Strategy Development Simplified: What Is Strategy & How To Develop One? ✓

In this month's episode, I teach you various layers of strategy and how to use strategy tools.
What I’d like to do in about 45 minutes to an hour is to give you a sense of what strategy is, what tools we use to develop strategy, and then teach you how to apply these corporate level tools to our day to day lives through developing strategic thinking abilities.
So if you take this mini-course, by the end of it, you’ll very clearly learn what strategy is and its various levels such corporate strategy, business strategy, and functional strategies.
You will no longer confuse it with tasks or goals, then you will learn about Strategy Canvas with value curves. It’s a tool that will help you see the bigger picture, help you with the positioning of your offerings and hence develop strategies to become… unique. And while I am teaching you these, I’ll run so many case studies to make it crystal clear for you.
Then finally, the second half of the video will be the most useful part to you. Because in reality, you are probably not the strategy manager or the CEO of a large multinational company, you are probably not Coca Cola’s Chairman, so what I did at the 2nd half of the video is to customize strategy development so it can be applicable to your day to day lives. You will learn how to develop a strategic thinking that will apply to your work, apply to your family life, your school, in simple terms; your life. You’ll be a smarter person, because you’ll be more strategic in your thinking, you’ll have more success because you’ll be able to identify more opportunities, you’ll fail less because you’ll be able to identify risks even before they become apparent. And I’ll try my best to do the impossible and cover everything under 1 hour and make it super easy to understand. I’ll try but let’s see if I’ll succeed.
So, what is strategy;
Strategy is a word that gets used a lot and often in a wrong context. Most people confuse it with goals. Essentially, strategy is a roadmap to how we are going to win.
Where you are is your “as-is” state, and where you want to go is your “to-be” state. How you are going to bridge that gap is your strategy.
So, if I was to teach strategy to my children I’d say, you wanna reach the finish line first. You may walk straight to the finish line at 5 kms per hour,
Or you may extend your route, take more time as you have to travel more distance, but collect the speed boost on the way so you go faster at the end at around 20 km per hour. Collecting that speed boost to win would be your strategy.
now let’s get back to the adult world, in business, we have 3 major layers of strategy;
We have Corporate Strategy
We have Business Strategy
And we have Functional strategy
So, let’s start with corporate strategy;

[@DenizSasal]

✅"Neither a 'grammatically perfect' resume from ChatGPT nor online job boards will ever land you your dream job. Job hunting for a dream job is a complex strategy, and Deniz's step-by-step instructions will guide you there quickly as it did for me in less than a month." - Mitra Ebrahimi - www.denizsasal.com/ ✅You can connect with me on LinkedIn; www.linkedin.com/in/denizsasal/

[@alternativemovietitle370]

@@DenizSasal your lesson was really amazing!

[@intensemojo]

I've been a corporate strategy consultant for over 20 years, and I readily admit that this is really, really good. This is largely what I tell people all the time. Nicely done -- compelling content, well-delivered.

[@SaMi-hp1kc]

Hey Micheal, hope you're doing well Would you recommend a book/course to learn business strategy? Thank you

[@tuannguyenmanh5948]

I was hesitant to watch this video, in my head 1 hour was too long 😄But thanks to your comment I gave it a try and it was worth it. So thank you!

[@hyan0704]

Feel so blessed to come across your content and you are now literally THE one channel I watch every time I get on KZbin. I’m in the middle of my career transition from operations to pm and can’t appreciate enough of how much you videos helped me understand this new area of expertise. So just wanna say thank you so much!

[@CHS0w2es]

Deniz - this is gold. Really appreciate you spending the time and uploading free videos for people.

[@bunmiali7744]

Just watched this in 2020 and it’s one of the best trainings I’ve heard, full stop. Content, ease of delivery and application to real scenarios amazing👏🏾👏🏾👏🏾👏🏾

[@rocco_siffredi.]

Thanks Deniz, this is no doubt another great video. What makes you different from other, is how humble, simple and honest you make the explanation to be, as accurate as possible to be well spent in our shoes.

[@xiaoyanzhang9106]

The second part of your speech is amazing. I completely understand the picture behind it and will adopt your method: asking my self consciousness questions. Thank you for your work!

[@abygeorge56]

I never seen someone explaining strategic management as simple and relevant like this.Great work . And really thankful to your second part especially on strategic thinking.very practical and informative Thank you

[@sorabhsood]

Deniz you are a man with passion, dedication and commitment.

[@strategyadvisoryboard]

Deniz, Great Knowledge Sharing, Well done and keep it up

[@waverly2903]

Dang! This is the most valuable 1 hour i spent on YT. I learned a lot to this!

[@khyber04]

Thank you for this. I run a small clothing, event & music production tuition company and as the only employee of the business it is hard to create plans for each of the products/services we offer. I will use what is taught in this video and hopefully I can create strategies that work! I have found that I end up being low on energy, creativity and passion when I overthink & it's sometimes hard to overcome this as business is not currently consistently profitable.

[@wend.5256]

Hi Deniz, I am learning so much from your videos! The are so valuable and helpful. Thank you!

[@SDM3716]

Filled in my mental gaps around strategy, much appreciated and thanks 👍 I have a degree in project and business but never put my studies into practice until now as I’m undergoing an apprenticeship. These KZbin videos are immensely beneficial and useful.

[@wendysibisi6692]

I have just joined my friend in her IT consulting business and with this one session I no longer feel like I'm in the deep end. It feels achievable to be the support that she needs. I'm motivated to study further, Thank you.

[@kseniaprishchepa]

You are my person of the year. Thank you! Is there any other commercial courses regarding the strategy, project management, business analysis and so on? Just can't stop watching your videos. It is just amazing.

[@khadijahmustafa7472]

This is the bestest video about strategic theory so far ...Thank you so much !!!! Looking forward to watch more of your vids ..

[@josem.sanchez6452]

This is really amazing. It's A way of living: think about systems and how they are formed, then determine what inputs are most impactful and leverage on them. You should repeat this process until you become a system thinker, otherwise known as a true strategist.

[@Yarmela]

This video explains S.M. elgantly for free and in 1 hour than I learned in my MBA 3 month +$4k and painfull long night studies. We really need to think about how we deliver courses at our Univerities; especially in our business schools. Thank you so much!

[@nikhilbidkar9715]

finally i found the exact video.. Thank you Deniz...

[@hassanagha5504]

Great Tips ...... Nice video with clear Understanding.

[@001ash]

You explain things in a simplified way. Good job!

[@talentacademy4930]

Thank you for teaching this in a simple manner. It really helped me to understand and write my assignment.

[@sheila71072]

Thank you. This is the first video of yours that I watched and I sensed a lot of value. I definitely would watch all your other videos. I am currently refreshing my acquired knowledge and skills, as well as rediscovering my raw potentials as I am aiming to connect more effectively, generally, to any business and/or personal relations, as we go through inevitable changes and advancements all around us. Declutter, refresh, simplify, then advance once again.

[@AJ-ly8np]

Thanks Deniz! A masterpiece as always. Examples are simple and relatable.

[@faridachande7063]

What a great hour spent.Thank you

[@ASHLEYSMITH-lf9ci]

Hi! Deniz, I accidentally came across your video on strategy when preparing for an exam on Marketing, I found myself watching the complete video. an hour well invested. Thank you for your insight , looking forward to watching more of your videos.

[@samialgaidi4208]

Thank you beautiful style and beautiful information

[@philippepipo3703]

Mad fan of your work! Especially project management and career motivation. Thank you for making meaningful and relatable content.

[@kevinforeman3647]

I took some valuable information from this, and couldn't be more thankful. Thanks Deniz

[@joesanders4605]

You are so great so intelligent thank you for sharing your intelligence and your greatness with us

[@conlomerate4841]

This is gold! Your brain is definetely at 80-90 at all times, and this video is proof to that.

[@shahzadasultan290]

Amazing! Clarity, articulation at their peak!

[@mehmetusluoglu3192]

Great video and presentation! very rich content and delivery. Ellerine saglik Ustad!

[@TuralHuseinov]

Thank a lot Deniz. I enjoyed this one hour!

[@hassanjaved101]

One of the best videos I have ever watched. Thank God we have such good content on youtube. God bless you!

[@asiacieslak2929]

My head blow up! as always excellent tips, I love it!

[@yakubuabukari5767]

This is excellent piece as it breaks strategy down and well-delivered.

[@anniebamba5794]

Bravo!

[@hrmanagementservices5998]

This was very helpful in understanding and formulating a business strategy for my company. Many thanks Deniz

[@ktbuzz3535]

Worth to spend one hour time. Eye opener to change thinking prospective. Thank you for wonderful content

[@ratishrajan5185]

Hi Deniz, This is the 1st youtube channel I have ever subscribed too and that too just watching one video... This video of yours on 'Strategy Development Simplified' was awesome. I have attended a lot of Strategy Sessions, but this one from you definitely stands apart.You explanation is simple, crystal clear with examples that everyone can relate to and understand. Awesome job mate!!! Looking forward to continue watching more and more videos.

[@tunghoang9104]

Great one! Many thanks Deniz. I enjoyed your inspiring talk and will apply some of the great stuff that I have learnt from you.

[@Gard3nman]

Deniz, thank you for this great video. I learned more in an hour than I have in any of days long the training seminars that I have attended.

[@lanafortune6436]

Great information as always. Thanks!!!

[@joseantoniojose7933]

Many thanks Mr. Deniz Sasal, was a good video about all the topics you were talking about, same good tips I will continue using to myself.

[@mideolushola]

Half way through, totally love this!

[@dharmindermato5303]

Yet another 1st class presentation delivered with skill....excellence is the standard with Deniz

[@Qw4z1]

I really appreciated this video. I've watched and read a lot on the subject recently, but I think the example of the shopkeeper asking himself a couple of questions finally made the penny drop. Asking questions like that, actually making a conscious decision on where to make the tradeoff, is extremely powerful. I also like how you essentially said the same thing over and over again, but in different ways during the whole video.

[@mmalekzad]

Hello Deniz, This was the best one hour I spent in KZbin so far. thank you for producing valuable contents.

[@DenizSasal]

Awesome! Thanks for the kind words.

[@husseinalsaggaf1302]

Deniz, real thanks from heart to you for your simplified courses ! and to be honest i really admired the way that you presenting the subject in term of structuring the ideas and the example! you made the video so easy and simple to understand! i wish people like you share the beneficial videos on Snapchat and daily videos applications it'll be so good! and keep posting those videos that tell stories and rich information about the skills and thanking! Thank you so much brother, i never be bored from your videos

[@danachulkova6533]

Deniz, I feel so grateful! Thank you for your time and efforts! And for your style!

[@DenizSasal]

My pleasure!

[@yerabakytbekov5916]

Denis, your videos are amazing, even before the watch click I know that it is going to be very informative

[@bjorncrosander]

Great. And great presentation. Deep and demanding, maybe, initially (>because it hurts to think *smile*) but beautifully simple and logical in its principle and foundations.

[@abdumail]

Thanks Deniz for such a great video on strategy. I like most is the Questioning and Value Curves. As you know, if you want to get business and ask lot lot questions to your counterpart, you risk losing the client/business. You did not touch on an important strategy skill (or rather call it a 'tool') in your video: Listening! This works great indeed. There are many super guys and make people like us listen whatever (good or crap!) and then we still react with positive energy! Good Luck!

[@anukeshsingh2847]

watching this now...and this is amazing!!! to the point and very practical...there should be a 'love' icon as well...thank you Deniz

[@Practiceofthepractice]

You explained this really well, thanks!

[@fajrulilhami]

what a good knowledge to share Deniz... love it.

[@klowdboss1026]

Thanks Deniz for sharing your amazing knowledge and experience. Legend.

[@kaleem994]

wel done. thankyou

[@karmayoga6654]

Kudos 👍🏻👍🏻

[@lonesomephoenix]

I really like how simple and straight forward yet informative your videos are, Strategy is a topic that I found very fascinating especially in business, I wish you would make one more video that goes into more detail on this topic, what are the available tools for a junior strategist to use in different levels of strategy, and how to build a career out of one's strategic skills, thank you.

[@Reazuli]

Being a strategist, I must give a 5 star! Great video!

[@YT-rb2ro]

Thank you for this. Such enlightening!

[@shadowsunx6592]

I actually work in healthcare and glad I found your video, very helpful

[@gulshanguliyeva1722]

Great job, and very well done! and Thanks a lot!

[@kamarunong3023]

Thanks! Great content! Im on a career gap, underemployed and just know I have so much potential yet to be unleashed. This helps a lot! Will try LIG.

[@vkrs8005]

Hi Deniz , really impressed with your netcast esp "the second part of the second part" let me think how the analogy of human brain ,evolution have influenced the current age maximum torque of a human brain . Similarly the software analogy of renowned physicists is simply to the simplest form of narration. Good job and well presented. Subscribed to not to miss such information and also a linked-in invite to keep in touch :) socially. You are the Good Samaritan of the internet.

[@salah1salah]

Thank you a lot! Amazing video

[@nandu2106]

Awesome Deniz ... I have been reading books and watching a lot of videos on strategy... this video gave me confidence . and a powerful thought process. love the question and answer piece.. you have all the answers on web .. all that you need is automated right questioning process... this is excellent... thank you again for such a wonderful video and continue doing the same..

[@AGAmiri-zx8mk]

Wow! This is amazing. Thanks!!!

[@ariel.avrahami]

Hey Deniz Great insights, solid knowledge.

[@efflux3508]

Very valuable insights. Just had my team watch this to empower our strategic thinking. Thanks Deniz!

[@DenizSasal]

My pleasure! I wish my production quality was a tad better. The framing is all over the place...

[@goranaleksic9085]

Thank you Deniz!

[@Pro.mkSportsFitness]

Thank you so much for this video.

[@rhamilsibilia]

This video is the greatest strategy video explanation out there...thank you !

[@dianageorgieva2293]

Great video! Thank you!

[@EvGBeats]

Can’t stop watching. Amazing content.

[@efesamson6204]

Very informative . i do appreciate this , Thanks

[@user-lq8vu7fo8n]

Brilliant knowledge acquired.

[@nuclearpeppers]

This is so vital and packed with evergreen points. Thank you so much. I will def look to your course ❤

[@cz5631]

Best strategy video I have ever watched !

[@gibsonmastermind]

Helpful 💞

[@samialgaidi4208]

Thank you. I am very happy for what you are doing

[@samn.nyamao179]

Woow... This is the best Information on Corporate Strategy I have gotten in KZbin. Absolutely good stuff. Let me start using my brain more each day

[@TheCompaniesExpert]

A good overview

[@Matelong]

Very insightful, yet simplified. I like the way you make it real, not academic and abstract.

[@yunusemreakinci89]

Thank Deniz. I really like your videos.

[@MVibz]

Awesome content. I like your realistic approach to strategy. Learnt some invaluable lessons out right. Thank you Deniz for sharing this.

[@priscillaknight4678]

You are a very great teacher at this. You made understanding this simple!!

[@laiqmuhammed3332]

Very very 5hanks for your lecture

[@hardyalbhachoo]

Thanks for the Video, Great Content, BTW, I am the hundredth Person who liked your Video😀

[@rugamba100]

Very educative 👍

[@prernareddyg5171]

Excellent Daniz...brought very good insigts on Strategy

[@bursaliid]

Thank you very much brother

[@MLiu-se1fi]

Thank you, I really enjoyed this video.

[@jouhaalmaghrabi3100]

Thanks Deniz 👏👏👏

[@goodsbeyond7204]

Thanks...very helpful and insightful

[@emmanuelukanwoke8669]

After about 55 minutes of carefully watching and listening to the content of this video, I seriously believe that this is a highly underrated video. Simplified concepts of strategy as promised in the title... Well-done Deniz!

[@RRlifer85]

Such great content! Thanks for the value!