Patagonia CEO Ryan Gellert breaks down the founder's decision to give away the company

Patagonia CEO Ryan Gellert joins CNBC's 'Squawk Box' to discuss the company's founder Yvon Chouinard's decision to give away the company and use the profits to combat climate change and protect land. For access to live and exclusive video from CNBC subscribe to CNBC PRO: cnb.cx/2NGeIvi
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[@unforgivenpuppet]

We don't deserve their kindness, but we need it.

[@AndreaBussinger81]

People put so much energy into asking why good ideas won't work.

[@tdcfpc3630]

CNBC cut off the last question..

[@abradley4933]

Ryan Gellert called Joe Kernan's question 'ridiculous.' That's typical of Joe Kernan's questions. I don't know how he is on the show. His questions are rambling, incoherent, and he doesn't allow the guest to answer questions fully.

[@tdcfpc3630]

@@abradley4933 why not let people watch for themselves and determine what is a ridiculous question? Oh that’s right, because the narrative has to be controlled

[@elliotpolanco159]

The way forward,

[@blfzhn7716]

Don’t lobby for higher taxes, Just pay more taxes yourself. The Government will accept as much as you give. More phoney virtue signaling rich people, huge consumers of fossil fuels in materials. They have also been called out on their overseas manufacturing practices of using questionable labor sources. I more enjoyed the portion of the interview where Joe Kernan got to ask some very simple questions which were unanswered. I hope that clip becomes available soon.

[@hamedismaeal1288]

Phony Virtue signaling??? The guy is donating his WHOLE company

[@ambidex]

They strongly believe in changing the entire societal climate on these issues, not just their little part. We've grown so cynical and locked in to the way we've been told things have to be...

[@blfzhn7716]

I guess he can afford to retire. He’s definitely a one percenter. He’s not donating all of his mass fortune to anyone. He should’ve shut down the company due to its heavy reliance on fossil fuels.

[@kalel0984]

@@hamedismaeal1288 donating it to a non-profit that was just recently created. i wonder who runs it.

[@scottbrown8067]

Please quit funding planned parenthood and I will be a customer again. I do not need to agree with your politics to be a customer. However, your support of planned parenthood is too much. I do appreciate some of your environmental efforts.

[@ckush928]

don't bring politics into this