Content Pruning: How to Revamp Your Site by Removing Low-Value Content

[@amex4453]

Nice video, but its missing one crucial tip - Ahrefs/Semrush estimates can be wayyy off. Make sure to check GA4 and GSC before deleting anything from your website.

[@smamarketing]

@@amex4453 great comment! Yes always verify with your analytics tools first. Ahrefs and Semrush are great to get started but your are correct they are only estimators and often are off. Thanks for sharing!

[@sophiegrigoryan8555]

I would like to learn the technical part of this, how do you prune the content? Do you just delete it from WP? How do you deal with broken links in this case? Do you redirect all of them? Is this ok or too heavy for site speed?

[@amex4453]

Yes you can delete the crap from your website. Make sure to remove any internal links pointing towards it to prevent the broken links issue. You could redirect the URL if there's a better page ranking for the same KW, but too many internal redirects is not good for your website.