The Google Update That Crushed His Business Overnight

[@farrisfahad]

"If you are creating content for everyone your are creating for no one" This is genius.

[@Larimuss]

Can someone pass this on to Disney.

[@LinkBuildingServicex]

😂

[@Jac486]

@@Larimuss Disney creates content for woke people.

[@OatmealTheCrazy]

​​@@Jac486 Anyone actually woke would realize Disney is a boycott target They literally just make feelgood bullshit for least common denominator. They're not left leaning at all

[@fluoriteByte]

​@@Jac486 trust me, not even woke people want to see it (i am woke)

[@thatfitfriend]

Thank you for having me on! Incredibly grateful for the opportunity to share my story with y’all. We stay the course 👟🤝 if anyone ever has shoe questions, feel free to reach out!

[@Saint-hamudi]

didnt even realize this video was new, tought it had 200k reviews. this is a great opportunity for you! gratz!

[@thatfitfriend]

@@Saint-hamudinot at 200k…yet! Thank you, friend - never in my life did I think I’d be here talking about my website. I’m no SEO, I just want to create shoe content in peace 😂

[@robert301990]

Keep going, it will come back.

[@LozoDigital]

Sam's absolutely right on not putting all eggs into one basket. Hope Jake makes a full recovery! 💪🏻

[@toptengoat]

Guessing how Google analyzes and ranks sites is just like being a day trader for 20 yrs and still taking losses. Simply there is no actual way to statistically predict the algorithm yet if you were to chose a way to actually make money being a day trader Is far superior compared to SEO. in fact SEO is a total waste of time.

[@edekl832]

Rule no 1 in online business - Never rely on one source of traffic

[@NubeBuster]

I've been telling people. They usually don't listen

[@LennyMiller739]

Hilarious. You can't control the search engines people use. It's not a source of income- it's a piece of infrastructure that is controlled by a corporation. Be better

[@KomentarAkbar]

but google takes 90% + market share search engine,

[@davidogutu9110]

And offline businesses too

[@NubeBuster]

@@davidogutu9110 are you implying that one has to spread their risks? 100%

[@marius-bongarts]

It's scary to see how dependent we are all from Google. Good to see that traffic is recovering, good luck!

[@XantheFIN]

I moved to Bing time ago. No worries of Google.

[@marius-bongarts]

@@XantheFIN and you expect all of your visitors to switch to Bing? 😀 Or what's your point?

[@Deksingburi]

Have you watched the video? Google hasn't failed; it provides people with what they desire. You must decide whether you want to focus on documentaries or footwear and then enhance your website accordingly. If you're creating content for everyone, you're creating for no one.

[@marius-bongarts]

@@Deksingburi You replied to the wrong comment, didn't you? 😅

[@zxcweldion]

@@marius-bongarts he is a google paid actor he is been replaying the same comment under many people

[@RetroDodo]

Jake is one of the good ones, genuine, truthful, transparent and knows his stuff. Google made a big mistake with his site.

[@rmikel14789]

No, Google didn’t make a mistake, they did this on purpose to crush sites his, the Bad SEO it’s by mal intent design, to make a few top sites and mega brands, even richer. Watching this video has instilled in me the belief that Google needs to be broken up.

[@ashishahuja8605]

Google failed and we still try to optimise content to satisfy that failed algo. Instead of focusing on ranking genuine amateur content sites, they now rank optimised corporate garbage.

[@torentmonkey]

What makes you think this is not by design ? Given the money big "whatever" whirls around they could just pay up ( unofficially of course ) and funnel traffic to their own business. It's just a "is it worth it and does it make business sense" question for them. Secret today is to lean on other means of driving traffic like social media and targeted advertising.

[@ps0705]

@@torentmonkey I don't think Google intentionally is driving businesses out of business. That would be bad for their business.

[@joshlyons1005]

100% garbage, I’ve seen a ton of people that have high quality content get hit with the last update.

[@joshlyons1005]

@@ps0705they are driving people towards ad spend

[@boltez6507]

I mean most people are ok with it, what's gonna force them to do that,even yandex is better than Google in this respect.

[@NuVanDibe]

Google has more power over the internet than anyone realizes. Between KZbin and Google Search, they are the sole decider of what you see, what you buy. That's too much power.

[@unpluggedfreedom1]

I’m nine minutes into this video and I just had to stop it to tell you that this is such good information. It goes beyond the usual SEO and keywords, ETC. and I also like how you tied in using ahrefs, because sometimes when using ahrefs I may only use one or two things. so you’re now educating me on how to get even more value from the software. Which that value I can use to help my clients even more.

[@AhrefsCom]

Thank you so much for your feedback! We're preparing more videos like this 🙌 -Helen

[@Stridewise]

Jake is one of the hardest working dudes I've met and I've been so impressed at his tenacity throughout the search industry's fluctuations of late. Really gunning for him!

[@AhrefsCom]

Thanks for sharing! ❤ -Helen

[@VishalFaucet]

Hearing how that Google update hit his business overnight is a reminder of how fast things can change in the digital space. I’ve been there too, and it’s not easy to bounce back. How are others managing these updates and keeping their strategies stable?

[@GerardoRossete]

how experienced you are, if you’re struggling with losses, it could be worth seeking some advice instead of going solo.

[@VishalFaucet]

@@MissSierraBJ Who is Dave, if you dont mind me asking?

[@VishalFaucet]

Let’s keep the vibes positive! If you don’t have anything constructive to share, maybe it’s best to move on to the next comment. We’re all here to learn and grow!

[@VishalFaucet]

@@GabrielMartinez-zm9dg Thank you so much for the information

[@GertvandenBerg]

Ideally, there would be enough competition that one search engine changing stuuf won't have such a large impact...

[@hasnajalel8270]

It was a joy to watch Sam Oh diagnose and walk us through the traffic drop analysis. It proves that in many cases, even though you didn't do anything wrong, there is a chance that the site might be hit by a Google update and that happens. Another great thing is about sticking to the fundamentals of search, specifically creating something that meets the search intent. Another awesome video by Ahrefs and I always say that whatever Ahrefs do it always meets EXCELLENCE. Thank you to all the Ahrefs team.

[@AhrefsCom]

Thank you so much for this feedback! More videos to come 😉 -Helen

[@exposedhobo]

This.This guys content and work is better than 99.9% of other sites and he still gets hit. Googles machine learning is a spaghetti code mess, you have the same chance with ai generating hundreds of articles as you do hand reviewing 100 products

[@videoguy235]

This is my favorite Ahrefs video to date. You all are clearly taking your content to the next level and I'm LOVING it. I shared with a friend who doesn't geek out on SEO like I do and even he loved it. Bravo!

[@AhrefsCom]

Thank you so much! Glad you like it 👍 -Helen

[@BillyTheSKID]

The way you explained why the website was more liked by google was so simple yet amazing

[@AhrefsCom]

Thanks! -Helen

[@Canilho]

I was crushing SEO back when I had my blog between 2007 and 2012,, some people really would just tell me that Google really enjoyed me because of how many results they were seeing linked directly to my website. I had no ads, paid content, or any way of generating revenue from the site. Always linked to external sources, giving attribution to whoever had to be mentioned, I think this was particularly relevant to define it as trustworthy content, and actually writing for an informative purpose, not just for personal economic gains.

[@siroccomask]

Bro, your story telling is top notch. I have read tons of into about SEO, and this is by far the best way to learn about SEO and related web traffic topics.

[@AhrefsCom]

Glad it was helpful! 🔥 -Helen

[@user-lf4zk9dt9g]

Google is broken right now

[@jmurrayathletics]

The Under statement of the year

[@aijokker]

Its not broken its just getting rid of seo garbage

[@alexlynpi]

No the time is changing and they are fighting AI

[@robertbslee4209]

Google is fine

[@imtinanahmad350]

Google is not broken. It's just you who can't figure out how to rank.

[@sehutson]

All the user-oriented feedback is great, but when a site gets buried on queries when there's no superior - or even RELEVANT - result above it, you know the HCU has little to do with content and everything to do with Google being completely broken. If he'd just been dropped a few places beneath better results, that would be one thing - but too many of us are seeing very good, very helpful sites sitting below piles of spam and low-quality corporate garbage.

[@LRM12o8]

Google isn't a websearch service anymore, it's an advertising company. They don't want to show you relevant results, they want to show you results that convince you to BUY something from one of their sponsors without even realizing you've been advertised to!

[@exposedhobo]

This. I love ahrefs but have seen friends get 10+ site audits and reviews from experts and they all tell you the template Seo changes and hacks and then you find out that at the end of the day its just a dice roll and these seo experts and like hedge funds, none of them can outperform the market, they will take credit if you recover and if you dont say its because you didnt change the alt tags lol

[@ethansleeper6952]

Happened to me too. 95% gone overnight. Unbelievable honestly

[@GuardianPressureWashing]

Same thing happened to my music production blog. I had to abandon it and start a pressure washing business 😂

[@MsAdy9]

​@@GuardianPressureWashing how is it going with your pressure washing business? I am thinking about starting it too haha

[@chrisraymond4804]

Feel you bro. Seriously

[@FascinateFelix]

Google is going 100% pay to play while they profit off of everything you put online. No longer feels like Google is in 'fair use' territory these days.

[@GuardianPressureWashing]

@@MsAdy9 I did $60K in revenue in the first 8 months working part time. From that, I profited $10,000. The rest went towards marketing, chemicals, labor, and upgrading equipment. I started with a 4 GPM pressure washer stuffed into the back of my wife's SUV. I've since got a truck and now I'm running a commercial rig with an 8 GPM hot water system, gas softwash system, and a 525 gallon water tank. Full disclosure, this is not my first business. Results may vary. That said, if you do good work and you're fair to your customers, the work will come to you.

[@jmurrayathletics]

They literally tanked the little traffic i built up over the last 7 years, like the guy in your video i own every product ive reviewed. We go to the places we cover, and try to add value through live coverage, and engaging posts. They still tanked us, im not even spamming affiliate sales.

[@AhrefsCom]

Thanks for sharing! Hope the video helps you to start the recovery process 🙏 -Helen

[@datazndood]

Why do you hang on to the product after the review though? Why not eBay it to get that capital back, am I missing something. I’m sure a lot of reviewers on KZbin just return it after the video.

[@jmurrayathletics]

@@datazndood you want a used supplement?

[@HajileMalach]

​@@datazndoodthey usually do return it or sell it, I'm not sure why these people wouldn't tbh

[@jmurrayathletics]

@@datazndood depending what the product is, it can be reused for content later (training equipment) or can't be resold (supplements).

[@farooqbinadam]

It’s scary how many people rely on Google/KZbin for their livelyhood. I think there are influencers talking people out of a 9-5 with bad intentions.

[@godsawtelly]

I really love the storytelling approach that you guys have decided to take!

[@AhrefsCom]

Thanks, happy to hear you like it!❤ -Helen

[@toptengoat]

It’s easier to become a doctor with a PhD. Than to rank on page 1 of Google currently..

[@mikeys4u]

Not true, my "Custom helmets for hedgehogs with electric motorbikes in Essex" is ranking really well, NO 1 actually...lol

[@Aleks96Clips]

its a different kind of hard

[@SquareOneBeauty]

@@mikeys4u 🤣

[@mohammadahmad3662]

You Can Find Some Keywords To Rank🤝

[@dancielos]

Your new video format and style is really amazing! Helpful and entertaining.

[@AhrefsCom]

Yay, thank you so much!🙌 -Helen

[@allankiser802]

You really made a video of you telling this guy this other guy’s website is better and that’s why the other website took all his traffic. I think you did the right thing here!

[@exposedhobo]

He didnt really say its better, he said they added a table to the top and he thinks maybe thats why he went up. Every site I have has tables and quick links at the top, i can guarantee thats not going to solve his problems. But so easy to make people feel like you have the magic answer in seo lmao

[@PaulPlay]

There needs to be competition in the search engine space. It‘s terrible that one company can dictate the success or failure of so many businesses

[@shuki1]

7:47 Actually, I'd rather buy from the small business and give them the sale instead of the company site.

[@BroodingPeeps]

A video about SEO, from an SEO company, WITHOUT any examples of the actual keywords that got hit. Thank you, very informative!

[@Max-cu8zu]

Very good video! Love the consulting that you are doing. You should make more valuable videos like this, that actually deals with businesses, data and problems.

[@AhrefsCom]

Thanks for the feedback! More great videos to come so stay tuned 😉 -Helen

[@JeremyLynnes]

Love that this video touches on how important UX and content is on your site. Business from SEO will never truly recover as users migrate to AI tools. Websites will need to modify searches to be more context aware too for more accurate results.

[@AhrefsCom]

Well said! -Helen

[@anvildragon7927]

you are back at the top of search results I just checked. So nice.

[@AhrefsCom]

🙌

[@C4RREIDAS]

This new format is awesome guys!

[@AhrefsCom]

Thank you so much! More such videos to come 😉 -Helen

[@ucretsiztakipci6612]

Excellent example, great content!

[@AhrefsCom]

Glad you liked it! -Helen

[@emgregory528]

Excellent analysis. I like his passion and the fact that he is genuinely a small business.

[@AhrefsCom]

Glad you liked it!🙌 -Helen

[@ElvinByrd]

Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

[@clajmate69]

i love how calming your voice is. i can focus on learning with that

[@AhrefsCom]

Thank you :) -Helen

[@AdveIQ]

Thanks for the clarity and expertise you shared with us. This is the same happened to my website and we are still in the phase of recovery. Thank you Sam.

[@AhrefsCom]

Thanks for sharing!🙏 -Helen

[@VirginiaJ.Carney-z7j]

I can’t believe how much I learned in just a few minutes! You’re the best!

[@AhrefsCom]

Thanks, Glad you found it helpful! :) -Helen

[@videochatapro9412]

Google wrecked Video Chat A Pro. But I figured put how to overcome it. November was ruthless and then March thru May was even worse. Google does not like competition they have suppressed us because they are worried. How can I meet you to show you what Google did

[@bobdaniels3692]

Jake you have a good personality and your good on the camera. You should also be focusing on youtube creating your own brand. You could also look into newsletter because you own that email list. Good luck

[@AhrefsCom]

Thank you for your kind words! CC @thatfitfriend -Helen

[@rebelsdigital2]

Wow, thanks for this case study! I love the storytelling-I was hooked!

[@AhrefsCom]

Glad you enjoyed it! :) -Helen

[@VirginiaJ.Carney-z7j]

I love how you make learning so fun and easy, great work!

[@ROImediaGuy]

Fantastic insights given to this business owner. Real SEO value that will translate into income for James. So you have a follow-up video planned to see if he has made the changes and see how his income has changed?

[@AhrefsCom]

I'm glad you enjoyed it :) -Helen

[@probablecause6659]

This is EXACTLY what happened to my website in the last maybe 4-6 months. I've been trying to learn more SEO because of that, which is what led me to ahrefs KZbin videos. The other thing I can't understand is your tools show me with way higher domain rating and 76K backlinks with 98% dofollow from 211 websites 57% dofollow, while my local competitors are down around DRs in the single digits and the next closest to me has 1000 backlinks only about 50% of which are dofollow. I just can't understand. AND, I write all my own content. They don't. Sure hope these videos, and the subscription I'm about to buy to your tools, helps.

[@birosh]

I never thought that I would ever be clickbaited on educational video about SEO.

[@renatolovato]

when do you guys will understand that Google increase website your organic traffic at a point you think you have real business and start investing and spending money in your business, and suddenly the website organic traffic drops overnight. So you have to decide, pay for ads to continue your business or get out of the way and let other players that have money and are willing to pay for ads to take care of your users that at this point are already their users.

[@Zerviscos]

Oh this guy, I love him, I watched his training shoe reviews, and he's the reason why I bought them and more. I'm disappointed that Google algorithm just floored his business. I hope more people find his site and channel from this.

[@AhrefsCom]

Thanks for your kind words 🖖 -Helen

[@Ahmedtheawan]

I really love the storytelling approach that you guys have decided to take! (2)

[@AhrefsCom]

Thaaaank you! 🙌 -Helen

[@abass_]

Well done on this video. What an amazing way to show off Ahrefs while also pulling in business-hope you do more content like this!

[@AhrefsCom]

Thank you! More to come 🙏 -Helen

[@gabrielacovay]

What an in depth and great video guys. Really highlighted some golden nuggets there. I took notes!!

[@AhrefsCom]

Awesome! Glad you find it helpful 🙏 -Helen

[@SmuttyNLP]

I say it all the time but Google needs to be sued into oblivion.

[@designhub360customapparel]

Yep, this happens. This is why I don't feel real crazy anymore about losing so much traffic to my website and having it to where I'm not making money like that for real anymore because I know what's going on and I read a lot and look at everything else and see other people going through the same thing. Google has been crushing so many people businesses making a lot of causing a lot of people to go into bankrupt and causing people to lose money and business to just go out of business.

[@suns194]

All this analysis are completely waste. Google is becoming rude and telling all of us content creator, I am the boss and I'll do whatever I want to do. That is why monopoly is dangerous. This man makes totally original, informative content with all the original stuff then why the heck Google didn't understand and punished his website that was making him $20k/month. WTH is wrong with Google?. The search giant is behaving weird since last few years. We all must boycott Google.

[@nuvotion-live]

Ironic to post this on a Google service

[@rmikel14789]

These Google search updates are by design, meant to crush small sites in favor of big monopolies. Just more Google Bad Monopoly behavior.

[@ShiroCh_ID]

@@nuvotion-live ironic you reply it on a Google service

[@nuvotion-live]

@@ShiroCh_ID I’m not the one saying boycott Google, to be fair 😂 I pay for KZbin and Google Drive, and use their search engine.

[@karthur3421]

@@nuvotion-live which is telling, aka, a monopoly.

[@girishkuvalekar3965]

Thanks for clarifying the fundamental concepts of SEO with a case study.

[@AhrefsCom]

Glad you like it! Check our other videos about SEO (in the description) ;) -Helen

[@Sk0lzky]

I'm not sure this is about mass-generated LLM content, Google still promotes hyperoptimised (in the seo sense) news websites like mad, and that's exactly how they work. And that's on top of the fact, that all these new york times and kotakus literally copy-paste articles from other websites, which itself is worse than posting still unique generative ai stuff

[@alixcozmo]

Don't just rely on Google, try to make sure your stuff appears on other engines as well imho

[@Digigamer186]

Always quality content by Ahref ❤❤

[@AhrefsCom]

Thanks a lot! 🙌 -Helen

[@Wasnt-1]

this is the reminder for any successful person out there no matter whatever industry or how much money you've made you ahould save and invest some money so that if some unexpected 💩happens you still have millions/billions to spend cause your money is not fully dependent on the stock of your company or the payroll you're getting from your job

[@thetraveltitan]

Thank you to my 114 incredible subscribers! 🙌 I appreciate you!! Today’s a bit rough, but it’s another step forward. Just wanted to remind myself - and anyone reading - to stay strong and keep going. We’ve got this! 💪✨

[@TheBusinessMindset_]

Yep! Same here. Im a life insurance agent and i had a website were people were requesting quotes. Dropped to 0 for the past few months.

[@n-da-bunka2650]

Great video. VERY educational!

[@AhrefsCom]

🙏

[@mewbsss]

Love this format!

[@AhrefsCom]

Happy to hear that 🙌 -Helen

[@sluge1]

Great work! Thanks for help!

[@AhrefsCom]

🙏

[@chrishanson1738]

This is fantastic. Definitely do more of these!

[@AhrefsCom]

Thanks for the feedback! 🙏 -Helen

[@triorbit]

"We don't know how Google is going to respond to these things" .. that sums up the problem right there. Google is broken.

[@sactiest]

Man, I'd love to have Sam as my business/marketing consultant. Great explanation. And great video!

[@AhrefsCom]

Thank you! -Helen

[@benjamincrozat]

Wow, THAT is quality content.

[@AhrefsCom]

Thanks, glad to hear you like it 🙌 -Helen

[@nicomoller4345]

One of the greates pieces of Content from a SaaS ive seen

[@AhrefsCom]

Glad you liked it! 🙌 -Helen

[@CaptainCody7]

It is actually quite simple. Google does not want to rank product content even if the content is better than anything out there and very useful. Otherwise no one will click on google's add that contains no information and contains no value. Google wants to make the money on the click and will not allow anyone else to make money on the click. The only other items on product search results are pages that no one really wants to go to and maybe a few videos so users are more likely to click there ads. Until there is a competitor in search it will remain this way with many useless search results. Bloggers can/should only write information content and link to product content from there. You are better off starting from scratch with no product content. Yes years wasted, I just switched to other types of businesses.

[@byrey3]

In what mind you make this video and decides not to link his channel/web on the description??

[@hoonayn]

NEED MORE STORIES LIKE THIS

[@AhrefsCom]

Glad you liked it! More to come :) -Helen

[@gauthamvijayan]

Really insightful videos. Please make more like these.

[@AhrefsCom]

Thanks! More videos to come soon :) -Helen

[@sydnt]

love it your content free since im beginner small business

[@AhrefsCom]

Glad to be helping :) -Helen

[@jasbindersingh2441]

That last update boosted my site. I dont use seo agencies and dont produce regular copious content week after week....thats something seo agencies do. And now all their clients are taking a hit for it. Good My site has ranked higher precisely cos i don't write shytloads of content.....ie....i dont game google.

[@AhrefsCom]

Many good sites with perfect human-written content are affected by the update though :( -Helen

[@joelzorrilla335]

Guys this is great, can you do more case studies like these?

[@AhrefsCom]

Thank you! It depends on this video feedback and performance 😉 -Helen

[@joelzorrilla335]

@@AhrefsCom Helen, ive done the math, it did very well, above average

[@guusgeluk3693]

super well made video and very insightfull. thanks!

[@AhrefsCom]

Thanks for watching! 🙌 -Helen

[@ryanreedgibson]

I've started two businesses from scratch. SEO is something you work at constantly and you don't do it through PPC. You do it through organically. I've never bought backlinks.

[@AhrefsCom]

That's great to hear! -Helen

[@markovucilovski9876]

Google doesn't need us anymore to write content. So what they plan to do (I presume) is take over all COMMERCIAL content + TRANSACTIONAL content, which covers non-service products on the search engine via AI, in order to make affiliate commissions themselves, as well as make more revenue. INFORMATIONAL content is the way to go. As well as TRANSACTIONAL content (BUT!) that covers services. And COMMERCIAL content will completely be taken over, I imagine. Not sure what other people think about that, though. Also, when something new comes into play. For example, if a new type of non-service product hasn't ever been covered yet, would Google take that over, as well? (or perhaps later they would once enough information is on the search engine for AI to make more quality and better-informed content).

[@MihaiMangu8]

This is golden content.

[@AhrefsCom]

Thanks! -Helen

[@PiyushPatel-wk4bq]

I got new ideas from Time line 8:00 to 10:00 I am sharing with my clients :) Thanks for Video and Information :)

[@AhrefsCom]

Glad it is helpful!🙌 -Helen

[@zyyg_zaag]

Now this is a SEO I want to attend to.

[@AhrefsCom]

🙌

[@zyyg_zaag]

@@AhrefsCom kzbin.info/www/bejne/b2eukqSNhMp2esU is it real ?

[@sampalocgoesgreen]

Very nice his site recovered already

[@AhrefsCom]

🎉

[@BontleShezi]

he's the goat one of the reasons i watch and would like to get into seo

[@AhrefsCom]

Glad to hear that! -Helen

[@KaYungCalebLai]

Google's monopoly will end soon. Google search is SO SLOW comparing to using AI. Think long term, how to position your site in the world of AI.

[@megatronreaction]

expecting clickbait but getting a gold. so underated.

[@AhrefsCom]

🙌

[@lukevincent4141]

This is exactly the type of site that should be at the top. That's not necessarily what the shopper wants, it's what google thinks the shopper wants and what google makes money on. When I search best... I'm looking for exactly what Jake is offering, an honest expert in-depth review. Then I will search buy.... what ever the thing is. Honest reviews have disappeared. Everything is fake affiliate sites and not enough sites like Jakes. Being able to buy the shoe on the site calls the validity of the review into question. I think Google is getting it wrong and fucking up our economy. I hate that we have to write for algorithms not people.

[@exposedhobo]

This.

[@AhrefsCom]

Thank you for this feedback! Yes, that's why we make these kinds of videos - to try and help people to understand how they may recover from the algorithm updates and inspire great businesses not to give up 💪 -Helen

[@BradleySmith1985]

same with me. i stopped paying them now also because like yelp they offer your competitor

[@kunicross]

I think the main problem is that google is fighting a war against all kinds of spammers and abusers and failing miserable lately (AI probably is a bit factor in this) beim more open would probably not really help because as soon as any clear information on the algorithm is dropped most people will adjust to that and the next update will have to be much faster to adjust... Interestingly enough - having been on youtube for a long time you see the same kinds of rumors come up between creators ever so often...

[@AhrefsCom]

Thanks for the comment! -Helen

[@tobias5805]

Actually I see a different point, were Google screwed many business owners. It was the point, when they inserted up to five adwords just as first results, then just 1 (!) free search result, then an infobox with frequently asked questions, then I think up to another 2 adwords. The result is, that former positions 2-10 now rank based on scroll-space like 10 positions lower. No customer scrolls so far. THAT was the point when our business was severly damaged.

[@AhrefsCom]

Interesting thought! -Helen

[@callibor3119]

Because Google owns the platforms (both the search and KZbin for example) people are renting the content from the platform instead of actually owning it. Google can decide what can and cannot exist on its platforms on its own whether the creator likes it or not. The problem has already been that this is rent that people are not realizing is being paid by simply using its content and spending money to use the internet is also a form of rent that you are paying to be on the platform. It is 100% business and people put their own pride into what they do on their platforms over the platforms that Google owns.

[@mallikgraphics.masculinity]

Can you do more of these consulting videos, they are really informative for beginners like me here. Be blessed

[@AhrefsCom]

Thanks for watching! We're preparing more great videos 😉 -Helen

[@jordanryskamp229]

Great content here, especially when I'm helping clients with similar problems!

[@AhrefsCom]

Glad it was helpful!🙌 -Helen

[@Kevinstats]

Lucky he got some recovery, all my sites are further in the ground. I would tell him to take his experience more to KZbin. Create videos around all these products and put affiliate links in there - it's the new Google since Google kinda sucks now. My sites are still getting traffic, but mainly from Pinterest, Bing, and KZbin. Not like it use to be though.

[@pegefounder]

2005 to 2011 AdSense paid me 210,000 €, range 2,000 € to 4,000 € a month. After Penguin, it went down 99%.

[@AhrefsCom]

Sad to hear that :( -Helen

[@markitis7575]

Ahrefs has the google HCU also affected your business? I for one was going to buy AHrefs and pay the pro fee, but decided not to as niche sites are dead. Has the general sentiment impacted your subscriptions?

[@AhrefsCom]

You can check our subscriptions as well as the new Starter plan here: ahrefs.com/pricing -Helen

[@xorxpert]

SEO is very important. I haven’t had this issue

[@AhrefsCom]

🖖

[@FactTopSecrets]

Thank you for the video.

[@AhrefsCom]

🙌

[@ronnycook3569]

There's VERY good reason why they don't publish their algorithms. As soon as they do, the people generating or optimising content automatically will start feeding their content into a local implementation to optimise for the highest possible rankings. The only outcome will be that Google will need to revise their algorithm again - and a spike in web pages optimised for the algorithm rather than for human consumption.

[@AhrefsCom]

You definitely should watch our next video ;) -Helen

[@rightpadding]

This goes to show how a tool like Ahref can show you the right data to make the next steps. Though of course you still need to expertise of an SEO person to anylize what's going on.

[@antonradchenko2428]

Google as monopoly should support independent businesses for fair competition for value, otherwise all businesses verticals will be dominated by 1-2 monopolies and there will be no need in ads, as there will be no bidders.

[@jaehparrk]

he'll bounce bak. this beauty of learning from failures

[@AhrefsCom]

🙏