Nestlé Alpine White "Sweet Dreams" Commercial 1986 - Maxfield Parrish

[@simulatorgamer5958]

This song still slaps in 2024.

[@hmfrias]

🤣🤣🤣

[@Beckftm]

Yeah it's a banger.

[@mastereight7252]

😂

[@rubensaldana4376]

After 40 years I've never forgot this this commercial.. I'm ecstatic to have found it on KZbin.. best commercial ever.. A master piece

[@jaimeadams5102]

I love this Commercial

[@alarchuleta804]

Yup same age remember the song when I was lil

[@Kolamite78]

I swear to GOD I COULD NOT HAVE POSSIBLY said it better

[@dinarusso3320]

😂😂 same here

[@mismccall]

😂😂😂

[@princemal07]

One of the best sounding vocalized commercial ever!!!!!

[@ryandaniel7347]

Prince Malcolm totally.

[@danielvillarreal4635]

Right its in my head

[@danielvillarreal4635]

I remember tjis comercial I loved the brunette girl with the white teddy bear

[@akbarthedon218]

You ain't never lied

[@springboard1994]

Prince Malcolm, For sure! Somebody out did themselves on this. They qere told to right a jingle and by God, they made an awesome song! The guys voice is amazing.

[@bassalchemist]

If this was a full length 80s pop song not just a commercial,it would have been a top 10 hit.

[@ToddMcDurmont]

That's a great point! You're absolutely right!

[@martymcfly754]

A number 1 hit in my opinion!

[@stephanienewbern769]

Yep, agreed, and I would say "Broken Wings" (Mr. Mister) comes pretty close.

[@mk202]

This was one of the very few commercials back then that made you stop what you were doing, and WATCH. For a commercial- It was a spontaneous and irresistible invitation to another place. The scenes were mesmerizing and the soundtrack was so compelling compared to the standard back then. You wished you could jump right into it and experience the pleasure of it all, and when it was over in 30 seconds...you briefly wished it wasn't.

[@ToddMcDurmont]

+mk toohtwo It was one of the rare classics from the 1980's. You don't see commercials like this anymore. I was actually in that world, albeit... in a studio. The backdrops and sets were amazing.

[@mk202]

In my opinion, you took part in one of the greatest commercials from that place in time. Were you aware at all during the days you spent filming, that the end result was going to be something so special? I'm thinking there must have been some hints that the commercial being created was going to be a pivot point for the brand. 'Sweet Dreams' had a few different versions in the same theme, and the Nestle ran the campaign for a few years.

[@ToddMcDurmont]

Well first of all, I was in makeup for 45 minutes and the actual shot of me took less time. The studio was cold. It was in January, 1986. As a result of the cold, the candy bars would break off in large chunks, hanging out of my mouth. Not too appetizing. So the end shot shows me simply chewing and looking up. I was on an "apple crate". That's showbiz talk for a box. The reason was to have a bucket to my right so I could spit the candy bars out after each take. Think about eating all that candy, after about 20 or 30 takes! You could get sick! So at that moment, I had no idea I was apart of an iconic '80's TV commercial. Only until the commercial actually aired, did we realize the beauty of it. Nestle's & J. Walter Thompson did an outstanding job from concept, to production to final product. It's timeless! It's historic.

[@valarie9899]

I remembered the commercial because in 1986 I was 7 years old and our teacher gave us a small size and it was good. Why did they stop making them? I also had a crush on you when I was a kid. I missed the 80's.

[@ToddMcDurmont]

You had a crush? That's too cute! The Maxfield Parrish estate decided not to have the commercial to continue, for whatever reason. Maxfield Parrish's artwork was used as a backdrop for the commercial.

[@coolnegative]

I was actually obsessed with this song and wished it was a "real" song. I also wish there was more than a "live footage" of when Faith No More did a cover of it in concert. Heck, I also actually liked the candy bar!🤣

[@jerryguzman2847]

Who's the artist that sings this beautiful commercial song? Ive been trying to figure out who sings is

[@coolnegative]

@@jerryguzman2847 I have no idea. Although it makes think of a sort of proto new age Enya.🤣

[@nuriapujol-caire8422]

OMG me too!!! I wished it was "real", sang it all the time! Did not know that FNM covered it! Dear lord that's awesome!

[@destiny66]

The Tonight Show did a parody this week! Selena Gonez was the guest if you want to find it.

[@coolnegative]

@@destiny66 sweet! Thanx for the heads up! Totally gonna check it out!

[@ronaldgiroux3307]

I honestly wouldn’t mind going back to the 80s, I was young, fresh, innocent with an amazing sense of style!

[@ronaldgiroux3307]

@Thomas Drish very well, I’m in Geneva!

[@That_Crazy_Native_Chick43]

I loved that candy bar! Bring it back!

[@bigreed43]

I was looking at another video about "forgotten vintage candy bars" when all of a sudden they played two seconds of this video and I came right over here. I was 19 in 86 and life as an adult was just beginning. This commercial wasn't like the others... the music and images stayed with you like a beautiful dream that you didn't want to end. Who would have thought back then that someone would be diabolical enough to create Fox News and actually successfully DISTORT REALITY? Now no one trust actual news stations and it is really a depressing state of affairs. I am a old man now and it is good to escape these crazy times with beautiful memories such as this one.... thank you for posting this.

[@shllewis9]

I was 4 when this commercial came out and can still remember it

[@HuggiMa]

I used to have such a crush on this song.

[@bornetocrywolf5965]

HuggiMa I like the way you put that. The same for me.

[@slmeucalesa1]

Yup.......

[@JoKeyOhNo]

Lol...same for my homie Jizz..

[@jerryguzman2847]

I absolutely love this song! Who sings it?

[@martymcfly5434]

@@jerryguzman2847 Faith No More.

[@williegriggs9238]

When jingles were made to perfectly fit the brand!! I've been looking for this one!!

[@wonderglory]

I remember being smitten by this commercial when I was a 15-year-old girl. There were also at least a couple/few other Nestle Alpine White commercials which got me smitten. One featured singer Sophie B. Hawkins. But I could hardly believe it was you who was the first young fellow in this commercial.

[@ToddMcDurmont]

wonderglory It was great to be a part of an historic and iconic commercial. It still holds up today. I'd love to see them rerun the commercial and sell the bar again!

[@deborahchapman8896]

+Todd McDurmont I agree ,that would be great. It was really good. I actually have fond memories of it when I was in High School.

[@martymcfly5434]

Re run the ad sell the bar and release the song aka the Sweet Dreams commercial on CD and audio cassette remastered from the original source tape it it still exists? This version sounds like stereo analog!!

[@markoniusmaximus3893]

A beautiful, haunting, melody that perfectly encapsulates the 80's

[@alvinnelson1918]

Markonius Maximus It captured the synthesizer sound of the 80s

[@dustywalker48]

@@alvinnelson1918 Yes indeed!

[@dustywalker48]

Yes indeed!

[@therealaaroncollins6486]

Yes indeed I most certainly agree. I was just a kid when this ad came out.

[@thompson12001]

Yeah I was about five years old when this one came out. Brings back my childhood hearing this ridiculous song. Damn I miss the 80s.

[@MilkAndCornbreadd]

I was 15 when this commercial came out. I fell in love with the track that plays during the commercial. I'm glad I can get back in touch with a period of time that I "Can't Resist". Thanks, Nestle.

[@wroughtironmgtow9558]

One of my favorite commercials of all time.Sends me right back to the late 80s.A beautiful and glorious era.

[@mar78andres28]

I was 7 years old and I remember this commercial would come on and I had to stop everything just to watch.. It felt more like a dream sequence and the people were all super good looking and the scenery was like a beautiful forbidden celestial place on earth where everything was safe and perfect and the music fit perfectly! gotta love the 80’s! What a time!

[@bredenis5]

I’m curious, do you remember those creepy time life mysteries of the unknown or whatever they were called book commercials? Those used to scare the absolute crap out of me.

[@OmegaWolf747]

Most beautiful ad ever made.

[@salzburgsnow8056]

I was thinking back to the 80's and wondered if I could find this commercial. Amazing!! Here it is. Unvelievable! This was such a beautiful and somehow tragic commercial with beautifully haunting people, scenery, & voices. It reminds me of a time when there was more wonder in the world and people were more hopeful for the future. The 80's and the whole world was out before us all. I would have been in 8th and 9th grades during the height of this commercial, so no wonder the unbridled optimism I feel when I feel this time in life surging back. I remember how this commercial made me teary-eyed, especially the transporting sound of the voice singing this song and the guy with eyes looking up almost in a transcendent, spiritual way. So much accomplished in a 30 second television commercial, right? For a candy bar that will land you right on the treadmill! But alas, for a while I am through the n-e-s-t-l-e-s portal and back to 1986. Thank you to whoever posted this. And I can only hope (adult side of me) that Nestlé gets their act together when it comes to water and the environment. Why would they tarnish their own reputation when they had this commercial of total beauty?

[@ToddMcDurmont]

Way back then, I was given the privilege of a copy of the commercial from the ad agency, J. Walter Thompson. They developed and produced this amazing commercial. So it just made since to share this art piece with the world. It is amazing and timeless. And yes, you are right about the 1980's. I lived it. It was an amazing time, full of hope and optimism for America. Nothing like today. Perhaps we may see the '80's again. I feel it in the air.

[@salzburgsnow8056]

+Todd McDurmont So that is you. Very neat. Well, thanks for your ability to make me stop what I was doing and look at the tv each time your commercial played all through my teenage years. *sigh* Are you still modeling/acting or did you trade it all in for a different path? And (teasing) what do you eat now that these Alpine White candy bars are no longer being sold?

[@salzburgsnow8056]

+Todd McDurmont And I am hopeful with you for a return of the 80's optimism. Because, unless there is some nod to the artist that I don't know, look at the last scene...lovers in a passionate embrace and the whole theme is 'alpine' so I would expect snow to start falling...but here come the bubbles. Totally 80's. Ready for a voice to say 'pop up videos'. :)

[@ToddMcDurmont]

You didn't expect a commercial to talk back to you, did you? LOL! Yeah, I stayed in the business for many years but eventually took a different path. It was great fun and tougher work than you think! But very rewarding. I still do some work but only if it's worth the effort. The industry has changed so dramatically. What do I eat? Hmmm...I kinda like European dark chocolate brands. Don't care for milk chocolate. That's like cheating! I mean if you're gonna eat chocolate, don't dilute it with milk! What do you prefer?

[@runninrebel1520]

I want my 80s back. Just like you stated, there was so much optimism and hope. Today I try to stay positive but it’s not the same.🙏🏼

[@covanime]

This was my joint! It came out in 86' ! I was ten, Transformers movie ,Howard the duck, big trouble in little china, Mets won world series!... my childhood

[@ChristopherSobieniak]

I was 9 then! I know what it was like!

[@djm8341]

I can't believe how this commercial has managed to bore itself into the minds of so many teens of this era, Todd, you need to do a documentary on the production of this timeless ad!

[@ToddMcDurmont]

The success of "N.A.W." was a combination of Maxfield Parrish's art work, as a backdrop and the haunting synthesized music. It all came together is one amazing commercial. Those people at J. Walter Thompson were brilliant. Back then it was just another commercial to us. I got a call from my agent (Elite Model Management) and took the appointment, like the rest of the models. When I auditioned, they just played the music and I reacted, while eating the "mini" version of the candy bar, like the ones we see during Halloween. Shooting my part of the commercial was no less than about 30 minutes. I was actually in makeup longer at about 45 minutes. The mammoth studio was cold. It was January, 1986 in NYC. It was cold enough that the candy bars were breaking off in my mouth. No too attractive. So when you see my part of the commercial, I'm "chewing" and looking up. You never actually see me take a bite, nor do you see the bar. We had no choice. Pieces of NAW candy bar, hanging out of my mouth was not too sexy, ya know! Anyway, it was no big deal. Just another booking. Just another commercial. As a model in NYC, you book a job and move on, not realizing what's created in your wake. There are so many auditions and bookings, NAW was just one more in the appointment book. Of course when NAW aired, it really stood out and ran for three years until the Maxfield Parrish estate apparently stepped in and allegedly threatened a lawsuit because Nestle's didn't appear to ask for permission. Subsequent Alpine White commercials just didn't have the magic. They all fell short of the original. This commercial is a rare singularity in a wasteland of mediocre commercial and a metaphor for the style of the 1980's. And...that style remains timeless! I'm glad I was a part of it. Yes, a documentary would be fun! ;-)

[@djm8341]

Todd, thank you SO MUCH for the details behind this awesome commercial. No kidding, this is probably one of three or so ads I recall from this period.

[@westfords]

@@ToddMcDurmont awesome man! Really cool that you are the dude in the commercial

[@Gildedbutterfly1976]

@@ToddMcDurmont wow! What a cool story! Thank you!

[@exotikguy]

@@ToddMcDurmont thank you for giving us the details! How awesome you must feel to be part of this timeless and mesmerizing commercial. For sure one of my favorites!!!

[@jennwebster6063]

This is such a banger! Beautiful video that takes me right back to childhood. A thousand thank yous for uploading this!

[@rosphon7897]

I felt young again Everytime i listen to this song, just for a moment.Thank God for I phone.

[@welcomeback9036]

my SWEET DREAM is going back to when this was playing on my 50 inch wood panel tv with the 15 inch screen and my nes and vcr on top of it.. great commercial, GREAT TIMES

[@ToddMcDurmont]

That is SO true! 50 inches of wood for a 15 inch screen! Of course back then, if you had a Sony Trinitron, you were the deal! But they were very expensive! But one could dream!

[@stormchaser1971]

Boy does this bring back the memories

[@pinballshawn]

Is that you at 0:20? You lucky dog! THAT IS AWESOME! Man you were part of the greatest ad campaign of all time. This commercial has been haunting everyone that was alive back in 86 and you're a part of it. That is spectacular.

[@RedtheCat2014]

Amazing!! Takes me back to a time that's gone forever

[@camelnat]

Wish I had a time machine

[@franksaraceno5884]

One of the great commercials of all-time, and certainly top 5 of the 1980s...

[@darthalba3785]

Man I miss this chocolate bar so much. Remember my mom buying me a bar when we'd go grocery shopping. Was trying to explain this to my girlfriend and I couldn't remember the name and then this pops up in a nostalgia video. She woke up freaked out when she heard me screaming hahaha

[@ToddMcDurmont]

LOL! That's awesome!

[@coffeetime1001]

Love this commercial. It is still one of the best Nestle commercials I can never forget. Also love that Maxfield Parrish style.

[@artboston4787]

Nostalgia overload for me! I was 9 when this debuted and remember it well!

[@McRat1968]

I can't believe that 14 people have voted thumbs-down on this classic commercial clip. They must be people who either (A) are allergic to chocolate and therefore regret that they can't have some of that, or (B) have been corrupted by modern-day culture and don't know what beautiful music is, or (C) both!!!

[@jessica_video_projects]

Whoever wrote this jingle or produced it, I hope they went off to become a famous producer and one many Grammys .. wonderful song… 🎶

[@SandZAcademy]

This commercial was so eerie and haunting it would give me nightmares. I would ALWAYS watch it though

[@abram03]

Now *this* is a commercial! And a real work of art too. Commercials these days have completely forgotten how to cajole viewers gently to attention, ever partaking of the same caterwauling toddler ethos that characterizes the post-Hillenberg seasons of Spongebob: loud, shrill, cachinnating madness that doesn't let up for the entire runtime.

[@Cougar111469]

I was 16 when this came out. They could air it today and it wouldn't look dated. Simply timeless.

[@dougpeters4293]

Except maybe the picture and sound quality. And that's a BIG maybe.

[@dougpeters4293]

Except maybe the picture and sound quality. And that's a BIG maybe!

[@jimaustin7957]

I totally love hearing/listening to this golden 80's era Nestle commercial. Dang, I wish I could go back to the 80s one last time to relive it. :-)

[@greecoboost]

Yeah, I gotta admit this was a super cool-looking commercial back when it came out. Watching it now, though, gave me a nice chuckle. Every character was like "OUR VERY EXISTENCE DEPENDS ON THIS WHITE CHOCOLATE. WE MUST PONDER THIS CHOCOLATE." XD

[@ChristopherSobieniak]

CHOCOLATE IS ETERNAL! :-P

[@jerzboy2011]

This oozes with nostalgia. I recall seeing this on WPIX Channel 11 a lot!

[@chaneymcinnis9232]

jerzboy2011 😆😅😎 WPIX whaaat? You took it baaack. Word. Used to have 3 movies a day.

[@PoisonIvieProductions]

I thought I was the only one that loved this commercial! Icve found my home!

[@ToddMcDurmont]

Welcome home! You're among friends here!

[@davidchow71]

Thanks for this upload. Wow. This exact commercial came on while I was at The View Lounge at the Newport Marriott maybe 1987? I noticed a very attractive lady was intrigued by the commercial, and her and I conversed/argued over who the singer was - I thought it was Richard Marx, she thought it was Peter Cetera. Still no idea who was right. She let me buy her a drink after that, year later got married(and divorced, your commercial cost me a fortune!! ha ha).

[@ToddMcDurmont]

davidchow71 That's a great story! Sorry about the downside! I assure you that neither Richard Marx nor Peter Cetera sang the song. Great trivia though. But hey, you should have asked me first. I could have saved you all the legal fees! ;-)

[@davidchow71]

Todd McDurmont So we were both wrong! If only I had asked you first hahah. I must say, I always hoped to be in the sequel to this commercial, never happened(yet). Awesome commercial.

[@doctorfienstone2978]

So who did sing it? Or was it recorded after the commercial was shot?

[@ToddMcDurmont]

doctor fienstone Those are actually a great questions! I'm not sure who recorded the song but it was recorded prior to shooting the commercial. When I auditioned for it, they play that exact song and ask me to react as though I was in a dream. So I took a bite of a small, Halloween-sized Alpine White bar and gaze in different directions, in slow motion. They liked what I did so much, I booked the commercial! Does anyone know the artist who sang the "Sweet Dreams" song? Great trivia!

[@nmf952]

doctor fienstone I searched this actually, and discovered it was written by Lloyd Landesman. Not sure who sang it but it's possibly one of the guiltiest of my guilty pleasures.

[@johnhamilton6152]

I write, sing and play music. The beat from this commercial inspired me to write a song. The writer of the Nestle commercial's name is Mr. Lloyd Landesman. Thank you for inspiring me.

[@ToddMcDurmont]

Do share when you're ready!

[@Nostromo-Br]

FAITH NO MORE!!!!!

[@FG-gt8om]

@Mondo A they did a cover

[@AHumanClay]

@Mondo A There's a concert they played at the Rock in Rio II. They started singing "Sweet dreams you can't resist N-E-S-T-L-E.."- Suddenly they begin to play "Surprise, You're Dead.."

[@fkhan577]

Did Mike Patton actually sing the commercial?..I think so.

[@skankbowlfight]

@@fkhan577 It really does match his style, I'm so glad he covered it. One of those magic "things we didn't ask for and didnt know we needed"

[@mattl1758]

I loved this. One of two commercials I watched when they came on from my childhood. The other being “whatchamacallit” from ‘89. Both so memorable

[@starsmudge]

Thank you for posting this high quality version of the commercial (one of my favorites) and for the backstory on how it was filmed. Very cool!

[@ToddMcDurmont]

You're most welcome! There is always a story behind a famous production. There are even things I learned about the commercial all these years later!

[@FrankLamboyMusic]

Still stuck in my head since then

[@bndkllr2763]

The lady in the hood looks like the most serene and majestic person in the universe! I would put this on my ringer, but I just use a plain old ring tone. The reason, is because when I put songs on my ringer, they get ruined because I associate them with a problem my boss has, or my dad complaining again about how much he hates his apartment. Oh well. At least I know I can hear this whenever I want on youtube and it lifts my spirits!

[@patricklewis8008]

Lol that totally happened to my friend! He was a computer programmer and his company used to host several major websites, including Lincoln Center at one time! Lol, he had The Vines song "Coming For You" as an alarm if any sites were down. He used to love the song, but because he completely associated that song with problems on the server, that he ended up HATING the song and would joke that anytime the song would start playing, it would give him anxiety! 😂

[@angryhd2976]

This commercial goes hard. Like 30 years later. I would sing this then eat the chocolate.

[@melissaanaya4312]

Loved this commercial and for them to use Maxfield Parrish's portraits and bring them to life is awesome!!!

[@LorenIpsum75]

This was a great ad for Nestle. To me, the tune sounds like it was inspired by Heart's 1986 hit "These Dreams". Great to see it on KZbin! Thank you, Todd!😀👍

[@rogueleader1988]

I always wondered if this was the lead singer From the band Europe, who sang this song...

[@chrxnxmn7624]

Song was in the vein of so many bands of that time that were not the most "mainstream" like Spandau Ballet, Duran Duran (well they were huge) but it was weird seeing it as a TV commercial jingle for candy but extremely cool at the same time for fans of groups like those

[@VicMikesvideodiary]

@@rogueleader1988 The writer sang it. Here's his interview. kzbin.info/www/bejne/mKK2fYl-h91mb9E&ab_channel=FoundFootageFest

[@MrRaulstrnad]

Todd, you were incredibly handsome in 1986 (and, of course, going by your picture you still are) Your looks, the dream-like song, Maxfield Parrish's art, the other good looking people shot through soft focus made this a legendary ad quite beyond the vast majority of ads then and even today...and weirdly enough it was for a quite ordinary chocolate bar (I remember Alpine White being good but certainly nothing special). In a way, it was quite a waste putting this all together just for an everyday chocolate bar-it kind of deserved being a fantasy sequence for the art house cinema crowd or something similar. I remember watching this with my friends as a teen and the ad always struck us as being something special that you needed to watch straight through and not ignore.

[@ToddMcDurmont]

Well thanks! I appreciate kudos! You're right about the candy bar itself. It was okay but the commercial really sold it. The entire concept was really exceptional, and shooting it with the Maxfield Parrish backdrop, and that haunting music, it just came together. They actually were planning to use the 1983 Eurythmics song "Sweet Dreams" but I suppose the royalties were too high.

[@HerrinSchadenfreude]

There is no way a commercial is supposed to make me literally drift off every single time and end up...right back in '86 grounded cause my dumb bf was stealing these from the little liquor store on the way back from the swimming pool and ran off leaving me to get chased down. Wait no. The commercial is dreamy and makes me think of the Alps!

[@StefanUrkel]

This commercial, along with the Cherry 7-up commercial songs always stuck in my head.

[@wawawis]

I remember these very well and I was only 9! My parents' house was built that summer. Those were certainly better times than today. I've been on a nostalgic kick lately. In youtube, we get to reintroduce ourselves to Hanes Inspector #12 and the Fruit of the Loom Guys as well as Bonkers Candy and early CGI from Robert Abel & Associates. Than there's the classic HBO space movie intro and the ABC star tunnel movie intro. The music was also outstanding and products were built much better I want to go back and re-visit my childhood. LOL I've lost too many family members in recent years and things just aren't what they used to be.

[@BarrettWallacesec7]

Wuzzles theme was my favorite 80s intro

[@worstusername]

Jimmy Fallon brought me here .. 80s baby just discovering this ad & product in 2022

[@JamMack-ke3jw]

Wow, I remember this commercial so much in mid 1986 as a 6 yr old not quite started school yet. I think I tried the one in the blue.

[@EasyAttack]

I was 5 when this commercial came out but I remember it vividly.

[@daviddelgado8078]

Forgot all about this till this very minute!

[@bloodsportstar]

I purposely searched for this commercial .... It played for years up here in Canada ....

[@puttheglasseson3683]

+bloodsportstar Yeah, I was born in 1986 and I remember seeing it on tv many times as a child, so it must have ran here into the early 1990's.

[@rubensaldana5063]

This is song of the year in my book..

[@gmfd76]

*SIGH* ...reminds me of bitterly cold winters in New York as a child :) Though now I only just noticed the landscapes in the ad seem to jump from season to season...

[@HerrinSchadenfreude]

I lived in Copiague in the 70's! I was the girl out shoveling the driveway with dad while my brothers were snowball fighting and then drinking hot chocolate. Missing those winners from Cali every day ;_-(

[@smithb0134]

No matter where I was or what I was doing, whenever this commercial came on, I would just stop and listen. Only one other commercial jingle had the same effect on me and that was the Debeers Diamond 87 commercial. Go look it up if you want to listen to a memorable piece of 80s nostalgia.

[@alfulci6914]

And the sweet sentimental Kodak "Moments" commercial, also there were many fragrance commercials with that ethereal sound and feel that had that enigmatic new age, high fashion ambience and vibe.

[@MrLanevo72]

I love everything about this commercial I love the song and the video it makes me sad and happy at the same time

[@ToddMcDurmont]

manny sanchez Great comment!

[@MrLanevo72]

Thanks Todd McDurmony i appreciate it

[@ToddMcDurmont]

+Papa Trump I was in the commercial and the J.Walter Thompson ad agency, who created the concept and produced the commercial, gave me a copy of it!

[@ToddMcDurmont]

Thanks, bro!

[@MariahYanez]

My mother thought this was the shit back then...lol! I was only 5 or 6. I would stop and look at the commercial with her then turn back around and finish my United States Puzzle! That's how I learned all my U.S. States and Capitals! I LOVED puzzles, playing Jacks, Dr. Seuss, blowing bubbles, Freddy Krueger and break-dancing back then!

[@christopherjeffery8492]

Homage to the New Wave videos of the 80's.. Duran Duran, Scritti Politti and Thompson Twins come to mind.

[@SweetSweetWaldo]

Enigma. Xymox period Clan of Xymox. Preceded both of those, but same general sound...

[@dwsh1]

THIS BLACK MAN was A NUT FAN of NAW. I wish this chocolate bar were still being produced. No WC brand I've since had has fucking come close to NAW. (THAT AROMA! THAT TASTE!)

[@v.t.8752]

Alpine White was so good 👍. This was my introduction to America 🇺🇸 from the island of Barbados 🇧🇧

[@sirloinofbeef227]

Wow 1986, awesome commercial for and awesome decade!

[@ToddMcDurmont]

Yes, it was a very awesome decade.

[@sirloinofbeef227]

Yep Store of My Life the 80's

[@sirloinofbeef227]

Story Of My Life told from a Social Distortion's perspective not One Direction's

[@danielvillarreal4635]

Loved this commercial as a kid

[@Nipponsuki]

Totally hits me in childhood lol. Thanks for sharing the story of the commercial shoot.

[@mikeareal]

Muscle memory unlocked after many years…

[@ToddMcDurmont]

Instantly!

[@dustywalker48]

That song is crazy good! Thirty seconds of brilliance! Whenever this commercial came on it froze me in my tracks. I was 22 in 1986. I'm 55 now and the effect is the same or greater. Hands down my FAVORITE commercial EVER!

[@bulletproof1992]

Mike patton

[@realb-real.6106]

Not even kidding- this song has been stuck in my head since 1986-

[@ToddMcDurmont]

LOL! Mine too! 😉

[@realb-real.6106]

@@ToddMcDurmont 😆it’s a blessing and a curse lol

[@shitpostheavy]

Shout out harmony korine

[@Sitslikeinu]

Yup, another one on my 'long ago' list. I remember this one, but not in it's entirety. These kind of things just hit you sometimes. Wow, almost as I remember!

[@allright]

"MAKE AMERICA THE 80'S AGAIN"

[@invision96]

Don't know how this commercial brought me back to fun times, Christmas Day, Saturday Morning Cartoons,1st Crush and Love.Those times just put you in the dang moment.Fun times that go way too fast.Smh...i am now 43

[@tpsyturvy6987]

Im 44 i was 10 when this came out and everything was so much better back then.

[@invision96]

@@tpsyturvy6987 Bro I'm 43 so I can relate! It's the small things that mean so so much from back then!Like in Saturday morning cartoons when the little cowboy use to come on and say "After these messages, we'll be right back!"

[@tpsyturvy6987]

@@invision96 Yeah i remember that!

[@invision96]

@@tpsyturvy6987 David what's so sad is that I wanted to be an adult so fast,I didn't realize how good I had it as a child living home with my parents.Charlie Brown specials would just put a beautiful seasonal mood in the house.Movie nights were perfect on HBO with the big city opening. What ruined life for me was I discovered Cinemax after dark,lol. Then I wanted to grow up!!Lol

[@tpsyturvy6987]

@@invision96 😆 cinemax...and then it just gets worse from there!!i know from experience...but yeah i feel you man.

[@jermainejohnson8911]

Shit was my jam back in the day I was 13 was to sing it all the time.

[@rolandviado]

i was in kindergarten when this aired and still remember the jingle until this day!!! i used to sing "CREEEEEAMY WHIIIIITE!!!" all the time and my friends would kick and make fun of me at school. thanks for uploading this.

[@mk202]

LOL! I used to do that too...I used to sing 'CREEEAMYY WHIIITE!!!" at the top of my lungs in the hallway so my friends would know I was out of class!

[@rolandviado]

+mk toohtwo 😂😂😂

[@shizzam5000]

Oh my God I so remember this commercial

[@martymcfly5434]

Me too!!

[@dougpeters4293]

Me three

[@rubensaldana4376]

I love this commercial from back in the days

[@benfixeseverything8526]

Thank you for sharing this pristine copy of one of the greatest commercials ever made, Todd. Just one question tho, as a male model, did you ever get into a lighthearted gasoline fight with other male models?

[@ToddMcDurmont]

LOL! Yes! About every other weekend! I can tell you that the fashion shows in Italy were about as bazaar as the movie Zoolander. In fact the entire industry was bazaar but fun.

[@bitterspice]

N E S T L E S? Nestle slipped in an extra S at the end and I’ve just noticed after 37 years lol The commercial jingles of the 80s were legitimately good songs

[@youngsmeezy1]

Now this is a real commercial. The dude singing made it jump off like this was a music video instead😁😁

[@martymcfly5434]

I remember music videos. Once upon a time MTV and VH1 would play them!!

[@lorridaniels3152]

I was a baby but remember hearing these commercials lol

[@ToddMcDurmont]

That means it was a VERY effective commercial!

[@adrianwalker6514]

The sexiest commercial ever made

[@christophernixonart]

It's funny that he keeps saying "N-E-S-T-L-E-S" so emphatically when there is no "S" at he end of Nestle. I never noticed that when I saw the commercial as a kid😂

[@ToddMcDurmont]

Wiki: Nestlé was formed in 1905 by the merger of the Anglo-Swiss Milk Company, established in 1866 by brothers George and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri Nestlé (born Heinrich Nestle). Over the years, products were branded much like "Nestlé's Quick", showing possession but not always. "Nestlé Alpine White" has a better sound and flows better than more awkward "Nestlé's Alpine White". Either way, both are appropriate. Conversely, Nestlé Quick doesn't sound as good as Nestlé's Quick! It's just good 'ole marketing! However...in the song, they sing "N-E-S-T-L-E-S" because that's the original song branding, "N-E-S-T-L-E-S, Nestle makes the very best...chocolate!" How ironic that they would use BOTH singular and plural versions in the song! How about that for Nestle trivia! ;-)

[@ChristopherSobieniak]

Of course that tune was made famous by a ventriloquist's dog in a series of ads (of which they reprise briefly in the early 90's). Too bad it looks like Nestle decided to pull out of the US market and give someone else the keys to their candy empire. I don't suppose the new guys will try to bring back Alpine White the way we remember it. www.washingtonpost.com/news/wonk/wp/2018/01/17/why-nestle-sold-its-u-s-candy-business-and-bought-a-vitamin-company/?.d83f016323a6

[@runninrebel1520]

Christopher Nixon apostrophe s shows ownership, so technically it is correct, either way, it’s the best commercial ever.

[@djstarsign]

Christopher Nixon I had the same thought 😸

[@Genesis-ld5do]

Song is amazing..I used to sing it all the time when I was kid

[@nit333000]

One of my favorite commercials

[@wisheduknew294]

I remember this commercial airing back in '86!! Love it.

[@laracroftvideos]

I'll be honest, this looks like a fucking art film in comparison to the shitty obnoxious crap that gets passed for commercials these days. You can tell that creating this required actual effort.

[@ToddMcDurmont]

Well said. And you're right. There is little creativity in commercials anymore. Obnoxious crap is absolutely right. Some of the younger generation have their vapid heads up their asses with social media, computer games and reality shows. Just look at the writing on some sitcoms. ABC is actually pretty good these days but the rest offer pure pablum for sheeple and mental light weights. Shows that are nothing more than a laxative for the brain. Thank god for Showtime, HBO, Netflix and the rest. The last vestige of creativity. Note the gratuitous sarcasm. ;-)

[@martymcfly754]

Agreed today's commercials have no heart or soul, it's all about making a fast buck and just annoying the heck out of you, at the same time, I just turn it off!

[@ToddMcDurmont]

Very true. Not only that, some like Pepsi just learned the hard way. Stop being political in TV ads. Just sell the product and spare us the political messages.

[@ChristopherSobieniak]

This is why I don't watch TV anymore.

[@HerrinSchadenfreude]

Todd McDurmont Oh please, with the megaphone switched to ON next time! With you 1000%!

[@garyv83]

Holy sh**, I thought I dreamt this commercial!

[@5rodan5]

Such an awesome commercial that made you look for this product when you went shopping. Our favorite

[@tablaninja1]

This reminds me of my childhood. Great memories. Thanks for sharing

[@thedarknessluciano]

stuff was so cheesy and awesome when I was a kid

[@myst4hire1]

Awe man! I’m just sitting here, reminiscing on the 80’s eating a Nestle Crunch bar and it just hit me! Go to KZbin and look up the Alpine White commercial! Sure enough, here it is! Thanks for the post! 👍🏾

[@TheHillbilly8757]

Such an epic jingle.

[@judeinLA.]

Flashback from my childhood past