This Is Why Kwesi Arthur’s Former Record Label, ‘Ground Up’ Is Trending

[@maxwellboah4758]

We still love you kwesi ..no matter what happens we still dey with you ❤🤍

[@macdonaldsovor6118]

Sheldon, your level of maturity in this game is mind boasting ❤ GH should protect you. Cos,u are big assets in GH 🎉

[@farmertrustfoundation]

Not until he makes the right substantial move by actually educating these young ones by inviting experts in this field so the young talents can learn. It's only about breaking the news and giving shallow thoughts about them… mtteww. If your doing the thing do it.

[@AbeikuaJunior]

This is what we call Proper breakdown, big ups to Kwadwo Sheldon ❤

[@gideonglago2697]

BANKAI!!!!🔥🔥🔥 LOVE THE T-SHIRT

[@FestusAkofa-pg1ke]

KSS biggest KZbin channel in GH right now

[@YawTrix]

No one comes close ♥️

[@reginaansah1754]

Hei hei... he's still on his way to greatness there are others who's channel is bigger than his

[@son_of__kentrell515]

@@reginaansah1754which one? Masa

[@annorpatrick9841]

​@@son_of__kentrell515 odemaya ein channel

[@halaldude8677]

@@son_of__kentrell515father Ankrah’s channel has more subscribers and is bigger than KSS Channel…Y’all have to be calming down

[@ebenadjartey174]

My Kwasi Arthur 🤟🤟🤟🤟 I miss the old Arthur 👑👑

[@dvhotion]

If you want the old Kwesi, stream the old songs😂

[@Calebosjr]

​@@dvhotion Simple 😂

[@Gucci_berg]

But like seriously, old kwesi Arthur be dope passs

[@Calebosjr]

@@Gucci_berg so go stream the old trucks 😂

[@melissayeboah1210]

Which one is old and new ah?🙄. Has his face and voice changed?.

[@IsTimeAfriyie]

Kwesi Arthur, Twitch,Mole,Quamina Mp,Skill8 figure all were all Ground Up boys

[@WOWMERCHZ]

I love this program bro you open some of us our mind❤❤❤

[@l_a_capone1366]

15:33 based on what Sheldon is saying then Kwesi is 1 milllion percent right. Ground up were not putting much effort to push Kwesi Arthur enough especially after 2018. Can you imagine him just releasing audios of walk, radio, pray for me, open yours from his Live from Nkrumah krom vol II EP and even nkwasiasem with lil win and Bisa Kdei without music videos for even one, that year of Kwesi Arthur didn’t really live up to its potential and it wasn’t satisfactory enough. The potential Kwesi Arthur had, he could have made ground up even greater than this if they had done their part well. We all kept blaming him for not being serious enough and these were happening in the background. It’s really sad seeing this cos I really feel Kwesi Arthur hasn’t even shown us half of his potential yet. I don’t know what the contract says but Blacko was really lucky with how his management went and look how such a great talent is thriving.

[@apegraham9819]

I work with some creatives and some teen footballers, I always tell them anytime there’s something like a contract, even if they can’t afford a lawyer, they should travel to see their SHS English teacher that they trust to at least breakdown certain things to them before they regret anything. I emphasize on the fact that you’ve struggled and hungry all these years so don’t be in a rush to sell out your future

[@imanuelanzy385]

Any artiste in this century that allows this to happens to him/her, it’s his issue. We’ve seen these countless times. How did these artiste expect the one putting his money into their craft to recoup his money backs ? A lot of ppl have helped artistes and when they made it, they left them without a kobo. It’s their problem. Funny thing be say it’s gonna happen again in this industry.

[@Fritz-FranklinJuniorAsanteManu]

I am addicted to KSS. You are genius

[@farmertrustfoundation]

Don't just hype him he can do better. He can use his platform to set up interviews with experts on this matter and then these young ones will actually learn.

[@LilPhlavour]

I always wanted to join Ground Up Charlie because of how the guys were united in the camp. Having fun in the studio and all that, am not a musician ooo but I just wanted to be there, cleaning the studio and making things right Cox the love I have for that group erh. If I don't get money self wey always I dey plus the boys self e go make my life complete.

[@fukrazyofficial]

You should strive for better . That’s some low self esteem shit

[@amazing-Abdul1]

Yaw Tog said here when you interviewed him He said always get a lawyer as a musician

[@Gucci_berg]

Real one

[@LALLI_BOY]

Thank You Boss, for the advice to us the emerging artist❤

[@zealous_painting_decor]

Na so

[@theophilusmensah9230]

This is an advice to all upcoming artists in this country 😢

[@rooseveltaddo6402]

Yall keep following and streaming LALID’s songs, that guy is really dope and talented🙏🏽❤️

[@ja7football973]

Charley Fwgk

[@rooseveltaddo6402]

@@ja7football973 No bad energy for this side bro

[@eric_brown]

Kwesi Arthur inspired me to write music😭😭❤

[@AfroDicta490]

I think Jay Foley warned Kwesi Arthur when he got the global recognition

[@kmclacreme913]

When? That …?

[@LogossouAkuete]

Bro you so good your analysis is classic

[@hqpromotionsglobal]

Follow us for more

[@lexcopson]

I now understand why Yaw Tog didn’t want to sign with the Asakaa boys

[@preman_vyb]

Very smart guy 😂😂😂

[@muaz_tech89]

Dingo always doing the best 👏❤

[@Luwesbilly]

Errr Kwadwo you be Sheldon mpa big respect man keep it up with the great job ❤❤❤

[@richenii6418]

Arthurforever

[@RealDUDization]

I can safely say there was obvious malice in the contract. Why would we be in Ghana and the venue contract be in UK? Even if you cannot get a lawyer, there are loads of law students who can help you point out such obvious stuff.

[@apegraham9819]

I now understand why they say people are on the internet all day but we never learn. Frank Ocean’s case was all. Even the legendary Lil Wayne and Birdman contract issues. We simply don’t learn. It’s really sad

[@arabmoney554]

This how the big man's do oh dey take advantage of the upcoming guy's and take make money for themselves 😢

[@davidsimeon2094]

Bankai : Tensa Zangetsu🔥🔥🔥🔥🔥🔥🔥🔥.. .. Sheldon i dey love your Anime merch these days.

[@l_a_capone1366]

Bankai: senbonzakura kageyoshi

[@mugiwaraluffysama]

Bankai: Senbonzakura Kageyoshi 🔥🔥🔥

[@kwamegodfred909]

Bankai: Daiguren Hyōrinmaru

[@Manhimselfcj]

Bleach lovers chilling lowkey in the comment section 😂

[@lembeed6155]

bankai Hakka no Togame

[@samueldansoarthur6484]

What Ever Goes Around Comes Around Remember That We Live In A Very Small World.

[@Him-i5m]

BANKAI …. BLEACH nice drip

[@kayccyampadu4648]

Herh life hard ooo 😢. My condolences to Kwesi Arthur, we still dey your back

[@eddievinci4394]

Why he die?

[@kayccyampadu4648]

@@eddievinci4394 Naaa ein career wey die

[@Wingedcreatureproduction]

@@kayccyampadu4648 😂

[@Kofi419_]

​@@kayccyampadu4648oh 😂

[@beezyamanfu1748]

This is a breakdown No biasness 🙌🏿

[@philiprichter5928]

sheldonnnnnn abeg the shirt i love itttttttt awant some

[@drizzyh5005]

The Head Is Big For A Reason

[@Jkakabaa]

Thanks for bringing up the details Sheldon Studio! But have you realized we’re using by greed, selfishness and hatefulness to destroy our entertainment industry 🇬🇭. Why are we not learning after all other countries are making it big?

[@RandyBrako-ko2mw]

Oh Asem oo Glen Sho,be some simple dude bi nso ooo,I know um paa,Adey beg dem for come together and solve this in a simple way.

[@amgpunchez1156]

This why it is called the breakdown🔥🔥🔥

[@henrybrown1591]

Man Tulenkey day cook 🔥

[@amgpunchez1156]

dey*

[@joeybrown5542]

I know they will bounce back stronger,,KaySo has set up a new studio known as Cloud Audio.

[@wahidmustapha7736]

Kwesi Arthur once said "people I idolize wan hurt me, take me for a fool cause the boy be too funny"

[@mrcash1838]

Been waiting for your detailing😁

[@Joelalejo1]

KSS is on point

[@MrKwame-re8bn]

Now wey Dem see sey Kwesi Arthur is right

[@gandorcollins3767]

Can’t we have a KZbin channel with a good lawyer who will educate us on contracts, copyrights etc? If there’s any kindly share their handles.

[@kelvintakyi-bobi3155]

Since no handles have been shared at the time I am typing this, I will kindly ask you to search KZbin yourself 😅

[@AbdulbasitAlhadar-vx4um]

Kwesi Arthur please we love you bro🥺😫💔

[@TrickleMedia]

You should always read a document before you sign it. This is a lesson to be learnt and taught to all up coming artists.

[@princedarkwah8495]

"Every businessman is a wicked person" Kwadwo Sheldon 2024

[@VeryRareReacts]

Kwadwo sheldon create record label er You dey sound genuine

[@Youtubeboy247]

U no hear what he talk,every business man be wicked dey play

[@VeryRareReacts]

@@KZbinboy247 he just dey talk k3k3 If he be wicked like nobody go work give am

[@lucasapinya8832]

@@VeryRareReactsfunny😂

[@farmertrustfoundation]

You see Kojo Sheldon, am glad you have brought this out and in the process of making people know by your channel your promoting your channel and it’s good deeds but I think it’s time you go a step further. Branding and all is good you know.. but to actually mean something, you do need to give back something worthwhile to your audience. It’s obvious you’ve seen a problem and in seeing a problem I think you should try solve ‘em to actually proof your looking out for this your talents. It’s also obvious you looking out for this your first talents is part of your vision so, instead of just breaking the news and verbally cautioning, why don’t you bring or invite experts concerning this issue and then through interviews, educate these young ones. If you actually do this then I’ll actually believe your not actually like ground up and the rest of this big dawgs who just manipulate cos of ignorance. I hope youlld read this. 😐

[@thebreakdownwithsheldon]

There’s no sense in this write up! Zero sense .. try harder

[@JarzyWav]

I guess that’s the reason Kwesi Arthur stopped releasing alot of songs

[@richiehilson5301]

KSS is the biggest right now ❤❤❤

[@Youtubeboy247]

Please tell your editors to reduce the vignette

[@agyeimaxwell.]

Kwesi ♥️💎🎶

[@NanaAsante-yv3mi]

Tap Tap send demma money finish??? is brought to you by tap tap send 😂

[@diversegenes8107]

Bankai t-shirt be fire

[@EricaNkrumah-z7c]

Godfather you for add paradise

[@afuaholdbrook-smith5475]

I think I need to start a business of breaking down contracts for musician for a cool price,

[@googoiseverywhere]

You need to build a social media presence for others

[@KwakuOtengOwusu]

nice explanation,

[@MarkGraves-i7r]

Whiles Nigerians labels are elevating their artists and helping them reach their full potentials, The labels we have here in GH are busy ripping our artists....hmm its sad😥😥💔💔

[@Gucci_berg]

Imagine sheldon with dreads😂😂

[@sophieanderson5389]

If Ghanaians loved reading all these wouldn’t happen ! It serves them right 💯🤣🤣🤣

[@khobby_biz_]

Fr🤣🤣

[@samueldansoarthur6484]

You Were Not There So Don't Just Jump To Conclusion Okay.

[@utubehustler_gh]

“THE IS WHY…..” Charle who captioned this video? Oojoe ryt? He’s satisfied 😂😂 By now he do ein stomach like bass drum 😂😂😂

[@Nana_Esi416]

Less done two hours and it’s 2k plus views already 🎉🎉🎉We are gone Charley🌏🦅🌟

[@gabrielkharther1555]

For me, no matter how good we are to each other other, the moment you bring a deal that brings percentage, I dey take am serious because u strike percentage I know u mean business not friendship

[@hhis_addiction]

keep it up Dingo❤️‍🔥

[@Mentalmattersyou]

The artist own the copyright to the lyrics of the music and not the record label. The COPYRIGHT OF THE LAND (GHANA) SAYS THIS Section 1-Work eligible for copyright (1) An author, co-author or joint author of any of the following works is entitled to the copyright and protection afforded to that work under this Act (a) literary work, (b) artistic work, (c) musical work, (d) sound recording, (e) audio-visual work, (f) choreographic work, (g) derivative work, and (h) computer software or programmes. (2) Despite subsection (1), a work is not eligible for copyright unless (a) it is original in character, (b) it has been fixed in any definite medium of expression now known or later to be developed with the result that the work can either directly or with the aid of any machine or device be perceived, reproduced or otherwise communicated, and (c) it is (i) created by a citizen or a person who is ordinarily resident in the Republic, (ii) first published in the Republic and in the case of a work first published outside the Republic is subsequently published in the Republic within thirty days of its publication outside the Republic, or (iii) a work in respect of which the Republic has an obligation under an international treaty to grant protection. (3) The eligibility of a work for copyright is not affected by its artistic quality, the purpose of the author in creating it or by the manner or form of its expression. (4) For the purposes of this section a work is original if it is the product of the independent effort of the author. ir.parliament.gh/bitstream/handle/123456789/1785/COPYRIGHT%20ACT%2c%202005%20%28ACT%20690%29.pdf?sequence=1&isAllowed=y

[@JuxSayCarles]

This law you post only dey work if you be musiga member

[@akpestephen2773]

SHATTA WALE IS THE DEFINITION OF MUSIC BUSINESS......LEARN FROM THAT GUY AND MAKE YOUR MONIES SIMPLE ...

[@empiretvgh]

They cant replace it Arthur. Smple as abc

[@ohemaaboakye371]

This one de3 Blacko said it in his song "show me where the money dey, i just dey hustle for long ooh....."hmmm

[@Arapii_CIV]

The music industry is cruel 😢

[@andykaymusic8668]

Dingo is back 🥰🔥🔥🔥🔥

[@Aaron-prof]

Back to Back like pancake 😂😂

[@joeybrown5542]

I saw this coming cos the Glen guy be eye red, cos we shot ground up first show promo and I realised how the guy is.

[@VisitBolgatv]

Kwasi Arthur's journey need to be studied.🇬🇭♥️

[@shamorshamor7609]

Study what? What journey ?

[@VisitBolgatv]

@@shamorshamor7609 musical journey, the rise and the slow pace.

[@shamorshamor7609]

@@VisitBolgatv he stopped being humble after he blew up, and he disregarded what made us love him. Blacko is what Kwesi should have been

[@MinuteYouTuber]

@@shamorshamor7609stop talking nonsense. Till today Kwesi is still the same and stop comparing him to BLACKO

[@jaydenbrooks6855]

Sabi boi discovered lalid, introduced him to sikapa who even copped him a sneaker, now listen carefully in that very year that sabi boi discovered LALID he made sure he would be on several shows to perform mind you LALID didn’t even have a hit track back then but sabi boi pulled the strings to make it all happen and that december was awesome for LALID, long story short LALIDs brothers or whoever they are didn’t want LALID to roll with sabi anymore because they felt that sabi boi was taking advantage of LALID meanwhile he wasn’t !!!! I feel bad for the boy though cos LALID IS FUCKING TALENTED CHARLE !!! LOVE AND LIGHT TO BOTH SABI AND LALID PEACE ✌️

[@espoirx952]

w/o Kwesi Arthur there is no Ground Up and there will never be.

[@benjaminofori4776]

This guy is good More wins KS

[@umarsadiq1158]

How many years be the contract

[@RandyBrako-ko2mw]

Trenches babies, kimati,lalid,QV,and Albdullai Diop

[@ebenezerdonkor9564]

❤❤❤

[@semexdaniel45]

If u be artist u for know say the music something go fit be be blessing or curse,u for Dey gee

[@jeremy6472]

Homie Flee was a co-founder of Ground Up

[@KwameAmoah-i3l]

i need the shirt!!

[@nkrumahfaustina9335]

Yep! You need to sit one of them to know what's really going on in their camp

[@kingn3686]

🎉 0:22

[@PrinceCjayz]

To be honest man the artist for just move on or fight if support dey … if not just change everything and start afresh name looks 😎

[@abdulmusah5526]

My big man, please check the spelling ( This is why or The is why!? ) or it’s me who is not getting it right!?

[@kwabenamarcel9105]

It's correct bro. Read it well

[@kingsparks3299]

❤

[@earlkofi7466]

@groundUpChale I forget we can’t tag in the comment section 😒😒 like ago blast you paaa

[@emmanuelboafo7105]

Alot of boys didn't know this cuz you will never see glen any photoshoots and video shoots he doesn't even go the the shows that was why it was hard for people to even know the the person pumping money into ground up

[@KojoRicchy]

Pls i think there is an error as re guard to the title's the is why''

[@mensahsteven4140]

Let sarkodie come advice people on record labels. There are more into it that the public don’t know

[@egsie]

Anyone heard Tom McDonald's raps? he raps about those things

[@owu6u]

As a music producer, I do not believe in what the artistes are saying but I cannot also say it is entirely false. There are record label contract samples are available online, you can read some. I think you can find Def Jam contracts online and you are free to read what they entails. To be honest, since it is not hard to understand what is in a record label deal or contract, lots of artistes do not sign with record labels. Almighty Michael Jackson fought Sony Music Ltd back in the 90s and early 2000s so Sony will not have control of his work after he had passed and it cost him his reputation. Even Kanye West stood against the Grammys, Def Jam and Roc-A-Fella and went independent. Owning your masters is everything, if a contract will not favor you, you keep your masters. And I think it is time, people who are creatives, lay down their terms when signing a contract or deal with a label. It must not always be what the label can offer, there has to be a talk at the table and the artiste presents their offer and the label presents their offer as well. And they cut to the chase. That is what is normally supposed to happen. The industry has always been like that. And if I ever have to run a music label, which I will, then my terms and conditions will always apply. However, a label owning your masters carries along for a number of set years: I am not sure how many. After that, it is up to the label and the artiste to find what else to do with the masters. Only thing is, artiste these days live flashy lives and end up letting the label make more money to fund their habits which they cannot afford and in turn it increases the time their masters (the proprietary of their song or work) stays with the label. If your masters will be with a label for say ten years and you serve, living in your means and you get your masters? You are free to do what you want with it. But our artistes will live large as if the world will end today and then accumulate lots of debt, which they cannot pay off but then relapse to letting their masters do the talking and keeping the royalties with the label in exchange for a few pleasantries. There is a lot of in-betweens when it comes to music, just putting your work out there is not enough. If you can afford independency, go for it, it is the best. That is what Sarkodie has done with Sarkcess Music and it has helped him till date. Now say, when Sarkcess or any label signs an artiste will they not do their best to keep their business running by increasing what they get from the masters of an artiste signed to them? They will want to stay in business. They will invest in an artiste via studio sessions, song writing, beat production, online marketing, online posting, promotion, etc. and they will have to pay for all of these on behalf of the artiste or refund the artiste's money if they (the artiste) paid it themselves. Hence after all this investment, they will want to not just make their money back, they will want to make, if possible, a double, a triple or whatever percentage on that initial investment. And they will want to make it for as long as they can. This is something every artiste or creative or business person venturing into music should know and understand. So on the ground up boys, if they failed to know these, then it is not the labels fault. It is entirely their fault.

[@kenhendrix1011]

Business is Business..u gotta play smart n be vigilant wen contract is placed b4 u ...shine ur eye

[@OPStudiosOnline]

Twitch be one dope artist chaley

[@ABREWAMAFIA_NANA_BOAKYE_TV]

Happy everyday bi my favorite track

[@tenkler2g2]

Reason why Strongman should always be grateful to Sarkodie, imagine Sarkodie decided to owe all masters of Strongman 🤔🤔🤔

[@RonnyEpps]

I feel very sorry for Lalid and co.😢

[@sadmanoctober]

Ground is fucked up

[@Allaboutyouth123]

🙏

[@khfieyecee]

👋👋👌

[@ardentangelina7495]

Big Ups to Don Dingo👊🏻