Taylor Swift's Net Worth and How She Spends It

Taylor Swift's Net Worth and How She Spends It
Taylor Swift is a self-made billionaire, having generated tremendous wealth almost exclusively off of her music. Other hyper successful pop stars and celebrities have generated lucrative streams income through brand partnerships or product lines that have nothing to do with their art, but have catapulted them to billionaire status.
Swift's income streams include revenue from her concert tour ticket sales, music catalog, streaming deals and record sales. She also owns numerous pricey properties across the U.S. Both Bloomberg and Forbes pin her net worth at an estimated $1.1 billion on the low end, based on analyses of her fortune.
Swift first achieved billionaire status in October when she released a re-recording of her nine-year-old album "1989," Bloomberg reported. Her wealth is powered by her legions of loyal fans, whose spending on all things Swift-related make the pop star an economic engine on her own, bringing tourist dollars to the cities in which she performs.
The U.S. Travel Association estimates her Eras Tour generated more than $5 billion for local economies in the U.S. alone. Since she began dating Kansas City Chiefs tight end Travis Kelce, Swift has even boosted the NFL's number of fans and Americans' spending on football.
Here's how Taylor Swift's wealth breaks down
In addition to being a uniquely talented musical artist, Swift is an exceptionally savvy business person who has expertly managed her brand from the beginning of her career, according to industry analysts.
"At the time of her debut album 2006, musical physicals, meaning CD and vinyl sales, had been wiped out, so the name of game was to create enough music that was worth touring," labor economist Carolyn Sloane, who teaches a "Rockonomics" course at the University of Chicago's Harris School of Public Policy, told CBS MoneyWatch.
Sloane added, "She set herself up early on to do that successfully by establishing herself as a great songwriter and storyteller. She had a vision of what it would take to be compelling on the road."
While her most lucrative revenue stream has been income from her live concert tours, she has also maximized her earnings through other avenues, such as sync licenses, which refer to the deals that are struck when her songs are matched to visuals, like in movies or commercials.
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