RMS Beauty’s Founder Gets Up Close & Personal

We get a lot of burning questions about our founder and master makeup artist, Rose-Marie Swift and she’s spilling all the tea (literally).
PS Want To Twin With Rose-Marie?
She created the Dressed Up Red Edit Kit so you could have the perfect red lip, just like her.
Shop The Kit bit.ly/3Fort92
Shop Within Probiotic + Prebiotic Supplements bit.ly/2wuyOzS
Shop Within Digestive Enzymes bit.ly/400hxe4
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In our quest to create groundbreaking clean beauty with skin-loving ingredients and undeniable expertise, our standards are high-and have been since we launched in 2009. A pioneer of the clean beauty movement, Rose-Marie Swift is the founder and the spirit of the brand. A master makeup artist for over 30 years, her lightbulb moment was realizing that cosmetics could be made with better, safer ingredients while simultaneously making women more beautiful. Bold, authentic and unwavering in her quest for innovative clean ingredients that perform, she launched RMS in 2009 to clean up the industry and set a higher standard for beauty. #rmsbeauty #cleanbeauty #IYKYKrms
Skin-Loving Ingredients
Our products are formulated using raw, food grade, certified organic, wildcrafted and naturally derived ingredients. We are also in constant pursuit of new technologies to up the clean beauty ante and provide even greater efficacy and innovation, and they must always meet our rigorous safety standards and testing.
Have questions? Get FREE beauty tips and makeup consultations from our in-house experts.
Subscribe to the RMS Beauty channel for makeup applications tips & tutorials: / rmsbeautybrand
Let's get social:
Instagram: ​​bit.ly/3XKL5Lx
TikTok: bit.ly/3WrDal0
Facebook: bit.ly/3GPOuSd
Twitter: bit.ly/3ZRjmuy
Pinterest: bit.ly/3ZKPDTV

[@andreeaa205]

OMG She is GOALS! She is so beautiful and natural... Such an elegant woman.

[@tharper9549]

Yes she is! An absolute force of nature!

[@dianelauren1559]

You are awesome. I love your energy. My favorite brand was Bobbi Brown (pre Jones Rd) and Chantecaille. But now that I'm using RMS I have to say, you are the best. I love watching you make up your own face because it shows how easy it is to use your products. I've loved every purchase so far. Thank you!

[@elisehebert2236]

What I love about her is that yes, she is a business woman; HOWEVER, she truly is passionate and committed to being an ethical person running an ethical business. Most importantly, she sees her team of employees as more than just an employee, and she never sees them as easily replaceable. Skincare and makeup excites her, and it shows in everything she does and in every product she creates. You can always rest assured that you are getting the utmost quality and safest products from a company that their founder is so conscious of health and wellbeing ❤

[@ACrase9]

I just love her. The attitude, the style, so cool!

[@drehoward9670]

May I just say - I adore your spirit! Truly a beautiful and vibrant woman. Love everything about this. Blessings

[@racheldouglas-ryder6831]

Love your make up.... You are so beautiful, elegant & Chic.... a total inspiration. ❤💋

[@lizjoyce5]

The epitome of breezy elegance

[@susanhumphrey6427]

Just discovered RMS & I love it! I hope I look as good as Rose Marie when I’m her age. What a beautiful woman!

[@jackiegough5522]

What a beautiful woman inside and out. X

[@victoriaschuller5758]

Rose Marie, you are such a phenomenal icon! Spectacular! I just discovered you and your brand. I can’t believe I’ve been living in the dark. ❤

[@RMSBeautybrand]

Love to hear this! Thank you so much for following along! xx

[@BGWhisperer]

Same.

[@nicollechantelle]

I love her ❤️❤️ She is just such an interesting, inspiring and unique lady. Thank you for this video ❤

[@bimjoker2233]

What a great video. She seems like such a down to earth wonderful person ♥️

[@RMSBeautybrand]

She's simply the best! So fun and so real. xo

[@TheMonicagal]

Lovely behind the scenes! ❤

[@duffyoconnell6966]

Simply love everything about you! Thanks so much for RMS and for being you! Adore Ruby Moon, I love the breed.

[@MsMiika13]

Weihenstephaner, Braggs, Hong Kong, punk, beautiful antique mirror~ This was fun to view plus the added resonance.

[@jandon64]

Wow... elegance and beauty collided with expertise and humility for an awe-inspiring woman!

[@tht8916]

She's a delight! And I just love that she included Ruby Moon in her interview.

[@jodylancaster8706]

Classy lady. ❤ And what an elegant home!

[@glendasteel7573]

So stylish! More please!

[@manuhulu]

Just recently discovered RMS Beauty! Love the brand and the founder. Great video!

[@stephaniesmith6707]

Rose Marie is inspiring, genuine, and just divine. She is who I dream of being like! Class act we adore! ♥️

[@ritagoedecke6574]

Beautiful lady, great make up also! Love your channel.

[@orelyt]

What a gorgeous piece of a woman. She's a true model at heart, as a woman, as a business owner, as an artist, as a person. I stumbled upon her work just recently actually, (I was randomly browsing for a clean blush product) and I am happy to have one more person to be inspired of. x

[@savanahgiles5546]

So chic & elegant,love the energy ❤❤❤

[@blouvre]

im only a minute in but she reminds me so much of phoebe waller bridge in fleabag 💗

[@margaretryndak6119]

Rose Marie, Thank you for your educational make-up video. I love all your products.

[@debbiejody2546]

I love you! You are so real and we need that in today’s world. I love your puppy! Puppies are the best!

[@esperansaloughran693]

Thanks! Great video! Love your products, thanks again for fighting all the dragons for us! I worked for the Indian Earth company. Do you remember it?

[@jeanniesmith3705]

I just found your channel today. You are beautiful. I am an almost 60 year old esthetician student and loving your advice.

[@rlnstn9300]

You're too cool!!! Astrology since 15? Me too! Punk chick and naughty? Me too!! I'm 60 and I love your philosophy and REALLY love your makeup!!! Rock on Rose Marie❤

[@elenikominos7404]

I love Ruby❤️😊

[@MakeupForMatureSkin]

I absolutely enjoyed this so much! Thank you so much for sharing.

[@donoghsgirl]

You are such an inspiration.

[@miachambray]

This was such a fun insight into the amazing Rose-Marie and Ruby Moon! Thank you for sharing your home, tea and tips with us! x

[@RMSBeautybrand]

We're so thrilled you enjoyed it. xo

[@luticino3094]

OMG!! I love the doggie! Cutest and sweetest thing in the world. Didn't stop giving Rose-Marie little kisses the entire time! Is she a morkie? I want one too! 🥰

[@RMSBeautybrand]

Hello, lovely! Thank you so much, she's a Yorkie + is so precious. Definitely brings comfort to Rose-Marie + the RMS Beauty Team, so appreciate your sweet words!

[@mjperfume1523]

Great video Rosemary❤❤

[@joellechiara]

I just adore her

[@kelco64]

I just love you. I just started using some rms cosmetics and love them too! Thank you! ❤

[@olynaxenopoulou1]

Very nice and interesting video. Fresh and essential at the same time! Great and charming persona! Thank you vor the beauty advices👌🌺

[@Crusher-x7g]

Love your music credentials! Bragging rights.

[@vtgirl1969]

Hello neighbor! I live in Bluffton. Absolutely LOVE your makeup line!

[@user-vj6il6bj5l]

I just love her! She is so happy and full of energy. Thank you for sharing this lovely video❤

[@RMSBeautybrand]

Yes! So refreshing and she always lights up a room! xx

[@EchelonPandora]

Thank you for RMS.. ❤

[@RMSBeautybrand]

Our pleasure! xx

[@amandastander894]

Such a beautiful vibrant woman.......❤

[@Barb6106]

Beautiful woman! Enjoyed this

[@mollygiovanna1095]

Smart, confident and beautiful lady!!!!

[@JoanHoward-re2ci]

Love your makeup videos & love your products. Your skin is just gorgeous.

[@tjeannine99]

You are awesome!

[@taintedlife2618]

Was just listening to siousxie ❤❤

[@rhapsodymusiclessons]

Just loved this!

[@lisamcguire9282]

So nice to meet you! What a great video. You are beautiful, and I’m off to buy your work!

[@RMSBeautybrand]

Thank you! More RM content coming soon! xx

[@user-ul5yd5cl5h]

Awesome ❤

[@l.a.q.hanley5852]

I really appreciate your approach so much~

[@itssarahbeth]

Just discovered this makeup line, it looks stunning I wanna try the re dimensional blush and highlighter 😊

[@janestouffer5362]

Rose Marie! I live on Hilton Head, used to live on West 12th in NY, and have a blonde terrier as well! We must have crossed paths!

[@user-zw8if3im1j]

Loooooove it❤️❤️❤️❤️❤️❤️❤️

[@RMSBeautybrand]

😍😍😍😍

[@jacquivanzyl9027]

Lovey interview🤗, what kind of dog is Ruby Moon?

[@RMSBeautybrand]

So glad you loved it! Ruby Moon is the best little Yorkie there ever was! xo

[@jacquivanzyl9027]

@RMSBeautybrand I need a little friend like that, too cute❤

[@michelles2299]

How do you found a beauty line?

[@msfitbiz24]

Such an inspiration! What was the lip product that had something with ph balance and temp of your body?

[@Dragon-wl5ic]

Make your own probiotics by making kefir. Super yummy!!

[@nauticajones8671]

she reminds me of Tracee Ellis Ross both have such buoyant personalities

[@barbarabena1520]

The best

[@user-ul5yd5cl5h]

Lov it all ❤❤❤❤

[@cynthiabunch6109]

Do you keep digestives and probiotics in the fridge?

[@RMSBeautybrand]

Yes!

[@rachel-in-the-208]

@@RMSBeautybrandwish I would have known that sooner!

[@shayeberry83]

​@@RMSBeautybrandplease tell us the brand you use❤

[@saraw3418]

. 7:19 ​@@shayeberry83

[@mollymeyer3129]

I loved this! Can we be friends Rose-Marie Swift ;) xx, Molly

[@RMSBeautybrand]

Yay! So thrilled you enjoyed it. xoxo

[@marylouconnolly9628]

❤❤❤

[@MyLifeInTheDesert]

Wait so I should try an orange based red lip even if I’m cool tone ?

[@invisibleme75]

You’re so cute