The story behind the ‘Flamin’ Hot’ rise from janitor to marketing executive

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ABC News

ABC News

Күн бұрын

Пікірлер: 327
@itssarahbeth
@itssarahbeth Жыл бұрын
The movie flamin hot was amazing, I grew up until i was 13 in a town with mostly hispanic kids and we loved our flamin hot cheetos. Almost everyday at lunch a kid would have the full size bag. Watching this movie it really showed me the history and how powerful it was for hispanic people, it may seem like just a chip but it fastly turned an essential to their culture and lifestyle. This movie brings back nostalgia for me as a child and I still eat hot cheetos to this day
@estherwilliams9036
@estherwilliams9036 3 ай бұрын
its a lie, he is a lie.😅
@hannteam5451
@hannteam5451 Ай бұрын
As a Hispanic it’s unfortunate to know he was in fact a liar
@estherwilliams9036
@estherwilliams9036 Ай бұрын
@@hannteam5451 ur dope and a genuine person. thats rare and awesome. be safe, godbless and take care.
@CarolineRivera-qn6lq
@CarolineRivera-qn6lq Жыл бұрын
"Let him loose." The end of the segment is the not only the whole point but the message here. Great interview.
@corito6965
@corito6965 Жыл бұрын
Richard Montañez story has already been verified and corroborated by everyone involved. You have to understand, PepsiCo HAS to say that it was their idea and not his solely, that's just to prevent him or some of his heirs from receiving compensation off the obviously billions of dollars that his idea created. It's the same thing that happens to scientists who work for big organizations. They have to sign waivers and contracts that anything they invent or discover while working for said company, is the sole ownership and rights of the company. This man is an absolute hero and inspiration a nuestra gente y la raza AND to everyone of every race, sex, creed and class. Period!
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
amen!!! I know him and a friend of mine is in this movie. I am trying to find old articles of newspapers from that year when they were released and once I do, I'm going to send those into L.A. Times that wrote a DISGUSTING article about him yesterday...smfh! worst part is that the one who wrote that article is a white washed latino...QUE VERGUUUUUUENZA! the movie was AMAZING! VIVA LA RAZA!!!
@chinaselina10jimenez11
@chinaselina10jimenez11 Жыл бұрын
AMEN!!!!
@redskins1120
@redskins1120 Жыл бұрын
He stole it.
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@@redskins1120 white man🤣🤣
@joes.4149
@joes.4149 Жыл бұрын
What are you saying. The literal team who invented it don’t work at frito no more and they’re pissed 😂😂😂
@damoncolquhoun
@damoncolquhoun Жыл бұрын
If he wasn’t at the center of creating Flamin Hot Cheetos, how exactly did a Mexican janitor with a criminal background rise through the corporate ranks in the 80’s? They need to GTFOH with that BS and give that man his credit.
@M4kih
@M4kih Жыл бұрын
He didn’t have a criminal background fr that just what the movie threw in their
@damoncolquhoun
@damoncolquhoun Жыл бұрын
@@M4kih Interesting, however, the same logic applies without the criminal background.
@devinddud3
@devinddud3 Жыл бұрын
This movie was powerful and reminded me of the “Pursuit of happiness” in many ways
@MysteryMan404
@MysteryMan404 6 ай бұрын
It was fake
@maddog9793
@maddog9793 4 ай бұрын
​@@MysteryMan404what was fake?
@eiejjenwjenwnwjek2938
@eiejjenwjenwnwjek2938 Ай бұрын
​@@maddog9793he never made the chip it was some blonde girl who did
@Johnny_Chingas13
@Johnny_Chingas13 Жыл бұрын
They hate to see Raza succeed and they hate even more giving credit to our people when we do something that others like or love!
@DjLou82
@DjLou82 Жыл бұрын
people dont want to admit he was the creator because he is a chicano
@Johnny_Chingas13
@Johnny_Chingas13 Жыл бұрын
@@DjLou82 that's exactly what I'm saying! Our gente never get their props for the things they've achieved. Like the saying goes, this country loves our food and culture, just not us.
@DjLou82
@DjLou82 Жыл бұрын
@@Johnny_Chingas13 simon hermano
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
ALL THE FUCKIN WHITE MFERS LEAVING DUMBASS COMMENTS AND HATE US SO BAD IS HILARIOUS POOR MFERS STILL THINK CHRISTOPHER COLUMBUS FOUND AMERIKKKA🤣 I MEAN, THAT ALONE TELLS YOU EVERYTHING AHAHAHHA
@sacareapyro6326
@sacareapyro6326 10 ай бұрын
that's ur opinion
@bmfsports2490
@bmfsports2490 3 жыл бұрын
Dude, I Invented Uber before uber but they took my idea. 😬
@MorganM2399
@MorganM2399 3 жыл бұрын
All I can imagine is him inventing the hot Cheetos in his kitchen
@gigiitsme7236
@gigiitsme7236 Жыл бұрын
A brown man, a black man. Two men of color working with a white man!! That’s the inspiration!!!!
@maddog9793
@maddog9793 4 ай бұрын
Shub your racist comments up your @$$
@phyllisvincent6345
@phyllisvincent6345 Жыл бұрын
My dad was a son of migrant workers in Salinas Valley. He served in the Navy during WWII. He dropped out of high school at age 14 to help his family because he's dad had a stroke and he needed to support them. He was determined to have a better life for his wife and future family. He became a gardener at the Presidio San Francisco and they offered him a Foreman position but he had to have a degree in horticulture. They paid for him to attend UC Davis to get his degree. His promotion provided him with a bigger salary to support his children and buy a home. He was my inspiration and he always said whatever you put your mind to you can do. He was my biggest inspiration and my mom inspired him each day.
@MartinGarcia-xx8mb
@MartinGarcia-xx8mb Жыл бұрын
It goes to the saying. Behind every great man there's a great woman.
@bobrob1825
@bobrob1825 8 ай бұрын
It's too bad he did not invent the flaming hot cheetos
@elbuenjoel2268
@elbuenjoel2268 Жыл бұрын
He didn't help create the Flaming Hot Cheetos. He CREATED the FLAMING HOT CHEETOS. Period!
@lilmama4426
@lilmama4426 Жыл бұрын
Just watched the Disney+ movie about his life & it's FANTASTIC!!!😍
@jdubbeatz1042
@jdubbeatz1042 Жыл бұрын
@@ryecatcher25 Not a lie.
@testchimp
@testchimp Жыл бұрын
all made up, it din't happen.
@wouhwouhoh
@wouhwouhoh Жыл бұрын
@@ryecatcher25pepsico can't give him full credit that would owe him over 500 million
@joes.4149
@joes.4149 Жыл бұрын
@@wouhwouhoh lmfao use common sense people. There’s no chiles or Mexican ingredients in hot Cheetos lmfao. His wife supposedly created it then stopped making any foods at all. Bruh. No famous recipes. He supposedly told ppl we need snacks to attract Latin ppl and hit Cheetos is in full blown English. Idiot.
@legendary548
@legendary548 Жыл бұрын
@@jdubbeatz1042 everything that was said in this video was mostly a lie. He stole the idea so i wouldnt technically say he invented it.
@ESM77
@ESM77 Жыл бұрын
Extremely underrated entrepreneur for the Hispanic community. Any person that has a dream and is willing to take smart risks.
@risaandjesus
@risaandjesus 4 ай бұрын
Remarkable and very inspiring story. Everyone has a purpose. It’s in the form of our brain, hard work, determination and desire. Thank you God for Richard Montanez
@JorgePerez-ok6jl
@JorgePerez-ok6jl Жыл бұрын
A true entrepreneur! RAZA 🇲🇽🇲🇽🇲🇽
@sunnyvegas2778
@sunnyvegas2778 Жыл бұрын
He wasn’t the inventor …
@oscarrios9191
@oscarrios9191 Жыл бұрын
​​@@sunnyvegas2778yes he just said he was
@bobrob1825
@bobrob1825 8 ай бұрын
Sad thing is, he didn't invent the flaming hot cheetos.
@mundoo8779
@mundoo8779 4 ай бұрын
USA are always trying to discredit us, It’s sad for real. I’m proud of my Mexican brother Richard putting in that work in the kitchen. 🇲🇽
@mamabear5289
@mamabear5289 Жыл бұрын
They always use “controversy “ to diminish truth because those who fear others success fear they will be replaced ! Richard showed others that community is where it’s at and if you want to be a part of that community regardless of color you can! The devil is in the details and the one who wrote that article is detailed oriented ! Flamin Hot was a great movie and should be made into a sit com! I saw it twice ! As a black woman i identified with this movies ! The central characters might have been Chicano but that was definitely a black American story too! It was an American story ! We don’t have to bring others down to elevate our contributions to the fabric of America ! America is Flamin Hot!!
@yaagul
@yaagul Жыл бұрын
Is a Mexican American story
@turcotte5
@turcotte5 Жыл бұрын
Wow...does your Black Lives Matter agenda know no bounds? This was a Mexican/American story, So respect that and their culture and not try to piggy back off them to advance your cause!
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
amen! and you are 100% correct. people read the horrible articles against him and run with it...but its mostly WHITE AMERIKKKA thats doing so. Aint no white person inventing a spicy mexican style snack and they can try to take all the credit but we know DAMN WELL! lol! just like they claim to have found AMERIKKKA and they didn't lmao!
@felixxdelgado6578
@felixxdelgado6578 7 ай бұрын
That’s y’all problem taking credit for something that has nothing to do with y’all like you own everything gtfoh you loon .. i swear blacks are the most racist ! I ain’t kidding
@rose03cruz
@rose03cruz Жыл бұрын
Thank you Mr. Montañez ! Loved the movie !
@DreamDeva
@DreamDeva Жыл бұрын
​@ryecatcher25 a corporate employee of such magnitude or any there of, would NOT dare to divulge details in any facet, especially on a YOU TUBE comment to dissect, discredit or attempt to "take" credit regarding a movie authorized to be told as: TRUE STORY" , ESPECIALLY FRITO LAY. THIS MOVIE WOULDN'T BE OUT WITHOUT AUTHORIZATION. ESPECIALLY SPECIFICALLY USING THE EXACT COMPANY NAME. .. Said company could EASILY have sued to not be included in a small production film. They cleared it. Obviously, down to 'PepsiCo, in which I've never heard of so yeah. Nice try. I didn't say he invented it either, but this comment is a joke.
@adamosborn9105
@adamosborn9105 Жыл бұрын
I just watched it its SO GOOD!
@wolfbear7
@wolfbear7 3 жыл бұрын
The Time Has Come To Show People That Nobody is Nobody
@blast4me754
@blast4me754 3 жыл бұрын
Today marks my 20 year anniversary of the day 20 years ago when I made the critical decision to never wear clothing to bed ever again ..
@Jdhdbsbsjdnraqowirjfndksjdndj
@Jdhdbsbsjdnraqowirjfndksjdndj 3 жыл бұрын
Flamin' Not: The Incredible True Story of One Man's Rise from Sweaty Pajama Wearing Dweeb to Chill Balls Out Boss Man of his Bedroom. ...yeah, I’m gonna need to get a job here pretty soon. Is the pandemic over?
@ChanchoCubano
@ChanchoCubano Жыл бұрын
Underrated comment LMFAO 😂
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@kaylonniechacon39
@kaylonniechacon39 Жыл бұрын
The movie was awesome!!!!! Made me emotional. Powerful
@hortonhearscrying
@hortonhearscrying Жыл бұрын
Black girls across the hood treasure this man
@terrencehead6213
@terrencehead6213 Жыл бұрын
If he wasn't the full inventor of flaming hot know one would know his name.
@aarns4642
@aarns4642 Жыл бұрын
That’s probably the stupidest thing I’ve ever heard
@Improvemypronunciation
@Improvemypronunciation Жыл бұрын
Loved this movie today! So inspirational👏🏾👏🏾👏🏾
@italydude515
@italydude515 Жыл бұрын
This man is owed soooo much money and they are making sure that isnt happening. Hes also very noble for not exercising that right in civil court
@Becauseimme
@Becauseimme Жыл бұрын
So proud of my brotha! ✊🏾 Shalawam.
@g.g.7058
@g.g.7058 Жыл бұрын
Stop with your made up cult sayings. You don't even understand where your belief comes from. The whole planet is one species. Shalawam was made up by bitter blacks desperate for identity.
@edfuadmo9995
@edfuadmo9995 Жыл бұрын
Everyone Talking about How he started at janitor. Bro let’s Talk about amount of Racism he dealt with.
@joeyboes7771
@joeyboes7771 Жыл бұрын
Good for him for right rising the ranks, but he outright lied about creating the cheetos
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
AND YOUR A WHITE MAN🤣
@jonathanguzman1073
@jonathanguzman1073 Жыл бұрын
Why because you believe the board 😂🤣🤣🤡
@NavyVetSaltyDogs
@NavyVetSaltyDogs Жыл бұрын
I love his story it brings so much hope for us little guy with a dream.
@126514sg
@126514sg 4 ай бұрын
Así es la raza siempre a trabajar y salir adelante con mucho esfuerzo 🇲🇽🇲🇽🇲🇽
@victorcontreras9138
@victorcontreras9138 3 жыл бұрын
Great! Really good to hear of a person who heard (and answered)" the knock". Opportunity isn't as scarce as the ability to recognize it. Many people in life could have achieved greatness if they'd have opened their eyes!
@kevinsalinas97
@kevinsalinas97 2 жыл бұрын
You know he didn't invent hot cheetos right? Lmao
@Ignantfoosoulfood
@Ignantfoosoulfood Жыл бұрын
Imagine getting all hopped up over someone making a chip that only poor people eat. And then it turns out it ain't even true
@lilmama4426
@lilmama4426 Жыл бұрын
@@kevinsalinas97 You nailed it, but it was a cute movie & we loved watching it (especially with all the garbage that's on tv today). I read a few articles where he was interviewed and he admits he didn't invent flamin' hot Cheetos nor was he involved with it's development. The articles went on to explain at one point he supposedly submitted an idea for spicy snacks during one of the outreach programs(not sure of the title) and claims he tested some spices in his garage but was not actually allowed to participate in the invention of the Flamin' Hot Cheetos. It's a fun fairy tale movie imho but someone does need to retract the bit about it being a true story or based on true events.
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@@kevinsalinas97 WHITE PEOPLE WILL ALWAYS SAY THAT...THERES PROOF HE DID AND I FOUND IT
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@@Ignantfoosoulfood YUP...YOUR WHITE
@dabhai26
@dabhai26 Жыл бұрын
How can a janitor become director if he didn't contribute something
@thevir2usone
@thevir2usone Жыл бұрын
EXACTLY!!!! He didn't even have a HS diploma. Then they put out a statement saying that's his version of the truth! Yeah they know he invented it which is why he has been allowed to say it for all these years.
@rosalia4770
@rosalia4770 Жыл бұрын
These people just can’t give this man his credit!! Wtf!!
@antonioflores8031
@antonioflores8031 Жыл бұрын
Movie is very inspiring. I cry at the end of the movie 🎥 😢
@westcoastkidd17
@westcoastkidd17 Жыл бұрын
Hot Cheetos is the GOAT of chips!
@jimjim9000
@jimjim9000 3 жыл бұрын
All glory be to the Father and to the Son, and to the Holy Spirit, as it was in the beginning, is now, and ever shall be world without end.
@PennyMsElite
@PennyMsElite 3 жыл бұрын
Ok
@Ignantfoosoulfood
@Ignantfoosoulfood Жыл бұрын
There's always one full-blown retard in the comments
@rawiritewaata6425
@rawiritewaata6425 Жыл бұрын
Yayahhhhhhhhhhhhhhhh His ways give all our cultures hope
@justinreaves5364
@justinreaves5364 Жыл бұрын
BEST BOOK EVER ❤😊
@MrToledo81
@MrToledo81 11 ай бұрын
Oralé Richie, good job holmes!
@Dark1_Side45
@Dark1_Side45 2 жыл бұрын
THE CREATOR OF THE FLAMIN CHEETOS IS LYNN GREEEN FELD!!
@YoungAztecClips
@YoungAztecClips Жыл бұрын
Nope she was the project Manager as they claim. She didn’t create it.
@DjLou82
@DjLou82 Жыл бұрын
thats bullshittt and you know it
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
WHITE PENIS DONT COUNT🤣 AND CHRISTOPHER COLUMBUS DISCOVERED AMERICA TOO HA? LMAO! I LOVE WHEN WHITE MFERS TRY TO ACT BRAVE AHAHAHAH
@shyblonde
@shyblonde Жыл бұрын
Wow that’s really inspiring
@robinwarner794
@robinwarner794 3 жыл бұрын
I can't wait to watch the movie.
@moneyman6608
@moneyman6608 2 жыл бұрын
Has the movie came out?
@MacThaGoat
@MacThaGoat Жыл бұрын
It’s fucking great! Just watched it yesterday
@Straingelove
@Straingelove 11 ай бұрын
Watching while eating hot Cheetos
@PrismaticParz
@PrismaticParz 9 ай бұрын
Can I have some
@mastereditor3483
@mastereditor3483 Жыл бұрын
The company was working on a spicy chip. But the flavor for flaming hot came from him and his wife making it in their kitchen. Frito Lay wouldn’t know because they just got the recipe from him after that. I personally believe him on that. LA Times is so bad at reporting.
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
AND L.A. TIMES IS WHITE OWNED...EVEN THAT LAME WHITE WASHED CHICANO PROBABLY HOME BEATING HIS HEAD AGAINST THE WALL BECAUSE HE KNOWS HES A SELLOUT TO HIS OWN PEOPLE🤣 I AM ABOUT TO EMAIL HIM BECAUSE I HAVE PROOF HIS ARTICLE IN L.A. TIMES IS A LIE BECAUSE I HAVE THE ORIGINAL TIMELINE OF FRITO LAYS CHEETOS
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
"WHITE WASHED CHICANO" MEANING, THE GUY WHO WROTE THE L.A. TIMES ARTICLE TRYING TO DISCREDIT RICHARD
@mastereditor3483
@mastereditor3483 Жыл бұрын
@@Jezzzzz818 he wasn’t there. But since there’s proof the company was working on a spicy chip which the movie actually shows. The woman claiming credit probably worked on the spicy chip favors in the laboratories. And maybe she even came up with the name “Flamin’ Hot”, but the Flavor we all know and live was created by Richard Montañez. How else did he go from Janitor to Executive in a snap? Without college buisness experience. And that story is confirmed by Frito-Lay. Their story doesn’t check out.
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@@mastereditor3483 that woman had nothing to do with creating the RAZA loved chip....white people just can't see anyone else above them...smfh that's all it is and all it has EVER been
@ericaroyko8725
@ericaroyko8725 Ай бұрын
A woman made flaming hot cheetos
@Abi_Rai0341
@Abi_Rai0341 6 ай бұрын
I don’t know why but I cried at the end of the movie🥹I was so happy for him😍❤️
@Parkedinto
@Parkedinto 5 ай бұрын
It’s all a lie bro 😔
@Abi_Rai0341
@Abi_Rai0341 5 ай бұрын
@@Parkedinto really
@kevinsalinas97
@kevinsalinas97 2 жыл бұрын
He didn't invent hot cheetos 🤣🤣
@jdubbeatz1042
@jdubbeatz1042 Жыл бұрын
He actually did, but made a white person the face of it.
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@@jdubbeatz1042 EXACTLY! WHITE MFERS SWEARRRRRR THEY DOING BIG THINGS BUT STILL THINK CHRISTOPHER COLUMBUS DISCOVERED AMERICA🤣🤣🤣🤣
@LJournals101
@LJournals101 Жыл бұрын
There may be some truth to what he is saying. Why would he face a billion dollar company such as Frito Lay and get sued, if he's not telling the truth? Still an inspirational origin story
@imaletyouknow3716
@imaletyouknow3716 Жыл бұрын
Its just funny how a man who started at the bottom of a company ended up in an executive position and with a net worth of over 15 million dollars.. there is more to this story than you think.. new media will tell you they interviewed more than 20 employees.. well.. who are they? Because this man is STILL in an executive position .. why would they allow this man to stay within the company if he was bashing and claiming he invented a multi billion dollar brand with no snake in the game. There was non disclosure agreements made and Eva Longoria is standing behind him to show the true creator. Maybe Frito Lay wanted to try a spicy cheeto in the past with lab scientists creating it.. however this man gave the simple solutions.. basically ingredients from the ground.. simple things that the hispanics have used for generations... Tbh I can see both sides Frito Lay mass produced it and put their name on it and their own spin on the bag. However the idea was from a humble employee from the inside just trying to do the right thing by his family and the people employing him and his fellow co workers. Bravo sir. I love flamin hot you guided them to something clearly not just hispanics love but quite literally anyone could enjoy. Great job im glad you and your family have been compensated. However big business cant admit it because of their financial structure and operation tactics. Wish there was more honestly and willingness to let your "HEART OF" Workers have more opportunity 🙏.. before youre creative HIRE A LAWYER thats what this world has come to. Must be in writing to get your credit.
@fromtheinvisibledeskofmiked
@fromtheinvisibledeskofmiked Жыл бұрын
🙏 inspirational, he invented hot cheetos he had sign a disclosure that he couldn't take the full credit for branding reasons. Or the nag would had said Richard's hot cheetohs.
@maddog9793
@maddog9793 4 ай бұрын
Since I was a kid I always had great ideas but never knew how to develop them nor had the money to do so 😅. I still have great business ideas but still don't have the cash for it 😂
@jessieayala2970
@jessieayala2970 Жыл бұрын
Love the movie I want to buy the book
@gonefishing6957
@gonefishing6957 Жыл бұрын
Love this! Great movie also!!!
@chikabellas7817
@chikabellas7817 Жыл бұрын
Viva mi gente somos chingones 🇲🇽❤
@michaelr1225
@michaelr1225 3 жыл бұрын
this story has been proven false, they were invented in 1989 by a team in texas
@YoungAztecClips
@YoungAztecClips Жыл бұрын
Not true. There was no concrete proof. They just showed the “project manager” a white lady in a point in time where it was rare or none at all for minors (black and brown folk) to have positions like that . Or be credited.
@romanmoralesqb1
@romanmoralesqb1 Жыл бұрын
😂
@Fashionhustler
@Fashionhustler Жыл бұрын
Spice made from chemicals in a laboratory is not the same as true Mexican spices made from farmed vegetables. So, the two are not one in the same.
@SRR0247
@SRR0247 Жыл бұрын
So tell us again how exactly he obtained his position as Marketing Director without not even a high school diploma 🤔 .... go ahead, we can wait ...
@Fashionhustler
@Fashionhustler Жыл бұрын
@@SRR0247 you just answered your own question.
@Cooscoop
@Cooscoop 8 ай бұрын
Still burning my butt one day a week for the last 15 years 😊
@mockingjaye3024
@mockingjaye3024 Жыл бұрын
I'm going to buy some hot cheetos
@tracystokes6299
@tracystokes6299 Жыл бұрын
I loved the movie😊
@yaagul
@yaagul Жыл бұрын
A Mexican juggalo Whoop! Whoop!
@ronaldguadamuzz7678
@ronaldguadamuzz7678 Жыл бұрын
I just saw the movie... This is amazing and finally made me see my people inspired for something new for the world.
@Iffy350
@Iffy350 Жыл бұрын
And Al Gore invented the internet.
@edgarg9544
@edgarg9544 Жыл бұрын
The movie me trajo aqui!!
@christophermallory3400
@christophermallory3400 Жыл бұрын
Lynne Greenfeld invented the 🔥 Cheetos, sorry
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
WHITE MAN 🤣 LEMME GUESS. CHRISTOPHER COLUMBUS DISCOVERED AMERICA HA? LOL
@sunsiboi3095
@sunsiboi3095 2 жыл бұрын
He didn't create them
@AlexZ-lc6nl
@AlexZ-lc6nl Жыл бұрын
Si se puede, raza. Edúquense pero también, sean chingones. A chambear. No solo con el lomo pero también con la mente. Pasión y perseverancia. 💪🏽💪🏽💪🏽💪🏽
@skatarest77
@skatarest77 Жыл бұрын
No
@ageedmmixes
@ageedmmixes Жыл бұрын
@@skatarest77 yess 🙌
@geekbro6265
@geekbro6265 Жыл бұрын
Yo también invento mentiras como ese wei pero ninguna pega 😅
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
@@geekbro6265 Ya MAMMMMMMMASELO AL PINCHE GAVACHO !🤣🤣🤣ARODILLADO DEBES DE ESTAR AHAHAHAHHAHAHA
@AmuslimnamedAbdullah69
@AmuslimnamedAbdullah69 Жыл бұрын
Super duper respect for this cholo ❤❤❤ and I’m his negro Hermano ❤❤❤❤
@dv9360
@dv9360 Жыл бұрын
Roger Enrico, the CEO he mentions pitching to, didn't start at the company until after the company was already selling Flamin' Hot Cheetos
@joes.4149
@joes.4149 Жыл бұрын
Also he wrote his book when Enrico died. Lmfao
@gadget00
@gadget00 Жыл бұрын
this is laughably false; Enrico joined the company almost 20 years BEFORE they started selling FH Cheetos, in 1971. A quick Wikipedia scan confirms this
@dv9360
@dv9360 Жыл бұрын
@@gadget00 Montanez says he pitched Flamin Hot Cheetos in 1991 to Enrico. That's the year Enrico became CEO of Frito-Lay. Before that he was CEO of PepsiCo's beverages. But before then Flamin Hot Cheetos were already trademarked and being sold.
@chubber5496
@chubber5496 11 ай бұрын
@@dv9360they weren’t being sold. They were being trademarked and tested. It was supposed to be its own brand (separate from Cheetos) and use a more synthetic spice. Richards idea pitched to Roger caused him to abandon the original, and instead use Cheetos as a base and use richards recipe and spicy powder.
@gameday1698
@gameday1698 Жыл бұрын
He didnt just create our childhood or the hot cheetos, He created Hot cheeto Girls ❤️ they the real ones 😂
@fido9745
@fido9745 Жыл бұрын
Genius.
@rdrd9676
@rdrd9676 Жыл бұрын
is there gonna be a movie about Lynne Greenfeld too? she really invented flaming hot cheetos
@andrewguzman5003
@andrewguzman5003 Жыл бұрын
These are false stories. Lol. You people are so ignorant and want to believe every rumor by things that were said. Give credit where credits due. This is the GODFATHER of the hot Cheetos and no one’s able to take it back from him.
@rdrd9676
@rdrd9676 Жыл бұрын
@@andrewguzman5003 so EVERYONE is lying ? but the liar they made a movie about? look up the facts they dont lie
@jakkobg1981
@jakkobg1981 Жыл бұрын
Ain't no Caucasian woman invented the hot cheeto.
@rdrd9676
@rdrd9676 Жыл бұрын
@@jakkobg1981 why not?
@jakkobg1981
@jakkobg1981 Жыл бұрын
@@rdrd9676 you already know.
@JK-br1mu
@JK-br1mu Жыл бұрын
Oh My Gosh, everyone's so oppressed the Oligarchy only lets janitors become executives at major companies, oh my gosh the oppression, the market is evil, please help me criminal far lefty to make a govt-controlled economic system!
@dimitrismylonas1167
@dimitrismylonas1167 Жыл бұрын
What a movie
@marcorodriguez381
@marcorodriguez381 4 ай бұрын
Only a Mexican can put hot sauce or salsa to any food..
@harukatakahashi8822
@harukatakahashi8822 3 жыл бұрын
White and Mexican and African american are NOT THE SAME THING
@Turfscaper
@Turfscaper 3 жыл бұрын
You make no sense lol hear buddy have a drink 🍼
@gadget00
@gadget00 Жыл бұрын
yes they are; it's called "human beings"
@harukatakahashi8822
@harukatakahashi8822 Жыл бұрын
@@gadget00 they're human but from different places, not the same thing as a race
@bobrob1825
@bobrob1825 8 ай бұрын
When you start to categorize yourself from others, then you start to believe in your BS.
@josechavarria6140
@josechavarria6140 11 ай бұрын
Hash tag Chingon💪💪
@rdg3686
@rdg3686 Жыл бұрын
Last of the Chicanos
@Iamtheonedontweighaton
@Iamtheonedontweighaton 2 ай бұрын
This one didnt age well
@javieruriel1
@javieruriel1 2 жыл бұрын
To bad he lied
@YoungAztecClips
@YoungAztecClips Жыл бұрын
Not true. There was no concrete proof. They just showed the “project manager” a white lady in a point in time where it was rare or none at all for minors (black and brown folk) to have positions like that . Or be credited.
@dylanbechillin420
@dylanbechillin420 Жыл бұрын
Hot Cheetos are my fav
@evolutionfarm479
@evolutionfarm479 Жыл бұрын
Let's do papaya salad flavor for the Asians!!!
@piyber4
@piyber4 Жыл бұрын
Flamin" Hot Cheetos was invented on the toilet by first person who ate at Taco Bell.
@codydegracia4401
@codydegracia4401 Жыл бұрын
Unfortunately, he's lied about nearly everything in his story. The CEO that he says sent him to headquarters for the pitch wasn't even CEO until years after the invention of flaming hot cheetos. He says he made a pitch in front of hundreds of executives, but no one remembers his pitch. He did help come up with flaming hot popcorn years after flaming hot cheetos, but that wouldn't get you nearly as much recognition. His real story is great, but the fact that he made up his true contributions is pretty lame.
@Jezzzzz818
@Jezzzzz818 Жыл бұрын
your literally repeating what you read on an article written by the white people ahahahahahahha! i read the same ones you did! how sad that you are so dipped in bleach that you talk down on your own people...smfh! I did my own research! and he is CORRECT on what he says! damn! suck the white mans NUTS already why dont you!
@rolandmendozain
@rolandmendozain Жыл бұрын
Nacho estrada
@Clashersagar
@Clashersagar 3 жыл бұрын
Nice sir❤️😁😁😊
@adrianybarra4749
@adrianybarra4749 Жыл бұрын
True inspiration 🇲🇽🇺🇸💙🌶🔥👍💯
@Ferrarrishorts
@Ferrarrishorts Жыл бұрын
Yes let’s go Hispanics
@CatalinaHHerpress
@CatalinaHHerpress Жыл бұрын
A very 80 funny movie
@jorgemtv7118
@jorgemtv7118 Жыл бұрын
Iove
@BlakebidaAlcido
@BlakebidaAlcido Жыл бұрын
What a lair he did not invent flaming hot cheetos
@masterpogi9756
@masterpogi9756 Жыл бұрын
anything is possible. faith, patience compassion and love for people
@masterpogi9756
@masterpogi9756 Жыл бұрын
@@ryecatcher25 yeah maybe it could a lie a marketing strategy for the co. And it work well
@luceromark301
@luceromark301 Жыл бұрын
They tryna discredit this man sad ! But frito lay got his back And plz say his last name right 😂
@LongDukDong1
@LongDukDong1 Жыл бұрын
even tho spicy is good. look at everyone with a bacterial gut😩😩😩
@newas233
@newas233 Жыл бұрын
Soooo damg proudddd
@nicorobin5978
@nicorobin5978 3 жыл бұрын
Slow news day.
@Theantichryst
@Theantichryst 10 ай бұрын
@pradosfinestI
@pradosfinestI Жыл бұрын
Slime
@MaryMartinez-ob2mk
@MaryMartinez-ob2mk Жыл бұрын
🐯👏COOOOL!👍🐯 (😎😷✌)
@edwinking9438
@edwinking9438 Жыл бұрын
👏🏼
@lorenagonzalez8063
@lorenagonzalez8063 Жыл бұрын
To me he was an inventor of the product and he only get promoted for marketing position? He needs profit share and revenues from all the sales. This is what happens when you don’t have agreements set in place prior to any new product launch. Totally got screwed in my opinion. Ignorance is very expensive. Very good movie and I loved it but they totally took advantage of him.
@lorenagonzalez8063
@lorenagonzalez8063 Жыл бұрын
@@ryecatcher25 so all the movie is false story? He didn’t come up won’t the recipe or anything?
@KyngRyda79
@KyngRyda79 Жыл бұрын
Has he told his wife that he’s gay???
@Fashionhustler
@Fashionhustler Жыл бұрын
A comment like this is the reason why you’re hoeless.
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