The New Division - Shallow Play

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Artist Bio:
The New Division is an electronic band based in Southern California. Founded by John Glenn Kunkel in 2008 in the city of Riverside, CA The New Division began as a college bedroom project. In 2011 their first E.P., "The Rookie" was released and met with critical success. Shortly thereafter in the fall of 2011, The New Division released their first full length titled, "Shadows." Not only did this album contain a number tracks that garnered them a wider and broader fan base, but was also named as "album of the year" by several blogging websites.
In 2012 marked a new era for The New Division with their second E.P., "Night Escape." This album featured a collaboration with the Greek Balearic outfit, Keep Shelly in Athens. "Night Escape," marked a shift in The New Division's song craft as it featured lush-full melodies, and brighter tones. "Kids," the second track from this E.P. became an instant success, charting the number one spot on Hypem.com.
By 2014, The New Division released their sophomore LP, "Together We Shine," which was the culmination of two years of hard work and utter chaos. What was initially to be a follow up to 2011's "Shadows" was completely discarded, and a new vision that infused with trance, progressive house and an array of other electronic dance genres was appropriated in the project's signature sound. One year into production, John Glenn Kunkel's hard drive was completely shredded and all of his backs up files were error ridden-- he was back to square one. Frustrated, dejected and in the midst of abandoning the album, he decided to give the writing process one more try. This collection of 11 tracks, featuring appearances by Dave Keuning (The Killers) on Smile, Starflyer 59 on Honest, and Sarah (Keep Shelly in Athens) on England, is the realization of that endeavor.
Lyrics
I know you play with shallow lies
Your costumes are just a fur in disguise
We know your games your serial crimes
You take a woman by the neck to die
Your evil face will soon be mine
I know your feet are walking towards my eyes
I know the place where you reside
It's near the factory where you work at night
I'm not afraid of what you'll do
I've seen so many persons worse than you
You think you're brave, you think you're right
But you should know that you will die tonight

[@TheOutsider69]

How is this not more popular?

[@scottcurtis1983]

Sh....the best ones are the least known. This song is so amazing though !

[@mrorbit2u]

Missed its time for sure🤷‍♂️

[@TheNewDivision]

[@crystalorlando1564]

Obsessed! So many layers! My nerodivergent brain is loving this!

[@daddysmoney731]

My ADHD is loving it calms me down

[@Tomico.]

I work at the airport which means that some shifts I work I have be up at 3am and drive to work. This song is always at full blast going through the empty town. Delicious stuff!!

[@positronikiss]

whch airprt?

[@Tomico.]

@@positronikiss EGPD

[@positronikiss]

@@Tomico. oh wow, id love to visit Scotland one of these good days.....luvvv to!

[@michala234]

I relate to this so hard having worked those airport shifts at a bar

[@ironbird7093]

although like your music, i just find it interesting that your music sounds kind of like Joy Division, you name is a combination of their first/second band names (Joy Division + New Order = New Division)...and your song is Shallow Play and Joy Division has a song called Shadowplay

[@1986idleshadow]

Good observation but surely coincidence. They sound nothing alike. I'm not sure if you are insinuating a red flag or a bad mark against them for this or not but I think its up to the interpreter. These guys make beautiful music and deserve credit where credit is due. This is a flavor of music I have craved for years and they hit on the nail.. The New Division is and will always be ;)

[@Zkelyton]

Well said

[@I_Have_The_Most_Japanese_Music]

You've cracked the code.

[@Simon-dd4gk]

Those howls are like little cuts into my soul.

[@francescolevine3031]

Exactly

[@13bluebillow]

Time will come and more people will appreciate this masterpiece 🖤

[@boujeelouie9435]

Hey @The New Division, i love this song, is there any way you guys could make a music video out of this song, its very good!

[@TheNewDivision]

would love to one day. just need to find the right person for the job!

[@boujeelouie9435]

yessss 🔥

[@Faydengrimm]

I love this song

[@theinfinite6768]

Lol it's about hunting and killing a serial killer 😅

[@nikkihavok6974]

Hoo hoo hoo hoo oooooooh

[@clubsportrs3758]

It's 2021. Who Is still listening to this banger?

[@razielramirez4176]

Me !

[@clubsportrs3758]

It’s 2024 and still listening lol

[@foxbatx]

it took 7 years to discovered this band, this is the third song that i have listened with a lot attention and i am delighted by the originality and freshness. A very talented and creative band. I will continue to explore their repertoire of songs.

[@jasoncriswell6523]

Absolutely amazing.

[@ramirogarcia5324]

I can't stop this song everyday, it's perfect. Please @The new division, come to México

[@xxalannahbathoryxx3202]

New division you guys are amazing I love the song it is a deep dark Eerie beautiful song but I would love to know the background story behind the lyrics to the song they're fucking bad-ass and sounds like somebody did something to deserve their life being taken from them revenge is sweet please explain I would appreciate everything much PS excuse any typos or errors I'm using type to text while driving so excuse me you guys fucking rule!

[@venom5610]

can someone recommend another band with a similar sound?

[@geturphil69]

pandora is your friend

[@kourtknee09]

venom5610 Depford Goth maybe? Shit, your comment was a year ago... But if you're still looking!

[@pugs861]

kourtknee09 I love them

[@josephsmall4270]

Timecop1983/Trevor Something - My First Crush.

[@АндрейЛопуховский]

Хорошие ребята мне нравятся❤❤❤❤❤❤❤😂❤❤❤❤❤❤❤❤❤❤❤❤

[@rinzler4841]

0:19 bruh i would actualy listen and like this song if it wasent for this damn guitar that ruind this song for me

[@daythgin7463]

Just discovering and I am hooked, thank you!

[@zulimaserrano1084]

This song is so bad ass!! I'm super late but they should play this song on kroq

[@hopenokurama1058]

Eu amo essa música, top demais.

[@kengaras3413]

Amazing music!

[@spalm5229]

3:15 my skin...shake

[@Shane-fd5es]

I just got into this band and can't find the CD to buy. Not even on eBay

[@TheNewDivision]

here you go! newdivisionmusic.bigcartel.com/

[@JoaquinGomezDiaz-yq4fy]

Qué artistas más infravalorados x dios, soy de Perú pero esta banda es ufffffff, espectacularmente buenísima, algún día vengan a Perú, aunque no crean somos pocos los que los escuchamos y apreciamos de la buena música, un abrazo enorme The New Division 💓

[@LitttleJane]

I'm just realizing how most of these lyrics remind me of Jeffrey Dahmer.

[@Zkelyton]

Yup

[@Zkelyton]

1 dislike? 1 DISLIKE??? *１ ＤＩＳＬＩＫＥ?!?!?!?!?!?*

[@roller121984]

Such a unique and amazing group! Love it

[@lansdragon2542]

Вот так с нее я познакомился с вашим творчеством..

[@themidnightrunner8482]

Trust me this will be on tik tok soon 😭

[@gdhxdhiihfd7565]

you are number one singer🎩

[@rikinhouston]

Fuck yes please

[@chrysaplaylist6604]

loveee

[@marciogouveia1714]

🚀💥