What should authors post on Instagram? | 12 BOOK PROMO IDEAS

What should authors post on social media? If you have no idea what to post on your Instagram, Twitter, or Facebook, no worries! Nobody else knows either. Here are twelve ideas for promotional book posts for writers.
The example posts that I didn't make myself are from these pals:
MARIE (romance author): / marie_lipscomb_
DEWI (hire him for your map illustration needs!): / dewiwrites
BRIANA (horror author): / brimorganbooks
EMMA (book blogger): / emmareadsthings
THE SELECTION: amzn.to/39Uehf8
📚 B O O K S
STARLIGHT: SHORT STORIES
amazon: amzn.to/3hkuUiF
b&n: www.barnesandn....
indiebound: www.indiebound...
signed copies: hannahleekidde...
LITTLE BIRDS: SHORT STORIES
amazon: amzn.to/2FMdbmg
audiobook: adbl.co/2Vo8sMo
signed copies: hannahleekidde...
✉️ M A I L
PO Box 125
Manitou Springs, CO
80829
🌎 S O C I A L
MAILING LIST: view.flodesk.c...
WEBSITE: hannahleekidde...
TWITCH: / hannahleekidder
PATREON: / hannahleekidder
TWITTER: / hannahleekidder
INSTAGRAM: / hannahleekidder
🙌D I S C O U N T L I N K S
SKILLSHARE (2 week free trial): skl.sh/2Vp4HUA
THREDUP ($10 store credit): www.thredup.com...
NOVELPAD (only I get rewarded but ilysm and I know you'll love it): novelpad.co/?v...
📸 E Q U I P M E N T
CAMERA: amzn.to/2NmTxMe
MICROPHONE: amzn.to/3NTfGSf
LAPTOP: amzn.to/34ow1s0

[@HannahLeeKidder]

blog version: hannahleekidder.com/2023/05/05/what-should-authors-post-on-social-media-ideas-examples/

[@KandiWethers]

I always describe The Saviors Champion by Jenna Moreci as The Bachelor meets Gladiators.

[@TimbrrWolfe]

Very excited to rewatch this at some point in the future when I'm actually establishing a platform and have a book close enough to release to do these things (But seriously good, helpful video as always)

[@HannahLeeKidder]

When you finish a draft, it is OVER for us bitches

[@TimbrrWolfe]

@@HannahLeeKidder After all this build up I hope so, that'd be SUPER embarrassing otherwise

[@adamjscholte583]

Love the ideas on this video, I have written a fantasy series, and the first novel will be released in a few months.

[@noskillzrequired8918]

Geez I instantly fell in love with your authentic personality! Thank you for sooo many amazing ideas!

[@christinabriggs1782]

Thank you so much for these tips. I have my first children's book launching on August 16. This is great.

[@richmerritt9913]

Wonderful - Wonderful - Wonderful. These ideas are the seeds I needed. Thank you!

[@heather9842]

Thank you, Hannah. Great information!

[@bigcarguy1]

I write nonfiction, but most of this I still think I can use to promote my books! Thanks.

[@boyo3048]

Just graduated as an English Major. Thank you so much for the tips and help, I love this channel I’m glad I found it ! 😭

[@barrowc]

Great video, Hannah! As soon as you said "The Bachelorette", my mind went "The Selection by Kiera Cass" and I had flashbacks to 2014 BookTube videos (I think "We Were Liars" by E. Lockhart was that era too). I like how I can recognise how you used some of these social media ideas for your own books, but your posts always felt really natural and well-judged so they never became repetitive hype background noise

[@HannahLeeKidder]

Thanks! I'm glad my promos come off as chill haha. It always feels like I'm being /so/ annoying.

[@politicaleconomy9653]

@@HannahLeeKidder i reallh liked your video..helpful..i am writing a thriller novel firefly

[@rondeux]

Thanks for sharing your ideas. Very insightful and appreciate your straightforward info. Wishing you all the best!

[@Thelilichannel6907]

Excellent Description Page of resources. You did a LOT of work for this video. Thank you!

[@harlie.tha.author]

I've written four books in the last two years and have been struggling with social media. I'm glad I found this video! Now that I've learned new ways to market my adult fantasy book Save Our King I'm a lot more confident in myself. Thank you!

[@emmanuelgift6743]

Are you open to suggestions?

[@harlie.tha.author]

Sure!@@emmanuelgift6743

[@soniachauhan4459]

Absolutely love your recommendations! I am going to use atleast half of these. Thank you for existing!

[@LuckyGoulash]

i got a question for an author. WHY doesn't Saya have a job? she oughta be paying her way, doncha think?

[@jackmarks1358]

I was surprised Saya was still unemployed

[@HannahLeeKidder]

I can't even get her to apply anywhere

[@Vanessilla17]

I love this video! I'm a new author and this was extremely helpful.

[@patrick_nilan]

Ngl I’m exited to read the worst possible reviews imaginable for my book

[@CryptoDiaries]

The we needed.

[@HSDreamsprint]

I find that my behind-the-scenes posts do a lot better than any of the other forms you mentioned.

[@India-lz5di]

Thanks Hannah! You’re awesome! Subscribed 😊

[@Greatapp446]

Excellent video. Thanks!!!

[@kori9280]

You have a great voice!

[@antonsaysyee]

Starting a social media manager internship with a children's book author. Thank you for this

[@TimbrrWolfe]

You mentioning trends in the market had me wondering if you've done a video on that kind of thing or if you'd be open to do a video on how/where to research trends in the market(s)

[@tania_zaref]

I saw many videos today in order to find something that would help me to improve the marketing of my book and I think this is definitely the best. I love that a young girl as me could help more than an analytic!🤩❤️ Thank you very much for the ideas!😇

[@Maria-kj8hu]

Great ideas! 💛

[@schrenk]

Useful...! Thank you.

[@Ambermarie13]

I hope to be an author soon and im always wondering what to post and how to brand myself

[@HannahLeeKidder]

Ohhh good luck! Your brand will develop and evolve, so don't worry too much about nailing anything down in the beginning 💜💜

[@brandic89]

Do you notice that Instagram punishes commentors for no good reason,

[@Deceitandbetrayal]

Thank you for your extremely informative explanation on posting!

[@katgreer6113]

So straightforward thank you.

[@jamesgrimm9121]

Loved the ideas and the samples you showed. Thank you.

[@MarkGrago]

What is you background in the classics? Too many smoke&mirrors in your videos. 😉

[@HannahLeeKidder]

Habitually forgetting to take a thumbnail pic lol

[@imsaralyn]

your voice is just amazing

[@007WhoWhatWhy]

Tks for your insight. Not only Instagram, but KZbin as well is growing for authors. Authors need their own mailing list - that is the difference in successful and striving authors. With that mailing list, you can manipulate your Amazon ranking.

[@chenpinkofficial]

Amazing tips, Hannah! Thank you so much!

[@YoungMagestic]

You write under pen names?? Can you talk more about that?

[@HannahLeeKidder]

I'm working on a pretty long video about it! No idea when it'll be done haha

[@anandaferraresi]

God you’re BRILLIANT

[@TexasStoryteller]

fabulous! i especially like that you include examples of what the heck you're talking about with each point!

[@HannahLeeKidder]

Thanks! I try to be as illustrative as possible. 😊

[@davidcolgan7782]

Thank you Hannah, excellent video full of actual advice and inspiration. Much appreciated. Congratulations on winning the Albert Davis Fiction Award and being a finalist in the David Middleton Poetry Award... Impressive 🙂 Warm regards from Ireland 💚💚💚

[@steveosborn5194]

Awesome…no…inspiring video. Really helpful in a number of communication venues. You be really good at this.

[@HannahLeeKidder]

FRIEND! I was just thinking about you this morning. We should chat soon!

[@TheTimeOfThePlace]

That’s what a BA/ MFA is good for, know what else it’s good for? Writing a good book. I am confused, I don’t know where I am. I got lost and stumbled into post covid year 2.

[@NnaemekaAmamasi]

You are beautiful!

[@NathaliaCroft]

This is, hands down, the most useful video about this subject I've seen so far. Thank you ❤

[@HannahLeeKidder]

Thank you so much! I'm so glad it was helpful for you ☺️

[@CheKelley]

*helpful*

[@barbaraferrier9956]

Thank you. I have an Instagram for life as a digital nomad (with all the cool old castles that inspire my epic fantasy). Lots of great ideas here to add to my book posts here. Thank you for that.

[@litlesthoneybee]

I’ve used a few of these, they aren’t doing much ( then again I’m just starting out so ) but they are doing something! I’ve gotten more reads than I did when I was writing a year or so ago under a different pen name / account. I’m not sure if this will work for an interview book I have planned however, as it’s nonfiction.

[@Financiallyfreeauthor]

Or ask a friend to find good review quotes for you ❤

[@1framistan]

I have TWELVE books but zero sales and NO AUDIENCE to post to. It sucks being a writer.

[@TeaCius1]

Great video! Thank you🙏

[@basics8592]

Congrats ! You just owned a new subscriber 😂

[@OOoKarmaoOO]

I tried to make an edit trailer for my book but nobody cares 💀

[@KayLyda]

That's harsh :(

[@amandabarrows9405]

Such a helpful video! I am clueless with social media but now I have some ideas!

[@manpreetriat8346]

This is very helpful, thank you 🙏🏼

[@muskduh]

thanks so much!

[@UnityCrewChristianApparel]

This was helpful thank you

[@emmanuelhale5052]

Thanks for all the great ideas. I’m going to try some of these.

[@renwrites13]

i love this. social media can be so discouraging lol

[@______yawn6419]

Hey ur back Appreciate you my dude Keep up the content

[@christinecoughlan7199]

Solid gold tips! Thank you!

[@itsvionats]

Halo, terimakasih banyak!

[@riliekaye9925]

This is a godsend. Thank you 🥰

[@HannahLeeKidder]

Thanks for watching, Rilieee

[@Andrew8100]

Love the tips going to try some for my current book!

[@ricokxng808]

Hi. I’m currently writing my 1st book.. Do you personally write different books under different “pen names” ? If so what’s the reason?

[@HannahLeeKidder]

I do! Because it makes more sense to me to market very different genres on separate platforms.

[@storiesbydesirae]

Thank you! Very helpful!!

[@johnnymike5341]

hope it works, thanks.

[@tealrose9365]

How do market or promote NSFW artwork?

[@HannahLeeKidder]

You'll have to use platforms with less restrictions/censor the images. Other than that, kind of the same way you promote anything. I have a few NSFW artist friends, and they make most of their money through personal commissions, so make sure you have a website and POS!

[@tealrose9365]

Thank you so much@@HannahLeeKidder

[@2rslvl126]

Always lovely to see you.

[@pucknell886]

Ahhhh is that your old apartment

[@HannahLeeKidder]

Reduce reuse recycle ♻️

[@aname4700]

thank you so much for these ideas

[@HannahLeeKidder]

Thanks for watching! 💜

[@dearcupid_]

Ayoooo

[@tonytone159]

You have an amazing face 😍

[@JohnThomas-fb1um]

I dispute almost ALL of this. I follow dozens upon dozens of authors. I'll immediately ignore any post that's promoting work. Social media is more about getting to know the person behind the work. It might be para-social, but people like a sense of the mind and the real person who created something they loved. The only posts that work are updates on how a work is progressing and where it stands, not cynical promotions. Often when people feel engaged they are dramatically more likely to investigate your work without you ever needing to push.

[@HannahLeeKidder]

Interesting! How do you sell your books?

[@JohnThomas-fb1um]

@@HannahLeeKidder On reflection I should probably qualify my point slightly. For those of us who are 'unknown,' or have small platforms of a thousand or less followers, I feel it doesn't make a lot of sense to market at them. It's not really a viable number to effectively promote to, and likely as not it could be seen as annoying. Probably it makes a great deal of sense for someone with a large platform as you must have, I'm simply not convinced it benefits those who don't. As for promotion, I have found writing communities who will sometimes put the word out if people there like what they read, and you can get a lot of useful feedback too.

[@HannahLeeKidder]

So this is like watching a video about training dogs and being like "I disagree! I have no dog!" type thing?

[@JohnThomas-fb1um]

@@HannahLeeKidder How does that analogy apply?

[@HannahLeeKidder]

Because niche video topics aren't going to apply to every viewer, and it's okay to realize it's not for you and go about your day without trying to contest things that aren't relevant for you, u feel me?

[@chideraconfidence8239]

Hey new to writing and i am not really good with Kindle would like it if we have a one-on-one chat, please

[@Marrriagesshoudexpireevery4yrs]

What program do you use to make the book cover with the Shirley arrows?

[@HannahLeeKidder]

Canva!

[@GaysNextLevel]

This is so helpful