Nandan Nilekani - Future of Digital Commerce with ONDC - Startup India Innovation Week

Shri Nandan Nilekani addresses the Startup India Innovation Week and talks about India's journey of transformation and the Future of Digital Commerce with the Open Network For Digital Commerce

[@akjain1997]

I am a e-commerce seller from Surat and eagerly waiting for the this project.

[@souravkumarskb7131]

Just a quick question tho.. How do you think this will benefit us sellers ?

[@SahithReddy.]

@@souravkumarskb7131 I'm not a seller, just a customer. But I think it can help in terms of smaller brands 'competing in equal footing' as Mr. Nilekani put it. I believe today Amazon and Flipkart possess around 60% of the market share when it comes to online retail. It is quite hard for someone who has started a new brand to sell through these private retailers, as there is an incentive for them to only push certain brands if they can make money out of it. ONDC would make it easier for new brands to enter the market as there would be equity in the value of each seller-whether new or old, big or small.

[@ashiq1141]

​@@SahithReddy. bro it will only destroy retailers. all small retail shops will shutdown if it becomes a success. also i dont think it can be compete with Amazon and Flipkart

[@morahman8495]

​@@souravkumarskb7131 ❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤

[@morahman8495]

​@@souravkumarskb7131 ❤❤❤❤

[@shridharhegde6639]

Nandan is a real genius! Kind of confidence he has displayed during this talk, ONDC will happen much faster than he has predicted!!

[@ashiq1141]

never going to happen

[@Soya8827]

Don't tell jokes bro 😂

[@tejesheconomics4072]

@@Soya8827I know you might hate Modi but why you hate Indian progress….Nandan Nilekani is a Hard core congressi look at his background their is a statue of Mahatma Gandhi…..You guys are becoming toxic

[@rajkhant]

🌴🌴🌴🙏🏻🇮🇳Thanks ONDC Team for True Democracy in eCommerce Space. Modi Ji is a 💯 years visionary leader Jai Hind 🇮🇳🙏🏻🌴🌴🌴

[@vandematram8205]

Thank you Nandan Ji and Team for Gifting India with world class Adhaar Card and Now ONDC. As a citizen we all are very very thankful to you.

[@gibsonvedamani471]

Nandan hits the nail on the head as he foresees the emergence of a plethora of brands in India. ONDC will play a major role in helping retailers reach customers easily at their door-steps and vice-versa. With open networks a much faster growth of ecommerce in India will surely be achieved. Thank you Nandan for your valuable and far-sighted views.

[@rocky365ful]

Nandan sir single handedly changes face of India with the Aadhaar and UPI payment gateway and now ONDC. This is the real meaning of technology reaching the hands of mass.

[@manishmenghani4154]

It's stil in on way very soon you got it

[@dineshkmalpani]

A clear road map of how Bharat/India will be leading Large Scale Transformation in the coming decade. Growth which will be Inclusive. Demoratisation of capital for collective well being. Health for everyone and not jus the privileged. Elimination of corruption Empowerment of the less fortunate to sustain and flourish A proud moment for everyone in the country and an ability for each one of us to add and contribute in this transformation.

[@madhavhonnatti875]

Excellent information and explanation. Just a small suggestion. Most of us cannot understand or imagine billion. It becomes much more difficult if you mix up hundred thousand, million, billion and rupees and dollars.

[@kumarrajagopalan]

This introduction to ONDC by Nandan is an amazing visionary view about why ONDC would play a pivotal role in progress of democratic ecommerce in India as well as across the world

[@siladityadasgupta938]

This is going to be a game changer for Indian E-Com. Industry. And to a very large extent this initiative will minimise the market monopoly of today’s E-Com. giants.

[@cheenz2002]

Positive note to begin the work week with.. This man is amazing, unassuming and is full of insights. 31 minutes of pure gem

[@Vikasgadre]

I would like to get comments from Shri Nandan and others on how this platform will help small farmers or Farm producing companies to market their products( especially fruits and perishables) to urban households . If it happens , it will bring phenomenal change in the farm economy.

[@suryavikramaditya2851]

Definitely farmers and FPOs will get a lot a benefit through ONDC due to easy access to logistics.

[@kishoremi26]

Excellent Mr. Nandan jee . Yes after watching your video i have very much confident you will bring ONDC will happen in few months not even year . great job sir to you and your team

[@cssbiot]

Sir because of you many young blood are started new ecommerce business from India to world. You are as legend as TATA for India🇮🇳

[@GaneshNayak]

Getting goosebumps just thinking about it this is successful.. Amazing. Great to see so much innovative thinking and initiative from government

[@lackki]

Great Initiative from Govt India : Aadhar, UPI,RUPAY and now ONDC 🙏

[@rylaczero3740]

RED ALERTS are probably going off in Amazon and Flipkart offices right now. A lot of companies are going to feel threatened by this. But I think this is necessary to avoid same onboarding steps being repeated by every ecommerce startup out there.

[@dream-on-rds]

ONDC is great platform. But it needs its own application so that other third-party should not charge platform charges. Its going to be game changer. We can start open source project to create an exclusive app for ONDC. we have everything in place just need to integrate it. Creating open source application for e-commerce is also kind of democracy in technology.

[@10ssr]

The topic was 'Future of digital commerce with ONDC' but Mr. Nilkani keeps talking about his finished project i.e.- Aadhar card.

[@SantoshSatvikL]

50% intro, 50% ondc, The intro is to build confidence in ondc.

[@Soya8827]

Fool 😂

[@ngm482]

The way he said in end that technology is changing and it will change is next level confidence

[@abhishek-en7dj]

Adhar UPI Rupay FastTag GST and now ONDC has unified indias operations and it will form the base of fast growth ahead

[@atul58]

Nandanji deserves next Bharat Ratna.

[@Soya8827]

😂🤣

[@atul58]

@@Soya8827 We shall have last laugh.

[@Soya8827]

@@atul58 ok sir 🤣🤣🤣🤣🤣🤣🤣🤣

[@rajarao442]

it is a pleasure to listen to the great personality, Nilakeni

[@TheLibran38]

re: ONDC, a memorable line from a US movie comes to mind - "if you build it, they will come" 🙂

[@user-nr9bv1iy3y]

A revolutionary step. Best wishes.

[@AgarwalAshank]

Literally goldmine of excellent ideas 💡

[@dheerkumarkothari1681]

Salute you for your amazing insights into new megatrends in digital economy and how e-commerce will be the next major growth trigger for our country ❤️🙏

[@sutirthapal9978]

amazing future ahead!

[@user-gz5ss4ff4l]

I'm still clueless about how ONDC would compete with platforms like Amazon and Flipkart. Just bringing kiryana stores and other local shopkeepers online would solve the problem? How would these small shopkeepers compete with the predatory pricing mechanisms of these e-commerce giants? How will these local stores (or consumer) cope up with the delivery costs? Obviously the delivery partner would be charging some price, and thereby increasing the cost of transaction. At the same time, I really want this initiative to be highly successful, as it would be helpful for the economy at large.

[@prashanthchandrasn7365]

Digitization removes corruption, avoids bureaucratic delays.

[@audiblebooksvideo7340]

You work is changed life of common people sir 🙏🇮🇳

[@rvs562]

On ondc please introduce standard packings procedures for all types of products. Standardise them so it becomes easy overall. Basic packaging materials required and procedures of packing.

[@rakeshkewalbulkunde3363]

A sir is a visionary Man! Who can deliver the results!

[@bennyjc8394]

Amazing insights from an apt speaker... rich experience of board members is already a great starting, wishing all the very best for ONDC success for a truly essential transition through your target of minimum 30% (would vouch for 50%) Indian retail to e-commerce!

[@sandeepsinghchauhan9397]

Sir there is a need of same kind of technology for b2b for manufacturers and suppliers and also for International exports and also sell thier products in bulk

[@RAMIC-tv1ye]

looking forward to it

[@shaikusman536]

Huge respect for Nandan ji....But I’m disappointed with his presentation on ONDC......He talk, first 17 minutes about different projects but NOT ONDC....Remaining time he thanked government and his colleagues.....BUT forget to give details about ONDC ......

[@jaimusic1131]

This is amazing initiative. I had this idea. This will reduce costs as well and will for sure bring down Amazon in USA as well?

[@360srt-yt]

Excited about this.

[@vivekpmc1992]

This man is going to get Noble prize very rightly .

[@sitarammani7959]

Noble yes. Not Nobel.

[@vivekpmc1992]

@@sitarammani7959 why not Nobel prize , Nobel is not less Noble ! the work done has global impact.

[@Soya8827]

😂🤣🤣🤣

[@manishmenghani4154]

But sir the system spread up by not o Afficiant person and systems

[@daddashikamani]

I wonder what impact it'll have on agriculture. If this comes online, farmers can sell their produce directly to consumers anywhere at > MSP rate. If a Kirana store can sell on this platform, why not a farmer or a cooperation of farmers like Amul? Is this why Modiji un did the farm laws?

[@crisvamc83]

Agro products are non uniform unlike manufactured goods. They should build trust by partnering with some certifying authority or FMCG guys like ITC. Let's hope the best for them.

[@crisvamc83]

Amul is a brand. Farmers should build their brand and great if ONDC helps that.

[@dhananjaycollur]

Happy that we have a committed government which Nandan says is the key to roll out

[@rekhaagarwal73]

sir appeal to state Govt to digitise their governed services for public . Immediate need is Police stations and Land ownership records

[@addytkr1657]

How do you write another nilekani

[@anubhavdey2026]

Yeah, cool move, keeping track of the unorganised (illegal) transactions that way. Can't people see through this? UPI followed Demonitization. Nandan Sir said it ALOUD(and somewhat fumbly ngl) 4:37

[@SUMANPRABHALA]

Please try LMO Merchant for local merchants and LMO Shopping for Consumers

[@basavrajkn]

Sir, can there be a India scale supply chain created using this Open Commerce ? It will bring pan India market enablement to Farmers who grow produce, especially vegetables and short shellfire or perishable produce

[@vivekra]

Didn't Reliance sign a deal with Facebook to bring small retailers online? What happened to that? ONDC seems to be on the same lines.

[@udayakumarp1981]

Amazing brain

[@rajeshb6851]

Around 25 years back we were exporting software that was told to us. Now we have to take license copy from outside. We see more British and European here in india and locals are made jobless. Who is responsible for this ?. Do reply. Thanks

[@crisvamc83]

Please make it INDC. Indian open network.

[@rameshchand-visuals]

I see opportunity for farmers in a big way

[@saravanakumar-rf1qx]

what if some one private from india copy the same ondc concept and reach local coustomers

[@gulmohar4724]

Plz update more about ondc programme

[@preethamlazarus]

Regarding Adhar...it was Dr. Manmohan is instrumental and reason for Nilekani participation in the project..unfortunately he didn't even mention Dr. Manmohan Singh.. instead prefer to massage Modi....these fellows may be big in tech but I doubt that their integrity is on the same page...

[@rndm_crp]

Mr Nandan is legend

[@addytkr1657]

I can have a personal him dance to me. YES. Yayyaaaaaaaa

[@subeeshns8216]

Congratulations and all the best

[@pranavmehta7431]

Huge, great going

[@juliannevillecorrea]

thank you sir ❤️

[@tarzanpowersolar1374]

Hamen aapki video Dekhkar bahut jyada Khushi tab Hogi Jab aap officer Hindi mein language mein baat karenge Haryana startup

[@ajayantal]

Visionary move.. 👍.

[@cossth]

Great India

[@nsubrahm]

Who provisions, owns and maintains the underlying infrastructure for 'population scale' solutions? Is there a Gov cloud in place?

[@Mahorir]

The only infrastructure required by ondc is gateway and routing nodes . These nodes will only come into picture for discovery of peers in the network . Once the discovery is done, all communication post that becomes peer to peer. Who can run gateway nodes ? Anyone .

[@nsubrahm]

@@Mahorir the question was about all solutions that are introduced at the beginning of the video. E.g., does UPI run on a Gov cloud kind of infrastructure, etc.?

[@chka3440]

@@nsubrahm Its a futile exercise to do own infrastructure but government can do a bidding for specific cloud infra to be only used for government applications. It can than host all the services.

[@nsubrahm]

@@chka3440 well, no. Its like saying building roads, dams, bridges and railways is futile during early independence days. Only Gov had the resources to execute projects of national significance and scale. Sure, private sector is quite competent today. Nevertheless, a Gov cloud of, by and for India sounds relevant...if not, urgent.

[@dineshparakh6512]

Excellent advise

[@prashanthchandrasn7365]

Wonderful.

[@trideepdas6393]

We will be working on to build a platform which will help to migrate the offline seller to land on online market through ONDC service. Any lead can reach out to me to discuss more on this.

[@MohammedAhmed-gm8yn]

How can I avail your service

[@shareap6824]

amazing

[@mohanreddy5971]

Nice presentation

[@vaishakm6]

this is a win for the customer and businesses but not necessarily for the aggregators and service providers as it will remove the uniqueness of the aggregators and service providers.

[@Knowlege-jeet]

Google made in India karo sir Twitter or KZbin bhi sir

[@addytkr1657]

Carry

[@tarapappa1594]

I think state run companies should be profitable........ don't become jinha........ it's a very dengerous thing to do .......

[@ASHOKKANKARIYA]

direct tax hatao and indirect tax gst collect by ondc.e-comerce manadtury throw ondc. only transaction tax. charted account ka retailor ka expensess roko. tax nahi ussay jyda charted account fess he. iska ilaj karo njlkaran ji

[@dabrad7828]

Won't this thing entirely disrupt the ecommerce ecosystem? So all the existing ecom startups are going bankrupt or what

[@horeshwars4980]

Where is DBT now all are abolished in terms of LPG subsidy, now rumor also for Rationanig systems that ration cards were withdrawn for 2 lakh and 3 lakh PA earners rural and urban respectively so worthless now talking about DBT

[@onlineshop362]

Hindi may Balo sir plz

[@rajeshb6851]

Congress's psychiatrist asking what value addition software does to human body and its stomach . Please answered. According to them all in software are TOILET. Thanks

[@mohs1nsha1kh]

2 set of the same boock - The Bottle Of Lies

[@Soya8827]

Indian government is trying to be over smart. This Nandan is a billionaire and he doesn't have anything to loose. But the small indian retailers will loose there livelyhood after this ONDC. Only D2C brands will get benifited. All retailers and wholesalers will get avoided by the manufacturer or direct company. Why you guys are working for this stupid idea. First try to deliver pure water all over India. Then you guys can think about e-commerce 😂😂

[@ashiq1141]

stupid idea. it's not going to work. it's not suitable for e-commerce. please work on any other useful things 🤣🤣🤣🤣