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This black and white 1953 “Family of Craftsmen” film is sponsored by The Studebaker Corporation and produced by Louis de Rochemont Associates. It portrays the lives of a family with multiple members who work for Studebaker. It has great clips of houses, furniture, and clothing from the early 1950s. The film opens with a great visual and sound of a factory steam whistle (:54). Workers leave the Studebaker factory on Friday afternoon in early 1950s sedans (1:00-1:25). A night security officer checks the manufacturing facility in South Bend, Indiana (1:26-1:52). A punch time clock is shown (2:06). The Saturday activities begin. Grandfather hoes in his garden, young grandchildren helping (2:59-3:15). Grandmother, wearing an apron over her dress, brings out the laundry basket and hangs clothing on a clothes line (3:16-3:56). One son, smoking a pipe, turns on a mechanical sprinkler system (3:57-4:20). His sister shows a baby (4:21-4:30). Her husband solders a radio set (4:39-5:05). Another son raises minks, shown in cages (5:07-5:29). Another son works in his machine shop (5:35-6:19). A 1950s family with a boy, girl, and baby eat lunch together (6:26-6:40). A daughter feeds a toddler in a high chair (6:47). A young boy naps in a lawn chair (7:26). A group of women arrive to plan the 100th anniversary company events (7:46-8:13). The men work on building a house (8:26). The church bell rings (8:40). Grandpa adjusts his tie in a mirror before his wife fixes it (9:03-9:20). Studebaker cars leave for church (9:25-10:12). At home, one daughter reads to the children on the lawn (10:17-10:29). A Granite Ware enamel roaster is pulled from the oven and the women in aprons prepare the Sunday meal (10:47-11:10.) Leaves are put into the dining room table (11:11). A man and woman peek through a curtain (11:20). The entire family sings Happy Birthday to grandpa (11:36). The women bring in the meal (11:55-12:40). A son uses what might be a Paillard Bolex movie camera (12:45-13:08). The women are in the kitchen washing dishes (13:10). A child sits in a metal wagon and a tricycle is nearby (13:17). A daughter’s wedding is shown via a 1950s 16-millimeter film projector and recording (13:34-15:05). Monday morning the cars return to work (15:06-16:38). The car assembly line is shown in action (16:39-17:53). Draftsmen work on new designs (17:54-18:07). The assembly line is again shown in action (18:09-18:40). A woman types on a typewriter (18:55-19:00). People leave the factory at the end of the day (19:16-19:30). People find seats at the 100th anniversary celebration (1852-1952) ‘History of Fashion’ and the show begins (19:33-20:53). A man in a white tux sings as the women wear fashions that match the Studebaker products over the last 100 years, including an 1852 wagon (21:34), an 1884 carriage (21:57), an 1902 electric car (22:54), the 1920 Big Six (23:01), the 1939 Champion (24:08), and the 1952 Starliner Hardtop (24:30). The crowd rises to its feet to sing the official Studebaker song, “Rolling Along” (25:00-26:15).
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