TBT - The Lost Massey Knakal Newsletter

We're taking a trip down memory lane today.
As I have said before, the Massey Knakal Newsletter was pivotal in establishing our market presence back in the day.
It started out simple, but they quickly grew in into a cornerstone of our outreach, reaching over 300,000 pieces every quarter at their peak. These newsletters were not just a medium to share market insights but also a tool that helped us build and maintain strong connections within the real estate community.
Over the years, these newsletters evolved from humble beginnings into a 36-page powerhouse of information that kept our readers engaged and informed.
Recently, Ed Winslow the very first salesman we hired at Massey Knakal, surprised me with a piece of our history I thought was lost forever-the missing newsletter from the summer of 1990.
This little legal-sized sheet of paper, folded in half and copied on a simple copy machine during the S&L crisis, brought back so many memories. It's amazing to see how something that seemed lost forever found its way back, adding another piece to our rich archives.
For those of you interested in seeing more of our history, head over to BobKnakal.com. You can find more of our archived newsletters in the Writing section. It’s a treasure trove of market knowledge and a testament to the consistency and dedication that defined our early days.
And stay tuned because these newsletters are going to be making their way back to you soon!
#ThrowbackThursday #BKREA #NYCRealEstate