Tell Me About TRIZ: Only 40 Ways to Solve Every Problem

Karen Gadd explains the different between a 'Concept' and an 'Idea' and how many different ideas can come from one fundamental concepts. TRIZ teaches us that there are only 40 ways to solve contradictions and with the contradiction Matrix it is easy to apply.
Karen shows us how the Oxford TRIZ cartoons help us understand the 40 Principles and how they are applied.