What's a Brannock and how do you use it?

Brannock device. How to size your boots. How to find the right fit for your boots.
Have you ever wondered what that metal device is they use at shoe stores to get the correct sizing for your boot? It's called a Brannock device, and you want to know what your measurement is next time you shop for boots online so you can get the right size the first time.

[@RC-qc2nz]

Very important is to measure in the evening because your feet will swell and they get longer and sometimes wider. Important is to measure both feet because you should choose your shoe size of your longer foot.

[@Sublime_1]

My feet are almost a whole size different. So, I miss match them at the store. Lol. But, I don't just want to. I can't afford to buy two pair. To be honest, I can only "afford" to get boots/shoes when it's absolutely necessary, like when they fall apart or make me hurt too much, or something. Because, I really can't afford them at all, being that I usually don't even make it through the week with any money left. One day, I'm gonna get some nice boots though. i want some of those custom fitted boots, I bet that feels amazing. That probably won't ever happen though.

[@dat2ra]

Back in the day, every shoe store had those, and a salesman would measure your foot to ensure the shoes fit properly. But none of that matters now.

[@jeepmanxj]

It didn't matter then, it was just for show.

[@Myebayvideoschicago]

My dad said when he was a little kid they would use a shoe-fitting fluoroscope to measure feet-basically unnecessary radiation for children! The 50s were a wild time.

[@Siberius-]

@@Myebayvideoschicago - Hay that's interesting! will look into that one later. Just found a Sears advert that says "In fact, it's dangerous to have your child's shoes fitted any other way".

[@michaelpain]

Keep in mind the Brannock only takes two dimensional measurements. It is a rough guide and does not take into accout the three dimensional volume of the foot. If you have a high instep or are thicker than usual at the ball of the foot, you may need to go wider. Also if you have a flat foot or have a collapsed arch, the widest part of your foot will actually be further back and will not be measured accurately by the devise. As for the demonstration, you should have showed how to calculate the width better.

[@johnnyfnhammersticks]

It would be nice if shoes were actually accurate to the brannock device. The brannock says I'm a d width somehow, and I've had many a shoe salesmen look confused when we couldn''t even get my foot in a D, and needed a 4E instead.

[@Equinox4O7]

Haven't measured the width of my feet on the brannock device but I'm a EEEE too. Always wear a 13 US in normal shoes though.

[@lt3880]

Its its because they assume the widest part is the nuckle of your little toe, and most shoes taper inward towards the toes. I always have to size up for this.

[@jameshoma8885]

Before the world got lazy and gready every time you would buy shoes or boots at a shoe store a clerk would measure your foot go in back and get your boots and have you try them on I miss the good old days

[@NostalgiaforInfinity]

They still do here in India.

[@DJPhantomRage]

I bought one, kids are growing fast so we can measure up and order online.

[@chriswright2250]

I remember that device getting my Buster Brown shoes as a kid back in the 60s. 😅

[@stevesutherland6232]

oh yeah lol …early 70s too…

[@fallingsuncreations9270]

Also for winter boots do a half size of so you can double on socks

[@customconnections2425]

Where do you see D at? I see AA Mine measured out at 11 on length, 13 on arch, and AA on width. I wear a 10EEE in JK Climbers…. Damn devices, and sizing.

[@GabrielGuzman18]

Samee 😂 no where near D width

[@pianofry1138]

I dont think he actually explained how to find width. Basically your width is based off length. So he'll first get that 10 length then look at the slider. 10 isnt the number closest to the foot its somewhere on the slider and it looked like between C and D.

[@mikethaison432]

So in your case would you go for a 10 or 10.5? I'm just trying to get really specific for myself cause I want to buy deadlifting shoes for my meet, but I want to make sure they work since I have to order them online.

[@nathancruz9172]

I recently check my feet 👣 size over a month ago when, I find out that I have size 8 as a guy as I wear size 8 👟, 🩴, and 🥾 with a perfect fit. Also, I find 8.5 sizes are kinda loose on my 🦶🏻.

[@matiitpl]

You should measure in socks, also your HTB looks 0.5 size bigger than HTT, so you're probably (in barefoot, so in socks it's gonna be ~0.5 size bigger) - 10.5D, so again, probably 11D in socks

[@johnmutton799]

What do Redwing use to grt their sizes? I am 8.5, they say try a 6.5EE? Makes no sense!

[@lpg12338]

Outstanding video, thanks for sharing! 👍

[@ivenhoho]

Let's Go Brannock!

[@Winters_Folly]

Every shoe store use to have these

[@xylem3996]

That toe curving in sheesh

[@michaelwatson7298]

So is that the shoe size shown or do you need to go up a half size?

[@saeedebrahimi4440]

Why this is not working for me on this one my size is 11 but I wear boots size 8 or 8/5🤦🏻

[@johnmutton799]

How much do they cost?

[@GabrielGuzman18]

No where near D width. Am I reading it wrong?

[@pianofry1138]

Yes. You get foot length then use that number to look at the slider.

[@GabrielGuzman18]

@@pianofry1138 thank you!

[@ml6158]

then wtf do we do with that?

[@ShutUpBubi]

Hopefully they can develop a device that measures foot width properly.. The widest part of the foot are the toes in a healthy foot not the middle of the arch

[@Iwantproblems]

Does the brannock show sneaker size or goodyear welted shoe size?

[@lt3880]

neither, it gives a standardized size that every manufacturer should know how their product fits relative to it.

[@adrianr514]

Measure with socks people. Measure with socks!

[@mailokirmes4350]

Couldn't you just use a measuring tape instead of this probably very expensive thing?

[@enriquerojas9758]

Every shoe store used to have one of this, now they don’t even know what you are talking about

[@michaelmetler6315]

10D for me!

[@karih.5501]

Id go 10.5 xw

[@textrizz1]

Nice

[@j.s.3414]

Unless you're buying redwings...10D? You'll need an 8.5 or 9.

[@johnmutton799]

Typical Redwing! I always wonder what they measure shoe size with! Take a 8.5 and they told me to try a 6.5ee? Makes no sense!

[@puebespuebes8589]

A yes of course let's measure the wideness of my feet at the midle where it is not at the widest. ( Why is this standard still used in 2024 it's the futute cmon ! )

[@stubaby781]

Get that mole checked out 😮

[@genericwhitemale5616]

Small foot

[@skinnyshoes11halfAA]

Having A width feet makes buying shoes totally miserable and expensive

[@Merk-ps5nq]

FOR FREEEE

[@kylefulford3810]

13 EE

[@dontorres2055]

Bought one for the house

[@scootermcgoot]

you didnt even do this properly at all. You didnt measure your heel to ball measurement and therefore didnt get your size or width correclty.

[@HipperTea]

If you had read the instruction you would have know to pick the larger of the HTT and HTB sizes. You're an 11 my guy...

[@Hunglikeagrimsmo]

But yet none of that information is useful at all because every brand builds to different size standards 😂

[@lt3880]

The point is every brand should know how their shoes compare to the brannock

[@Hunglikeagrimsmo]

@lt3880 that's assuming every brannock is the exact same. They aren't. It's just like tape measures they rare match because there's no industry standards to actually follow

[@jeremythompson9299]

These things are useless really. My shoe size ranges from 9-12

[@RutherfordBeehayze-kw2mz]

Looks like youre a little under ten, not over...

[@warhund]

That shit dont help, you gotta try. There arent 2 brands in the world with identical sizes.

[@SomeGuy-gc8zs]

I hate my life, because I need 10-10.5 EE. Finding wide shoes is hard, finding double wide is damn near impossible.