what really is the deal? XD

[@wise5746]

I am international fan and also support Min Hee Jin because she is right while Bango PD is 🐍🐍🐍

[@nomnom9896]

Knetz now started to realise Hybe and BSH are the one who plotted the plan to bully MHJ and separate her from NJ, but the details are twisted mostly due to misinterpreted info from lost in translations, cultural nuances, perhaps media play from the big corporation. Bang persuaded MHJ to forget SM and create a MHJ girl group, promised it will be Hybe first girl group as well as freedom and independence in both creativity and operations. He then changed his mind and started to intervened, he recruited Sakura and Chaewon without informing MHJ while she has chosen the girls who are supposed to debut as NJ. If you were MHJ, how would you tell NJ parents that they can't debut just because of that? That's why she tries to create another label ADOR, Bang still disagree and do not allowed them to promote NJ, unless he could own 100% shares of ADOR. After few months, MHJ compromised and let him takes up all the shares just so NJ can be debuted, only after le sserafim has made it as the first girl group from Hybe. (NJ has no debut documentary, no debut showcase, no teaser, they just uploaded the MV) BTW, Hybe and Bang also disagreed on NJ songs like Attention and Hype Boy thinking it will not be a hit. Although MHJ owns 20% of ADOR shares now, Hybe made it seems like a reward for NJ's success, but MHJ actually paid for those shares with her money, which turned into a trap and slave contract. When she was trying to talk about it in the press con, the lawyers had to stopp her to avoid lawsuit due to non-disclosure terms from Hybe. In fact, 5% of the given shares is restricted to sell without Hybe's permission, and tied to unfair non-compete terms which means she won't be able to work in similar industry in the future as long as she holds that 5% shares (even when she resigned or leave Hybe/ADOR) When she seeks clarification from Hybe, they put her off, so she was trying to seeks help from external experts, and HYBE accused her for violating the non-disclosures terms. Mhj started off as a designer and it says alot when her concept and branding stands out among the competitive kpop market, and how her arts, visuals, concepts and branding values to her, but Bang purposely guided and participated in the debut of Illit, using the girls like a product/tool to beat/replace NJ, cause they are trying to get rid of MHJ.

[@chandreyeedas1033]

@@nomnom9896 understood. Though I'd like to point out one of the parts i.e NJs debuting with no teaser/trailer, both BSH and MHJ agreed on it previously, they were even boasting about it that it was Hyein's idea to be unique I remember Blackpink's debut was just the same and considering what Min Heejin said in NJ's predebut interview they followed their strategy rather than it being a negative response from Hybe. Rest of it, pretty believable. The moment BSH made Hybe he went on to do absolutely everything he can with money. Money that's BTS' Shitty to see him paying for achievements with the money 7 men worked their ass of to earn. BSH is too deep in greed to turn back

[@chandreyeedas1033]

@@wise5746 no doubt about that

[@NB-lx6gz]

Honey, they understand the whole language better, on native level. What are you talking about? Of course they understand more!!!

[@Christiephua52]

It is sad for this saga of fame, money, whatever their hidden reason to fight. Thank you for this video exposition about some important issues - New Jeans and Groups that have Minors , their interests, hard works, future are not being protected but used as Tools . Being a Solo person trying to fight a Big Corporation is long and draining battle, I believe Min knows. Resorting to non legal means and using minors, her tool and scandalous rumours through media’s way only reflects the Character of the person. Well how Well known was Min before LayoVer ? Did she become a balloon after earning fame and more prideful ? Only my 🤔 wonderings. Fully agreed that in entertainment businesses and content creations, modifying people and groups before are common. It will be own protection of interests Professionally and Legally. Many 👁️👁️

[@ruthfischer7615]

Very. She was famous in SM. She is also called the p* word since she left. She also helped with the HYBE rebranding. But it is bonkers to think there should be no more girlgroups debuting under different HYBE labels. I don't like her for this. The artists - especially the younger ones - are not at fault for anything.

[@theisshi9085]

Exactly, it's kinda off that she always incorporate herself with everything. Every achievement, her name needs to be brought up, to the point where sometimes, it's unecessary. It seems like she wants to have the attention as well. Should've debuted as a soloist then.

[@강원도촌놈-k4f]

오늘자 뉴스 하이브 어고어 대화방공개 어도어 탈취정황 포착 오늘 민희진등 업무상 배임혐의로 고발 예정

[@u2bst1nks]

This is the most adult take on the topic I've read. That's probably because she's an adult and most comments I've read are from children and young adults jumping to conclusions based on PR releases designed to sway public opinion.

[@kielTence-j7z]

Protect the girls from all the messy things happening

[@HailToTheMeep]

Apparently she had a huge role in the rebranding of Big Hit Entertainment into HYBE. Is this true?

[@ystrw]

She did, between 2019 and 2021. 2021 was when she was made CEO for ADOR. That's interesting, isn't it? Scooter Braun gets a lot of unpopularity for HYBE's antics, but perhaps people are looking in the wrong direction.

[@estherpiry3913]

We all (the outside WORLD) knew that BANG PD/BH the one who found these OT7 - train OT7 to becomes the B T S.. this women just trying to bring down HYBE & Bang PD, she know all about the rules in corporation/operation. Bang PD needed to relized that be careful with whom he try to put someone to hold position in the industry [cs Bh now getting bigger or Bang PD wanted/ made it BIG]

[@rebeccaavoca9143]

they gave her too much power, n this is what happened ..

[@meemac4709]

OMG! How many times had Michael Jackson been copied?

[@riamasairtnop3005]

Your POV make sense. With due respect even if the members are minors or "young agers" they must have parents behind them in the legal perspective so maybe they sided with Mhj who knows.

[@Ankit-uv3yp]

But how does a group goes back, after they are accused of Plagiarism by CEO. They are branded for their career and they will have to prove everyone wrong for the rest of their career.

[@wise5746]

Bango only care about money 💵😂 And he doesn’t care about the group & it’s reputation 💀🌚

[@MewDenise]

How? Time. No one seems to care about any scandal that comes from YG, SM, and JYP. Why would anyone care now?

[@magdalena4153]

MHJ is a narcissist!

[@rebeccaavoca9143]

bad work ethics that she brought from SM ..

[@AwakeningWings]

There's too much word salad in this situation and we should just wait to see what happens.

[@TheJacqueswong]

It is hypocritical for MHJ tonsay she was copied. NJ copied the 90s like TLS and Blaq. She also didnt care marketing NJ as a BTS sister group then she hates Illit? Her head just got so big.

[@wise5746]

No she didn’t copy Newjeans of having 90’s or 80s Styles are not copy and also they have their Unique music that is completely different than old girlbands while Elite is the one that completely copiying Newjeans especially in this era starting from hairstyle; outfits , music type, ages and even they choose members that look like Newjeans girls !! Really the full blame is not on Elite but on Hybe !! Min Hee Jin is correct

[@TheJacqueswong]

@@wise5746 If you are going by that argument then Illit cant be called copy cats because they are also totally unique. Lol! Stop being delusional and dont blame minor girls for something MHJ did.

[@sam693691]

Army please block NJ on all streaming platforms..

[@ladywolf5192]

I hope, she ends in jail. BTS BTS 💜💜

[@MrUncleBob]

Shes calling ILLIT concept copy cat not the girls

[@wise5746]

Exactly So the blame on Hybe not on Elite girls

[@User-19273]

That’s exactly what MHJ is doing😅

[@marieharris6269]

😅😅😅😅Yes....kdrama time! It never ends well for the culprit or ine trying to be underhanded! She should have renegotiate her contract, though she's not new to the industry so should have negotiated a better deal upfront if she's feeling cheated..but she needed Hype money and visibility...with one young group she's overly confident and will be her own demise!💜

[@nostalgeec]

BeLift & Papa Bear could've picked other concept for a girlgroup - so many choices within the K-pop realm that's proven to be successful. But why did they choose the concept that's very similar to NJ? Because they already have the "formula" from NJ/MHJ, and see how this formula works and profits them. It's almost like having two NJs (business-wise). I think that's why MHJ said the things she said about plagiarism. Because it happens within their internal "holding company/label" where creative ideas been discussed and shared (MHJ & Papa Bear).

[@blossom6693]

Mam those so called newjeans aesthetic were already choosen ,she was brought, she didn't create those idea ,lot of more information get exposed just few hrs ago

[@nostalgeec]

@@blossom6693 I was talking about why BeLift & Papa Bear chose the so- called "nj aesthetic" for the new girlgroup (illit) which was formed after NJ. So many other gg concepts out there isn't it?

[@blossom6693]

@@nostalgeec and I tell you that there is no newjeans aesthetic, you sound like sm stan ,both are completely different groups until or unless you don't know difference between y2k and R&B and pop , Only 1 thing is similar between both groups, that is massive playlisting and media play, it's not like min hee jin made newjeans whole branding BTS hyyyh adjacent

[@nostalgeec]

@@blossom6693 Tbh I like illit because their music is dreamy, clean-sounded, just like why I like NJ. I don't necessarily think they're copycat. I'm saying I get the mhj's pov about it being similar. Because many people responding like they thought it was NJ when teasers and Magnetic was released. I saw those responses too all over the social media. I wouldn't respond to it as "dramatic" as mhj if I was in her shoes, but I wasn't the one working hard for NJ so yeah it's her take on it.

[@kuju2315]

1st question Why they debut minor???? Minor and their parents know what idol be like ,and they willing to do this.

[@sheeshstick3614]

bruhh I stan newjeans but if they sided with Min Heejin, they better go to school because no investor will trusts them after this. regardless if true or not, the fact that MHJ doesn't have a problem airing all that to media is a red flag to investors. just right now, investors are wary if giving freedom and independence to subsidiaries is the way to go so they want the parent to control all the subsidiaries all because of this.

[@NilceiaAlvesPessoaAlvesPessoa]

Bang PD 💜

[@YE90176]

In my opinion; all the "things" that happens to SM is the reason HB take her in.. HB don't trust her fully, it's like a game .. What's she get is her compensation, but she wants more.. HB rejected it because "who are you in the 1st place" ... Now she wants to play the SM card,, like girl ... It's BH , different name but the same gang..

[@wise5746]

The blame on Hybe not on her