TikTok's Insane Water Drama

[@rainbowditto9033]

Why does the ceo bust out an anime villain monologue in response to a single criticism. All hes done is make himself look like an insecure weirdo. Absolutely baffling

[@Kiba_a.z]

according to the little knowledge he had about water, maybe he was really selling a scam product. 🤷‍♂

[@GuntWastelander]

Nepo babies lack basic humanity, that’s why

[@Caelinus]

My theory about why he did not realize it would make him look like an insecure weirdo is because he is an insecure weirdo.

[@lorielovesbooks7315]

Villians going to villain

[@ferretappreciator]

Maybe because he's an insecure weirdo who also happened to have his parent's resources

[@carolinemrdn3137]

I love this water sommolier guy so much, he just wants us all to stop getting scammed by repurposed free tap water lmfao gotta respect the hating game

[@mothboy420]

exactlyy he's so real

[@JubbysDragons]

I also love him!

[@hangryhufflepuff9530]

he's so happy to just chat about water i love him

[@gracel2mart]

I’m genuinely kinda sad when I encounter people making fun of him, bc I GET IT, not to his degree of expertise, but I GET IT! Water has different flavors! Packaging and what electrolytes a company uses! Even tap water tastes different based on location! I have a friend that only drinks water from her house’s well system, so she would bring gallons of it to uni and visit home for a weekend when she ran out!

[@mightymeatymech]

@@gracel2mart that's so cool, idk why but it is ?? (the roommate story) like having your own well is a flex, first of all. and then only drinking from it? what a flex. i hope she's doing well

[@MashaRistova]

The Dylan kid is DEFINITELY a spoiled nepo baby that created his crappy water company with daddy’s money

[@samb3209]

when he said he met with a CEO of a big company, he outed himself as a nepo baby so blatantly 😂

[@elliotgrant2080]

​@@samb3209 right like "met with" did you mean "had a chat at my parents mansion house party"

[@near4316]

​@@samb3209 "met the ceo" is code for "had a chat with dad over dinner"

[@mightymeatymech]

@@samb3209 great minds think alike

[@zhitchcresttail3387]

I'm glad I wasn't alone in thinking that. It's also why I think he confidently posted that video; he's never had any real criticism in his life, so he assumed everyone would take his side.

[@Theoreticallly]

I genuinely love this martin water guy, some people make fun of him but the more u listen the more u realise how right he is LMAO

[@h00dles33]

Martin is a legend

[@catboy5233]

Fr, all Martin wants is for people to have access not only to clean water, but also water that is actively good for you and an enjoyable flavor

[@Caelinus]

Seriously. People who become niche experts are not only extremely helpful, as the stuff they know about is usually not common knowledge, but they are so much fun to talk and listen to. I know next to nothing about most niche things, so hearing passionate people talk about them always results in me learning stuff. Reality has so much texture, and so much of it just blasts past us. People like him, or this guy I knew who loved rural road planning, are gifts to society.

[@MilesToGoGo]

I know right Martin’s cool as hell. I love when people are super knowledgeable about a niche thing, plus he’s not trying to sell anything or scam anyone. That CEO seems like a spoiled rich kid who got loan from his dad to start his company lol

[@Prof_Z_PhD]

How right is he when he claims a dented can is a bad product design though? The can being damaged has nothing to do with product design. It's weird because he clearly had other reasons to criticize the product so making up a weird criticism about it not being able to stay up-right when damaged is counterproductive and weird

[@GhOstD4ddy]

“I spoke with a former CEO” = “My Daddy”

[@kmhkennedy]

Yeah that sentence should have continued “then I realized CEOs are morons who know nothing, so I went and asked actual experts and followed their advice. Then my dad grounded me because I didn’t listen to him.”

[@milkteamachine]

Martin is genuinely cool as hell, just a German guy who loves water. He doesn't shill weird overpriced products, just tells you what's good and what isn't. Of course these gimmicky brands hate him.

[@thecolourfulpill]

And he liked Liquid Death, so he clearly isn't against some gimmicks... If the water tastes nice.

[@jacobkalbfleisch5431]

Liquid death IS expensive, but honestly it would be ridiculous to think of sourced mineral water as anything other than a luxury, plus it's good and I tried the convinced melon flavor recently and it goes hard.

[@Amsysysy]

we Germans love water

[@ames-inthe-grass]

@@jacobkalbfleisch5431the lime flavour is also fire imo

[@notapplicable6985]

​@@thecolourfulpillpart of the liquid death 'gimmick' serves a purpose. Since there can be a lot of social pressure to drink in situations

[@meh9334]

When will founders of companies learn that having beef with people, especially people in their niche, is a bad idea ?

[@CallofFreaky]

Especially people that know a lot more than you

[@meh9334]

@@CallofFreaky fr 😭

[@GuntWastelander]

Never, because they’re all nepotism babies who have no real world experience and have never had to struggle

[@sharkedforlife4075]

this guy basically came off like an idiot that doesn't know anything about his own product and is mad someone pointed out flaws because he might have a harder time making money off the consumers he's fleecing

[@Spencer-wc6ew]

I only know that company exists now because of this beef. It does get them brand recognition

[@dboone7670]

"Water is and always will be H2O" Someone explain to this man what a solvent is and why water is considered the universal solvent.

[@noodlesofoodles]

all i could think was “then what is salt water?”

[@gooeydude574]

@@noodlesofoodlesyeah and what about dirty water?

[@kinnoyu8448]

Isn't there a whole thing about fluoride being in our tap water? Tap water is FULL of different chemicals! If you tried to fill a fish tank with straight tap water you'd kill your fish, because there are different chemicals added to tap water that makes it different than water needed for a fish tank. Like how can you own a water company and not know anything about water chemistry. Edit: yeah I get H2O is a chemical, thanks sherlock. Also never implied chemicals were bad, dunno why people are reading it this way lol

[@TamanduaGirl]

Someone suggest he drink from a toilet bowl. I'm sure he'll change his mind quick at all water being pure h2o.

[@trippingthelight]

I mean if you have to qualify anything that is more than just h20 with a word before "water" you could argue then it's not really water. adding anything to h20 ceases to make it pure water. even just adding another oxygen molecule and you no longer have water, you have hydronium.

[@curiouslyimogen.7733]

im autistic and one of my sensory quirks is that im very particular about the way water tastes so i fucking LOVE martin. I'm like FINALLY someone who gets it

[@hellohaveagoodday]

ME TOO!! I'm the same because i only drink water and it makes me SO happy to know that other people taste it the same way i do.

[@lrizzard]

same! some brands I just cant drink without wincing. im sure his reviews are very valuable to many people like us

[@fortywolves]

It's so crazy to me when people say that water doesn't have a taste! Sure, the taste can be influenced by what you've been drinking, or your mouth ph or other factors, but OF COURSE water has a taste. Even distilled water has a taste of the container it's being shipped in usually. We all have favorites, I actually even really like my local tap water, but a water sommelier makes a lot of sense in this world of infinite still and bubbly variations.

[@kwarra-an]

​@@fortywolvesmy local tap water is genuinely my second favourite water, second only to the spring water from the Drakensberg. I always bring some back when I visit.

[@elipgoan]

​@fortywolves for me distilled water has a much stronger taste than tap water, it's quite nice

[@DankrumStar]

The fact this is isn’t even the first water drama on TikTok

[@noodlesofoodles]

i remember the “water” drama where there was a trend of putting whatever sugary syrups or flavors into your water and still just calling it water lol

[@shanel4294]

I thought it thought was about the syrup people

[@JubbysDragons]

​@noodlesofoodles they call it "WaterTok" and it's still living in the darker corners

[@tamaglitchy]

look whatever came before this is water under the bridge

[@someonewho]

Watergate….

[@lemonscentedchipmunk6451]

The CEOs video genuinely made me uncomfortable, while simultaneously being effing hilarious. Hes so aggressive. Like, who did he think this would get on his side?

[@Bubaiel]

I was literally slowly holding my phone away from me as if I was backing away from him 😭

[@MeeraReads]

And why do we have to look up his nose 😭😂

[@catbox1677]

As an autistic person, I have such a hard time drinking water bc of the flavor. There is a smell to some waters, as well, and it can make me unwilling to drink it. Having other people come out of the woodwork to agree that waters have different flavors, even to the point that some are undrinkable (i literally do not drink water from restaurants bc I've never had a water that I could actually drink there) is refreshing. I've been told by Neurotypicals all my life that water is flavorless and that I made a big deal abt nothing (doesn't help that we live in a city with the best quality tap water and I can't even drink that). Having someone come out and make a whole niche where he describes the different flavors and smells of water (including how the container adds to that flavor!!) is genuinely so useful and makes me feel seen.

[@GogiRegion]

The container is a big one. People used to not believe me that the material mattered until they tried my aluminum solo cups (which give that cold can feel and taste to anything). I’ve heard rumors that Mexican CocaCola doesn’t even use cane sugar anymore and the only difference is the glass bottle, and I’d believe that because glass bottles just seem to make things taste better than plastic.

[@HPFireYT]

Water definitely has taste and it’s why I didn’t like drinking it as a kid. Some water just tastes bad!

[@reaganjaegan]

I have a working theory that maybe certain people have extra sensitivity to minute tastes, to many people, including myself, water doesn't really have a taste. However, people like yourself may have some super taste buds that can detect something that we can't.

[@stupidone248]

when my mom had moved last year, i went to visit a few times and drinking the water was always a struggle. it has a sweet aftertaste and i just couldnt stand it 😭 ive gotten a lot more ok with it over time, but it was really difficult to get used to

[@aff77141]

Concerned about the restaurants in your area that the water is unbearable 😥

[@ysodora8030]

Imagine owning a whole ass water company and not knowing that the water we drink is NEVER pure H2O. Like the reason we all don’t drink distilled water(pure H2O), is because it’s bad for us. Water needs to have some other minerals dissolved into it to properly hydrate us. Distilled water actually absorbs the minerals that are naturally in our systems and pulls them out of our system.

[@mel0dicHarp]

Also distilled water tastes bad

[@Rose_Castle]

They probably think that we breathe pure oxygen too. And that doing so would be... safe.

[@demetriam2408]

Distilled water literally kills your cells. It is actually illegal to sell as drinking water in many places because it's hypertonic, and while it won't effect you in small amounts, drinking it regularly explodes your cells and you will die.

[@SnoFitzroy]

@@mel0dicHarp No it doesn't. Distilled water doesn't taste like anything. For every instance of drinking water, the thing you're tasting is what's in the water. 100% pure water has no flavor. IT has no smell and does not chemically interact with your taste buds.

[@kellylyons1038]

​@@SnoFitzroy It does taste bad because we are used to water having that taste of minerals. Also it usually absorbs the taste of the plastic jugs most people buy it in.

[@arcaneprogrammer2623]

I will say, liquid death is pretty cool because it allows people who are recovering from alcoholism/want to stay sober from the constant comments of "why are you not drinking?!". It helps a bunch bc it's a bit overwhelming to have people ask all the time about why you're not drinking.

[@huskylluvr]

Fr. I feel like drinking from a can that straight up says "Not Beer" makes that goal harder.

[@tape-6]

yeah liquid death cans are essentially the herbal cigarettes of alcohol. Drinking is as much a social function as it is anything else, especially in the band/music venue circles that liquid death mostly promotes in. For people in those circles who dont drink or cant drink, its genuinely helpful. The problem is, you really dont need more than one brand since its literally just water in a beer can like. what are you even gonna sell? Without the core function its just a worse way to drink water

[@tape-6]

​@huskylluvr wait i commented before watching the video is it really straight up called not beer? and that logo is so hideous

[@arcaneprogrammer2623]

@@huskylluvr Right! It's like inviting questions rather than removing the social stigma

[@arcaneprogrammer2623]

@@tape-6 and the Not Beer can is just so ugly lol I genuinely love the liquid death aesthetics

[@wesshiflet2214]

“10 years ago, no one would have thought we needed an ‘expert’ to tell us how water tastes” -guy whose entire company would have no market 10 years ago

[@thehousecat93]

Liquid Death is probably about that old, at least. It would have been pretty much exclusive to podcast bros and recovering alcoholics back then. Very different scene but the market existed.

[@ayajade6683]

​@@thehousecat932017 so close but not quite a decade for liquid death and it was super popular in goth clubs/ music festivals before it got to where it currently is

[@SnoFitzroy]

@@thehousecat93 Just googled it: Liquid Death was founded in 2017. There was absolutely a market for it 10-ISH years ago, however OP is still right in that _Not Beer's marketing_ would have had no place that long ago

[@rabbit9905]

--guy who was 10 years old 10 years ago

[@adrianrocabado5040]

​@@thehousecat93huh??? Liquid death was founded in 2018, which mid comment I'm realizing is not that far from 10 years but still, 2018 and 2014 were very different.

[@ginger_nspice]

I hate the scam of cardboard/plastic packaging being marketed as "sustainable" even though they cannot be recycled throughout most of the US.

[@uribove]

Europe actually does tho?! For as long as I've lived if not longer (28 years)... So it's a US problem 🤣🤣🤣🤣🤣

[@uribove]

I suggest googling Tetra Pak recycling Europe 🤷🏼‍♂️🤷🏼‍♂️🤷🏼‍♂️

[@iamjustkiwi]

​@@uribove most of the reason i assume it's not done here in the US is that its a net financial loss to recycle plastic since it loses quality each time it's melted down, so it cant be resold at a profit unlike steel or aluminum.

[@strobo308]

@@uribove I guess that's why they said "most of the US" lol

[@uribove]

@@iamjustkiwi tetra paks are not plastic, well not only plastic. They have a VERY thin layer of plastic but most of it is paper... So both OG comment and the water sommelier are wrong...

[@tubthungusbychumbungus]

"it's just water, it's not that deep" THEN WHY SHOULD ANYONE BUY YOURS, so obvious that blud doesn't care and actually thinks this whole thing is dumb, he's just in it for the money

[@heylookitsselena888]

In case you haven’t noticed, I hustle. I’m a hustler. I don't fit in. And I don't want to fit in. Have you ever seen me without this stupid hat on? That's hustling.

[@kettlecorn2197]

In case you haven’t noticed, I’m business. Im business. I don’t fit in. And I don’t want to fit in. Have you ever seen me without this stupid business? That’s business

[@fairpoet]

You win the comment section. 💀

[@nikkosanart]

In case you haven’t noticed, I drink tap water. I am tap water. I don’t drink beer and I don’t want to drink beer. Have you ever seen me without this stupid not beer can? That’s tap water.

[@HeathenDivine]

Imagine writing and delivering a villain monologue because some goofy guy on tiktok didn't like your overpriced canned water

[@kassemir]

It is so bizarre that CEOs making response videos to reviews is a thing now. Because, it will never be a good look. The power balance is off. Just ignore the bad reviews and move on, or, even better, listen to them and improve your product. Making a video response is literally the social media equivalent of the Streisand effect.

[@izabelasiczek3547]

Exactly !

[@WottleAround]

Exactly i would have never heard about this if the ceo didn't respond.

[@snkybrki]

Honestly, I could dig it if the CEO was like "thank you for bringing [criticism] to our attention. R&D's working on a solution as we speak, we're thinking of [solution]. Any thoughts?" But trying to dunk on a water reviewer for having an unnecessary job is not only stupid, but also kinda hypocritical. You sell fancy water, mate. Poor quality fancy water, at that. Don't get on this dude's rear for having a weird job.

[@soogymoogi]

If the CEO or whoever is humble and/or accepting of criticism, or there's a legitimate misconception I don't mind, but CEOs trying to dunk on people is so ridiculous and makes them look like Elon Musk which is not a good look

[@phoenixgirl70]

I think he wants the attention as free advertising to his fellow “hustler bros” so people will buy it to try it themselves. But he is pissed he’s been exposed for just putting tap water in a can. Wow, his a-hole personality just radiates from the screen! He thinks he’s this 😎 but is actually this🤮.

[@tuckerroyal7656]

Not beer is so silicon valley coded, it's just a rebranded worse version of an existing product

[@jchamp00]

Imagine not knowing that water has additives and minerals in them

[@chilibeer3912]

While owning a water company. Dissolved minerals have a huge impact on taste and even how it impacts things like baking and beer brewing.

[@GogiRegion]

@@chilibeer3912He brought up wine, but completely missed that beer and spirit makers are super particular about their water sources.

[@sourgreendolly7685]

@@GogiRegionHe said it himself - he's a hustler. He's just in it for money.

[@chilibeer3912]

@@sourgreendolly7685 I went to the website and it really matches his energy.

[@JasminMiettunen]

Imagine putting additives in your own water brand and not realising it affects the taste 💀

[@androgynousenby]

The CEO sounds like a combination of an AI voice, Dhar Mann, and the "Number 15" guy 😭

[@SkiddlyBink]

number fifteen: burger king foot water

[@tipsea4862]

kinda sounds like ai/ lifeless josh hutcherson

[@tubthungusbychumbungus]

He also couldn't realise that "water sommelier" is just a funny tongue in cheek name for a tiktok channel, something like ummn idk, "not beer" ?????

[@helena3474]

Nah we have several water sommeliers in germany, apparently it is a real job over here

[@tubthungusbychumbungus]

@@helena3474 damn really??? I guess I respect them for making a living out of that

[@gh0stcup]

He has a genuine qualification for this, and a special visa to do his work in America as he's one of few in the world.

[@ViviSectia]

It feels like the CEO just thinks of it as a novelty product instead of something you would actually drink.

[@hennaoctopus]

He wants customers who go "heheh funny can" and dont think about the product too much

[@yourcutejeans6359]

WHERES THE FUCKING PENCIL DRAMA EVIL PINELY?????? just waiting for a day when I can see a pencil being drawn on that DAMN cardboard

[@Theoreticallly]

he said at 100k

[@solosagara6940]

@@stickibug 😱😱😱

[@kaykat111]

i'm about to start a pencil company, start a silly lil issue just so we can all fuck around & find out together 😂 if you see some pencil drama make sure to INTERACTTTTT

[@funlover163]

That's why he's evil lol

[@dbagette]

@@kaykat111 this will be the Evil Pinely's Evil Pencil Conspiracy arc #LETSGO

[@Steeldragon493]

Bro just torpedoed his whole business

[@lemonscentedchipmunk6451]

Yea and for what? Some guy saying he doesn't like it? Considering he said he talked to the CEO of a water company, he probably comes from money so this was just baby's first company

[@mollyapteros]

I get the vibe that he comes from money so this probably won't hurt much. Daddy will buy him a new company.

[@humancallednorah5648]

Fr, I looked at his twitter and he announced he’s shutting down not beer💀

[@GogiRegion]

I like how he brings up wine sommelier as an example of why water doesn’t need a sommelier, but if you ask a SPIRIT sommelier, they would tell you that the water makes a huge difference. In fact, with vodkas, it is not uncommon for multiple brands to have the same distillate, but wildly different water sources, making the water the decider of flavor. Whiskey also tends to show terroir from the water source (Islay’s acidic and earthy tasting water being an extreme example).

[@averagefsherman]

Water, pens, bags, small crockery. Anything but pencils I see...

[@dizzylilthing]

I am so passionate about water. The water sommelier has helped legitimize my tastes as well as normalized what used to be more niche ideas about the content of your water. I haven't had a single person ask me what I'm doing when I take out every single bottle of water at the store and read their labels since he has started posting

[@khaleesiknope]

I straight up love Liquid Death, the flavored sparkling waters are some of the best on the market, and their advertising is some of the funniest stuff I've seen in a long time.

[@khaleesiknope]

Name another water brand that has made THREE albums of their hate comments made into music

[@SuperSuperSpork]

Same, it's helped me kick soda, I love it

[@guidedexplosiveprojectileg9943]

I do not like it, espically the water melon flavour.

[@MilesToGoGo]

Yes they’re plain sparkling water is incredible and I love the iced teas they have now too

[@flygirl6048]

Yes! I'm a staunch no-sparking-water person... Except LD. It has just a little sugar so it doesn't taste like nothing, the flavors (except for watermelon) are actually really nice, and I'm a fan of the packaging. The big cans are really nice for when I need to satiate myself. Awesome branding. The Armless Palmer slaps too

[@Alex-cw3rz]

10:19 he's not even correct tap water and most bottled water uses mutiple compounds, such as Fluoride and others, reason in certain places you have to descale a kettle due to limestone and that is natural etc.

[@nicklafleur7620]

Completely pure h2o tastes incredibly stale. Dasani is purified tap water with minerals added back in just to cover up that stale taste, and if you've ever tasted Dasani, clearly it needs more minerals

[@ajlorentz]

@@nicklafleur7620I’ve tasted really pure water (I was working on a bio lab) and it’s just not as “refreshing.” It tastes like it’s be sitting on a shelf for years so you’re so right

[@GogiRegion]

@@ajlorentzDistilled water is basically just water and uncharged dust particles that the water condensed off of.

[@ajlorentz]

@@GogiRegion oh I know. I’ve actually done that. It’s just that this water was made to be Ph 7 exactly and that was why I was curious

[@haleyh3242]

Martin is the man! He got me drinking spring water instead of ultra'filtered crap with no minerals

[@lemonscentedchipmunk6451]

Literally same. My mom and I stopped buying purified water and only get spring now

[@Kiba_a.z]

please don't drink demineralised water, our bodies need the electrolytes to properly absorb it

[@Minali-zm3ik]

@@lemonscentedchipmunk6451I’m drinking purified water rn 😔

[@patricksinger357]

Baby-faced Not Beer guy is giving serious nepo baby vibes. I mean, i don't know him from Adam, but he strikes me as some kid with family money and connections who decided to become an "entrepreneur" in a field he knows nothing about.

[@JasminMiettunen]

The fact he spoke to a former CEO definitely supports this theory

[@littleprettyfairy]

if someone makes a negative review of something i never heard of, sometimes i still buy it because it still interests me in some way. hearing their review made me aware of it. but when companies and ceos act all offended and they fight back, that automatically makes me not wanna buy it. like why cant they just shut up bc even bad reviews get people purchasing their product. these people are such a turn off 😭

[@IDrinkPetFish]

Y is the not beer guy an entire canned sparkling water villain

[@monochromicornthetuna4256]

He gives off O’Hares Air vibes

[@gaIIowsCaIibrator]

​@@monochromicornthetuna4256 mans a whole ace attorney villain

[@ItsJustValHere]

@@gaIIowsCaIibratorI can see it. He would crush a not beer can and water would fall out of his mouth when Martin objects lmao

[@assuna1932]

Soon to be recycling professional here. Yes, those drink cartons consist of different linings and yes they can be recycled. There are generally two types, both are made with paper and Polyethylen (plastic) and one has an extra layer of aluminum. The paper can be seperated and recyled as toilet paper for example and the aluminum is used as bauxite replacement. My exam is in 6 days with me luck :(

[@Nataniahuahu]

Ok I will with yo luck 😸👍

[@assuna1932]

@@Nataniahuahu Lmao the typo. Thank you 😆

[@imogenx9145]

You're gonna nail it! 🍀

[@maki55556]

good luck!!!

[@Th3timelord]

Good luck :D

[@vintageshed965]

Dude never heard of water hardness, the hard water literally tastes like shit.

[@ghoulishtoad]

Not to mention it literally makes ur skin and hair feel different when u shower with it

[@MarcosAgustín-r1e]

His grandfather was the CEO of a bank, his parents founded a skin care company that sold for $100 million.. this guy apparently also co-founded a snack company called Brami where he's the Head of Marketing, which is ironic seeing this tiktok.

[@perimatraee]

nick and danny did an interview with this guy and he had them try a bunch of different waters. he’s a really cool guy

[@Kiba_a.z]

Imagine saying the taste of water doesn't depend on the source, where as the minerals dissolved in it change from place to place.

[@sortagoth]

i don't have brand loyalty but liquid death showed up to lollapalooza with a fucking tiny goth mansion giving out free water so i have sold my soul to one brand i'll fight for liquid death's honor

[@modelmajorpita]

The water sommelier guy seems ridiculous at first but he's actually great, he calls out all sorts of scam brands that charge premium prices for tap water.

[@Ia_catI]

I actually knew the water sommelier guy before this. He is kinda famous in germany and actually really informative. Also other guy should go back to school and actually listen in chemistry class

[@RPGLover87]

The water CEO is just showing how bad he is at his job. "Water doesn't have a flavour, it's the same chemical compound..." yeah, even if that were the case that it doesn't have a flavour you still MADE IT TASTE BAD! That just shows how incompetent he is.

[@Eggthedreg]

As someone whos dad works with water, and was a treatment officer in water plants, water tasters are like, REALLY important. They get trained on water tasting like that guy does, because sometimes its a good way to tell if there is too much of a certain chemical in the water. Chlorine is usually the biggest culprit for weird tasting water.

[@Doub1eSpark]

As someone who drinks a ton of water and is very sensitive to certain textures, temperatures, etc... there's totally a taste to water. The water from the well tastes very different to me depending on whether it rained recently or not, to the point where I fill up my containers right before a storm to avoid the heavier taste. Water is not just water if you haven't numbed yourself to it with flavoring.

[@clickbait0351]

I do gcse chemistry which by itself is not that impressive, every teen in England does that. HOWEVER one thing our teacher said in a passing comment (she’s both a biology and a chemistry teacher) DO NOT DRINK PURE / DISTILLED WATER at least not copious amounts. Because fun fact we are not plants, our cells do not have cell walls, they can burst and if pure H20 enters our system they will diffuse into our blood cells by osmosis (because the red blood cells are more concentrated that outside the cells creating a steep concentration gradient) in amounts our cells cannot handle and our cells our burst and say it with me now that’s not good! Learning is fun (yes you can count this as chemistry and biology revision )

[@Emma-zc5jm]

It actually takes effort to come off as more annoying than a guy who calls himself a "water sommelier". Like that Not Beer ceo should make a Masterclass on How to Be Unlikable

[@Emma-zc5jm]

@@stickibug unfortunately he'd fail out I don't think evil or good pinely is capable of being unlikable

[@mothboy420]

be nice to Martin pls 😭

[@Emma-zc5jm]

@@mothboy420 sorry this wasn't a dig at Martin himself, he's great!! Just at the concept of a water sommelier in general!

[@catbox1677]

@@Emma-zc5jm as an autistic person, I enjoy water sommelier bc water does have different flavors, mouth feeling, and smells. Neurotypicals don't often experience these, so it was isolating growing up with ppl constantly telling me that "water is water" and not acknowledging that some water is undrinkable-even if it is safe, the flavor is disgusting. I hope water sommelier type jobs become more common- seemingly useless reviews for things most ppl don't realize that others need

[@Emma-zc5jm]

@@catbox1677 I appreciate you but also it's not that deep

[@mothboy420]

I've genuinely been so invested in Martin's life ever since the Nickisnotgreen + Danny Gonzalez video about him

[@LauraLily]

The CEO of not beer is terrifying, I felt threatened just watching his response 😭

[@heartsforbrenda]

Right I feel like he would stab me

[@Macephtopheles]

Good to see that the CEO of a company producing water for people is out in public stating that chemically water is always water no matter what is added to it, basically. He should definitely get his face as close as he can to water and observe the reaction of sodium hydride being put into it. Won't be so much an eye opening experience but more *"ARGGH! I'VE MELTED MY SODDING RETINAS!"* and it'd be his best video yet.

[@starsINSPACE]

I rather us have multiple canned water brands rather than all these plastic water bootle brands because aluminum cans may be recycled over and over again. Plastic water bottles are luck if they get recycled once.

[@princekyun]

100% agree. unfortunately plastic is ever so slightly more expensive to mass produce than aluminum afaik so big capitalist ceo clowns continue to use plastic...

[@surpiep]

In Germany all plastic bottles getting recycled. You pay a 25 cent deposit per bottle, bring them back empty to any supermarket and you get your deposit back. Its also on glass bottles and soda and beer cans too. Its not amazing for the environment since its getting reused / recycled but there is also so much less trash in the streets in comparison to other countries. I wish more countries would do this.

[@starsINSPACE]

@@surpiep of course I appreciate making recycling more easy for the consumer but aluminum cans are always going to be more reusable since plastic water bottles cannot be recycled into a new water bottle unlike a aluminum can which can basically become a new can infinity times ♾️. Plastic material degrades when we recycle it so the plastic ends up being used for a product that has even less of a chance to be able to be recycled. Even if you get a few ♻️ out of the plastic (which rarely happens for the type of plastic in water bottles), it will just end up as micro plastic in the ocean pretty soon, unfortunately.

[@kezia8027]

I've got to admit, my *immediate* reaction was wtf a water sommelier? Who needs that? But then I watched the rest of the video and I realized it wasn't anywhere near as shallow as "water sommelier" led me to believe. Honestly I don't really think we need a water sommelier, but I also don't think we need hundreds of canned water companies. But water companies have been normalized, so at least as long as there are these kind of water companies, then by all means, criticize their product! Not to mention all of this ignores the fact that the guy is also an advocate and using his platform to spread awareness so like, instantly he's actually doing something beneficial for people, and providing a service, and instantly the CEO doesn't have a leg to stand on lmao

[@kenyaillianart4346]

Yeah, dude just wants water consumers to be informed about what they’re buying.

[@gaIIowsCaIibrator]

​@kenyaillianart4346 i respect this guy as a water enjoyer.

[@noodlesofoodles]

“water will always be water, the compound never changes” ok so is salt water not water? or is all water salt water if it has electrolytes?

[@ClownTown]

believing that water is a dumb thing to care about is a huge red flag for the ceo of a water company. like go off king, insult the very group you're trying to market to

[@Chaos_God_of_Fate]

There is a difference in water flavors, it has a lot to do with minerals, PH levels and where it came from. Water is my favorite drink, love me some fresh ice water! I'm not too picky about water but I do notice the differences, especially when it comes to bottled water.

[@DPadGamer]

I genuinely really enjoyed the water sommelier video. No matter what the product I always appreciate a reviewer who is thorough and sincere. Edit: wow the Not Beer founder came off as real childish. If you sell something, then it matters whether or not your product is good.

[@NosebleeddeGroselha]

"Water is just H2O, it's the same everywhere, it makes no difference" I can't even begin to describe how terrifying that sounds. If you start a water company and you think you're selling pure H2O to people I'll assume there could be battery solution in your cans and you wouldn't know

[@jofawkes]

I like Martin, he just loves water, and he does actually good work too! His credentials are actually super interesting! That CEO is real weird, and Martin has been around a while, CEO should have done a little research.... EDIT: LMAO Pinely is 100% correct, that is a really dumb CEO move, to admit you don't actually gaf about water, the product you are selling!!

[@princekyun]

oh my good fuckin lord dude, as soon as the ceo came on screen and started talking it almost felt like a jumpscare. he talks so slowly and so deliberately and stares with dead eyes, unwavering, deep into my soul. this man would misgender me and tell me pronouns dont even exist and then ask me on a date. terrifying.

[@lemonsmug]

He has the vibes of the kind of person who would intentionally misgender a cis person tbh

[@soymilkman]

😭 😭 real why is this a common experience

[@Bubaiel]

BAHAHAHAHA 😭

[@ladyinsect6444]

Actually slippery social climbers would cater to your insecurities in a heartbeat. 🤐 scientists though…. They tell it like it is.

[@rubybonsparkletits2323]

Lol wth even is this delusional comment

[@eveningbats]

Gonna send that monologue to everyone in Flint Michigan who got lead poisoning

[@yourfavdarkdisaster]

dylan gives off MAJOR frat bro energy 💀

[@justine8387]

It gives off frat bro shouting "you can't arrest me I am a lawyer" after hitting the security guard at a night club.

[@kiyawilson3520]

Liquid Death is drank by a lot of recovering alcoholics so they dont feel as pressured in a social situation. It still gives some of the feeling of drinking an alcoholic beverage without any of the risk. :)

[@CC-qx7hk]

Ive never seen a villain use a script for their monologue. 0/10, Al Qeda didn't even use scripts come on man. Also calling himself a hustler is WILD. If someone is calling themselves a hustler, they're in it solely for the money and should not be trusted esp in the food business. No love for their product quality or care for QA. While everyone is in it for the money, at least some folks have pride in their creations and company. Fight me you son of a bitch sparkling water #1. Dont make me write a script and read it very obviously at you ❤

[@sharkedforlife4075]

exactly! he just admitted that he doesn't give a fuck about the quality, only that he makes money off it

[@akemi_0]

this actually looks like something that can be used as a plot for a South Park episode lmao

[@GrandLugmos]

Oh shit a video on a community i'm actually part of. I feep like i can give some feedback for once! Martin, although he may come off as pompous as "holier than thou", is actually a really chill dude. Tries to educate on how water isn't a monolith and everywhere is different, invites celebraties to try special waters, even sent the KZbinr Nickisnotgreen a package of expensive waters to try, and gave him instructions on how to best enjoy them. Living in a town like i do, i wish we had more people like him who care about the intricacies of water. I can't drink the water not just due to the awful taste, but the sheer lack of safety in it. I've had to pick up a filter pitcher just to make it serviceable.

[@-user_redacted-]

Not Beer seems like what a high school student would make as a can label for a school video project.

[@Sam-mx6yh]

If all water is the same, how does he justify charging twice as much money than liquid death??

[@ccb36]

The evolution of this channel into a "tea" channel that covers only obscure, niche, odd internet drama is something I did not expect but am enjoying immensely

[@KwazyKats]

I really appreciate how Martin is trying so hard to inform the nepo-baby, and he is just being a jerk the whole time.

[@CainXVII]

Fun fact, tetrapak was first invented in Sweden by Ruben Rausing and shaped like a tetraeder. They can in fact be recycled! They are pretty much just dissolved in water so the paper loosens from the plastic. It's just the machinery is expensive so if companies don't have to they don't. In Sweden we do recycle them and the companies that use them have to pay to have them recycled (as with all packaging).

[@KoboldAdvocate]

Imagine owning a water company but still being that salty.

[@catfoodcompany]

Growing up I lived in Oregon, and when I used to visit family in Illinois I would complain about the taste of their water so passionately that I even claimed it made me throw up. I was about 8 years old and even I knew that different waters have different tastes! And this was tap water vs another tap water, I can’t imagine how different spring water would be if I paid attention

[@garryhoiland9230]

I've been saying this for months. Sparkling water tastes like television static. Nasty.

[@Pepper-sg5rc]

This water creator is wild. My friend was recently (kinda light heartedly) telling me she’s a connoisseur of water, gotta show her this Edit: the water creator is so cool!! Way more than what meets the eye

[@lenapawlek7295]

Ive never seen this man but i love his hard core water journaling lol

[@brandongore711]

Martin has had my respect since he went on the H3 podcast and recommended a specific German beer as the highest quality because of the water they use in production. I bought a 6 pack the next day and it was actually really good, dude knows his stuff.

[@fiery_scream]

"From one hustler to the next..." omg, can he be any more embarrassing? this is like, the most humiliating thing you could say as a business owner.

[@bammythegreat]

sparkling water is so good i love when the water fights back

[@angelcat00]

"water is just water, there's nothing special about it" is a fascinating take from someone who's trying to convince us to buy his overpriced water instead of a different brand

[@Egg_thing]

A CEO of a water company who thinks all commercial and tap water is just pure H2O is honestly kinda disturbing

[@Moonpie90]

I always saw liquid death more as an energy drink than a beer vibe

[@IfautahSkimm]

That man can talk to me about water all night long. Love the passion!

[@AndromedaD]

You are 100% right about the angry water. It should be calm and still. Sparkling water just tastes weirdly sweet to me and I can't drink it.

[@Kiba_a.z]

really? I don't like it much either, but to me it tastes more acidic.

[@AndromedaD]

@@Kiba_a.z Interesting, maybe it was the Liquid Death one specifically? I bought it by accident a few times, and that's the label my brain applies

[@Kiba_a.z]

@@AndromedaD I wouldn't know, I've heard about water in a can for the first time today.

[@Enderception]

Nothing like the CEO of a water company not knowing that water from different sources contains different things inside

[@NextToToddliness]

This is Late Stage Capitalism in a nutshell.

[@guidedexplosiveprojectileg9943]

Explain

[@Hannahgs]

Martin is so cool and so chill. Never start beef with wholesome reviewers. Also, no water is pure H2O…so what the hell is his weird monologue about?? The H2O isn’t what affects the taste it’s the other minerals in the water.

[@OnyxLotus]

I agree sparkling water fucking sucks. With no flavors to cover up the carbonation it just tastes like farts. I was once severely dehydrated and the only water my friend had was sparkling water and I tell you I was considering just dying of dehydration rather than drinking that shit. I had to force it down like medicine bc it tasted so bad. Idk how anyone willingly drinks that shit

[@paisleymadelyn5370]

I'm genuinely obsessed the way you made your air quotes after "expert" hop away like a bunny

[@whattwowhat]

I love sparkling water. It got me off soda when it made me realize I really just liked the fizzy poppy bubbles. Hmmm, more textured water for me if people dislike it.

[@voguishthrone5887]

I don’t like sparkling water because it tastes like angry water to me, but hey, more power to you

[@jacobkalbfleisch5431]

This man says he's just selling H2O. He either is admitting to blatantly repackaging and jacking up the price of distilled water or saying whatever he does to make his product different doesn't matter

[@dorothyhicks6320]

Tbh, I agree that the branding is lazy for not beer. But mainly cause if I'm drinking something like liquid death, it's cause I'm a woman alone at a party, and want to not have drinks pushed on me. Not beer gives away the trick

[@ArtEsoterica]

Even if "all water is the same", under that concept consumers should go for the cheaper can anyways, so why should people go for not beer when its double the price?

[@WeAreASecret]

"How are you so young and you spoke to a former CEO?" Daddy's got connections I bet

[@meatofmink]

Water sommelier is right and I love him. I love his energy and passion for water.

[@AmazingAutist]

1:39 I think it's more so for a recovering alcoholics so they can socialize where there's beer around and be able to socially drink without actually having to partake an alcohol, rather than some schoolyard bullying.

[@Astriddddddd]

People who say they don't like sparkling water have never tried lemon-cello LaCroix

[@Kiba_a.z]

flavoured sparking water is fine, just the plain one is disgusting

[@gaIIowsCaIibrator]

​@Kiba_a.z i feel you. I cant even drink regular water. I need me my flavors, yk?

[@Kiba_a.z]

@@gaIIowsCaIibrator regular water is fine for me, but I'm also lucky to live in the middle of the mountains. So, I basically get spring water from my faucet.

[@SequentialSnep]

Still nonplussed when I remember that germans enjoy sparkling water. (Also, Spain probably has the best tap water in all the countries I've worked in.)

[@meganwalker27]

Guess who's not buying "not beer" ...me, hope y'all don't buy it either 🤷🏻‍♀️