Blinkit’s Genius Strategy that stunned Amazon and Flipkart | Business Case Study

[@ThinkSchool]

👉 Check out Odoo : www.odoo.com/r/4cY

[@ruturajk7]

At 8:15 in the video, order per month is 1800 instead of 18000 😊

[@sumitborana2511]

Quickcommerce don't onboard new or early stage brands, its a threat for startup economy, only big players get more bigger. what u think abt this?

[@lucifur5936]

So much so for the markets in Metro 😅. The world needs to realize that young/population population is shifting(reverse migration) to Teir 2 & 3 cities in Bharat. Dare anyone mentioned here to open business in these Teir 2/3 cities with income & spending on a steady increase. I myself migrated with my business to a Tier 2 city from Blr. I would rather invest on buying shares of Apple/Reliance/Adani and not mind wasting my time (inconvenience) on family members while waiting in a line in a DMart and passing on important cultural/socio economic/dharmic heritage down my family line. Enough of this foreign import/ideas.....we all need to revive Mandir economics to be healthy, social and enlightened in the process 😊

[@Sanskargupta.1]

Hlo Bhaiya One video of your journey from 10th to till now What study you have done And how you have such a great mind 😊😊

[@Sanskargupta.1]

Hlo Bhaiya One video of your journey from 10th to till now What study you have done And how you have such a great mind 😊😊

[@neeldesai5823]

Another mind boggling fact is that when a delivery guy is given 40 rs, if 5 km delivery is assigned he'll be burning 10-12 rs of fuel on petrol scooter, while delivery guy on EV 2W will spend not more than 2 rs on electricity. The whole economics change to be a delivery guy.

[@friendsgroup470]

But India 1 is clustered together in less location, whereas India 3 is spread all round and would not mind waiting for a day Hence, blinkit may not do well in the long run

[@AshutoshRanjan-is5hz]

Dynamics will change India 1 population will keep on increasing

[@yashaggarwal9719]

but after 2 to 3 years the guy will have to spend 50k to 70k on its batteries........ then how will he do that

[@minerjopeace5915]

If you consider the replacement cost of batteries, at per km basis, it would be 3 to 4 rs per km

[@biranchinb]

I guess it will also change with drone delivery, some time these companies will definitely try

[@MrVishalsingh]

As an ex-Blinkit employee, I have to appreciate the amount of research done by you. Your thesis is on point and detailed.

[@KritikaGandhi-o6q]

Hi

[@deepbhupatkar7462]

Finally, after a long time, we have the best case study and not another politics-based video. Think School nailed it with a comprehensive video. Man, I loved it! Thank you !!🤩.

[@tonystank2680]

Politics and business are interlinked. If you can't understand it this channel and business definitely isn't for you😊

[@deepbhupatkar7462]

@@tonystank2680Cool bro. I meant to say that the pure business case study without including political factors.

[@tejasagrawal2]

​@@tonystank2680 you are the one finding it difficult to process his comment bro. Some people like business case studies more than political commentary. You don't necessarily have to be interested in the whole human evolution if you just want to be a heart surgeon 😷😅

[@TUFGamerPlays]

@@deepbhupatkar7462 True that. Was fed up of political videos.

[@Exmuslim_Anwar]

exmuslim Zafar heretic jindabad 🥳🎉 exmuslim movement jindabad 🎉🥳 इस्लाम छोड़ो, इंसान बनो 🙏🙏इस्लाम छोड़ो, इंसान बनो 🌙🌙n

[@siddharthbarjatya11]

India 1/2/3 is the biggest insight people can gain in today's world. This is mind blowing.

[@aukash]

This iIndia 1/2/3 insight is taken from Kishore Biyani theory, who was the founder of Big Bazar.

[@ruchisharma9117]

Oh my God! The most incredible and mind boggling case study. I am a commerce student and could not appreciate enough how easily you presented contribution margin. The example of India 1,2 &3 was phenomenal. I am glad I could experience this masterpiece. I wish our B Schools could implement this teaching method. Thank you so much

[@TilSchweiger-i3f]

If you wanna be successful, you most take responsibility for your emotions, not place the blame on others. In addition to make you feel more guilty about your faults, pointing the finger at others will only serve to increase your sense of personal accountability. There's always a risk in every investment, yet people still invest and succeed. You must look outward if you wanna be successful in life.

[@Benjaminarmstrong684]

The first step to successful investing is figuring out your goals and risk tolerance either on your own or with the help of a financial professional but is very advisable you make use of a professional like I did. If you get the facts about saving and investing and follow through with an intelligent plan, you should be able to gain financial security over the years and enjoy the benefits of managing your money.

[@Joegolberg1]

The stock market rally run is gone, but I'm not sure if equities will swiftly recover, keep falling, or fluctuate in a narrow range for a few weeks, or if things will quickly get worse. I'm under pressure to increase my $150k reserve.

[@Benjaminarmstrong684]

Making touch with financial advisors like Zachery M Demers who can assist you restructure your portfolio, would be a very creative option. Personal financial management will be crucial to navigating the next difficult times.

[@Benjaminarmstrong684]

HE'S MOSTLY ON TELEGRAMS, USING THE USERNAME...

[@Benjaminarmstrong684]

Zachfinance thats him

[@tanishkbaddam2935]

Kishore bayani said the same about India 1,2 and 3 in various podcasts He is such a gem with so much of experience

[@The90sbuoyy]

Still failed -that teaches a lot

[@Danube-nu5vl]

​@@The90sbuoyyhe failed probably because he could not become a part of cronies.

[@gokulkgm]

He is Raja of Modern Retail​@@The90sbuoyy

[@ganstagranny]

You guys know he is a billionaire?

[@norvinmenezes1545]

​@@ganstagrannyBut what happened to the small share holders?

[@hassansaid1791]

I am from the UK, and I hardly see this level of information presented so well thank you very much

[@Sachinsj_84]

Unit economics iss bande se better koi explain nahi kar sakta... Hats off to this guy man

[@jamesscoles-gs1fe]

But when it comes to scaling marketing is cost he should include as variable

[@sak11222]

Dude, this is my entire Wharton Strategy class in 30 mins 😂 wow!! Too good 👍

[@arvamalpani6202]

Then why are you wasting your money in Pennsylvania? Paytm him your tuition and help him grow.

[@dglowned]

🤡🤡

[@deepbhupatkar7462]

Bro please, we want Deepinder Goyal sir on the Indian Business Podcast next..

[@NerdCentral_]

Why are you calling him Sir

[@yogeshchaturvedi22]

Just Deepinder

[@yogeshchaturvedi22]

😂will never call Ambani sir

[@Gd-jq6mz]

​@@NerdCentral_ Because he's got the hero worship disease

[@kanthach251]

Admire karne apne aap respect ata h

[@hullbruce]

5% annual return is easily thrown out there for illustrative purposes, but not so easy to achieve! Where do i put $500k cash reserve to keep cash safe for next 4 years? My concern is insolvency

[@SaintYvess]

I think you're better off with majority investment in S&P500 and uprising equities in view of retirement cos they always outperform. Alternatively speaking to a certified market strategist can help with pointers on equities to acquire

[@SlParkerlee]

In situations like this, it's wrong to stick to one option. Diversify with high-performing investments and a finance pro's help to boost dividends and balance volatility. My $330k portfolio grew by 85% in 3 years using this approach.

[@andbeyondd]

This is huge! Can I look up your advisor? I currently only invest in my 401k through my employer but I'm eager to diversify for a prosperous financial future.

[@SlParkerlee]

’Melissa Jean Taligdan’ is the licensed advisor I use. Just search the name. You’d find necessary details to work with to set up an appointment.

[@andbeyondd]

I just googled her and I'm really impressed with her credentials; I reached out to her since I need all the assistance I can get. I just scheduled a caII.

[@TravelCuisines]

Thanks to Big basket, Blinkit, Amazon, Myntra and all, due to them now in our area with just a call we get groceries, vegetables, fruits, flower, fish or chicken delivered at doorstep according to our convenience. Not just this, even Saree and clothes 😃😃. This is more convenient for Senior citizens.

[@Brodragon2225]

but the food quality is frozen

[@varunshivan9569]

​@@Brodragon2225Yeah, nothing can beat how we traditionally buy our vegetables and non-veg. But on other stuff, yup these companies are excellent 👌.

[@souravkumarskb7131]

The only sufferers are local shops and kirana owners... But, yeah as a consumer perspective.....these apps are of great convenience

[@ZoldicsDiaries]

​@@souravkumarskb7131they are not suffering , they have customers from India 2 and 3

[@varunshivan9569]

@@Brodragon2225 tradional way of buying vegetables and non-veg is still the king for us Indians. I don't think this will be going away anytime soon. On other stuff these apps are excellent.

[@prerna5581]

Paused in the middle to type this, but this is really one of the most insightful videos Ive seen on youtube. As a product manager, I really appreciate your in depth research & ability to teach this to people of all ages!

[@devilman-g2f]

To med students like me & a lotta people who do not come from business background your content is very liked bcoz of how u explain even little details (like how u explained differences & uses of contribution & profit margins). Keep it up, can't wait for more case studies.

[@user-ft8qq1vk8i]

In today's day, med students are in a very difficult situation in their own medical industry, after spending so much on education they barely make some money back, which is why I believe with the knowledge of medical science and super computer brains and a 100× work ethic of an average commerce student, a medical student can easily build a business and succeed

[@Exmuslim_Anwar]

exmuslim Zafar heretic jindabad 🥳🎉 exmuslim movement jindabad 🎉🥳 इस्लाम छोड़ो, इंसान बनो 🙏🙏इस्लाम छोड़ो, इंसान बनो 🌙🌛 q

[@MayankSharma14334]

What a explanation with lots of hard work salute

[@akashnv7403]

Watching This video From my Grocery Shop..... Daily 15 k Business with 14% margin .....& I Don't let my Son to be a Shopkeeper....... Really Crazy No one Talking about Us 😞..... only Few Gaint Venture Companies Capturing Lakhs of Living Hood of Retial People's in India ...... Very concerning

[@dhairyabapodra]

It’s like no one talk about VHS or audio cassettes, or CD rental industries … every business scale in and out …. At least grocery shops are surviving on these other industries formed and disappeared in mere less than decade for some of them ….

[@AshwinKsa]

We are building an app which will digitize every Kirana stores and help them on board into ONDc too, can you please share me your phone number so that I can get some insights from your experience

[@prabhakar0076]

Myself too. Kirana Adda is going, No where. Ex:water and milk. Just sell limited, high Margin products and sell less margin products in Bulk or at premium margin. Opening Morning 7 Am to Night 10 - 11 pm is not a joke. Increase products that r rarely available online. Blinkit or other, if a product is not of enough quality like vegetables, Groceries,reversal is very very difficult. Instore , it's dead easy. Just update with technology

[@sayanpoddar5580]

Just an idea, maybe partner with these companies to covert a part of your store into a dark store. Consistent income from the dark store + income from your kirana.

[@prabhakar0076]

@@sayanpoddar5580 kirana stores r permanent, dark stores r not. They run only until VC'S DOLLAR continue. NOW Zepto is introducing monthly card and minimum purchase order, if not extra fee 🤣. New users r getting saturated for these. Why can't kirana shops do that "EXTRA FEE", COOLING CHARGES, Minimum order, No CHANGE is returned,after 10PM Charge.Extra Non kirana services can be given. Online is not competition for us, unity is not there among Kirana stores

[@momideb1351]

The way you have explained it in the simplest manner, i don't think we need to go back to rewind the video and watch any part again. So glad that I have been following this channel since a long time

[@hkguitari]

summary: blinkit targets rich indians who pay extra just for saving time because maximum online consumption comes from rich indians.So basically its beneficial to target only rich indians in metro cities to be profitable charge extra without worrying about cost. Just ensure to provide convenience to them

[@UjjwalYadav-y9j]

Thank you for this video. Can't imagine the amount of research that would have gone into this. 28 minute kab nikal gye pata hi nhi chala.

[@jaisibisivakumar3157]

Thanks for the video. My final year project was based on dark stores during 2022 now e-commerce has become a hotspot

[@iBrandWiser]

Can you share the project with me? I'm building something similar to Zepto+Zomato

[@flopbuddy6254]

Can you share with me the project I want to study about dark stores...

[@Exmuslim_Anwar]

exmuslim Zafar heretic jindabad 🥳🎉 exmuslim movement jindabad 🎉🥳 इस्लाम छोड़ो, इंसान बनो 🙏🙏इस्लाम छोड़ो, इंसान बनो 🌙🌙o

[@gurukrupa1438]

​@@iBrandWisercould u say from where to start and how to learn and know information about finance and gain all necessary knowledge for building things

[@saptarshimukherjee009]

when you hear him say that this is the most detailed consumer report, you don't take it seriously.. then you slowly start to understand & appreciate how detailed and relatable the report is. This is quite an intriguing content, appreciate your hardwork.

[@Thinkaboutit897]

Ganesh isn't pregnant but he never fails to deliver

[@Vaibhav.bhalla]

Came here after ganesh’s community post. 😂

[@SumanaGhosh-nc8js]

came here after community post.

[@TUFGamerPlays]

@@Vaibhav.bhalla This guy is gonna get famous soon.

[@ganeshshenoy2615]

As a Ganesh who was never pregnant, I can confirm the delivery is always a success.

[@divyanshsh]

bruh

[@its_grs]

Amazing Case Study. But you are missing the major part here. For India 1 - convenience just does not mean time to deliver, it is also the support a customer gets post-sales. The major driving factor behind Amazon was its support front

[@JyotiAgarwalofficial]

How to compute profit: Sales -variable cost = contribution Contribution-fixed cost = profit Fixed cost include : rent , setup cost it remain fixed and after sometime when the scale of business increase you recovered that cost . Variable cost include : electricity, fuel,maintenance many charges which can change with orders and scale The problem comes when we have to decrease the cost of variable bcoz in fixed cost when business go in scale you are able to recover fixed byt its hard to cut the variable costs My father have agency of hul and the problem we have facing recently is decreasing margin bcoz of online competition. And foe me i think the most important thing in indian market which worke is price indian consumers are price sensitive but yes time is money too but it depends only in few cases 😊 well you made my concepts stronger by this vedio thank you for your great efforts😊

[@prabuddhaghosh7022]

Its a little more complicated. How do you count an extra warehouse to deal with extra volume within the same delivery area. Do you treat its rent as fixed or a variable cost. For 1200 orders you could deal with one warehouse and 34 employees but with orders going beyond capacity of one warehouse to deal with it now you have additonal fixed costs but as they are due to scale they can be thought of as variable costs. It all depends on what scale you are doing the analysis. Same for Software customized by cities and countries. When you are spending more on software due to growth again its a variable cost not a fixed cost.

[@subratabrahma3436]

Love the way you explain the contribution margins concept and it's practical use, which are normally taught in Cfa or MBA courses

[@Ka31568]

Tomorrow will be my first day at Zomato X Blinkit headquarters in Gurugram. Excited...

[@Exmuslim_Anwar]

exmuslim Zafar heretic jindabad 🥳🎉 exmuslim movement jindabad 🎉🥳 इस्लाम छोड़ो, इंसान बनो 🙏🙏इस्लाम छोड़ो, इंसान बनो 🌙🌛s

[@angryyoungman4389]

CEO ke rakh ke Chanta laga dena...

[@Abhay-me4zi]

how was ur first day???

[@Photoficaj]

As you earn more you acquire more convenience or with more money you buy more convenience. I am not surprised with many Indians transitioning to india 1 in coming years. Great case study!

[@Karthickmasanmasan]

A comprehensive analysis of the current market trend in Quick Commerce thats booming in India with Facts & Figures along with Narration and explanation to basic concepts in a clear & understandable way.

[@rahulbandlas]

omg!! Contribution margin concept explained so easily. Its an asset for any one looking to start something new.

[@PoojaAaglave-cs3jq]

Man wht a case study Can't even imagine such level of research u almost did the work a cost accountant is expected to do Being CA student I just loved the way u explained not just explained a story but with facts n figure Really appreciable

[@shalineesharma8704]

Thank you for the case study, it’s amazing. Btw, this is not a rant just the stuff nobody from these big firms talk about. I mean to share incidents that have been shared by most employees working in blinkit. Blinkit offers one of the most toxic work environments to its employees. I’m talking about ppl who have been working in their corporate offices and warehouses. They have warehouses located in remote areas. There have been instances where their employees have been attacked by local goons and blinkit does not come forward to help its own workers. How sad is that! Unofficially ppl are made to work 12-14 hours with no job security. Given the situation of unemployment in the country, ppl are even putting up with that life of toxicity in blinkit. Any company who chooses to exploit its own people can move forward only upto a certain time and limit. Maybe the upper management is not even aware that all these things have been happening to its own ppl. Employing less ppl and making them do more work than they are supposed to do eventually leads to more profits. Sometimes, we look at just the policy formulation and implementation and not the exploitation going on bts.

[@nikunjsharma8323]

Being from the quick Commerce Industry, this is the finest & concise case study in point! You nailed it buddy, It's a sprint to the Contribution margin & race to Profitability! Kudos

[@priyanshchanchani]

This is so good. Finally a business case study, waited for quite a while. Worth the wait. The explanation of Contribution margins was amazing! ❤️🧿 Awaiting more such case studies ❤️🧿

[@Exmuslim_Anwar]

exmuslim Zafar heretic jindabad 🥳🎉 exmuslim movement jindabad 🎉🥳 इस्लाम छोड़ो, इंसान बनो 🙏🙏इस्लाम छोड़ो, इंसान बनो 🌙🌛r

[@Vishakha._.707]

I was just telling my uncle to buy his earphones on blinkit rather than ordering them from Amazon and this video poppep up. What a timing!

[@naveensoni9356]

Ganesh bhai i don't know why. But listening ENGLISH from you is the most easiest and understanding to my mind. And it's something i must say. It is very convincing ❤

[@zulaika_afthaz550]

The editing and story telling is getting better day by day.. I just wish that.., every Indian schools nd colleges teach economics in this manner.. it's soo simple and easy to understand.. Thankkuu soo much think school team..❤️

[@Robi_l]

Finally our guy is back

[@shrutiarorabatra]

This form of content is better than podcasts . Everyone is doing podcast !!

[@marineradda]

Election khatam ho gya south m

[@swapniltelang2445]

​@@marineradda I was thinking the same

[@phyllissong]

I love how they explain the 3C's of e-commerce and how convenience is becoming more important than ever. It's a great reminder that customer needs are constantly evolving.

[@NehaChandrachud-hp7xv]

Love ThinkSchool! Wish there was a channel like this for each country!

[@mikasaackerman7081]

India 1 is growing at a tremendous speed, they need specific products built for them. India 2 and 3 can be served by legacy companies. Such a mind blowing and insightful video . 👍

[@akashdevada8134]

I am so much thrilled that even though I am not able to understand it at first but ready to watch 2 to 3 times to absorb this amazing insights

[@moseswadhwani]

This side of Think school is just another level of happiness...want this back. Stop hovering around politics and political issues and make this type of knowledgeable content more. I can't explain how happy I was when I saw a case study after so many days... This is your trademark content don't let it slip away from your hand.

[@SunilPatil-cp3uv]

India 1,2,3 need nicely captured and explained. Excellent case study, keep up the good work .

[@sanskarkhemka5]

I dont understand why this channel moved towards political videos. This is by far the best video on this channel. Much needed case study

[@prasannapatwardhan5053]

Loved it!!! You explained all the concepts so easily! Thank you man🤝🏻

[@shrutigupta250]

Think School produces one of the most well-researched videos out of all the KZbin channels out there. This is extremely useful as a business student.

[@mustafa6543]

Good Stuff!!! I'd heard of CM for n no. of times but was never able to understand it. But you made it super clear to me and it was absolute woooo moment for me!

[@bhatsayali11]

The beat part about this podcast is the India 1-2-3 categories explanation. I have heard it 10 times over from kishor's interviews but didn't understand the numbers till I saw these graphs/charts Thank you for yet another insightful piece

[@jayantsurana]

It would be great if these quick commerce platforms can find a way to provide GST credits to business customers like Amazon and Flipkart do. It will increase sales further as GST on costly products turn out quite high and businesses would want to save that, making large orders stay on Amazon or Flipkart for the time being.

[@harshasarangi455]

Nothing remains complex when you explain brother. N I'm medico, so I don't even know what I'm doing on this channel but its all so interesting that I'm hooked. Moreover, once in a while, I do get a video that every adult in the country should watch since they are supposed to vote, like the one you did where you explained differences in freebies Keep up the good work

[@yogendramaarisetty]

I Just ordered mangoes on blinkit. I got them even before half of the video finished.

[@yahyamohammed4805]

So basically you are India 1 and dont mind paying more? Jus asking cause we run an e-com company in Africa and planning to do the same by increasing price

[@92shreyas]

@@yahyamohammed4805 personally as a person who orders daily stuff from online , i would say as long as it saves me time and i have the money to pay for it why not ?.

[@bravewarrior1218]

​@@yahyamohammed4805 Mango is for India 1,2 and 3.Affordable to buy

[@devd_rx]

@@yahyamohammed4805 if you are the first one in your country/city doing this, you will have to go through some struggle but you will enjoy later, make sure to follow the learnings from video and setup your warehouses accordingly

[@vishal13111974]

I come in India 2. I order from Blinkit Meesho Amazon Flipkart Shopsy Dealshare Jiomart Glowroad Mantra Croma ShopClues Reliance Digital Swiggy Zomato. I am the smartest e commerce buyer than all the categories. I am very rare Geek person who are technologically far advanced than all others. I am Twenty steps ahead of all.

[@sakeenasammi1768]

Yeaaa your content is amazing......... as always.. I appreciate your efforts to make it understandable the whole information. Keep up the great work... More power to you.

[@mohitsinghrawat503]

I contacted Blinkit for my space for rent and they contacted me back saying it's an investment of 80 lakhs. They need a 6000 sq ft area and 72 lakh will re refund if I want to close the store in future. It's a good business and it will grow in the future. Thank you for sharing such an inside business. This helps me to make decisions.

[@RahulSingh-my4vh]

Wow, what in-depth and follow on video on already researched topic ! Kudos brother & Thanks ..

[@mikasaackerman7081]

Now i understand why freebies work in our country, India 3 is insanely attracted towards these free items. Free eletricity free bus tickets free water free cooking gas free Health insurance all are designed for upliftment of these people. Also India 3 is most likely to get attracted to low paying government jobs. While india 1 is into business and india 2 is into JEE and NEET and other skilled jobs. This video is so insightful , thank you so much thinkschool for this amazing video.

[@suraj_bini]

Finally after a long time Ganesh sir delivered a good case study. I love the final section of gross margin and net profits.

[@void_kshitij]

This is education of highest standard. Hello to all the Indias here 1/2/3, we are all going through a great moment in time and lets all behave and strive to make our great nation prosper quicker.

[@manasranjanchhatriya8433]

Can you please make a video on "Why companies like Flipkart and Pine Labs are shifting their base from Singapore to India ?"

[@niroshanvenkateshwaran]

Lower income tax, I guess…

[@bravewarrior1218]

#manasranjanchhatriya Companies like Flipkart and Pine Labs are shifting their base from Singapore to India for several key reasons: To pursue an initial public offering (IPO) in the Indian market, which has shown a strong appetite for Indian startup IPOs. Listing in India provides better visibility and coverage from analysts compared to developed markets for startups valued below $20 billion. To achieve business synergies, economies of scale, cost savings, and simplification of the shareholding structure by consolidating operations in India. Having the parent company based in India where the core business operates can streamline operations. Regulatory ease as Indian regulators can monitor and conduct diligence more effectively when the ultimate holding entity is based in India. This is particularly relevant for fintech companies like Pine Labs operating in a highly regulated sector. High demand and premium valuations for tech companies listed in India compared to developed markets. Indian investors are willing to pay a premium for domestic tech firms. Tax benefits in the long run, despite the initial tax burden of reverse flipping, as profits would be taxed in India instead of being repatriated from overseas. The primary motivations are to tap into the lucrative Indian IPO market, achieve operational synergies, ease regulatory compliance, and benefit from higher valuations and long-term tax advantages by shifting their domicile to India.

[@electrifiedcommunity2000]

Because to avoid any potential actions by regulator.. Even Phonepe did the same so every licenses and approvals could be easily obtained due to their domicile status.

[@checkmeout1947]

I can't agree more! I can clearly see as a customer of blinkit it's a game changer! For smaller items to get in 8-10 mins is mind boggling, where amazon delivery time is min 24 hrs! This race is just brilliant and exciting to watch!

[@TanvirAhamed-wo6ps]

Love this content. Please make sure you are posting this type business content on a regular basis.

[@dilipvangal]

India 1,2 and 3 - BRILLIANTLY explained!! Great educaiton

[@Aligarian0]

Finally a good video after a long time

[@atharvkulkarni9394]

Dude you're amazing! Honest 2 years back I never thought actually E-comms like Blinkit could survive for long, even the entire industry said so. But hats off to them, they did it! It's really an amazing case to study.

[@abhimanyuagrawal1808]

You guys are getting better each day. Keep going!

[@surendratadikamalla3633]

I can’t stop myself without appreciating your efforts after watching this video This is one of the best case study in my recent watch list Thank you for providing excellent knowledge

[@ErenYeager0607]

I can understand every part of this video especially the last 10mins because i actually studied in school

[@minecraftbhau3802]

Nice joke. Konse school me padhaya jata hai 😅😅😅 I think 🤔 you are talking about B-schools

[@ErenYeager0607]

@@minecraftbhau3802 bhai icse ka class 11-12 ka accounts book dekh lena kabhi Aur details me janna to bcom course ke books pdh lena

[@shridharhegde6639]

Extra ordinary case study and so much insightful...an Amazon is explained in a blinkit!

[@piyushbhavar6747]

Your video totally changed my View on Quick Commers. Thank you so much for such an insightful content ❤

[@piyushbhavar6747]

If this gets true, Dipender Goyal may become Jeff Bezos of India

[@manishr8730]

Beautiful❤ As a Entreprenuer, it gives me wide veriety of thoughts. Cant stop thinking and synch with my business...

[@rohitjacob5649]

Great insights as usual, but the editor deserves a raise after this video.

[@wianq]

That indian customer chart is awesome. Even the entertainment analogy is totally on point. TBH I have walked the exact same entertainment path from INDIA -3 to INDIA-1 in last 12 years :D

[@raginidhanashri8043]

Dude, I am just 16 years old and have interest in business. And by seeing ur videos I want to start my business after my education 😁

[@dipeshjoshi9126]

data ,editing ,reports,all the small small details you explained the best . best edit best video superb superb superb

[@yugamshah7533]

India 1 ( customer )orders on Blinkit, India 2 ( store manager )processes and manages the order, India 3 ( delivery guy )delivers the order.

[@awesomeshubham9153]

This video was like the GOT episode where they reveal a huge plot twist or the Marvel's big origin story.... It literally gave me goosebumps when I realised how the Data of premium food ordering customers were used to set up Dark Stores!!!! God bless you.❤

[@shrutiarorabatra]

A few observations .. India one is more like US where convenience is more important and consumption is more on luxury. Mexico is more like India 2 which supplies workers. Also what the optimum number of SKUs these companies carry. Giant retailers like Costco have reduced the number of SKUs and seen an increase in profits. Where as Walmart has increased SKUs to manage better top line ? Which strategy works better in India ?

[@chantsforlife6939]

Both will work. India one can be further divided in premium India one(1%) - which will look for costco style.... Rest in India one will be in Walmart style

[@Madrid_-xe6kr]

India 1 is not US. US is much much richer than India 1. US is 4-5 times richer than India 1. India 1 is 15K$ per person at 100MN people while US is 60K$ per person with staggering 340MN people. India 1 is actually more like Mexico. India 1 can definitely pay more for delivery convenience for grocery and own an iphone but so can Mexico. But can users of India 1 pay 5-10% more for Rs 20K product to get it delivered in 10 minutes. (Short answer: No, so price insensitivity is limited). 15K$ is strictly middle class income in a middle income country. FYI- US top 1% alone has 45 TN$ of wealth by themselves. (12 times India 2024 GDP). All bullish on India but US is a different league. There was news that we doubled our operational airports to ~200 airports in last 10 years. US has 15000 operational airports vs 200 in India. Open the results of any big MNC and compare their revenue split from North America and rest of the world. It is a humbling experience of how much more ahead US is in terms of economy.

[@arjunballal8515]

Really loved the way you explained the whole concept! Amazing work!

[@namanjain3201]

king of business case studies

[@achuthp2047]

Commenting the timelines for my presentation: 7:10 - challenges in the quick commerce industry 4:19 - old unit economics of QC 7:58 - How to be profitable? 9:40 - Retail value proposition 11:00 - Indian market landscape 12:56 - Retail market landscape 18:46 - blinkit unit economics 24:26 - blinkit unit eco contd

[@joshmaitra]

Thank you so much for this dear Achuth, this is super helpful!

[@AYUSH-zf7hf]

That what we talking about!!!! That's why he(think school) is the goatttttt!!!!

[@ankur291286]

Ganesh and team - huge thanks to you all for making this kind of content available to everyone for free. You are contributing immensely to business growth of India by providing extremely valuable information to young work force (both current and future entrepreneurs) and helping them make smarter decisions

[@PoojaSoni-hf6xi]

Hey ganesh…. I would like to understand how do you start your case study…. I want to use this for my work profile

[@sudiptadas7336]

This is the best business channel for entrepreneurs in the entire world. So happy i can watch this premium videos for free . Thank you Think school 🙌

[@Homeland661]

Under Modi Ji, Indian Companies are dominating the positions of Global Western Gaints. Power of Modi Ji 🙏💪🚩🚩

[@NightRanger-en8ix]

Bruhh

[@NerdCentral_]

😂😂😂

[@minecraftbhau3802]

You should have said that under this govt they are getting incentives for doing business nothing more

[@GulenGokten]

Yes, those reload bonuses can be a lifesaver, especially when you hit a rough patch. Helps to keep playing without breaking the bank

[@ankitbisht8981]

Fun fact: If you are watching this video you are part of India 1…

[@Ankit-gf4zg]

It's neither funny nor a fact buddy Don't use too much of your intelligence

[@lakshyakapoor1990]

Sad statistic?

[@agritgupta6030]

I don't know what to comment, but I just want to thank you for your contribution to my intellect. So from now on, I am going to leave a like and one comment for sure on each and every video of yours, so that I can provide a small contribution from my end towards the progress of your channel. "Good work indeed, nailed it"

[@pranav_kute]

Why is Amazon not providing 10-20min instant delivery options?

[@sus_shenoy]

Amazon's logistics is optimised for 1 day delivery, not for 10 mins delivery

[@KarmicVagabond]

Mind blowing… India-1 is not cost sensitive but convenience sensitive.

[@iXpress]

Blinkit - don't become Woke or else be Broke.... take care

[@gauravtiwari6243]

What a case study bro 🔥 love your video 📷

[@satishchilwal7192]

Your editor is also exaodenry person. 😂

[@dddd-ij7vz]

Right ❤

[@dddd-ij7vz]

😂😂😂😂😂😂

[@asvyoutube]

Bro casually taught Caught Accounting fundamentals and thought we wouldn't notice... As a Finance Major, Marginal costing is one of my favourite, Chapters in Cost Accounting ❤ , loved the presentation... But would like to point out a minor flaw, in your video throughout you used the "term Margin" and somewhere represented the absolute values , and somewhere the percentage values ( just nictpickin this inconsistency), cause I love your content.

[@Agent-jq7lk]

Maybe Ganesh bhaiya himself will not read this comment nor know it but, i wanna really express my gratitude and thankfulness towards him because i really enjoy these type of content with so much knowledgeable information and insight on many topics his entire team is reason for such quality content. Truly their job and marvelous and commendable his entire channel is aimed to educate the people without any bias or bullshit. He and his team deserve soooooo much more recognition and appreciation.

[@VrosPrathmesh]

Dude the amount of work he put in this video is something people can't even appreciate which is why I pause the video and came here to comment on this one. Really Loved the videos and animations keep going Thanks for these kinds of videos man.

[@ThinkSchool]

Thank you so much :)

[@jammyisgreat]

shaandaar, zabardast, zindaabad. Nodoubt Why i am seeing ads of flipkart now promoting QSD

[@amazingknowledge.6956]

I think Salaries are Increase As per Order Increase Because Workers Are Not Doing that Much Of work In that Salary You have Increase Workers Salary or Give A Incentive Then It's worth It or Increase Number of Workers In the Dark Store , According To Me Salary Is Semi-varibale Cost For E commerce Buisness.