The Importance of Patient Input into Pharmaceutical Product Reviews and Decision Making in Canada

About this Webinar: This presentation will discuss the pathway to pharmaceutical treatments in Canada that involve health technology assessment reviews and decision making. Observations on the current challenges and the importance of patient input to inform decision making will also be discussed. Finally, the key elements that can be critical to successful outcomes will be presented.
View the slides here: www.slideshare...
About this Presenter: Lorraine Boyle is a former registered nurse with over 30 years of experience in the Canadian public health care system and biopharmaceutical industry. Today, Lorraine is the Managing Director of case Market Access Consulting Inc. with a key focus with clients is to ensure the patient and clinician perspective is integrated with clear and compelling clinical and economic value propositions. This approach helps support reimbursement recommendations and decision making. Her clinical and industry experiences span sales, marketing, market access, government relations and patient advocacy. Therapeutic areas of focus include neurology, hematology, oncology, critical care, nephrology and more recently several rare disease therapies.
Follow CCSN on social media:
Twitter - / survivornetca
Facebook - / canadiansurvivornet
Instagram: / survivornet_ca
Pinterest - / survivornetwork