What is Sensory Analysis? | Taste Like a Pro

When a food product or drink is made, who's in charge of deciding the final taste and flavour of it? Who makes sure it consistently tastes the same from batch to batch? In this video, I talk about my favourite subject in the beverage industry, sensory analysis. Sensory analysis or sensory evaluation is important when developing a drink recipe and maintaining its quality throughout its entire production lifetime.
It is defined as a scientific discipline used to evoke, measure, analyze, and interpret reactions to those characteristics of foods and materials as they are perceived by the senses of sight, smell, taste, touch, and hearing. I discuss what sensory evaluation is and how it is used in the beverage industry. #sensory #sensoryanalysis #sensoryevaluation
I'm Miss Brewbird, a Canadian girl training to be a distiller. I'm also tickled pink that you've found your way here. If you are interested in learning more about the drinks industry then this is the channel for you. Hit that subscribe button for more videos about distilling and brewing. Cheers!
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[@RobynSmithPhD]

I agree, sensory analysis is so fascinating!

[@McJackFun]

Very good Video ! Looking forward to the next episode !

[@MissBrewbird]

More to come!😀

[@distlledbrewedreviewed]

Very interesting video my friend.

[@MissBrewbird]

Thank you! Cheers!

[@michael3607]

Excellent content!

[@SeafoodTraining]

Excellent video on the use of sensory analysis. Thank you!

[@MissBrewbird]

Glad you enjoyed it!🤗

[@yoguimasterof69]

Not sure if I even have enough product to do a customer panel :P Good content, thanks!!

[@paulswan1965]

Hi BrewBird, now that was very educational thank you, I look forward to the next one, I was thinking of doing a tasting on a new spirit I am going to make & this info will help heaps. Cheers

[@MissBrewbird]

awesome to hear!

[@jillswanepoel3384]

As a Consumer Science in food and nutrition student, I really enjoyed your video, you used simple words and easy to understand examples of the three sensory evaluation tests. P.S. I understood better than how my lecturer explained.😅

[@MissBrewbird]

Wow, high praise. Thanks, it's so cool to hear that a food and nutrition student is watching one of my videos.

[@ianhui3719]

Another educational science oriented about human taste senses video. Interesting to watch as usual. Look forward to watching and learning more on your upcoming episode. Keep it up Miss Brewbird.

[@abigailshazanewako5706]

Helpful thank you ❤❤

[@MissBrewbird]

You’re welcome 😊

[@scottclay4253]

Interesting video! You are a gifted teacher. Your videos are always top notch, very professionally done. I am looking forward to part 2. Hey Brewbird, congratulations (very slightly in advance) for 4000 subs. Wahoo for you!!! I keep rooting for your first 10,000.

[@MissBrewbird]

thanks, I think we will get to 4000 tomorrow

[@scottclay4253]

@@MissBrewbird Wahoo!

[@scottclay4253]

@@MissBrewbird congratulations on 4K subs with 182K views! Great work!

[@davidwojcicki9221]

I've just been invited to an assessment interview for a beverage taster... How should I prepare?

[@marilobo8060]

Estive procurando livros a respeito do tema e o mais recente que encontrei foi Análise Sensorial Descritiva, da Editora UFV. Vocês tem sugestões de outros?

[@MissBrewbird]

Hey, sorry no I don't. Everything I learned about sensory analysis is from a program I took. Everything was presented in powerpoint slides.