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Invented at a small restaurant in Southwest China’s Guizhou province, legendary Chinese chili sauce Laoganma is a staple in almost everyone’s kitchen. And even if you’ve never tasted it, chances are you’ve seen it being referenced in countless memes on the internet. Its founder Tao Hubai, dubbed the “hottest woman” in China, has become a billionaire with her condiment empire. So how has her recipe enchanted food lovers around the world?