Should You Try a "Waterfall" Album Release Plan?

[@easternsouvenirs]

The waterfall release strategy is basically standard practice now. You upload a single. Then you upload another release with your last single included as the second track (and delete the last single once your see play counts are linked). Rinse and repeat. It's better for artists and for listeners. People can listen to all your new songs in once place instead of hunting down the individual single via your profile. I wish there was a better pricing structure to accomodate this style of release on CD baby. Paying for all your singles and your album adds up quite a bit.

[@bigpopex]

I dunno why cd baby can't make a video guide, stuff is a bit confusing so only makes sense

[@sebastiandesire]

How can I do this in CD Baby? is there a tutorial for this?

[@MichaelWaiteMusic]

The main benefit I can see in the waterfall strategy is in promoting to new listeners. If a new listener clicks on a Facebook ad for my third single, and that person happens to like it well enough to listen all the way through, then the next song they’ll hear will be one of my other singles, one they may already be familiar with from its ad campaign a few weeks ago.

[@Thismeanswarwi]

Correct. That's the benefit I see. Someone maybe didn't get songs A & B across their radar, but they hear song C that interests them. So they check out song C and then also finally hear song A & B cause they're next in the queue. So songs A & B get a little extra traffic to them.

[@marcusmagellan]

Who’s platinum record hung up on the wall? Cool!

[@cdbabyvideo]

It's Kevin's. His band had a song on a compilation album that went platinum.

[@marcusmagellan]

@@cdbabyvideo 💯👏🏻👏🏻👏🏻

[@marcusmagellan]

@@cdbabyvideo 💯👏🏻👏🏻👏🏻