Rescue Ready Is Such A Great Product But Will The Shark Invest? | Shark Tank US | Shark Tank Global

Eric Hartsfield and Brett Russell are seeking $75,000 for 15% of their window fire escape ladder, Rescue Ready.
From Season 11 Episode 23
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About Shark Tank: The Sharks - tough, self-made, multi-millionaire and billionaire tycoons - continue their search to invest in the best businesses and products that America has to offer. The Sharks will once again give people from all walks of life the chance to chase the American dream and potentially secure business deals that could make them millionaires.
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Rescue Ready Is Such A Great Product But Will The Shark Invest? | Shark Tank US | Shark Tank Global
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[@slovnicurling9808]

Barbara doesn't need this product. If fire starts she always knows the way out.

[@esthermudeizi686]

😂 😂 😂 😂 😂 😂

[@prestonhall8069]

That might be the best Barbara joke I’ve heard 😂

[@jaijanasena777]

😂🤣🤣

[@Arthuur9]

This comment is smokes

[@madisonc2751]

She’s out before the fire even starts :)

[@brendangarske553]

Barbara’s suggestion was dead right and probably her best to date. Genuinely surprised they didn’t get a deal though, one of the best inventions I’ve seen on the show and a low valuation.

[@AustinPrice184]

I completely agree about Barbara's suggestion I think it would have been even better if she had made them an offer with the stipulation that they try and rework the product to not need the window integration.

[@silverwolf6866]

To do what? Have the homeowner install it themselves by drilling into a random type of floor that may or may not support the weight. This is a liability nightmare.

[@brendangarske553]

@@silverwolf6866 No, not at all. It can be installed by a professional just like many things are.

[@mikefowler7689]

Couldn’t agree more with everything you said

[@iamwaterproof]

@Silver Wolf good point, but that liability could pass to the window company now....they won't want that.

[@Scorched_gymsocks]

What Barbara said made a lot of sense, instead of trying to implement it into the window, mount it to the studs, they are more than capable especially around windows

[@largo5415]

It does

[@danduran4981]

aesthetically people may not want that in a room in front of their window

[@Mikefilms419]

@@danduran4981 aesthetics over safety now?

[@phooqs]

@@danduran4981 well they could make it so it can be painted to any color they wanted. People could adjust it to their aesthetics.

[@rbae]

​@@Mikefilms419yes, you'd be surprised people value aesthetics over safety lol

[@anovosedlik]

Barbara is right. Also, if you redesign it so that it is independent of the window, you can sell it to people who already have houses, which is a much bigger market.

[@MaadAlsayed]

Kids can use it to escape the house silently 😂 😂

[@robertfinch1658]

@@MaadAlsayedthey can add an alarm

[@jessecumba]

Agreed

[@jamessanders145]

@@MaadAlsayed except that you need to break a seal to unroll the ladder, parents would know

[@Daniel_Yepez]

So with the product they had they can only sell it to people who don't have houses? I don't get it.

[@ETGLOVERR]

They've already improved on the product. It's now a retrofit unit. No longer built into the window frame. It connects below the window.

[@josechemartinez5036]

Honestly the best thing they could've done

[@theniravpanchal]

That's what I thought when I first saw this. That's the great idea. People invest in safety. Builders don't care.

[@JosephFrain]

I like how mark immediate says Barbara has a dress on like it’s not ideal for her to be getting on the floor - that’s a guy with with daughters, wife and common sense👌🏽

[@dunzhen]

Not a game breaking mistake, but they should've thought of that immediately tbh

[@FM-dm8xj]

where?

[@Miss_Loving]

Believe it or not, a woman with a dress on can still crouch down and get items off the floor. They are not completely helpless in a dress. 😁

[@Velkiez_official]

​@@Miss_Lovingdepends on the dress. If it's short and tight in a room filled with cameras for public TV, it's uncomfortable. Other dresses can get the job done though. It's not about women but the dress

[@MrNick-]

Would be so much easier to sell if it was not part of the window. Barbara’s idea to have it supported by floor joists or wall studs is a very smart idea!

[@hasmituchil5214]

They implemented it!

[@thespecialwon4797]

And for this idea, Barbara wants a 20 USD royalty per unit sold, until 2Mio USD are paid back, and therefore shes out!

[@dismalthoughts]

Looks like they took Barbara's advice. On their website, there's an option to mount it directly below the window sill with a cover (apparently called an "apron" in window terminology) that goes over it, hides it, and looks like just part of the window. It's pretty slick!

[@williamgehring2291]

If it were to mount on the floor and secured to the wall studs, then they wouldn't need a window manufacturer. It could be a DIY project.

[@B-RaDD]

Yeah but a DIY product for a literal life or death situation could be a liability waiting to happen. Obviously I know that the DIY aspect is the simpler solution.

[@6torthor]

@@B-RaDD ever thought that people test their DIY projects 🙄

[@jrendon137]

@@6torthor and when an injury happens due to improper installation? During a test? What happens, a lawsuit…

[@6torthor]

@@jrendon137 there are many risky DIY kits developed from companies. They specifically have warnings and measures to prevent such things and that at the end of the day it's your risk. Products too. Jesus it sounds like you've never even made anything yourself let alone a hand-guided DIY kit

[@youngster30uk]

@@jrendon137 if its DIY and injury happens due to improper installation, who they gonna sue? themselves?

[@sonpham2720]

Great idea! I think they can make the tool into an attachment that can be put any where in the house, and sell directly to consumers.

[@jcm7910]

Well defeats the purpose if it's not by the window 🤷🏽 fire ain't gonna wait for you to go find it 😂

[@tedbonedog]

@@jcm7910 Barbra said it best, install on the floor directly Infront of the window.

[@jcm7910]

@@tedbonedog I get that. Not what the original post said lol he said attachment to put anywhere in the house

[@ronulo]

Needs to be mounted on the frame otherwise it'll come off and boom you go down

[@michaelkyeremeh2473]

@@jcm7910 😂😂

[@josechemartinez5036]

Honestly, Barbara's approach to the product was spot on. One thing i don't think they touched on which is also an important factor is that they would potentially be creating a liability for the window manufacturer because there is always the potential of it failing because the anchorage wasn't done right or something.

[@lyndamac1058]

I have no doubt they will make it work and a window company will see the potential but I do agree with Barbara it needs to be a separate unit that can be mounted to the floor or even under the window. Real estate agents will love the safety selling feature too.

[@mel924]

They changed how it gets mounted

[@jefflay5818]

It can also be used for teens to escape while mom and dad is asleep 😂 My sister and I used a headboard to a bed LMAO 😂

[@Dr_Sweet]

deep marketing right there 😅

[@miketwomey4923]

Just have a plastic seal on the ladder for a few cents to make sure that doesn't happen...

[@kevindunlap5525]

Looks like they're in business today AND took Barbara's advice!!

[@JakeLYT]

How are they doing?

[@Nwinnick]

I'm on the website and they have not taken her advice

[@debfryer2437]

One of the best products I’ve seen on Shark Tank! I think one per bedroom should be a requirement for all new homes to obtain fire insurance. A life is worth way more than $90.

[@crimdell]

Barbara is absolutely correct. This ladder needs to attach to the floor, or to the wall under the window. Then it can be sold to the home owner instead of the window manufacturer.

[@josephbscott8350]

Great idea. Unique product. Significant potential. They are admittedly clueless about how to sell it. They need more than an investor, they need a business partner, to help build the business... a real shark! I am amazed nobody tried to acquire their product.

[@jedensnow1084]

Very high risk. No sales, no partners, proof-of-concept isn't even finished.

[@gaautaamgoswami8147]

@@jedensnow1084 and now worth 5m apparently

[@phynyxsound]

Barbara told them what they needed to hear. Gold advice! Change the place the product sits in. Amazing and simple.

[@michelleANTOC]

I would love to see this product succeed and believe it will

[@crawlmanjrable]

Update on Rescue Ready. They took Barbaras advice and made a retrofit kit the drills into the studs under the window and even provide a false facade so it can't even tell there's a ladder there.

[@Dr_Sweet]

that’s awesome to read

[@worldclasstraveler3530]

These firefighters have a great attitude and passion. I can feel it! They want to save lives at a reasonable price. I sense their hesitation to pair with a window company BUT you cant put a value on life, especially if you got kids. I love them and i hope theyre successfull! 😃

[@GUIDESPERSPECTIVE]

Barbara nailed it. After product that is mountable or floor product.

[@CalebCosner]

This should be picked up. But knowing the Construction industry… it probably won’t work unless it doesn’t change how they install the windows and the manufacturers of the windows can just easily add it into their blueprints. The only problem is that most of them probably have automated industry sized equipment already designed around making windows without that little spot with the ladder

[@clareshaughnessy2745]

I think they’d have to make it a regulation. I can’t see there’s anything in it for manufacturers otherwise

[@GameslordXY]

@viktorsv8260 They might. Offering something extra to attract the customers. Draw them away from the competition. For not much more.

[@LifeOfLoveNHappiness]

I agree with Barbara. This device is excellent to save lives yet they need to be compatible with all windows. This can be figured out. Only 1 window manufacturer means unexpected expense for current homeowners that they won’t want to take on. A homeowner who doesn’t need to replace a window would like to buy the rescue ladder.

[@erinpecora5882]

They should be a product for schools. I’m an architectural designer and don’t understand how rescue windows solve anything. This product is GREAT

[@meetarty3015]

The net worth of Rescue Ready is estimated to be $5 million dollars today 🥺🥺

[@-.TS.-]

A lot of dad’s terrified of their daughters letting dudes in their room with Rescue Ready

[@legatuslabienus]

5:08 love how the camera pans to Kevin when royalties are mentioned

[@dontaylucero]

The danger of fire is heavily overstated

[@johnprins4731]

I think that's a phenomenal idea,, But I think that you can still have that underneath a window and just have it opening up and closing adjusting for the size of the window

[@SSSassenach]

Barbara's suggestion is excellent! They would sell more and easily if their product was an install and use type of thing. I really hope they do that because I want one of these items, too!! But if they partner with a window company, that means I have to hire that window company to be able to have it, which is not always feasible. I really wish them the best.

[@michaelpatalano9884]

Love Kevins idea of putting it in the wall, right under the window. It can be put in between studs, and the drywall guys just frame around it!

[@joeparker2952]

Pretty sure that was Barbra’s idea?

[@AnhHoang-oo3xp]

It was Barbra idea. Watch again.

[@meg.h.]

It's Barbara's idea

[@ihkeseteeietos5722]

That's Barbara's idea

[@dazewithadrian]

Thank you for finally listening to our suggestions and not giving away the ending in the description.

[@DailyOrah]

The ending should have been Barbara lol 😆

[@connorg2121]

Townhomes and condos this would be extremely helpful! Really unique product and can see this changing the way we see news. “Family escapes using Rescue Ready” instead of “The family died in the fire”. Someone will take it and use it. I wish these dudes the very best.

[@connorg2121]

Id like to add this reminds me of doorbell (ring). They absolutely hated that too.

[@FozzyBBear]

Barbara's right [6:40]. I can't find a window contractor for months of trying who will come out to my small town to replace a broken window pane, but I would install a couple of these tomorrow under the windows of the upstairs bedrooms if I could anchor the boxes to the floor and still have enough length to reach over the porch roof to the ground.

[@theniravpanchal]

Product that makes sense. 👍

[@user-fz3vx6tu4z]

This idea is awesome. I wish them so much success

[@CryptoKnight0]

Fire: 🔥🔥🔥🔥 Barbara: For that reason...I'm out 🏃‍♀️💨

[@AlexTheLion247]

Get the box to mount behind your GIB plasterboard within your wall framing then it van be installed while the house is being built or even in existing houses without too much mucking around.

[@Whatshisface299]

Have the built in window option. Have the bolted to the wall or floor option and when I thought of creating this before I thought apartment buildings and sky scrappers with them going down enough floors to reach the next ladder. Have a glass break tool that comes out with the ladder.

[@KyleT1990]

I feel like this could be redesigned to be part of the window sill. It would thicken the windowsill a couple of inches, but could be made to look like trim work.

[@_xBrokenxDreamsx_]

cool idea but probably not necessary unless the house/building is more than 2 stories. barbara's idea is right just incorporate it into the outdoor sill and it'll be easier to drop.

[@lawrencepatricio5776]

I think Barbara has a point. Instead of reinventing the window, design it to be an accessory to any existing window and sell it to those mommies and daddies that need it.

[@lisor8901]

It gives me a twisted feeling that this product, that can save thousands of lives potentially, probably won’t have a great succes purely based on the profit side of the product.

[@_--ashley--_9419]

They actually followed barbs idea, but not into the ground. they made a housing that you / someone bolt into the bottom of your window

[@andythibeault8630]

people sometimes mount book shelf's into the wall stud's and sometimes even hidden 'combination safe's' and probably can be modified to fit even taller buildings with cable and compact footing .. very interesting idea that should have been surpassed investor scrutiny and recreate,, re-modified and then given the green light to start building code conduct and reccmended mandatory stats,, not just homeowner obligations. I would have bought it and made something of it myself and then revolutionist safety feature protocals.

[@victoria2944]

20 years ago smoke detectors were optional. Now you every home has multiple. This is a fantastic product. I hope they find finding or a window partner for the fully integrated system but in the meantime Barbara’s idea is a good one.

[@user-qh5zz7dy1h]

This is very cool invention, could be added to hotels, new apartments etc, customer could opt in for that.

[@pavy415]

Finally a great idea Barbara has given! She should of made an offer and changed the design

[@InherentTrash]

I feel like some sharks would’ve invested if the design was different. Maybe they could’ve created a window sill insert vs their current design. Something that could be moved if need be.

[@calosbabos]

Thanks to The Rescue Ready, I'm now a Granddad.

[@MitevValentin]

If you offer that product to all of the window companies out there and at least one sees an opportunity, that will be a game changer for those guys. This is an advantage, which probably every family with a huge house will grab. Even if the chance of fire is pretty low, you never know. Every family would like to save their kids 100%. I am sure that at least one company will grab the offer. With a proper advertising and spreading the innovation out, i don't see why it couldn't work.

[@Ateszika]

this is the only shark tank video on yt where the comments talking about barbara are not about her being out

[@ionstudioagency524]

They should have offered it direct to consumer, selling it with installation included. "Call us and get your rescue ready installed in your home within 24h at no additional cost" for example and up the price from 90$ to 150$ to cover installation etc...

[@zakhcoffee]

Barbra always cracks me up. What could she possibly be writing with that info “Norfolk VA cool I like”

[@professional_larper]

Spoiler alert. Barbera is out

[@mannyaltamirano]

Mark is a gentleman and a scholar

[@dranik84]

Why not have it build on the outside under the window. Have some kind of latch with safety. Open window, pull pin. Boom ladder drops

[@warriormanmaxx8991]

@dranik84 - on the outside means children, or adults, would have to climb out the window ... awkwardly ... to get footing on the outside ladder. Any other ideas ??

[@Koloradomuzik]

The Best Product i seen so far that Actually will Save Lives. If you ever been caught up in a fire before and survived. Just this Ladder can save millions of lives and no sharks is willing to invest and give something that will actually save lives a chance ?. Wooow

[@_eaturveggies01]

They made the product for newly constructed houses, but asks America to buy it 😂?!

[@Cjim]

Barbara's Box idea was cool though!

[@clareshaughnessy2745]

Great idea. When my girl was little we had a kind of homemade version of this, cobbled together by us. Thank goodness we never had cause to use it

[@infinitybless7132]

I pray these two find that window company so lives will be saved. ❤

[@realityhits3022]

Man i agree with barbara. No window company is going to risk their sales for this excellent idea. They are all in for profit. But if they manage to build something that sticks on the wall right below or even above the window, it will be better imo.

[@imtiazmahmood9324]

barbara's suggestion brings some other complexities. sturdy installation isn't east, DIY isn't easy for it, coz even 1% failure isn't acceptable, like med stuffs. rather a newbie window company can use this for cutting competition. they will install it properly for their own reputaion, maybe shark tank will give them enough exposure to be approaced by developers or some agencies that sell houses, they can modify the existing house with some tick marks from the potential buyers.

[@imtiazmahmood9324]

really confused why mark said that it will take a lot of years. agencies act fast to add features

[@imtiazmahmood9324]

moreover, they can approach a mayor for adding fire escape means in some risky neighborhoods. might be a non profit then but they will get enough to support their families and be proud of, their evaluation was already low, they didn't care about being filthy rich. (can't edit so added replies)

[@usernamecopied1693]

Eating lunch and watching shark tank is just chef kiss

[@alexczyz1475]

Anyone else think that it was going to be the curtain folds out into a reinforced eacape rope? People often have curtains fitted anyway... Nit quite so sure people would go out of their way to have these purposely fit, or retrospectively fit. In a new renovation scenario, sure why not.

[@najjimohammad9124]

By far one of the most intuitive ideas Ive seen on this show ever

[@GabrielFlies]

This does save lives but we don’t give a crap, have a nice day!

[@Taaif_Mehadi]

Barbara gave these guys the best feedback! This is a stand alone product not a licensing playS

[@calebross8174]

This is one of the best ideas I’ve seen on here…. I wonder how long they can make the ladder?

[@wolverineiscool7161]

I really wanted these guys to get a good deal. They literally save lives everyday or try to. But, their business model is built upon satisfying window manufacturers and not direct to consumers where they can fit it in almost any existing or new windows

[@aadin]

Any updates?

[@jpopjr4066]

Have the installation similar to a window AC, independent of window installers.

[@chanteltaylor9191]

I think their market would increase exponentially if it wasn’t built into a window. If you want to do the window, then do that. But also make it mountable.

[@larrygoode702]

Mark Cuban is a true gentleman. Most people wouldn’t even see the example of why I’m saying this.!

[@Alcoholic_Nerd]

It already has it's own sealed enclosure, a strap around it isn't needed and would just cause extra panic and precious seconds or even minutes to getting out....

[@UgandaKidsSanctuary]

Bro, this stuff is perfect for schools and other official buildings!!

[@warriormanmaxx8991]

How many fires happen inside a school yearly ?!? Students have fire drills, down the stairs, to outside exits. Official Buildings?!? Most "official buildings" are hermetically sealed. How often do "official buildings" catch fire?

[@UgandaKidsSanctuary]

@@warriormanmaxx8991 oh course. You would only need 1 per classroom though. But I mean this product has merit in big places with many people. Better than putting 5 of them in a family home.

[@cousinjohncarstuff4568]

Barbara "It's OK if my house catches fire! I am never home, I am always out!"

[@Fnndjkvlf]

Barbara was spot on for her feedback.

[@linasultan8737]

Please strive to get this product in market. It’s a great product and you guys are great and brave

[@JuanRojas956]

We need an update on this product

[@michman2]

Most windows have a piece of furniture pushed up to it, so even aftermarket might be tough.

[@i_dont_have_a_name]

Barbara had a good point and idea

[@lemongavine]

Not all windows are new construction. People replace windows all the time. Window installers would sell this easily.

[@MrBrad777c]

Unfortunately nobody does the “right” thing. They do the most profitable thing. I would recommend inventing some sort of exterior install.

[@Bwaatiss]

Seems too easy to replicate/DIY. Assuming Barbara's suggestion, which is the way to go: The only benefit of this product is its convenience and the fact that it's mounted on/near a window; why buy their system when you can just buy the same/similar ladder, bolt it under the window, and put a cheap casing/cover over it that matches your paint/decor? All at a fraction of the price. You also don't have to worry about the housing unit not coming in a color that matches your paint/decor and having something unsightly sticking out under your window.

[@ogzekePSN]

found a new clip on my lunch break :)

[@normalmanhumanguy1]

Best item on show with low evaluation. Sad they didnt get anything. Seems easy to set up and i dont agree you would need a window manufacturer. You can redo the one window and add this into the frame

[@melvynsigaran8608]

Barbara has a very good point and idea

[@starluv]

This an amazing idea! Good for them!! hope it all works out for these guys!

[@tr7287]

Barbaras's advice is so smart.

[@kjmadan91]

Can't believe nobody suggested manufacturing the entire window. They'd have something different that nobody can offer. All window companies have the same nonsense available. Grids, color options, low-e glass, etc. This is a game changer. They should sell the window itself too. Seemed pretty obvious to me.

[@JohnWickz793]

Barbra: it's a good product and for that reason I'm out

[@kushy4.2.0]

very good point about a hungry window company out there. brand new company starting their name, lots of people having children right now, lots of new construction. i have hope they'll get it.

[@calosbabos]

Even more people having children once they install a ladder into the bedroom window of their teenagers room.

[@mesropmadzharyan6727]

If it’s only for 2 floors i am jumping out.

[@michaelflores791]

I think they could’ve pitched it better like this: “If we start putting this in some houses, when families are looking at a couple houses to move in to, and only one of them has a safety feature that could potentially save their children’s lives, which one will they pick?”

[@328am]

I've never felt so sad for a shark tank presenter before T_T

[@Kristina-bs7rd]

These guys are doing great! Their whole website is sold out!!