Рет қаралды 114,082
From mad men to math men. Cambridge Analytica first gained notoriety for their role in Donald Trump's presidential campaign. In the Online Marketing Rockstars Keynote | OMR17, Cambridge Analytica CEO Alexander Nix discusses big data, the methodologies and strategies used to identify people's behavior and how data analytics factors into political campaigns.
---
#OMR20 is approaching fast! Be part of the OMR Festival 2020, Europe's leading digital marketing event, on May 12 & 13, 2020 in Hamburg, Germany: bit.ly/OMRfesti...
---
Subscribe to our OMR KZbin channel: bit.ly/OMRyoutube
---
At OMR, we view ourselves as a platform for industry professionals by industry professionals. We bring together players from every corner of the digital marketing stratosphere: marketing makers with global visionaries, head hunters with prime candidates and information seekers with experts. Our range of products includes the annual OMR Festival with 52,000 visitors in 2019, big-name international speakers, stellar networking opportunities and unique industry insights, our German and English-language blogs, our weekly podcasts, monthly reports, jobs portal, and many more. Welcome to the home of Digital Marketing: bit.ly/OMRhomeEn
---
OMR Festival: bit.ly/OMRfesti...
OMR Daily: bit.ly/OMRdailyEn
OMR Events: bit.ly/OMReventsEn
OMR Podcast: bit.ly/OMRpodca...
---
OMR Facebook: bit.ly/OMRfaceb...
OMR LinkedIn: bit.ly/OMR-link...
OMR Instagram: bit.ly/OMRinsta
OMR Twitter: bit.ly/OMRtwitter