The Importance of Design and Brand in Business Building with Marty Neumeier (MDE314)

Minter Dialogue with Marty Neumeier
Marty Neumeier is a best-selling author who has penned such well-known books as The Brand Gap, The Brand Flip and MetaSkills. His latest book is a ‘business thriller’ called, Scramble, How agile strategy can build epic brands in record time. In this conversation with Marty, we talk about the importance of having a designer mindset in business and the challenge of building a superior brand in today’s tech-infused world.
Please send me your questions as an audio file (or normal email) to [e-mail]. Otherwise, below, you’ll find the show notes and, of course, you are invited to comment. If you liked the podcast, please take a moment to go over to iTunes to rate it.
Show notes: minterdial.com/2019/02/the-imp...

[@jellybaby822]

What a great interview, Marty is just the only brand master I find worth listening to

[@MinterDial]

Glad you appreciate Marty so much. Me too.

[@sidwann8905]

This is a great conversation. I am surprised there are only 5K views. That makes it a treasure lol. I am reading a book of Marty Neumeier now. I am setting up a brand that I hope, and I am working on, to be consistent and strong.

[@MinterDial]

Thanks Sid One for listening in. Marty is a master!

[@sidwann8905]

@@MinterDial Thabk you dude. I encourage you to do more similar. Btw, any other references you would suggest me?

[@MinterDial]

@@sidwann8905 I have done so many episodes on branding... I can recommend my interviews with Mark Schaeffer, Rod Banner, Dorie Clark, Kathleen Carroll, John Wall...

[@MinterDial]

Check out my show (over 400 episodes) here: www.minterdial.com/resources/podcasts/

[@sidwann8905]

@@MinterDial Thanks dude.I will check out and share.

[@rogergarcia9314]

33:30 is pretty much everything I work on

[@MinterDial]

Bingo!

[@Santon-Motho]

cool stuff

[@louvega]

‘Design gets you there quicker”