The $4.4 Billion Bet That Changed Formula 1

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In 2016, Formula 1 was in decline as viewing figures had fallen 40% in less than a decade. Fast forward 6 years to 2022 and Formula 1 is one of the fastest growing sports in the world. This is the story of how Liberty Media revolutionised the sport.
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[@just2watchdis05]

Great video. I loved the format you set up. It was informative and I felt engaged. I would love to see a video like this going in depth on the formula 1 teams of who they were before and the achievements they have accomplished.

[@joepomp]

Glad you enjoyed it! I'll look into that :)

[@phoenix5054]

Seems like "Make sports popular in Europe also popular in the US" is a winning business model. The same is happening with European football marketing in the US and MLS.

[@NotKimiRaikkonen]

It's popular in reverse too. Like using Yao Ming to push NBA into China.

[@MeI-qj2pc]

What an amazing video thanks for explaining everything in detail❤

[@florianjansen6216]

Great Videos Joe, keep it up! Lighting looks improved, next up: better Mic!

[@sorenweisshartmann]

Great video and very well structured. It would be nice to leave out the sound effects between each clip, as they don't add value and are annoying to listen to. Thanks

[@maazmahmood3835]

youre going places!

[@joepomp]

Appreciate you following along!

[@remojoseph1985]

Why does it feel like I've watched this really well made video before? 🤔

[@MENQN]

They cheated that Hamilton guy who won his 8th World Title at that Abu Dhabi 21 final