New Old Heads react to Young Guru's comments that mediocre talent is out hustling the super talented

This discussion from the New Old Heads episode 389 talked an older IG live between Royce Da 5'9" and Young Guru where Young Guru talked about how many very talented artists ignore the marketing.
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[@keanus90s65]

The point about artists having to brand themselves and prove they're marketable before they're signed--it's the same way in book publishing.

[@BEZbobby]

Reality is noone cares about the actual music and hasnt for some time. It comes and goes, microwave as ever. Expecting artists to be expert “marketers” and building “brands” instead of just being artists. But success and great art are not always the same objective. I think the term “working harder” is wrong thing to say. They work harder to be famous, not on being better artists in whatever craft theyre in. Painters paint. Coders code. Rappers film skits and interview and make videos… everythung BUT get in the studio. And when theyre in there today, its 123 freestyle sessions, wntire albums made in a weekend.. maybe thats why they have time to market …😂